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Speakers from Netflix, Google, Readdle will share about how businesses can go global
On May 14, entrepreneurs and leaders of global businesses will gather at the PM GO: Go Global! free online conference
Nowadays, more and more businesses operate internationally. Never before has it been so easy for a business to reach new customers — thanks to the Internet, advanced analytics and globalization in general.
Global companies are taking over the world. TikTok was planned as a global player from day one — in many ways, this positioning was what this social network to become the main competitor to Facebook and Instagram in just two years. Netflix became a serious player in the streaming market and then changed it after its global expansion. But how does a business scale competently?
The seventh PM GO conference will bring together entrepreneurs, top managers of international companies and marketers who will talk about the best practices of going global.
What local habits are blocking global scaling? Are there recipes for winning in new markets? How does one lead in this new age of globalization? Our speakers will answer these questions and more:
- Alexa Mayer, Head of Industry, US & CA Retail Apps at Google — has been working with major retailers for over 6 years to promote them using Google services.
- Grigory Bakunov, CTO, VP of Technology, Parimatch Tech — for over 15 years, Grigory has been launching Internet projects and leading innovation at Yandex, and now he leads digital development at Parimatch;
- Swati Mohan, Business & Brand Leader. Ex-Head of Marketing, Netflix India — Works on creating products that drive business growth through user engagement and forming new habits.
- Ihor Zhadanov, CEO and co-founder of Readdle, is a leader of a tech company whose products are used by over 150 million people around the world, as well as business clients like Siemens, BMW, Scandinavian Airlines and Roche.
- Ekaterina Belorusskaya, Founder, Member of Supervisory Board at Parimatch, Chairwoman of Parimatch Foundation — runs a charitable foundation helping children, regardless of their physical needs, social status and other barriers, to gain access to education and sports.
and other leaders from the world of business, technology, sports, and CSR.
PM GO: Go global! will feature ground-breaking presentations, panel discussions and interviews. Business leaders looking to scale their business or already going global will find this conference especially useful. And marketers, developers, and managers will learn how to tweak their processes so that their product is used around the world.
Join PM GO: Go global! free of charge, subject to preliminary registration on our website on the following link. The conference starts at 10:30 on May 14.
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Spinomenal enhances Folktales Series with Story of Cinderella launch
Leading iGaming content provider Spinomenal has unveiled its latest game to join the much-loved Folktales series, Story of Cinderella.
The game is presented within a 5×4 frame that is brought to life with a soft, enchanting soundtrack. The reels are positioned between two golden pillars and luxurious architecture, evoking a regal environment.
A glistening silver slipper, sparkling tiara, antique grandfather clock and a magical wand form the influential symbols in the main game. Free Spins can be accessed only when players find three or more Scattered Free Spins symbols and initially will grant 10 Free Spins.
Any player lucky enough to discover four Free Spins symbols will collect 25 Free Spins and five or more will secure a massive 100 Free Spins.
Once in the Free Spins round, a Cinderella Stacked Wild is randomly attached to one reel for each spin – it moves left and right for each additional spin. The Wild symbol represents all symbols except Free Spins and five Wild symbols on a winning line will pay out x3000 the bet line.
Spinomenal CO-CEO, Omer Henya commented: “Unlike the origins of the word, Cinderella, meaning someone whose attributes are unrecognised, this game instantly catches the attention. Its bright design is complemented by seamless gameplay and the chance for 100 Free Spins means players will have a ball.”
The post Spinomenal enhances Folktales Series with Story of Cinderella launch appeared first on European Gaming Industry News.
Latest News
F1 Icon Kicks Off SOFTSWISS New YouTube Series
SOFTSWISS, a global provider of innovative iGaming solutions with over 15 years of experience, launches SOFTSWISS Excellence Talks. The YouTube series connects professionals with inspiring leaders from diverse industries, fostering cross-disciplinary collaboration to spark fresh ideas and new perspectives.
SOFTSWISS Excellence Talks will feature renowned experts from various fields, offering practical advice and motivational insights for professionals across industries. New episodes will be regularly announced on SOFTSWISS’ social media platforms and YouTube channel.
The first episode features Formula 1 legend Rubens Barrichello, now Non-Executive Director in Latin America at SOFTSWISS, and Ivan Montik, Founder of SOFTSWISS. In this insightful conversation, Rubens Barrichello reflects on his remarkable F1 journey, shares stories from his time working alongside Michael Schumacher at Ferrari, and explores how lessons from the racetrack can drive success in business.
Ivan Montik, Founder of SOFTSWISS, comments: “We are excited to share our experience and invite exceptional people to SOFTSWISS Excellence Talks to explore the intersections of business and their unique expertise. During these interviews, we aim to uncover commonalities across industries and inspire professionals with practical insights. This project is about learning from extraordinary people, helping businesses thrive, and empowering individuals to be more efficient, stronger, and truly enjoy what they do. In the first episode, Rubens offered incredible insights into teamwork, leadership, and life in one of the most competitive and innovative sports in the world.”
The YouTube show builds on a recent event at the company’s main development centre in Poznań, Poland. At this gathering, Rubens Barrichello delivered an inspiring motivational speech, engaged in a lively Q&A session with local professionals, and awarded prizes for the most thought-provoking questions raised during the discussion.
For a closer look at SOFTSWISS’ vision and innovation, ICE Barcelona 2025 attendees can join the team at Stand 2G42, where more strategies and insights will be shared.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post F1 Icon Kicks Off SOFTSWISS New YouTube Series appeared first on European Gaming Industry News.
Arshak Muradyan Digitain Group's Chief Compliance Officer
Digitain Group Products are Certified for Brazil
Digitain among the first game and software suppliers to successfully meet Brazil’s new regulatory standards.
Digitain, a leading provider of sportsbook and casino platform solutions, is proud to announce that it is among the first game and software suppliers to successfully meet Brazil’s new regulatory standards.
The Brazilian gaming market is undergoing a significant transformation. With new regulations in place, gaming operators and providers must adapt quickly to meet these evolving requirements. This achievement underscores Digitain’s commitment to delivering high-quality gaming products and ensuring full compliance with local laws and regulations, allowing our partners to continue their operations seamlessly.
Arshak Muradyan, Digitain Group’s Chief Compliance Officer, stated, “Brazil’s gaming industry has witnessed rapid growth over the past few years, with more attention given to regulating and managing this fast-evolving market. In 2024, Brazil introduced stricter rules for gaming providers, including new certification requirements, enhanced player protection measures, and tighter oversight of both games and operators. The certification process, conducted by an authorised testing laboratory of GLI (Gaming Laboratories International), ensures that our products meet the high standards of quality and fairness mandated by Brazilian regulators.”
Ani Mkrtchyan, Chief Sales Officer of Digitain Group, said, “As a company operating on the global stage, Digitain Group has consistently recognised the importance of regulatory compliance. This is why we’ve acted swiftly to meet the new requirements set out by Brazil’s regulatory authorities, positioning ourselves as one of the first companies to successfully navigate this evolving landscape.”
“Digitain Group’s success in securing certification for the Brazilian market is a significant milestone, and we’re proud to be among the first to meet these new regulatory standards. By adhering to the highest standards of compliance, we ensure the integrity of the industry and position ourselves and our partners for continued success in one of the world’s fastest-growing gaming markets.”
The post Digitain Group Products are Certified for Brazil appeared first on Gaming and Gambling Industry in the Americas.
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