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Veloce Racing hails hugely successful Extreme E group test

Published

6 years ago

December 22, 2020

George Miller

Reading Time: 2 minutes

Motorland Aragón hosts intensive Extreme E test in build-up to inaugural season
W Series Champion Jamie Chadwick demonstrates driving prowess in Spain
Veloce Racing set to battle it out against Lewis Hamilton’s X44, Nico Rosberg’s RXR and Andretti United amongst others

Veloce Racing has completed its first official Extreme E test, recording two days of running (18-19 December) with its ODYSSEY 21 across two off-road circuit variants at Motorland Aragón, Spain. Overall, the test was deemed a resounding success with the team gathering vital driver feedback and data ahead of the Saudi Arabian season-opener.

The test was also the first opportunity for drivers to experience the car at its maximum output of 400kW (550bhp), as the power had been limited during the team’s previous shakedowns at Château de Lastours in France.

Veloce Racing was at the sharp end for the duration as its drivers put the all-wheel drive, electric SUV through its paces, regularly topping the timesheets in the process.

The team’s first driver signing, Jamie Chadwick, utilised all of the skills that earned her the titles of W Series Champion and Williams F1 Development Driver, setting strong lap times as she continued her off-road racing apprenticeship.

Meanwhile, Veloce Racing was evaluating two world-class drivers to fill the remaining seat at the team. Both were on the pace from the outset around the 3.1km and 1km courses. The full driver line-up will be announced in early 2021.

Daniel Bailey, CEO, Veloce Racing, commented:

“It was absolutely fantastic to see our dream become a reality at Motorland last week. It really was amazing to see all the cars and teams lined up in a competitive test. Extreme E has done an amazing job to pull this together this year, of all the years, and what a boost to see the Veloce Racing car quick and competitive straight out of the box. We are all so pumped and ready for 2021.”

Rupert Svendsen-Cook, Managing Director of Sporting and Operations, Veloce Racing added:

“Walking into a paddock full of world champions and massive names from all over motorsport was something very special. Extreme E is certainly the hot ticket and we are immensely proud to be amongst it, and the icing on the cake was to be so competitive. There is a long journey ahead and we are aware of the huge amount of talent and success around us. It really does seem like the best sort of blue sky thinking in the midst of such a taxing year, and we at Veloce Racing will be counting down the days to that first race in Saudi.”

The Veloce Racing ODYSSEY 21 will now return to the workshop before departing on the St Helena in mid-February, the floating Extreme E paddock will then head for AlUla, Saudi Arabia (20-21 March) before moving on to Dakar, Senegal (29-30 May), Kangerlussuaq, Greenland (28-29 August), Para, Brazil (23-24 October) and Tierra Del Fuego, Argentina (11-12 December).

Alona Shevtsova

Sends CEO Alona Shevtsova moderates Global Gaming Expansion panel in Riyadh

Published

5 hours ago

June 25, 2026

Wladimir P.

sends-ceo-alona-shevtsova-moderates-global-gaming-expansion-panel-in-riyadh

Alona Shevtsova, CEO of Sends, will moderate a panel at The Blockchain show on 29^th June, bringing together experts from entertainment, location-based gaming, and content localisation to examine what it takes to build sustainable gaming ecosystems across emerging markets.

The panel, titled “Global Gaming Expansion: Lessons from Untapped Markets,” will structure its discussion across four themes: the growth dynamics reshaping emerging gaming markets; the role of localisation in creating experiences that genuinely connect with new audiences; the infrastructure and communities needed to build gaming ecosystems beyond the game itself; and the lessons and opportunities that will define successful expansion in the years ahead.

Alona Shevtsova plans to frame the discussion around the central challenge for companies looking to expand globally: entering a new market requires far more than bringing an existing product to a new audience. Understanding local cultures, building communities, adapting experiences, and creating ecosystems that allow gaming to grow sustainably are all as important as the product itself.

Alona Shevtsova, CEO of Sends, said:

“The future growth of gaming will come not only from new technologies, but from understanding people — their cultures, communities, and the experiences they want to be part of. Successful expansion will belong to those who can combine global ambition with local understanding.”

The first segment will examine why regions including the Middle East, Africa, and South Asia are becoming increasingly significant for developers, operators, and investors — driven by young audiences, accelerating digital adoption, and new entertainment models creating substantial growth potential. Panellists will explore how consumer preferences differ across markets and what trends among younger audiences are shaping the future of gaming and entertainment.

The third segment will broaden the lens beyond the game itself, exploring the role of location-based entertainment, gaming centres, esports, and experiential destinations in attracting new audiences and building long-term communities. Panellists plan to address how entertainment ecosystems — spanning physical venues, events, and community infrastructure — accelerate gaming adoption in markets where the category is still establishing itself.

Earlier this month, Alona Shevtsova was shortlisted for the 2026 Great British Entrepreneur Awards in the Established Business of the Year category. Her team is also preparing for the Fintech Connect conference in London later this year. Sends will be a leading sponsor of this event.

*Sends is a trade name of SMARTFLOW PAYMENTS LIMITED, registered in England and Wales (Company No.11070048). For more information, visit sends.co .

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