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GAMSTOP is putting vulnerable online consumers back in control

More than eight out of ten (82%) consumers have stopped or reduced their gambling since registering with GAMSTOP, according to the first independent evaluation of the UK’s online self-exclusion scheme.
The report by research consultancy Sonnet, based on surveys of more than 3,300 users and in-depth interviews, found that 84% felt safer from gambling-related harm and more in control of their gambling after registering with GAMSTOP. Eight out of ten (80%) said that the self-exclusion scheme had delivered on their intended outcomes, whether they wanted to stop gambling completely, reduce their gambling or simply to take a short break.
Although financial losses were often an important trigger for registering with GAMSTOP, consumers also reported significant improvements in their well-being:
- 77% felt more in control of their personal or household finances
- 72% reported improvements in their levels of anxiety and stress
- 63% enjoyed an improvement in the quality of their family relationships
- 60% found they were better able to focus at work
- 40% reported they were consuming less alcohol
The report’s recommendations include:
- Longer self-exclusion periods – currently, the maximum self-exclusion is five years, which had been selected by 71% of consumers surveyed, but four out of ten wanted the option of excluding themselves from all online gambling for longer
- Helping consumers to access specialist support – 53% of GAMSTOP’s users have not previously used gambling-related support services so the scheme can be a bridge to other organisations offering help with gambling addiction by working more closely with them
- Actively engaging with family and friends of consumers – only 28% of consumers were supported by friends or family, with many too embarrassed or ashamed to seek help, so raising awareness of the service among those affected by a loved one’s gambling will provide a broader support network for consumers and their families
- Responding to the threat posed by unlicensed gambling websites – The scheme’s users are deliberately targeted by unlicensed sites – an issue highlighted in GAMSTOP’s response to the DCMS Gambling Act review – and 10% reported accessing them while self-excluded so greater controls on these sites are required to prevent them being exposed to temptation
- More research into the harmful effects of advertising – consumers consistently expressed their frustration at being exposed to gambling advertising and wanted greater protection
More than 200,000 consumers have registered with GAMSTOP since the scheme’s inception in 2018. The report found that GAMSTOP had reached a broad cross-section of the population across all demographic groups.
Women aged over 44 were identified as an important demographic, making up 53% of all women surveyed, and the report recommends reaching out to older age groups more generally, together with specific initiatives aimed at people with below national average income. It advocates a marketing strategy to target high-risk groups, making the service more visible through online searches and on operators’ websites.
The report concludes:
“This study shows very strongly that GAMSTOP is successfully achieving a reduction in gambling-related harm with far-reaching positive impacts for consumers being clearly shown in our interviews and survey… Our findings show that GAMSTOP is effective across all age groups, gender groups and, importantly, for all types of online gambling.
The vast majority (of consumers) report a very positive experience of using the service, and our research highlights that it is effective both in terms of delivering consumers’ objectives but also in alleviating a wide range of gambling-related harms”.
An office worker in his 30s, who was spending up to £300 per spin on online slot machines and ran up debts of more than £10,000, registered with GAMSTOP after his partner left him and he feared losing his job. He told researchers that, having self-excluded for five years, he felt safe from temptation during lockdown and has stopped gambling completely. He is now paying back his debts to family and friends and said: “I think this service saved my life. Best thing I ever did is cancel my demons by using this amazing service”.
A delivery driver in her mid-twenties, who was spending almost her entire weekly wage on gambling, and had tried self-excluding from individual websites, found that registering with GAMSTOP helped her take control of her gambling. She is getting married this year and has built up her savings. With the support of her family and partner, she has restricted herself to the occasional £5 bet on football at high street bookmakers and intends to renew her self-exclusion every five years to resist the temptation of betting online.
She said: “The last year I haven’t gambled at all, it was hard at first but now I don’t miss it and the money I have saved is unbelievable”.
Fiona Palmer, chief executive of GAMSTOP, said:
“We are grateful to Sonnet for carrying out this very detailed evaluation of the service and are studying their recommendations carefully. We are delighted to know that vulnerable consumers who have registered with GAMSTOP have found it has helped them control their gambling and made a positive impact on their lives.
The insights in this report are extremely helpful and we welcome the opportunity to look at all suggestions for further improvements to the service, including extending the length of the maximum exclusion period to give them peace of mind that they will benefit from the long-term protection that GAMSTOP provides”.
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27 Wild Shots
Amusnet Releases its Latest Online Video Slot, 27 Wild Shots

Reading Time: < 1 minute
Amusnet has released its latest online video slot, 27 Wild Shots. This vibrant slot game blends the style of classic fruit games with the charm of a fairytale twist, led by none other than the Little Red Riding Hood herself.
The three reels burst with familiar symbols of juicy fruits, reimagined in a lively forest theme. With three reels, three reel positions and a 27 Ways Pay mechanics, the newest online video slot stands out among the variety of games available.
At the centre of the action is the Bullseye Wild symbol, which substitutes for all other symbols. Adding even more excitement, the Double Stars serve as a Scatter symbol, introducing the chance for additional combinations across the reels.
A bunch of special features make the gameplay even more colourful and engaging.
27 Ways Pay
The Reel Ways Pay bet multiplied by the bet multiplier is equal to the total bet. Win combinations may contain only one symbol in an enabled position on each consecutive reel.
Multiplier Feature
Nine of a kind from Plum, Orange, Lemon or Cherry symbols on all reels multiply the total game win by x2.
Free Spins
Three Scatter symbols on the middle positions of all three reels trigger 10 Free Spins.
Three Cherry symbols on the middle positions of all three reels trigger 1 Free Spin.
Gamble
Play the game and multiply the winnings through the Gambling feature.
Jackpot Cards
The Jackpot Cards bonus game is triggered at random during the gameplay to allow players to win impressive jackpots.
The post Amusnet Releases its Latest Online Video Slot, 27 Wild Shots appeared first on European Gaming Industry News.
ELA Games
ELA Games Casts Its Latest Spell with Witches’ Book

Reading Time: 2 minutes
ELA Games beckons players to step into a shadowy realm of sorcery and mystery with its newest release: Witches’ Book
Bathe in the magic as a powerful coven of three witches conjures their spells across the reels, revealing mysterious rewards and surprises. Each spin is a step toward ultimate strength, where massive riches and bubbling magic await.
The Power of the Book
In the Witches’ Book, magic shimmers in every spin. Players aim to collect enchanted pages and experience the power of each witch’s most mythical spells.
Once players gather enough enchanted pages, they complete the spellbook and choose their witch and symbol to unlock the magical Free Spins. As the witches’ power grows, every symbol has the chance to transform into a Jackpot, turning ordinary spins into powerful, enriching moments.
A medium volatility level and 94.9% RTP ensure that wins are frequent even on the base game. Additionally, multiple surprise features can arise and spread across the 5×3 reel format, making each spin a potion of excitement.
ELA Games’ Magical Touch
Witches’ Book is an enchanting embodiment of ELA Games’ philosophy regarding creative innovation and a focus on engaging gaming experiences. The games’ animations, sound design, and dynamic mechanics blend to create an atmospheric game that will have players a part of the incantation.
Marharyta Yerina, ELA Games’ Managing Director, commented on the release, “With Witches’ Book, our goal was to create a title that emphasises the visually-rich aesthetics that embody the atmosphere of the brooding festive season. Every feature and design element was meticulously crafted to keep players engaged and deliver value for our partners. Witches’ Book is an example of our development approach: leverage creativity to entertain players while driving meaningful performance results for operators.”
Discover Enchanting Riches Now
Players can dive into the mysterious world of magic and spells today, with powerful gameplay and immersive experiences.
Finish your incantation and cast a powerful, lucrative spell today.
The post ELA Games Casts Its Latest Spell with Witches’ Book appeared first on European Gaming Industry News.
Bet It Drives
GR8 Tech’s Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt

Reading Time: 2 minutes
Lisbon’s streets set the pace for Season 2 of GR8 Tech’s Bet It Drives — the drive-time podcast where iGaming’s most interesting voices speak freely, in motion. Hosted by Yevhen Krazhan, Chief Sales Officer at GR8 Tech, each episode captures raw insight, candid stories, and the kind of energy you can only find on the road.
Episode 2 puts the spotlight on Tiago Pereira, Head of Portugal at LeBull.pt, the executive who helped turn a logo and a bull into one of the fastest-growing brands in Portugal’s regulated iGaming market. With more than 20 years in sports betting, affiliates, and casino operations at Placard.pt, Betano.pt, bet.pt, and Sportingbet, Tiago has led market entries, compliance frameworks, sponsorships, and full-funnel digital growth.
During the ride, Tiago opens up about:
- How he found his path and his journey from architecture and computer science to marketing.
- The history of LeBull.
- Portugal vs. Brazil: same language, different mindset: why copy-paste doesn’t work and true localization is key.
- The idea behind the LeBull Night Show, a weekly late-night comedy event.
- His failed marketing project.
- Trusting younger generations.
- His previous approach to marketing when he joined Betano in 2017.
- Why the Portuguese sports betting market relies on the casino vertical.
- The next chapter for affiliation.
- Network or Not Work: mascots, localization, and keeping support teams local.
- A small personal detail that’s still quietly visible online for those who know where to look.
- His Champion Rule: move forward with an “I need to get this done” mindset. Whatever happens, don’t stop. Stay consistent, keep moving forward, and the results will follow.
“Tiago showed us how to win a new market with discipline, curiosity, and the courage to keep moving forward,” said Krazhan.
Watch or listen to Season 2, Episode 2 with Tiago Pereira on:
Bet It Drives Season 2 kicked off with Rasmus Sojmark and keeps the pace with upcoming episodes featuring Kyrylo Korobka and Kelly Kehn. Buckle up. Lisbon’s just getting started.
The next chapter of iGaming belongs to those who play smart and play bold. Meet GR8 Tech at booth 5028-2 during SiGMA Central Europe 2025 in Rome, November 3–6, and discover the Heavyweight Rulebook built for operators ready to scale, localize, and win.
The post GR8 Tech’s Bet It Drives Hits the Portuguese Fast Lane with Tiago Pereira of LeBull.pt appeared first on European Gaming Industry News.
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