Latest News

Mobile apps developer and publisher Homa Games raises a record $15 million, the largest European Seed round in 2021

Published

5 years ago

February 8, 2021

Reading Time: 3 minutes

Homa Games, a mobile developer and publisher with more than 30 apps in its portfolio, has raised a record $15 million Seed round from Idinvest Partners, e.ventures & renowned business angels.

Since its foundation in 2018, Homa Games has chosen HyperCasual as its main focus and has created multiple worldwide game hits of the genre such as Tower Color, Sky Roller and NERF Epic Pranks!. Combining in-house made tech and its own creative studio, Homa Games provides the service of unique excellence to its studio-partners with the focal point on automation and optimization at every step of app production and publishing.

GROWING EXPONENTIALLY EXPONENTIALLY DESPITE COVID RESTRICTIONS

The company’s rapid growth fell on the world-turning pandemic, making it one of the only startups in France actively hiring during the national lockdown. Homa Games quadrupled its team in the past year, expanding the offices to Toulouse, Lisbon and Skopje with the HQ remaining in Paris, and absorbed free-to-play mobile Toulouse-based studio IRL Team. In the same span of time, the company’s milestones were topped by reaching 250 million lifetime downloads, with one of the biggest contributors being NERF Epic Pranks! – one of the first IP HyperCasual games on the market and the company’s first licenced game in collaboration with Hasbro.

“Resilience, task ownership and teamwork are the basis of Homa Games culture, and what allowed us not only to be fully operational during the lockdown, but succeeding in innovation and growth.” shared Oliver le Bas, CRO and Co-founder.

By 2021 Homa Games consolidated its growth by hiring key management figures, including VP of Operations, Julien Bourhis, previously project leader for Boston Consulting Group, Naveen Mewani, Head of Growth Strategies and Romain Levrini, VP of Finance.

DISRUPTING THE CONTENT CREATION PROCESS TO RELEASE LEADING MOBILE APPS WORLDWIDE

“HyperCasual is paving the way for a new production flow to release fun games at a very fast speed. At Homa, we are creating technologies to push this vision a step further, and our goal is to disrupt the content creation process to release the most entertaining apps to a massive audience. We unlock the creativity of developers around the world. This Seed round will enable us to invest further in talents, IP licensing, and products.” Daniel Nathan, CEO & Co-Founder Homa Games.

IDINVEST PARTNERS AND E.VENTURES SUPPORT WILL ACCELERATE HOMA’S GLOBAL EXPANSION AND IMPACT ON THE MOBILE INDUSTRY

In the ever growing mobile industry Homa aims to further diversify and expand their portfolio, innovate and create new tech in User Acquisition and Monetisation, and prototyping and development. The company will combine its expertise with the experience of Idinvest Partners, a European venture capital firm and holder of the Venture 2020 fund prize by Private Equity Magazine, and e.ventures, a leading early-stage early-stage American venture capital fund which invested in Farfetch, Sonos, Scopely, Blinkist and Gopuff among other companies. OneRagtime, a French venture capital fund is also participating in the round. Renowned business angels invested in the company including Jean-Marie Messier (ex-Vivendi CEO), Vladimir Lasocki (Managing Director and Co-Head Carlyle Europe Technology Partners), John Cheng (ex-GM Data Products at Unity) & Alexis Bonillo (Co-Founder of Zenly).

Benoist Grossmann, Managing Partner at Idinvest Partners, and Jonathan Userovici, Partner at e.ventures are joining the board of Homa Games.

Benoist Grossmann declares: “The world of mobile games is booming. Homa is already becoming one the leading players in the space with an exceptional team innovating at a crazy pace.”

“Homa built its own proprietary technologies and tools over the past years, making its end-to-end platform one of the most efficient and successful worldwide. The team is building better and better apps & games, reaching hundreds of millions of users and building long-term playful relationships with this audience” adds Jonathan Userovici.

10bet

Ellis Park Stadium signs five-year naming rights deal with 10bet

Published

42 minutes ago

July 6, 2026

Wladimir P.

ellis-park-stadium-signs-five-year-naming-rights-deal-with-10bet

Johannesburg venue rebrands as 10bet Ellis Park under new partnership agreement.

Ellis Park Stadium has signed a five-year naming rights agreement with sportsbook brand 10bet, rebranding the Johannesburg venue as 10bet Ellis Park.

10bet Africa Marketing VP Michelle Colborne said: “We are incredibly proud to announce 10bet as the official naming rights partner of Ellis Park Stadium,” adding, “This is more than a naming rights agreement; it is the start of an exciting journey with a stadium that has played such a powerful role in South African sport.”

Ellis Park Stadium Managing Director Pieter Burger said the deal marks “a fresh and exciting chapter for the stadium,” adding: “We are delighted to welcome 10bet into the Ellis Park family as our official naming rights partner.”

10bet brand ambassador and former Springbok Butch James said: “Ellis Park has always been one of the most iconic stadiums in world rugby, and it’s fantastic to see 10bet committing to such a significant partnership.”

The parties said the partnership will focus on improving the matchday experience and, “in partnership with the relevant stakeholders,” supporting the inner-city project around the stadium precinct.

The post Ellis Park Stadium signs five-year naming rights deal with 10bet appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Latest News

PG Soft rolls out Monkey’s Wild Party slot with wild-conversion mechanic

Published

42 minutes ago

July 6, 2026

Wladimir P.

pg-soft-rolls-out-monkey’s-wild-party-slot-with-wild-conversion-mechanic

New 5×5 cascading-reels title adds Wild Mushroom chain reactions, multipliers and a Free Spins feature with a Feature Buy option.

PG Soft has released Monkey’s Wild Party, a new video slot set on a 5×5 grid with cascading reels, increasing multipliers and Wild Mushroom symbols that convert adjacent monkey symbols into wilds.

The title’s core mechanic centres on Wild Mushroom symbols that can appear in any spin. When a Wild Mushroom lands, any Gorilla, Baboon or Marmoset symbol touching it horizontally or vertically transforms into its Wild Monkey equivalent. Additional monkey symbols that land on a Wild Monkey can also convert, creating chain reactions across the grid.

After wins are paid, Wild Monkey symbols that contributed to a win become Wild Mushroom symbols in the next round. PG Soft also says there is a chance for an extra Wild Mushroom symbol to be added to the reels at the end of any spin. In the base game, the multiplier starts at x1 each spin and increases by one after each winning combination, following the payout and cascade.

The Free Spins feature triggers with three Free Spin symbols anywhere on the reels and starts with eight free spins, with two extra spins awarded for each additional Free Spin symbol. The multiplier resets to x1 at the start of the feature and increases by one after every winning cascade. A +1 Spin symbol awards an extra free spin during the feature. Players can also access the feature via a Feature Buy option at the displayed price, with PG Soft stating potential wins of up to x10,000 of the initial bet.

PG Soft’s spokesperson commented: “Monkey’s Wild Party is a riot of colour and mischief, taking players into an enchanted jungle where every spin sparks a fresh wave of wild reactions. The Wild Mushroom mechanic is the key to the game, with the climbing multipliers in Free Spins ensuring rewards build with every spin.”

The post PG Soft rolls out Monkey’s Wild Party slot with wild-conversion mechanic appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

Business Development

Soft2Bet hires Ryan Collinge as EVP for business development and partnerships

Published

2 days ago

July 4, 2026

Wladimir P.

soft2bet-hires-ryan-collinge-as-evp-for-business-development-and-partnerships

Collinge joins as Executive Vice President – Group Business Development & Strategic Partnerships, bringing 20+ years across retail and online gaming.

Soft2Bet has appointed Ryan Collinge as Executive Vice President – Group Business Development & Strategic Partnerships, adding him to its senior leadership team.

In the role, Collinge will focus on supporting Soft2Bet’s growth plans and strengthening relationships with operators and entertainment brands, the company said.

Andrew Cochrane, Chief Commercial Officer at Soft2Bet, said: “Ryan brings the commercial judgement, industry relationships and operational experience needed to support Soft2Bet’s growth. His appointment strengthens our executive team as we expand our work with leading operators and global entertainment brands.”

Soft2Bet said Collinge brings more than 20 years of commercial, product and operational experience across retail and online gaming, including work with private equity-backed start-ups and multinational gaming groups. The company added that his background includes global sales, commercial strategy and business development, along with iGaming content, product development and studio management.

Soft2Bet also pointed to Collinge’s experience in the casino content vertical, which it said will support client needs analysis and solution optimization.

The post Soft2Bet hires Ryan Collinge as EVP for business development and partnerships appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.