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Industry veteran Mery Blomqvist to spearhead global marketing efforts for Ellmount Group

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Following the recent changes to both our brands casinoroom.com and highroller.com, we are thrilled to announce Ellmount Group’s new CMO, Mery Blomqvist. Mery is an experienced marketeer with a passion for iGaming. Together we are sure we will take the next important step in our quest to become the number one casual light online entertainers in the industry.

Ellmount Group CEO, Claes af Buren says:  “With Mery on our team, we now have all the brain capacity we need to up the game even more, and meet the great demands of the future in iGaming head-on. We focused greatly last year on improving our products to meet the high demands of our customers. This year we aim to focus on getting more players to enjoy our fun and safe, entertaining online casinos. I am so pleased to welcome such a talented marketer on board since this is where she excels.”

Ellmount Group CMO, Mery Blomqvist added: “Ellmount is a great company, with strong values, an inspired vision, and first-class product.  I am super excited to be joining the group at a very exciting time, where we are looking to level up and expand our brands’ presence in what has always been a fast-moving industry. Success in this industry results from many variables, and as Claes mentioned, many of these have been addressed, and more improvements are on the way. But, complacency is the enemy of progress, so we shall not be resting on our laurels. Looking forward, not only will we be bringing more players to the brands, but we shall also be bringing light online entertainment to the forefront of a wide and varied range of customers’ minds. Where we lead, others will follow.”

 

 

About Ellmount Gaming

Ellmount Gaming is the future of light online entertainment, and the official operating company for the two world-class brands, CasinoRoom.com and HighRoller.com. Both brands offer players an abundance of games designed to suit all playing styles and stakes. Established in 2005 with an innovative and entrepreneurial edge, Ellmount is a Swedish-founded company, with its headquarters located in the heart of Stockholm, and a further six offices worldwide, including Malta, Serbia, Curacao, Costa Rica and LA.

The group takes great pride in the job of delivering light entertainment seriously. Customers can enjoy their gaming happy in the knowledge that the group puts a significant emphasis on responsible gaming and actively encourages players to play safely, happily, and by the rules. Customers will not be disappointed by the 24/7, 365 days a year customer support with intimate knowledge gained from years of dedication. A consolidated effort from over 80 employees covering 14 nationalities deliver pinpoint solutions for web, CRM and its own back-end platform.

Ellmount Group CEO Claes af Buren comments: “What makes us unique is that we have a top of the line affiliate business in Spikeup combined with our own performance marketing platform, and two strong casino brands. At the heart of all this sits our BI unit that gives the group the insights required to give our playing customers not just what they want… but also what our B2B customers need in order to have their online casinos performing the way they want them to.”

 

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Aphrodite Legends of Olympus™

Inspired Expands Portfolio with Three New iGaming Slots: THE GREAT EGGSCAPE™, APHRODITE LEGENDS OF OLYMPUS™, GOLD FEVER MINE ALL MINE™

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Inspired Entertainment, Inc., a prominent B2B provider of gaming content, systems, and solutions, has announced the launch of three new titles—The Great Eggscape™, Aphrodite Legends of Olympus™, and Gold Fever Mine All Mine™—across the UK and Malta iGaming markets.

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The post Inspired Expands Portfolio with Three New iGaming Slots: THE GREAT EGGSCAPE™, APHRODITE LEGENDS OF OLYMPUS™, GOLD FEVER MINE ALL MINE™ appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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LEONBET LAUNCHES A WORLD CUP 2026 RAFFLE CAMPAIGN GIVING OUT A NEW MAZDA CX-3 AND OTHER AMAZING PRIZES

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LEONBET LAUNCHES A WORLD CUP 2026 RAFFLE CAMPAIGN GIVING OUT A NEW MAZDA CX-3 AND OTHER AMAZING PRIZES!

LEONBET, Tanzania’s leading betting company known for its exciting odds and daily promotions, has officially launched another major campaign ahead of the 2026 World Cup season, which will officially begin on May 15, 2026.

LEONBET has always been committed to rewarding Tanzanians through different promotions. Before the launch of the WORLD CUP 2026 RAFFLE campaign, the company successfully introduced promotions such as MAGIFTI BAMPA 2 BAMPA, COMBO-HELA, and many others. These promotions are aimed at making sure customers benefit and win every day, which is why LEONBET is known as a company that creates winners daily.

The 2026 WORLD CUP RAFFLE campaign officially starts on May 15, 2026, and ends on July 20, 2026. The campaign aims to give customers a chance to win exciting prizes while enjoying the entertainment and excitement of the World Cup tournament.

Through this campaign, LEONBET customers will be required to place bets worth at least TZS 3,000 or more on any sport to receive coupons that will allow them to participate in different prize draws during various stages of the World Cup competition.

Participants in the campaign will have a chance to win prizes including:

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  •   PlayStation 5 (PS5)
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  •   TZS 10 million cash prize
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The prizes will be awarded during different stages of the tournament, including:

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  •   Round of 16
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Speaking about the promotion, LEONBET Director Jérôme Dufourg said:

“We are excited to bring Tanzanians this big campaign aimed at increasing entertainment, competition, and winning opportunities for our customers during the World Cup tournament. We believe this campaign will bring happiness to many participants across the country.”

LEONBET ambassador Baraka Mpenja also said:

“I continue to enjoy working with LEONBET because it is a trustworthy company with no tricks. It is one of the best companies in Tanzania, offering regular promotions to make sure Tanzanians have a chance to win. I encourage everyone to participate by playing more with bets starting from only TZS 3,000 to win many prizes, including the Mazda CX-3.”

LEONBET continues to strengthen its commitment to providing reliable and high-quality services to all customers while improving the sports betting experience in Tanzania.

The post LEONBET LAUNCHES A WORLD CUP 2026 RAFFLE CAMPAIGN GIVING OUT A NEW MAZDA CX-3 AND OTHER AMAZING PRIZES appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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GR8_TECH’s Bet It Drives wins Bronze at 18th Annual Shorty Awards

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GR8_TECH said its branded podcast Bet It Drives has been named a Bronze Honoree at the 18th Annual Shorty Awards in the Branded Podcast category.

The company positions Bet It Drives as a non-studio format that puts guests in a moving car for unscripted conversations. According to GR8_TECH, episodes have been filmed across London, Lisbon, Rome, and Barcelona, with guests including Clarion Gaming MD Alex Pratt, SBC founder Rasmus Sojmark, and SiGMA founder Eman Pulis.

GR8_TECH said the show, now complete across four seasons, has surpassed 2 million YouTube views and generated 280+ media publications.

“Bet It Drives was built to challenge the safe, predictable way our industry tells stories. We wanted conversations with personality, tension, and exceptional insight. The Shorty Awards recognition proves that audiences are looking for content that’s bold, genuine, and impossible to ignore,” said Yevhen Krazhan, Bet It Drives host and GR8_TECH’s CSO.

“This year’s winners didn’t just chase views and clicks; they used digital as a bridge to genuine human connection,” said Junmian Sun, Managing Director of the Shorty Awards. “We’ve entered a new era where digital is no longer about rented platforms, but owned ecosystems. The most successful work we are celebrating today succeeded because it built spaces where audiences feel noticed and understood, rather than just targeted.” Winners are selected by the Shorty Awards’ Real Time Academy, the awards said.

The post GR8_TECH’s Bet It Drives wins Bronze at 18th Annual Shorty Awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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