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PlayUSA.com: Super Bowl to generate $500 million in legal wagers

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U.S. bettors will place more than $500 million in wagers on Super Bowl LV at legal online and retail sportsbooks across 21 U.S. jurisdictions where sports betting in some form is legal, according to projections by PlayUSA, which provides news and analysis of the U.S. gaming industry. Whether those projections are met or surpassed, the matchup between the Tampa Bay Buccaneers and the Kansas City Chiefs on Sunday, Feb. 7, will almost certainly become the most legally wagered-on single event in U.S. history.

“With the expansion of legal sports betting over the last year, both in terms of new markets and growth within existing markets, a historic weekend is inevitable,” said Dustin Gouker, lead analyst for PlayUSA.com. “Half a billion dollars or more bet on one game seems almost unfathomable, but considering the direction of the U.S. market, that handle is easily within reach.”

With 20 states and Washington D.C., representing a population of about 120 million, now offering some form of legal sports betting, a year-over-year jump is certain. Last year, 14 states, representing a population of 70 million, allowed for legal Super Bowl bets. Those 14 states combined for an estimated Super Bowl handle of $300 million, according to PlayUSA.

The Super Bowl is always the most bet-on single sporting event in the U.S. In 2020, the American Gaming Association estimated that $6.8 billion was bet in the U.S., both legally and illegally.

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For this year’s game:

  • Sports betting is legal in at least some form in Arkansas, Colorado, Delaware, Illinois, Indiana, Iowa, Michigan, Mississippi, Montana, Nevada, New Hampshire, New Jersey, New Mexico, New York, Oregon, Pennsylvania, Rhode Island, Tennessee, Virginia, Washington D.C., and West Virginia.
  • Two of the most populous legal states, Michigan and Virginia, launched online sports betting just last week.
  • Illinois, Colorado, and Tennessee did not offer any form of legal sports betting for last year’s Super Bowl. Together they represent three of the seven largest legal sports betting markets currently operating in the U.S. Michigan is also expected to quickly join the upper tier of U.S. markets.
  • Nevada, the second-largest market in the U.S., is expected to lead all U.S. markets with $125 million in bets on the big game, according to PlayUSA projections. No. 1 New Jersey, which is less event-driven than Nevada, is expected to take in $75 million in Super Bowl wagers.
  • PlayUSA projects Illinois to be No. 3 with $60 million in bets.

“The potential this year is enormous compared to last year, with legal sports betting available to 50 million more people than last year’s Super Bowl,” said Eric Ramsey, analyst for PlayUSA. “The U.S. market has changed so much over the last year. Not only has it nearly doubled in size, but bettors now make a higher percentage of their bets online compared with a year ago. And sportsbooks will utilize the Super Bowl to aggressively promote themselves to new customers, especially in fledgling markets like Michigan and Virginia.”

The Mahomes-led Chiefs are consensus 3-point favorites over the Brady-led Bucs, with an over/under that could surpass the Super Bowl record of 57 points by kickoff. Prop bets and in-game wagering will also add significantly to the handle, especially as bettors have become more accustomed to betting via mobile apps.

Already books are offering prop bets, including who will be the first player to score, who will win the coin toss, and the over/under on how many players will throw a pass during the game.

“It’s an intriguing matchup with two of the biggest names in the sport, Patrick Mahomes and Tom Brady, facing off, and that should help compensate for both teams being from relatively small markets,” Gouker said. “With the expansion of the sports betting market, it is close to a certain win for the industry, with the potential to reach more customers than ever before.”

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AGCO

AGCO Requires Ontario Gaming Operators to Stop Offering WBA Bets Due to Integrity Concerns

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The Alcohol and Gaming Commission of Ontario (AGCO) has mandated all Ontario-registered sportsbook operators to halt offering and accepting wagers on World Boxing Association (WBA) events immediately. This measure is being taken to protect the Ontario betting public following concerns that WBA-sanctioned boxing matches are not adequately being safeguarded against match-fixing and insider betting.

Since December 2023, the AGCO has been conducting a comprehensive review of suspicious wagering activity on a WBA-sanctioned title fight between Yoenis Tellez and Livan Navarro that was held in Orlando, Florida. Suspicious betting patterns on the bout lasting over 5.5 rounds were reported to the AGCO by two registered independent integrity monitors and detected in Ontario by a registered igaming operator. Media reports also alleged that Tellez’s Manager placed $110,000 on the match lasting longer than 5.5 rounds at a Florida casino. The bout ended with Tellez knocking out Navarro in the 10th round.

Following an intensive review that included outreach to the WBA, Ontario-registered gaming operators, independent integrity monitors, and regulators in other jurisdictions, the AGCO has concluded that bets related to WBA events do not currently meet the Registrar’s Standards for Internet Gaming.

The AGCO requires all Ontario-registered gaming operators to ensure the sport betting products they offer are on events that are effectively supervised by a sport governing body. At a minimum, the sport governing body must have and enforce codes of conduct that prohibit betting by insiders.

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Registered gaming operators were unable to demonstrate to the AGCO that the WBA prohibits betting from insiders, which could include an athlete’s coaches, managers, handlers, athletic trainers, medical professionals, or others with access to non-public information. Further, registered gaming operators were unable to demonstrate that the WBA took any action to investigate or enforce the allegations of potential match-fixing and insider wagering.

The AGCO has indicated to registered operators that in order for WBA betting products to be reinstated in Ontario, operators must demonstrate that the WBA effectively supervises its events, thus bringing them into compliance with the Registrar’s Standards. In December 2022, the AGCO required gaming operators to stop offering bets on UFC events for similar issues related to insider betting safeguards. Within a month, UFC amended its policies and implemented new protocols that allowed the AGCO to reinstate betting on UFC events in the province.

“Ontarians who wish to bet on sporting events need to be confident that those events are fairly run, and that clear integrity safeguards are in place and enforced by an effective sport governing body. Knowing the popularity of boxing in Ontario, we look forward to reinstating betting on WBA events once appropriate safeguards against possible match-fixing and insider betting have been confirmed,” Dr. Karin Schnarr, Registrar and CEO of AGCO, said.

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Andrew Cochrane Chief Business Officer of GiG

GiG increases Ontario market presence, powering the launch of Casino Time

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Gaming Innovation Group Inc. (GiG), has announced the launch of Casino Time, powered by its award winning iGaming platform and pioneering real-time rules engine LogicX, with revolutionary sportsbook, SportX soon to follow, to further extend its footprint in the regulated Canadian province of Ontario.

The launch of Casino Time carries extra significance, marking only the second time that on-demand, regulated online Bingo has been made available in Ontario. The new Bingo product vertical, launched alongside a strong Casino offering, will be boosted by GiG’s new sportsbook, SportX, as part of a planned release later this year.

GiG has focused its solutions on driving exponential growth in revenue for operators with its highly scalable iGaming platform, offering localised third party content and leading suppliers for the Ontarian market. GiGs peerless gamification layer creates an optimised and immersive casino experience tailored to regional preferences, swelling client retention and player engagement.

Canadian owned and operated, Casino Time is a joint venture amongst leading retail operators in Ontario’s Charitable Gaming sector, delivering Bingo, Slots and Live Dealer Casino Games. Promising a personalised service and community experience, Casino Time is continuing its long-standing partnership with local charities, introducing its joint fundraising model into the iGaming space for the first time.

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Now coming towards the end of its second year of licensed operations, Ontario has emerged as one of the largest iGaming markets in North America, second only to New Jersey according to data supplied by Vixio. The first and as yet only Canadian province to launch a regulated market, Ontario boasts more than 1.6 million active player accounts spread over 40 plus operators, generating €1.3 billion in Gross Gaming Revenue (GGR) in its first year of trading, with this data supplied by iGaming Ontario.

Andrew Cochrane, Chief Business Officer of GiG, said: GiG continues to set the pace with a strong cadence of brand launches in 2024, and I’m pleased that when operators are seeking platform solutions in regulated markets, GiG is leading the pack. Our partnership with Casino Time, will help deliver something new and exciting to the Ontarian market, and further helps to demonstrate the flexibility of our solutions, adapting to match the regional aspirations of our partners to deliver growth.

D’Arcy Stuart, CEO of Casino Time, said: “We are thrilled to partner with GiG as the core technology provider of our iGaming platform. Their powerful suite of player engagement tools, as well as diverse content and regulatory integrations, underpin our ability to serve and delight our player community. Our hybrid online and offline customer network, as well as unique bingo offerings, will drive exciting opportunities as the platform and the marketplace continues to grow.”

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Bragg Gaming Group

Bragg Gaming Announces Resignation of Chief Financial Officer

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Bragg Gaming Group Inc., a global B2B gaming technology and content provider, announced that Chief Financial Officer (CFO), Ronen Kannor, has notified Bragg’s board of directors (Board) that he will resign from his position to pursue other career opportunities, effective June 3, 2024. The Company confirms that the search for a replacement CFO has commenced.

Matevž Mazij, Chief Executive Officer and Chair of the Board, commented: “We thank Ronen for his dedication and commitment to Bragg over the past four years and for his unwavering service as a pivotal member of the leadership team.

“During his tenure as CFO, the Company has undergone huge positive transformation including being uplisted to the Toronto Stock Exchange, dual listed on the NASDAQ and successfully completing two acquisitions, all while reporting consecutive years of revenue, gross profit and adjusted EBITDA growth. We wish Ronen all the very best in his future endeavors.”

Ronen Kannor commented: “It has been an honor to be part of the Bragg team which has successfully navigated many challenges and continued to deliver consistent growth over the past four years. I thank the Board for their support throughout my time with Bragg, and I am now fully focused on ensuring a smooth handover to my successor.

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“Special thanks goes to my finance team, who work tirelessly to deliver the positive change and financial growth that the Company continues to achieve. I wish them and all of my colleagues continued success with Bragg now and in the future.”

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