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All-in Global launches the first AI translation service dedicated to the gaming industry
Fast and cost-effective solution aimed at operators, game developers, affiliates, platform providers, and esports organizations that need to meet large content volumes while maintaining accurate translations.
All-in Global – the industry-leading language service provider – has debuted an AI-powered translation solution specifically calibrated for online gaming, sports betting and esports.
All-in’s AI Translation + Human Post-Editing solution was designed to leverage the greater volumes and shorter turnaround times that are becoming the new normal thanks to the rapidly increasing content needs within the digital sphere.
It uses the most advanced Neural Machine Translation (NMT) technology powered by AI combined with human post-editing to allow organisations to create content at scale that is perfectly translated for specific markets in the fastest, most cost-efficient way.
All-in has been providing a wide variety of language services to the industry for more than 13 years, being in a unique position to offer a fine-tuned engine with gaming terminology. All-in’s engines are trained with specific relevant data as opposed to public domain translations like Google – which are trained with generic data. In addition to that, their solution also guarantees utmost safety of client data by using an SLL encrypted channel for all translation activities. Their encrypted proprietary engine solution prevents any data leaks.
The value of their AI solution is enhanced by combining the speed and the ability to deal with large volumes brought by AI translations with the gaming expertise of Human post-editors who are native-speaking localisation experts in the sectors All-in specialises in: iGaming, sports betting, sports, esports, and fintech.
This solution is ideal in cases where the budget factor, time or high volume might play a decisive role in choosing the best translation option. It allows organisations to create and translate content at scale and quickly while still ensuring the Human accuracy of the translation.
Turn-around times can be up to 40% shorter, and due to the attractive price of the service, it can be 40% more cost-effective than the traditional translation option. It’s a 40/40 formula that promises to cause impact on the time-to-market speed. This is a complete solution that can easily be integrated with API’s and other connectivity features to turn the localization management into a much easier process.
AI Translations + Human Post-Editing is currently offered in the following languages: Brazilian Portuguese, Danish, Dutch, Finnish, French (European), French (Canada), German, Italian, Japanese, Norwegian, Polish, Portuguese (European), Spanish (European), Spanish (Mexico) Swedish, Simplified Chinese, Russian, Vietnamese, and Thai. New languages will be added over time.
Roy Pedersen, All-in Global’s founder, said: “After witnessing how quickly our neural translation engines learned to produce high-quality output, I quickly brushed off my doubts about using artificial intelligence for content related to betting, casino and esports. The accuracy is simply remarkable.”
“With that said, we still recommend using human translators exclusively for creative texts with a marketing appeal. But for high volume projects this is a perfect way for our clients to unlock their full potential and have their goals met.
“As far as we know, we are the first company to offer an AI translation service crafted specifically for the operators, developers, platform providers, and affiliates within the gaming industry.”
“Welcome to the revolution of iGaming localization!”
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Brazil
Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling
18th Federal Civil Court of the Federal District blocks enforcement of Brazilian registration No. 501759803 after action by Aviator Studio Brazil.
A Federal Court in Brazil has ordered the suspension of Spribe’s trademark registration for “Aviator,” preventing the company from relying on exclusivity rights tied to Brazilian trademark registration No. 501759803 until a final judgment is issued.
The decision was issued by the 18th Federal Civil Court of the Federal District, following legal action brought by Aviator Studio Brazil. Aviator Studio said the court recognized the strength of its claims on the grounds of invalidation of Spribe’s trademarks.
According to Aviator Studio, the case centers on evidence that the Aviator trademark was created and used years before Spribe obtained trademark protection in Brazil. The company said the court acknowledged evidence that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018.
The court also took note of prior judicial decisions in Georgia that, according to Aviator Studio, invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
The post Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Aviator Studio
Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights
Aviator Studio has achieved a significant legal victory in Brazil after a Federal Court ordered the suspension of Spribe’s trademark registration for “Aviator,” recognizing the strength of Aviator Studio’s claims related to the grounds of invalidation of Spribe’s trademarks.
The decision, issued by the 18th Federal Civil Court of the Federal District, prevents Spribe from relying on the exclusivity rights arising from Brazilian trademark registration No. 501759803 until a final judgment is rendered.
The ruling follows legal action brought by Aviator Studio Brazil, which demonstrated that the Aviator trademark had been created and used years before Spribe obtained trademark protection in Brazil. The court acknowledged evidence showing that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018, years before Spribe’s Brazilian registration.
Importantly, the court also took note of previous judicial decisions in Georgia that invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.
“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”
Aviator Studio will continue pursuing all available legal measures to safeguard its intellectual property rights and protect the integrity of the Aviator trademark worldwide.
The post Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights appeared first on Americas iGaming & Sports Betting News.
brand-activations
Esportes da Sorte runs World Cup fan chant spot on Times Square screens
The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program.
Esportes da Sorte aired a World Cup-themed activation on Times Square’s large-format screens in New York on 13 and 14 June 2026, following Brazil’s opening match of the tournament. The campaign ran in two continuous five-minute slots and prompted passers-by to sing the chant: “I am Brazilian, with great pride and great love”.
The Times Square creative featured singer Léo Santana and a group of brand ambassadors and influencers named by the company as Carlinhos Maia, Bruno Formiga, Luisinho Freitas and Raul Erlich, who are producing tournament coverage from the US.
The activation was placed by Esportes Gaming Brasil, the holding group behind Esportes da Sorte, Lottu and Onabet. The company said the New York placement formed part of a wider multi-platform World Cup strategy spanning advertising, live activations and real-time content.
Esportes Gaming Brasil is an official sponsor of the tournament broadcasts on SBT, with planned visibility across free-to-air TV, the +SBT streaming platform, N Sports and digital channels. In Brazil, the group said it is also running activations across approximately 130 bars in cities including São Paulo, Recife, Salvador, Belo Horizonte and Fortaleza.
The company is also running two national campaigns during the World Cup period: “Cheer Like a Corinthian” and “Call-Up”.
The post Esportes da Sorte runs World Cup fan chant spot on Times Square screens appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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