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Blueprint Gaming set for international growth with new games studio Lucksome
Leading slot developer extends development capabilities with highly-experienced games design team
Leading slot supplier Blueprint Gaming has unveiled the industry’s newest development studio, Lucksome, which promises to bring exciting and innovative new content to the global gaming industry.
Joining Blueprint’s multi-studio strategy, Lucksome is led by a team with a collective experience of 29 years in games design from across the online, land based and social casino sectors on a worldwide market scale. The new venture has strong ambitions to deliver localised games that are built with the player in mind, as well as being packed with innovative concepts.
The Lucksome team based in Malta is headed by Bryan Upton, a games design, content strategy specialist and industry veteran, who most recently worked at NetEnt, running the company’s RNG games product development unit. He has over 14 years’ experience within the gaming industry, having previously worked for IGT, OpenBet and Inspired. The company also features former NetEnt and Yggdrasil employees Josefin Uppeke, who joins as Head of Creative and Games Designer, and Johan John, Senior Product Manager.
Lucksome is a wholly owned group company that will benefit from the distribution and reliability of Blueprint’s RGS platform. The team will work closely with Simon Thompson, one of its founders, who directs design for the group.
Simon Thompson, Director of Design at Blueprint Gaming, commented: “The Lucksome team have a strong background within the casino sector and we’re delighted to welcome them to the Blueprint family.
“With another games studio joining our portfolio, our design capabilities have elevated to a new level which will provide a strong base for us to bring fresh and engaging content to the market.”
The new studio will, in addition to online slots, be exploring other styles of games, as well as unveiling a new and innovative multi-game concept in Q1. The first games designed by Lucksome are set to be distributed through Blueprint’s RGS platform within Q2 of 2021.
Lucksome becomes the latest studio under Blueprint’s growing portfolio of games following in the footsteps of Games Warehouse, Livewire, Project, Reel Time Gaming (RTG) and Merkur Gaming. The addition of Lucksome is an important move in Blueprint’s efforts to extend its international footprint, providing operators with quality, localised content across multiple markets.
Bryan Upton, Director at Lucksome, said: We’re very excited to unveil Lucksome to the industry and to be part of the Blueprint family. Our studio’s team is highly experienced in designing great games that resonate with players in multiple regions. Coupled with the group’s prolific games development technology, I’m confident we’ll bring even more exciting and innovative content to Blueprint’s already rich portfolio.
“Building a presence in Malta is an important move for the group and shows the strong intent we have to work more closely with operators and broaden our reach.”
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Australia
SkyCity Announces Renewal of Queenstown Casino Licence
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SkyCity Entertainment Group Limited confirmed that the New Zealand Gambling Commission has granted SkyCity Queenstown Limited with a renewal of its casino venue licence for a further 15 years from 7 December 2025, pursuant to section 134 of the Gambling Act 2003.
SkyCity Chief Executive Officer, Jason Walbridge, said: “We’re delighted with this outcome. We look forward to continuing to play our part in Queenstown’s fantastic range of entertainment for both locals and visitors.”
The post SkyCity Announces Renewal of Queenstown Casino Licence appeared first on European Gaming Industry News.
John H. Ott
John H. Ott to Take Over as Rank Group Chair on Nov 17
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The Rank Group Plc has announced that John H. Ott will be appointed as chair of the Company, with effect from 17 November 2025.
John is currently a Senior Advisory Partner at Bain & Company, UK, having joined the company in 2006, alongside being a founder, investor and board member for two private businesses, a data and technology services business, and a global fractional ownership business. A highly experienced business consultant with more than 40 years of global experience, John commenced his career in the financial services sector in the US before joining McKinsey & Company in 1989. John moved to the UK in 2003 to join Barclays Bank as Group Strategy and M&A Director before joining Bain and Company, UK. Throughout his extensive career, John has worked in senior positions in Europe, the USA and the Far East, advising CEOs and Boards globally.
John will succeed Karen Whitworth, who has served as the interim chair since 15 October 2025. Karen will resume her role as both Senior Independent Director and Audit Chair.
Karen Whitworth, interim chair, said: “During a rigorous and wide-ranging selection process, John emerged as the stand-out candidate to become Rank’s chair. His wealth of experience in highly regulated industries, and advising and working with boards across the globe, will provide the Group with the expertise and leadership that it requires as we embark on the next phase of our strategic journey.”
The post John H. Ott to Take Over as Rank Group Chair on Nov 17 appeared first on European Gaming Industry News.
boxing
Dmitry Belianin launches new operator brand and media ecosystem, Menace
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Menace, a disruptive new iGaming brand backed by its own media operation, has launched with the mission to create player experiences where power, entertainment and money collide.
The new brand is founded by experienced iGaming executive Dmitry Belianin, alongside a group of industry veterans.
It’s backed by a media group, also operating under the Menace banner, which has already accumulated 2.5 million followers across social channels. It is generating 400 million monthly organic views, up from 30 million at the start of the year.
Many have been drawn to its bold take on sport and unashamedly male aesthetic across several niches, including MMA, boxing, NFL, football and padel.
“With Menace, we’re declaring war on the ordinary,” said founder Dmitry Belianin. “We are building Menace into a cult-like, global lifestyle and entertainment brand across sports, media and gambling.
“The aim is to eventually enter the biggest regulated markets in the world, and the early success of our media assets shows we have the potential to scale extremely quickly. Soon, everyone will want to become a menace.”
A team of 85 has been building Menace in stealth mode over the previous few months. The brand, which will be entering regulated markets, blends flexible payments across both fiat and crypto with modern technology, free-to-play, media assets and other gambling verticals. It is laser-focused on delivering the ultimate player experience.
An affiliate programme, Menace Partners, is already live and designed to grow alongside some of the boldest names in content and marketing.
The post Dmitry Belianin launches new operator brand and media ecosystem, Menace appeared first on European Gaming Industry News.
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