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Here’s a Look at the Top Trends Shaping the Online Gambling Market

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The global online gambling market size is projected to reach USD 158.20 billion by 2028, exhibiting a CAGR of 11.4% during the forecast period. This information is given by Fortune Business Insights in a new report, titled, “Online Gambling Market, 2021-2028.”  As per the report, the market was USD 66.72 billion in 2020.

List of Key Players Covered in this Market Report:

  • Slots Heaven Casino (Slots Heaven Casino)
  • Sky Betting & Gaming (Leeds, United Kingdom)
  • SPIN Casino (Canada)
  • DraftKings Inc. (Massachusetts, United States)
  • Betfred (Warrington, United Kingdom)
  • BetAmerica (California, United States)
  • LeoVegas AB (Stockholm, Sweden)
  • Betsson AB (Stockholm, Sweden)
  • StarsGroup.com (Ontario, Canada)
  • Kindred Group Plc. (Valletta, Malta)
  • Mansion Casino (Gibraltar)
  • Evolution Gaming AB (British Columbia, Canada)
  • Scientific Games Corporation (Nevada, United States)
  • Buffalo Partners (New York, United States)
  • bet-at-home.com AG (Germany)
  • 888 Holdings PLC (Gibraltar)
  • Bet365 (Stoke-on-Trent, United Kingdom)
  • Flutter Entertainment Plc. (Dublin, Ireland)
  • William Hill Plc. (London, United Kingdom)
  • Entain plc (GVC Holdings Plc.) (Douglas, Isle of Man)

REPORT SCOPE & SEGMENTATION:

Report Coverage Details
Forecast Period 2021 to 2028
Forecast Period 2021 to 2028 CAGR 11.4%
2028 Value Projection USD 158.20 Billion
Base Year 2020
Market Size in 2020 USD 66.72 Billion
Historical Data for 2017 to 2019
No. of Pages 130
Tables, Charts & Figures 92
Segments covered Type;  Devices; and Region
Growth Drivers Ease of Online Payment to Drive Online Gambling Market Growth
Restrictions of COVID-19 on Land-based Casinos to Boost Demand for Online Gambling
Rapid Adoption of Smartphones to Fuel Demand for Mobile Gambling
Pitfalls & Challenges Rising Adverse Impacts on Mental Health and Bans on Online Gambling May Impede Market Growth

Quick Adoption of Online Gambling amid COVID-19 to Boost the Market

The global health and economic crisis triggered by the COVID-19 pandemic forced governments in several countries to impose strict lockdowns and social distancing measures. Companies rapidly adopted remote working models, leading to huge portions of working populations working from home. With most non-essential services and places, including casinos, being closed down, gamers and gamblers have swiftly shifted to virtual platforms, boosting the online gambling market growth in the process. For example, an article published by New York University revealed that digital gambling platforms have gained speedy momentum in Canada after the coronavirus broke out. In Australia, according to a report by Concordia University, Canada, spending on online casinos rose sharply by 67% in April 2020. The coronavirus pandemic has, thus, proved favorable for this market, enabling it to register a healthy CAGR of 11.2% and reach a value of USD 74.17 billion in 2021.

Market Segments

Based on type, the market has been classified into sports betting, casinos, poker, lottery, bingo, and others, with the lottery segment holding a share of 15.1% in the global market and a share of 15.4% in the UK market in 2020.

On the basis of devices, the market segments include desktop, mobile, and others. By region, the market has been divided into North America, Europe, Asia Pacific, the Middle East & Africa, and South America.

Highlights of the Report

The report offers a granular examination of the various factors shaping the growth trajectory of the market, as well as a holistic analysis of the hindrances obstructing the market. Furthermore, a microscopic study of the regional and competitive dynamics influencing the market has also been provided in the report, along with an in-depth assessment of the individual market segments. The insights contained in the report are based on industry-leading research conducted through primary, secondary, and tertiary sources.

Driving Factor

Introduction of Sophisticated Technologies in Virtual Gambling to Fuel the Market

Advanced, intelligent technologies, such as artificial intelligence (AI) and blockchain, are being increasingly employed by online gambling platforms to ensure a secure and safe space for enthusiasts. Heralding this trend are startups that are developing and offering novel gambling platforms powered by smart technologies. For example, Edgeless, which was started in 2018, became the first Ethereum-based virtual casino that uses distributed ledger technology to ensure payouts. Similarly, Tombola is a popular lottery and gambling platform driven by cryptocurrency and other blockchain-enabled tools. Another example is the Canada-based startup, Quarter4, which leverages AI to offer simulations, content, and predictions for sports bettors. The incorporation of new-age solutions in digital gambling is, thus, opening new pathways of development for this market.

Regional Insights

Europe to Headline the Global Market, Forecasts Fortune Business Insights

Europe is expected to dictate the online gambling market share during the forecast period on account of the heavy investments being made by sports enthusiasts across the continent in online sports betting. Moreover, a healthy betting culture in Europe will further bolster the prospects of the market in the region. In 2020, the Europe market size stood at USD 30.92 billion.

The presence of secure connectivity infrastructure and strong gambling regulations will propel North America in the second-leading position in the market in terms of revenue generation. On the other hand, growing investments in online gambling in South America, driven by regulations in Colombia and Argentina, are anticipated to speed up the expansion of the market in this region.

Competitive Landscape

Key Players to Strengthen Businesses through Innovative Collaborations

With online gaming picking up pace amid the COVID-19 pandemic, key players in this market are entering into strategic collaborations with gambling industry giants to deepen their market footprint. These companies are engaging in developing innovative online gambling platforms to attract gamblers and gain momentum in this rapidly evolving market space.

Industry Developments:

  • December 2020: BetMGM launched the BetMGM Casino in Pennsylvania, with an aim to bring its online gambling portfolio to players in the state. The platform will offer sophisticated mobile casino games, which will be available on iOS, Android, and desktops.
  • February 2020: CBS Sports and William Hill inked a deal under which William Hill will become the exclusive provider of Wagering Data and Sports Book across all CBS Sports platforms. The partnership will integrate sports betting, media, and technology to enhance fan engagement.

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BetConstruct AI

BetConstruct AI Set to Transform the African iGaming Frontier at SiGMA Africa 2026

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BetConstruct AI is proud to announce its participation in SiGMA Africa 2026, demonstrating its commitment to technological innovation and operator empowerment across the rapidly growing African iGaming market.

Visitors to Stand N 062 will experience BetConstruct AI’s full suite of AI-driven solutions, designed to optimize player engagement, automate operations, and deliver high-performance platforms tailored to Africa’s diverse regulatory and market requirements.

AI-Powered Platform Solutions

The showcase features BetConstruct AI’s industry-leading Sportsbook and Casino Platforms, engineered to handle high-volume traffic while maintaining stability and scalability for the continent’s expanding player base.

In addition to core betting infrastructure, BetConstruct AI provides tools for operator autonomy and efficiency:

  • CMS Pro – A centralized content management hub streamlining business operations.

  • SpringBuilder X – A mobile-first, SEO-driven drag-and-drop website builder with AI-assisted optimization for speed and simplicity.

  • BetChain AI – Revolutionary AI-assisted design for iGaming websites, enabling partners to build and manage digital identities quickly and efficiently.

BetConstruct AI Suite: Enhancing Operator Performance

  • CRM AI – Advanced behavioral analytics to boost player retention and loyalty.

  • Umbrella AI – Real-time risk management and automated player protection.

  • AI Game Recommendation System – Personalized content delivery to increase engagement across demographics.

  • Betting Mate – AI companion providing real-time stats and insights to enhance the player experience.

The Choice to Grow Program
Operators can participate in “The Choice to Grow”, a performance-based initiative offering a 51% invoice discount every third month for achieving a 16.67% GGR increase per quarter across products including Sportsbook, Virtual Sports, and partner brands such as PopOK Gaming and CreedRoomz. Premium service benefits are included.

Harmony Dinner: Networking & Collaboration
On March 4, BetConstruct AI will host the Harmony Dinner at Cabo Beach, Cape Town, an exclusive event fostering collaboration among industry leaders, operators, and visionaries to discuss the future of gaming and shared growth opportunities.

Visit Stand N 062
BetConstruct AI invites industry stakeholders, operators, and media to explore its AI-driven ecosystem, demonstrating how connected technology enables operational efficiency, innovation, and market leadership in Africa.

The post BetConstruct AI Set to Transform the African iGaming Frontier at SiGMA Africa 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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B2Tech

B2Tech to Present at SiGMA Africa 2026 in Cape Town, Showcasing Its Integrated Betting Ecosystem

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B2Tech will present at SiGMA Africa 2026, highlighting its omni-channel platform technology and continued growth across regulated African jurisdictions. The company’s participation underscores its focus on delivering a unified framework connecting core platform infrastructure, operator brands, marketing services, and embedded payments.

SiGMA Africa brings together iGaming and digital entertainment stakeholders, including licensed operators, affiliates, regulators, investors, and suppliers. With African regulation evolving rapidly, the summit will explore compliance, licensing, market entry strategies, and financial solutions.

Integrated Platform Solutions

B2Tech designs best-in-class sportsbook and casino platform technology, optimized for mobile-first deployment and regulated markets. The platform includes:

  • Localization features: multi-currency support and compliance aligned with market-by-market obligations

  • Operational tools: risk management, performance analytics, and regulatory adherence

  • Scalable infrastructure: supporting efficient and consistent operations across multiple jurisdictions

B2Tech powers numerous licensed sportsbook and iGaming operations across Africa, combining global technology standards with local operational expertise. The company enables operators to adapt to evolving regulations while maintaining scalable, high-performance systems.

YellowBet: Pan-African Sportsbook & iGaming Brand
Within the B2Tech ecosystem, YellowBet operates as a pan-African sportsbook and iGaming brand powered by B2Tech’s proprietary platform. Centralized control ensures performance, reporting, and regulatory compliance at a group level, while maintaining market-specific flexibility to provide tailored betting experiences. Learn more: yellowbet.com

Africa Bet Partners: Structured Affiliate Program
The Africa Bet Partners program supports affiliate acquisition across regulated African markets with defined commission models, reporting transparency, and localized promotional alignment. This enables affiliates to access regulated markets in a controlled and compliant manner. More info: africabetpartners.com

PayAlo: Embedded Payments Infrastructure
Integrated payments are delivered via PayAlo, embedded in B2Tech’s platform and compatible with API integrations for third-party platforms. PayAlo supports deposits and withdrawals across jurisdictions while ensuring compliance, synchronized reporting, and unified transaction monitoring.

SiGMA Africa 2026 Presence
At Booth 73, attendees can meet B2Tech’s leadership team to discuss platform architecture, market expansion, and ecosystem development, and learn how a centralized, integrated platform model supports regulatory compliance and sustainable operations.

About B2Tech
B2Tech is a technology provider specializing in sportsbook and casino platform solutions for regulated African markets. B2Tech empowers licensed operators with scalable, compliant technology, enabling growth across multiple markets under a single unified management system.

Contact
Norman Itumo Nthiwa
B2Tech Communications
[email protected]

The post B2Tech to Present at SiGMA Africa 2026 in Cape Town, Showcasing Its Integrated Betting Ecosystem appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Atlaslive

Atlaslive Shortlisted in Five Categories at GamingTECH CEE Awards 2026

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Atlaslive, a leading B2B iGaming platform provider, has been shortlisted in five categories at the GamingTECH CEE Awards 2026. The awards are part of the HIPTHER Prague Summit, scheduled for March 24–25, 2026, in Prague, Czech Republic.

The company has been nominated in the following categories:

  • Best Online Casino Provider in CEE

  • Online Casino Innovator of the Year (CEE)

  • Best iGaming Platform Provider (PAM) in CEE

  • Best Live Casino Provider in CEE

  • Best Sports Betting Provider in CEE

These nominations highlight Atlaslive’s presence across platform infrastructure, live casino solutions, sportsbook operations, and product development.

Anastasiia Poltavets, CMO at Atlaslive, said:

“This recognition across five categories reflects the breadth of our platform. We focus on building infrastructure that performs under scale, supports multi-vertical growth, and adapts to evolving regulatory standards. Being shortlisted in both casino and sportsbook categories confirms that our approach delivers measurable impact across the full iGaming ecosystem.”

The GamingTECH CEE Awards spotlight innovation, operational performance, and leadership within the Central and Eastern European gaming and technology sector, recognizing companies contributing to platform development and service quality across regulated markets. Online voting is now open, and industry peers can cast their vote via the official GamingTECH CEE Awards page. Winners will be revealed during the awards ceremony at the HIPTHER Prague Summit in March.

Atlaslive continues to develop scalable, performance-focused iGaming infrastructure for operators across regulated markets.

About Atlaslive
Atlaslive is an iGaming platform provider delivering a dynamic platform for live operations and regulated growth. Casino, Sportsbook, and unified All-in-One solutions are available via White Label, Turnkey, and API integration models, enabling operators to launch faster, scale confidently, and retain full control over their business and growth strategy.

The post Atlaslive Shortlisted in Five Categories at GamingTECH CEE Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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