Latest News
Kambi named world’s leading sportsbook by peers at industry awards
The world’s trusted sports betting partner scores hat-trick at EGR B2B Awards after a double victory at the Global Gaming Awards
Kambi, the world’s leading sports betting partner, won a hat-trick of awards at the prestigious EGR B2B Awards 2021 this week, just days after claiming two prizes at the Global Gaming Awards.
Kambi won the EGR awards for both In-play Betting Software and Sports Betting Supplier during a virtual ceremony on Tuesday, with judges praising Kambi for being a “leading US B2B sportsbook with a range of tier one clients and strong revenue growth”.
This was capped off by Kambi winning the headline Sportsbook Platform Supplier category for the third year in a row last night at an in-person ceremony held by EGR, with the judges picking out the power of Kambi’s global network as a key reason for the win.
The three awards come a week after Kambi also secured a double victory at another leading industry awards ceremony, the Global Gaming Awards 2021, where it was named Retail Supplier of the Year and Online Sports Betting Supplier of the Year.
The Global Gaming Awards are powered by B2B gaming publication Gambling Insider and held annually in London.
Both the Global Gaming Awards and EGR B2B Awards are independently adjudicated by KPMG and Deloitte respectively, and judged by experienced and senior industry executives.
Sarah Robertson, Kambi’s VP Sales, said: “Kambi’s focus is to provide our partners with the technology they need to become the sportsbook they want to be, and as the world’s leading sports betting supplier, we know what it takes to ensure they consistently give their players the best sports betting experiences possible.
“After a challenging year for many of us in this industry, we are proud that the success we have delivered for our partners and the hard work of all our employees during the judging period has been recognised with these prestigious award wins.
“Kambi only succeeds when our partners succeed, and I would like to thank all of our partners for making this possible, as well as the judges for this recognition and EGR and Gambling Insider for hosting excellent events.”
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ai game recommendations
Vegangster Integrates ZingBrain AI for Smart Game Recommendations Across Operator Lobbies
Vegangster has integrated ZingBrain AI‘s smart lobby personalisation into its platform, adding a new layer of game discovery for players across Vegangster-powered brands.
Casino lobbies now feature AI-driven recommendation sections tailored to each player’s preferences, much like those on Spotify or Netflix. Players see personalised rows such as “Picked for You”, “Because You Like…” and “Try Other Games With Similar Mechanics”, which point them to relevant titles. These recommendations can also be presented directly in Vegangster’s own Scroll & Play feed, giving each player a personalised discovery experience in a well-known format.
According to ZingBrain AI’s published results, smart lobby personalisation delivers a 5–15% uplift in GGR and turnover, 10–15% more games played, and a 5–10% increase in player active days, while cutting time spent on lobby management by 80%.
Michael Oziransky, Chief Product Officer at Vegangster, commented:
“ZingBrain works hand in hand with our own Scroll & Play feed: the engine decides which games are right for each player, and Scroll & Play puts them in front of them as gameplay clips they can watch and jump straight into.”
In practice, this changes how the lobby works for both sides. A player who keeps coming back to crash games sees fresh titles with similar mechanics instead of the same generic top grid, and players returning after a break land in a lobby built around what they already love. Operators, meanwhile, stop curating lobby positions by hand: a new game release reaches the players most likely to enjoy it from day one, without competing for a banner slot.
Another application of the engine is provider cost optimisation. Operators set priority levels for individual providers and games based on deals, campaigns, or new launches, and ZingBrain applies those priorities to personalised recommendations. In A/B tests across four brands, this redirected up to 20% of turnover and GGR to more profitable titles, with no drop in player performance.
The integration is now available to all Vegangster operator clients.
About Vegangster
Vegangster provides a full iGaming platform built for speed, scale, and operator control. Its turnkey, white-label, and sweepstakes solutions bring casino and sportsbook content, payments, CRM, compliance, and social features together in one mobile-first system. With Vegangster, operators can launch quickly and grow with confidence.
About ZingBrain AI
ZingBrain AI is an easy-to-integrate AI performance platform for the iGaming industry, providing smart lobby personalisation, player analytics, and churn and GGR predictions for online casinos and sportsbooks. The company is ISO 27001 certified and works with 60 live brands worldwide.
The post Vegangster Integrates ZingBrain AI for Smart Game Recommendations Across Operator Lobbies appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BC.GAME
BC.GAME names Guillermo Ochoa brand ambassador for Mexico push
BC.GAME has signed Mexican footballer Guillermo “Memo” Ochoa as a brand ambassador to support its growth strategy in Mexico through BCGAME.mx.
The company said Ochoa will front football-led brand activity, including local promotions and fan engagement campaigns designed for Mexican audiences. BC.GAME positioned the partnership as part of its continued investment in what it described as the regulated Mexican market.
Kar Kheng Giam, CEO of BC.GAME, said: “Mexico is an important market for BC.GAME, and localisation is central to how we build meaningful relationships with users.
“Guillermo Ochoa is more than an outstanding goalkeeper. He is a figure who genuinely connects with Mexican football fans across generations, and that makes him an ideal ambassador for BCGAME.mx.
“As we continue to invest in our platform for the Mexican market, we want to work with partners who understand the culture, passion and community around football. Ochoa’s profile, professionalism and connection with fans make him a natural fit for BC.GAME.”
Ochoa said: “I am very happy to partner with BC.GAME at such a special time for Mexican football.
“Football has always been about passion, community and shared experiences. I look forward to working with BC.GAME and BCGAME.mx to connect with fans in new ways.”
BC.GAME said the agreement comes during a “landmark summer” for football across Mexico, the United States and Canada, and described the signing as part of a broader sports entertainment strategy spanning football, esports and entertainment partnerships. The company also said responsible gaming remains an important part of its platform experience in markets where it is permitted to operate.
The post BC.GAME names Guillermo Ochoa brand ambassador for Mexico push appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Latest News
Tom Horn Gaming ships Royal Ruby FeatureStorm slot worldwide on 14 July 2026
New Hold & Win title adds a collection meter, Bonus Buy options, and max win of 13,920x on a 5×3, 9-payline setup.
Tom Horn Gaming will launch Royal Ruby FeatureStorm worldwide on 14 July 2026, adding a new Hold & Win slot to its portfolio.
The game runs on a 5×3 reel layout with nine paylines and is positioned as a high-volatility release. Tom Horn Gaming said the title offers a maximum win potential of up to 13,920x the stake and is built around its Hold & Win FeatureStorm mechanic.
In the base game, a collection meter above the reels fills as Ruby symbols land. According to the company, completing the meter can trigger one of seven bonus combinations that include collectors, multipliers and jackpots, while landing three Ruby symbols triggers the Hold & Win Bonus Game immediately.
During the bonus, Ruby symbols convert into locked Value Coins on a 5×3 grid, with three respins awarded and the counter resetting when new symbols land. Tom Horn Gaming said Collector, Multiplier and Jackpot symbols can interact during the feature, and the game includes two Bonus Buy options: 50x total bet for direct access to the Hold & Win bonus, or a 120x option that “guarantees all three special symbols are active from the outset.”
Ondrej Lapides, CEO at Tom Horn Gaming, said: “Royal Ruby FeatureStorm builds on the enduring appeal of Hold & Win gameplay while introducing a collection mechanic that keeps players engaged throughout every session. Combined with rewarding bonus interactions and strong win potential, the game delivers an experience that resonates with players while offering operators a valuable addition to their content portfolios.”
The post Tom Horn Gaming ships Royal Ruby FeatureStorm slot worldwide on 14 July 2026 appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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