Latest News
NSoft’s Cash Out to boost Balkan Bet’s betting offer
NSoft has recently enhanced its Sportsbook solution by adding Cash Out feature to round up its Live Betting, and now this feature was also released to NSoft’s long-term client Balkan Bet.
NSoft strives to deliver the most flexible, reliable and user-friendly Sportsbook solution on the market, which will consequently maximise the potential of our Seven betting platform to be able to deliver the best betting experience regardless of market specifics or delivery channels.
The Cash Out feature has become a standard option for Sportsbook operators and Live Betting. The solutions provider believes that the addition of Cash Out within NSoft’s In-Play betting solution for online operators, will round up the user experience and boost the convenience.
The Cash Out offer is made in real-time and it allows punters to cash the ticket even before the end of the games if the odds are heading in punters’ favour or get some of the stakes back if the punters are likely to lose the bet.
Bojan Šćekić, CEO of Balkan Bet, commented on this new release: “Working closely with NSoft’s team has enabled us to deliver together the best content and expand the functionality of features offered for our punters. This Cash Out feature will allow our punters to take control of their bet, and settle an existing bet before the event has finished. Our long time collaboration has helped to further accelerate the betting process, elevating the overall customers’ experience further and beyond.”
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Central Europe
Gaming in Germany Conference returns to Berlin November 11, 2025

Gaming in Europe is pleased to announce that the 2025 Gaming in Germany Conference will take place on November 11, 2025, in Berlin.
The Gaming in Germany Conference is an annual event for everyone who is professionally involved in Germany’s regulated online gambling industry. The conference will cover topics such as regulatory developments, (black) market growth, player protection, marketing, compliance, and much more.
Confirmed speakers
Although the 2025 Gaming in Germany Conference is still some time away, we have already confirmed the following speakers:
- Dr. Jörg Hofmann, Senior Partner, Melchers Law
- Senior GGL representative
- Mathias Dahms, President, DSWV
- Dr. Dirk Quermann, President, DOCV
- Christian Heins, Director iGaming, Tipico
- Josh Hodgson, COO, H2 Gambling Capital
Don’t miss it. Save the date!
Willem van Oort, founder of Gaming in Germany said: “We are very happy that we have received commitments from major stakeholders in Germany’s regulated gambling market to speak at our event. As always, we aim to connect the industry with regulatory and social stakeholders, and vice versa. This year, major topics of discussion will be the true size of Germany’s regulated market, the increasing popularity of the black market, as well as the upcoming evaluation of the 2021 State Gambling Treaty. I am certain there will be plenty to discuss.”
Call for speakers
If you would like to share your insights, success story, innovation, or cautionary tale, please consider applying for a speaker slot at the 2025 Gaming in Germany Conference by sending an email to [email protected].
Your voice matters, and we can’t wait to hear from you!
The post Gaming in Germany Conference returns to Berlin November 11, 2025 appeared first on European Gaming Industry News.
Industry Awards
BETBY CELEBRATES iGB LIVE SUCCESS WITH EGR B2B AWARD

BETBY, a premium provider of innovative sportsbook solutions, has once again demonstrated its growing influence in the global betting industry following a highly successful appearance at iGB Live 2025, one of Europe’s premier iGaming gatherings.
The event, hosted in London, brought together thousands of industry leaders, innovators, and decision-makers from across the globe. BETBY’s team was at the heart of the action, engaging with partners, operators, and stakeholders to share the latest advancements in its AI-driven sportsbook solution, proprietary esports offering, and tailored content capabilities.
Discussions centered around BETBY’s comprehensive sportsbook ecosystem, which provides operators with the tools to deliver localized and engaging betting experiences. From AI Labs, BETBY’s advanced suite of AI tools designed to enhance operational efficiency and real-time personalization, to Betby.Games, its exclusive esports feed delivering 24/7 engagement, BETBY’s portfolio enables sportsbooks to adapt faster to evolving player demands.
Crowning the successful week, BETBY was honored for the second consecutive year with the Innovation in Sports Betting Software award at the prestigious EGR B2B Awards. This achievement reflects the company’s ongoing efforts to push the boundaries of sportsbook technology, delivering flexible, data-driven, and market-responsive solutions for its partners.
“Our participation at iGB Live in London this year was about building meaningful connections, sharing our vision for the future of sports betting, and showing how our solution is helping operators succeed in an increasingly competitive market,” said Leonid Pertsovskiy, BETBY’s Chief Executive Officer. “Winning the EGR B2B Award for Innovation in Sports Betting Software is an incredible honor, but our focus remains on pushing boundaries and delivering real value to our partners every day.”
The EGR recognition adds to a remarkable list of industry awards collected by BETBY in the past three months, further cementing its reputation as a leading force in the betting sector. Earlier this year, at SiGMA Americas, BETBY received the award for Best Esports Product. The company’s success continued at SiGMA Asia, where it was named Best Esports Provider. Meanwhile, the MiGEA Awards turned into a showcase of BETBY’s excellence, with the company taking home Best Sportsbook Provider, Best AI Sportsbook – Innovation of the Year, and Best B2B Marketing Campaign.
To find out more about BETBY, visit: https://betby.com/
The post BETBY CELEBRATES iGB LIVE SUCCESS WITH EGR B2B AWARD appeared first on European Gaming Industry News.
Latest News
BHA Initiates Campaign Against Tax Hike

The British Horseracing Authority (BHA) has urged the sport to collectively lobby the Government to back British racing and axe the Treasury’s proposal to hike tax on horserace betting by bringing existing online betting duties into one single rate.
The call comes ahead of the launch of “Axe the Racing Tax”, a BHA-led public campaign against the proposal which will be rolled out over the summer.
A tax hike for bookmakers in the Autumn Budget would be the third leg of a triple whammy of financial threats caused by Government policies which jeopardise the future of the sport in Britain.
Economic analysis commissioned by the BHA shows that aligning the current 15% tax rate paid by bookmakers on racing with that of online games of chance – currently taxed at 21% – by harmonising all remote gambling duties, could hit racing’s finances to the tune of £66m in lost income via the Levy, media rights and sponsorship. This is because operators are likely to seek to mitigate significant tax rises through cutting bonuses, reducing advertising and marketing budgets and increasing prices.
Should the Treasury seek to raise the proposed single duty rate further to help balance the books, the impact on racing’s finances would be devastating, with a projected £97m loss at a tax rate of 25%, a £126m loss at 30% and a £160m loss at 40%.
Brant Dunshea, Acting Chief Executive of the British Horseracing Authority, said: “It is vital that everyone working in racing, the media and bettors fully support and promote this campaign.
“The Government’s consultation on harmonising online betting duties, if followed through, poses one of the gravest risks to racing the sport has ever seen.
“It will punch a huge hole in racing’s finances, risk thousands of jobs across Britain and threaten the future of the country’s second most-popular sport and a cherished national institution.
“From now until the Budget we will be hammering home a very simple message to MPs, Peers and the Government on behalf of millions of racing fans. It’s time for the Government to back British racing and axe the racing tax.”
The post BHA Initiates Campaign Against Tax Hike appeared first on European Gaming Industry News.
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