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The number of sports games provided by BETER has doubled

Published

3 years ago

August 12, 2021

Reading Time: 3 minutes

The results are in and BETER is proud to report that the first half of 2021 has seen the Setka Cup go from strength to strength, as the number of table tennis, tennis and beach volleyball matches featured in this tournament have doubled in this time.
Alex Lobov, BETER’s Chief Product Officer, explained how the company achieved such growth rates.

INCREASING GROWTH

The number of sports events reached 22,500 (from January to June) in 2020. This figure for the same period of 2021 has doubled and totaled 42,281 events. Despite the return of major sports tournaments, including the UEFA European football championship, in June 2021, BETER provided the highest number of matches of all Setka Cup’s sports tournaments — 7,500 games (250 per day).

European Gaming Congress 2024 (Warsaw, Poland)

Alex Lobov, BETER’s Chief Product Officer, said, “BETER continues increasing the amount of fast sports content. And we do our best to ensure that our clients get 24/7/365 available products that allow sportsbooks to fill free airtime and count on predictable margins. That’s why we offer a large number of events and broadcast up to 10 matches simultaneously. All of our players and matches have comprehensive stats.

We suppose that major events can boost fans’ and bettors’ interest in commercial sports tournaments. The Setka Cup is a good case in point. The platform held a significant number of events even during the EURO-2020 and other big sporting events in June.”

The Setka Cup opened two new table tennis arenas at the beginning of 2021. The last one started operating in Prague (Czech Republic) in May and holds up to 1,000 matches per month. This positive dynamic expands the sports community of tournaments, mainly in Ukraine, where we have 9 sports arenas in the 3 largest cities.

ATHLETES AND SPORTS ORGANIZATIONS

The total number of sportspeople participating in Setka Cup tournaments has increased by 20% since January 2021. There are 780 active players now, and 600 regularly participate in table tennis tournaments in Ukraine and the Czech Republic. Jindrich Pansky, the double silver medalist of the world championship and participant of the Olympic Games, competes in Setka Cup’s tournaments in Prague.
The Ukrainian Table Tennis Federation has 1,868 active players (18-55 years old). One in three registered athletes is a participant in Seka Cup’s tournaments.

2021 became an important year for the Setka Cup. The platform launched tournaments in the EU. Moreover, recently the Setka Cup reached a strategic partnership with the Prague Table Tennis Association. It is an official recognition on the international level, and it proves Setka Cup’s ambitions to develop table tennis in the EU. Within the Memorandum with the Association, the Setka Cup plans to conduct sports coaching, develop table tennis and promote it in Prague and the Czech Republic.

NEW SPORTS

BETER now provides table tennis, tennis, and beach volleyball tournaments organized by Setka Cup. Beach volleyball competitions were launched in June 2021. And today, the platform holds 16 matches of this discipline every day.

Alex Lobov explained, “We are constantly working to improve and expand our product portfolio. We have a great team of 50+ operational specialists who are responsible for launching new sports as well as providing technical equipment and supporting fair play.
This year 2×2 beach volleyball tournaments have successfully passed the trial period. During this process we verified all the key metrics, focused on technical aspects, and tested an ability to keep an efficient, 24/7 schedule and ranking systems. Beach volleyball proves its profitability and effectiveness”.

BETTORS AND FANS

BETER provides live streaming, live data and odds for the Setka Cup’s matches. The company, by doing so, creates complex betting products for sportsbooks in 150 countries. According to the last data of one of the largest sportsbooks, the number of bettors who choose Setka Cup tournaments increased by 33% during the first half of 2021. Such significant growth happened in June when the UEFA European football championship and table tennis championship were held.

GEO

Thanks to BETER, the streams of Setka Cup’s tournaments are featured on no fewer than 100 sportsbooks, including bet365, William Hill.
According to Setka Cup’s table tennis web platform, European countries currently hold the record for the number of Setka Cup fans. The United Kingdom, the Czech Republic, Spain, and Poland are in the TOP-10 countries where Setka Cup tournaments are the most popular among fans and bettors.
Among Asian countries, the Philippines has the highest number of Setka Cup fans; in North America — the United States, in South America — Brazil, in Africa — South Africa.

Setka Cup — international 24/7 sports tournaments that help betting operators fill airtime with profitable, fast, and high-quality content in prime and non-prime hours. Setka Cup offers 7,500 tennis, table tennis, and beach volleyball tournament events per month.
The platform created unique media channels, including Setka Cup TV, which covers table tennis’s sporting and educational events and engages the sports community, fans, and bettors. Setka Cup tournaments are featured on sportsbooks in 150 countries and get 13M views per month.

BETER is a leading provider of fast sports & esports content, live streaming, live data, and odds for the betting industry. The company powers Setka Cup and ESportsBattle tournaments and offers trading of world esports events.

BMM Testlabs

BMM Testlabs Earns Accreditation in Maranhão, Brazil To Test Fixed Odds Betting Systems and Lottery Platforms

Published

16 minutes ago

January 22, 2025

GamingAmericas.com

bmm-testlabs-earns-accreditation-in-maranhao,-brazil-to-test-fixed-odds-betting-systems-and-lottery-platforms

BMM Testlabs, the world’s original gaming test lab renowned for exceptional product compliance and testing services, today announced its official accreditation to test systems and games for the Brazilian state of Maranhão.

This new accreditation allows BMM Testlabs to test fixed-odds betting systems and lottery platforms for the Maranhão market. The Company is now authorized in every Brazilian jurisdiction that has regulated at state-level online fixed-odds betting.

The Maranhão accreditation, issued by Maranhão Parcerias SA (MAPA/LOTEMA), authorizes BMM Testlabs to work with lottery operators in the state to ensure compliance and quality standards for the gaming and lottery industry through end-to-end product compliance testing for Maranhão’s standards.

Additionally, Brazil’s Secretaria de Prêmios e Apostas has federally authorized BMM Testlabs to test betting systems, live gaming studios, and online games used by fixed-odds betting operators.

BMM Testlabs’ Marzia Turrini, President of iGaming & Cybersecurity, said, “We are excited and deeply honored that the State of Maranhão’s official lottery has entrusted BMM Testlabs with the responsibility of testing products for their new online fixed odds betting program, knowing that we’ll do so with the highest levels of impartiality, technical expertise, transparency, efficiency, and, most of all, integrity.”

With the Maranhão accreditation, BMM Testlabs solidifies its position as the leading independent test lab in Brazil. BMM Testlabs is accredited in all jurisdictions that have authorized fixed-odds betting for online gaming and sports betting.

BMM Testlabs brings 44 years of global leadership in product compliance across regulated markets and is trusted by games, systems, and lottery manufacturers, suppliers, developers, and regulators worldwide.

In addition to product compliance testing, BMM Testlabs provides end-to-end cybersecurity protection solutions. Through its sister company, RG24seven Virtual Training, BMM also offers compliance-grade virtual training on responsible gaming, anti-money laundering, and other important topics – presented by industry experts and available in English, Spanish, and Portuguese.

The post BMM Testlabs Earns Accreditation in Maranhão, Brazil To Test Fixed Odds Betting Systems and Lottery Platforms appeared first on Gaming and Gambling Industry in the Americas.

eSports

Shaping the Future of Esports: ICE Esports Arena provides essential insights

Published

2 hours ago

January 22, 2025

George Miller

shaping-the-future-of-esports:-ice-esports-arena-provides-essential-insights

Reading Time: 2 minutes

The ICE Esports Arena at ICE Barcelona 2025 plays a key role in educating people about esports and how to access, integrate and regulate this growing vertical, says Clarion Gaming’s leader in Emerging Technology and Esports.

“Part of the role of the Esports Arena and The Esports and Games Conference is explaining exactly what esports is,” said Will Harding. “There is still work to be done in helping regulators to better understand esports. That’s why showcasing esports here at ICE is so important – we’re empowering people who are at the forefront of shaping regulatory policy.”

The ICE Esports Arena continues to grow year-on-year, with four world-ranked professional Counter-Strike 2 teams competing live at ICE 2025 for a US$25,000 prize pool. This year’s winners were 500 (Bulgaria: World ranking: 47).

“In terms of attendees, we have a whole spectrum of people here, from those that are still shocked that computer games have anything to do with sports betting to those that have built incredible businesses around esports,” Harding continued.

“There are also a number of visitors who realise that esports is significant for their business in terms of revenue but don’t necessarily know how to access this vertical, and we’re here to guide them toward unlocking its full potential.

“But the one thing which is absolutely certain is that esports betting is here to stay and it’s going to continue to grow”

He also praised headline partners, esports betting experts Oddin.gg, for their contribution in helping explain why esports is such a commercially important vertical for operators.

“Oddin.gg has been an excellent partner in realising the Esports Arena. Holding a professional esports tournament is a big endeavour. As our headline sponsor, Oddin.gg has played a key role in showcasing how the data and the odds work. They have helped complete the education journey,” he affirmed.

Commenting on ICE’s move to Barcelona, Harding highlighted that both the city and the show’s new venue Fira Barcelona Gran Via have extensive experience with esports, providing a perfect location for the ICE Esports Arena’s continuing expansion.

“It’s very established here. You can walk around Barcelona and see large-scale internet cafes catering for esports fans,” he added. “This represents an ideal foundation for the continued growth of the Esports Arena and The Esports and Games Conference in the years ahead.”

The post Shaping the Future of Esports: ICE Esports Arena provides essential insights appeared first on European Gaming Industry News.

Conferences

Meridianbet CEO Showcases GMGI’s $163M FY2024 Revenue, USA & Brazil Entry at ICR 2025 Conference

Published

2 hours ago

January 22, 2025

GamingAmericas.com

meridianbet-ceo-showcases-gmgi’s-$163m-fy2024-revenue,-usa-&-brazil-entry-at-icr-2025-conference

In a packed room at the prestigious ICR 2025 Conference held in Orlando, FL, Zoran Milosevic, CEO of Meridianbet, captivated the audience of elite investors with GMGI’s remarkable growth story and series of strategic market entries that position the company for significant value creation in 2025 and beyond. The company also led the conference with the highest number of one-on-one investor meetings, signaling strong interest in its growth trajectory.

The world-class event, also known as the financial market Super Bowl, is recognized as the planet’s premier small and medium-cap conference for US listed companies. It brought together over 3,000 attendees, including institutional investors, sell-side analysts, investment bankers, and private equity professionals.

This builds on the success at the 2024 Citi Global TMT Conference, when the company shared insights alongside industry giants like DraftKings, FanDuel, and IBM.

61% Year-Over-Year Growth Positions GMGI as Gaming Industry Leader

The world’s elite investment audience found out a compelling history of growth: GMGI’s preliminary FY 2024 revenue surged 61% year-over-year to $150 million, with pro forma consolidated revenue reaching $163 million.

This exceptional growth trajectory, driven by strategic market expansions and technological innovation, showcases GMGI’s emerging dominance in the global gaming landscape.

Brazil: A Game-Changing Market Entry

In what could prove to be a transformative catalyst, Meridianbet secured a coveted federal license in Brazil – a market projected to reach $2.5-4 billion annually. With instant access to over 100 million potential customers across all 26 states, this strategic move positions GMGI to capture substantial market share in one of the world’s most lucrative gaming opportunities.

North American Expansion Accelerates

The Group’s momentum in North America exemplifies its multi-market growth strategy:

Strategic entry into the rapidly expanding U.S. sweepstakes gaming market, leveraging proprietary content from Expanse Studios
Pending gaming license in Ontario, Canada’s largest regulated market
Deployment of AI-driven gaming solutions to maximize player engagement and retention

GMGI’s Unified Ecosystem: A Competitive Moat

Meridianbet CEO showcased how the Group’s six synergistic companies create a formidable competitive advantage, presenting to investors a unique ecosystem:

Meridianbet’s presence in 18 regulated jurisdictions, powered by 1,200+ employees including 100 software engineers
Expanse Studios’ proprietary game development driving high-margin revenue lowering the reliance on third-party content
Strategic assets across key growth markets: Mexplay in South America, Rkings in the UK, and Classics for a Cause in Australia

2025: Multiple Growth Catalysts Ahead

The confluence of strategic initiatives positions GMGI for accelerated growth:

Brazil market ramp-up expected to drive substantial revenue expansion
Proprietary AI technology deployment enhancing player monetization
First-mover advantages in newly regulated markets
Continued margin expansion through operational efficiencies

For investors seeking exposure to the explosive growth in global gaming, GMGI represents a unique opportunity: a proven operator with proprietary technology, multiple growth vectors, and strategic positioning in the world’s most promising gaming markets.

The post Meridianbet CEO Showcases GMGI’s $163M FY2024 Revenue, USA & Brazil Entry at ICR 2025 Conference appeared first on Gaming and Gambling Industry in the Americas.