BETBY
BETBY GROWS LATAM PRESENCE WITH JUEGAENLINEA DEAL
BETBY, the innovative sportsbook supplier, has significantly grown its reach in Latin America, partnering with Juegaenlinea in a deal that will see it roll out its complete solution.
Juegaenlinea customers in Chile, Ecuador, Peru and Venezuela will now have access to the provider’s complete end-to-end product, which offers markets on over 600,000 live events a year, across a range of sports.
The operator will be using BETBY’s latest sportsbook layout, which gives the smoothest user experience to date, while also giving complete customisation abilities to players, through a series of widgets and pins that can enhance any betting experience.
BETBY will also be supplying its thrilling collection of AI-led esports products, Betby.Games. With titles covering football, basketball, Rocket League, tennis and more, the provider’s innovative range adds a valuable vertical for all sportsbook partners.
The agreement marks the latest commercial expansion for BETBY in 2021, following integrations with Betmaster and Starfish Media, among others, as it looks to further expand its global presence.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, said: “We’re delighted to take our complete product offering live with Juegaenlinea in a number of Latin American countries. It also marks one of the first times our new sportsbook layout will go live with a customer, so it’s a hugely exciting moment for us.
“We’re always looking to expand in exciting markets, so this is a great opportunity for us to further our brand in LatAm.”
Jhorvis Perez, General Manager at Juegaenlinea, said: “BETBY’s sportsbook solution offers everything we could desire, with a cutting-edge product that suits our requirement to the letter.
“Adding the Betby.Games range also gives us a unique offering which can attract players of all demographics and tastes to our growing offering. As a leader in technology within the industry, we can’t wait to see what comes from our partnership with BETBY.”
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BETBY NOW OPERATIONAL IN BRAZIL AFTER ACHIEVING GLI CERTIFICATION
BETBY, a leading sportsbook supplier, is amongst the first sportsbook suppliers to go live in a regulated Brazilian market after successfully achieving certification from Gaming Laboratories International (GLI). Having secured certification for the Brazilian market, BETBY is authorized to deliver its innovative and tailored sportsbook solutions in one of the world’s most anticipated and rapidly expanding regulated betting markets.
BETBY received Brazil federal certification mid-December, 2024, which allows the company to provide its advanced software to operators who obtained the license and went live on January 1, 2025 or will obtain a license to operate in Brazil. GLI’s certification, recognized as a benchmark for excellence, validates BETBY’s ability to meet Brazil’s strict technical requirements, including regarding functionality of the sportsbook, information security management systems and information security standards.
“Having our sportsbook solution certified and to be operational in a regulated Brazilian market is a major milestone for BETBY,” said Ilze Ramolina, Head of Legal at BETBY. “Brazil represents one of the most dynamic and high-potential markets globally, with its unparalleled passion for sports and rapidly growing digital ecosystem. Securing GLI certification underscores our commitment to integrity, compliance, and long-term success in this region. Brazil is central to our global growth strategy, and we are excited to collaborate with operators who desire to deliver world-class sports betting experiences to Brazilian players.”
Launched on 1st January, Brazil’s regulated sports betting market is expected to become one of the largest worldwide, fueled by its enthusiasm for sports—especially football—and an increasing shift toward digital gaming. BETBY’s localized approach ensures a seamless user experience designed specifically for Brazilian players, cementing its role as a key innovator in shaping the future of sports betting in the region.
To find out more about BETBY, visit: https://betby.com/
About Betby
Betby is a leading B2B provider of top-tier sports betting services, renowned for its groundbreaking technology and dedication to excellence. Betby’s team of industry veterans tap into their knowledge and expertise to deliver a premium, adaptable, and scalable sportsbook platform tailored to meet the varied demands of operators across the globe. From dynamic in-play betting options to robust risk management tools and ground-breaking AI tools, Betby is committed to propelling the success of its partners in the rapidly evolving landscape of online sports betting.
BETBY
WEEBET AND BETBY JOIN FORCES TO STRENGTHEN THE BETTING MARKET IN BRAZIL
Weebet, a pioneering iGaming platform in Brazil, has partnered with Betby, a global provider of innovative sports betting solutions. This collaboration aims to enhance the Brazilian bettors’ experience through Weebet’s cutting-edge initiatives in the national market.
Betby stands out for its state-of-the-art sportsbook solution and services, which comprise a highly-customizable intuitive interface, award-winning AI-based sportsbook tools, a proprietary esports feed, and a broad content portfolio for real sports based on official data.
The strategic alliance between the two companies aims to capitalize on the opportunities presented by the highly-promising regulated Brazilian market. Through the Betby sportsbook solution, Weebet will also offer specific services such as customizable odds, trading for local niche sports, and advanced algorithms to enhance risk management. These services are designed to elevate the betting experience for players while improving the operational efficiency for bookmakers.
Lenildo Nogueira, Weebet’s CEO, commented: “We are thrilled with the partnership with Betby, as sports betting has always been very strong in Brazil! The innovative solutions offered by Betby will perfectly complement the platform we provide to our operators, allowing us to deliver an unparalleled experience to bettors. This collaboration reaffirms our constant pursuit of innovation and our commitment to the highest quality of services offered by Weebet.”
Chris Nikolopoulos, CCO for Betby, said: “We are excited to work together with Weebet, which like us strives for product excellence and innovation in the iGaming landscape. I am positive that our advanced sportsbook solutions will not only enhance the betting experience for players, but also provide the means for local bookmakers to differentiate themselves from the competition.”
BETBY
Betby Forges Strategic Partnership With Latam Powerhouse Cactus Gaming
BETBY, a pioneering provider of top-tier B2B sportsbook solutions, has unveiled a strategic alliance with Cactus Gaming, a prominent iGaming platform renowned for its strong foothold in the Latin American market. This partnership heralds the integration of Betby’s advanced sportsbook into Cactus Gaming’s platform, utilizing a shared API framework. As a result, the time-to-market for Cactus Gaming’s operator partners is significantly shortened, enabling them to launch the sportsbook within a matter of days.
United by a common commitment to innovation and excellence, Betby and Cactus Gaming aspire to redefine the landscape of iGaming by setting new benchmarks for quality and pushing the boundaries of online betting. This collaboration represents a fusion of expertise, creativity, and ambition, with a collective goal to provides a first-class sports betting experience.
Chris Nikolopoulos, Betby’s CCO, said: “We are thrilled about our collaboration with Cactus Gaming, which reaffirms Betby’s dedication to partnering with industry frontrunners. This strategic alliance enables us to extend Betby’s sportsbook solution and services to Cactus Gaming’s partners, enhancing their betting experiences by granting seamless access to the most current and exceptional sports content alongside cutting-edge technology. I am confident that both companies will realize substantial long-term advantages from this partnership.”
Tiago Silva, Cactus Gaming’s CRA, said: “We are thrilled to initiate this partnership with Betby. This collaboration empowers us to harness Betby’s vast expertise and state-of-the-art sportsbook solution, enabling us to deliver the ultimate sports betting experience to our partners in Latin America and worldwide. We anticipate that this partnership will set the stage for further innovative collaborations in the future.”
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