eSports
GUILD DROPS PATCH 0.0.1
Guild Esports, the new global esports business, unveils its first highly anticipated apparel collection – PATCH 0.0.1 – featuring graphics by renowned London streetwear designer, Fergus Purcell.
Available now, the limited edition monochrome collection is emblazoned with the Guild logo, exclusively designed by Purcell, most widely known as creator of the iconic identity for skatewear label Palace.
PATCH 0.0.1 features unisex hoodies, t-shirts, a cap, and key keyring, all crafted from sustainable materials. The first 300 orders will be delivered with exclusive drawstring kit bags.
The range reflects Guild’s mission to represent a new level of excellence in competitive gaming, entertainment and culture. The apparel fuses the cultures of street fashion and gaming and raises the bar for what it means to be a part of the booming esports scene.
David Beckham, who co-owns Guild, unveiled the drop to his 65 million followers on Instagram at 13.37 on Thursday November 12th with a video featuring an exclusive track ‘Run This Ting (Guild)’ by the UK’s Prince of Grime, Yizzy.
Beckham comments, “I have followed Fergus’ work for a while now, and I love the Guild logo and graphics he has created for us. At Guild, we’re on a mission to build a culture of excellence in everything we do, so as one of London’s most iconic streetwear designers, Fergus was the perfect fit as our creative partner.”
Launched in June 2020, Guild represents the future of esports. Guild is building its roster of top esports athletes to compete in some of the scene’s most popular titles including FIFA, Rocket League and Valorant. Alongside this, Guild is preparing for the launch of The Guild Academy, UK-based talent pipeline for esports athletes, based on the traditional sports academy model.
The limited edition PATCH 0.0.1 is available to purchase now, exclusively at https://guildesports.com/collections/all-products
Powered by WPeMatico
Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
Bucks Gaming’s Cream City Convergence Esports Tournament has been selected as a Capcom Pro Tour event, becoming one of just three tournaments in North America chosen to be a qualifier for the prestigious Capcom Cup.
The Capcom Cup is an annual Street Fighter 6 competition, hosted by video game developer and esports organizer Capcom, with a $1 million first place prize. Each year, Capcom selects a small number of tournaments worldwide to serve as Capcom Pro Tour events, with the winning players from each event qualifying for the Capcom Cup. As one of the tournaments selected by Capcom for the honor this year, Cream City Convergence will become the first esports event run by an NBA team to work with a major esports organizer.
Top-ranked Street Fighter 6 players will compete at Cream City Convergence when it returns for its second year on Saturday, Aug. 24, at Baird Center. In addition to Street Fighter 6, this year’s tournament will also have brackets for Tekken 8; Super Smash Bros Ultimate; Super Smash Bros Melee; and Guilty Gear: Strive.
The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.
Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.
Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”
Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”
The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.
-
EurAsia4 days agoEvoplay expands footprint in Georgia with Europebet partnership
-
Balkans4 days ago
SOFTSWISS Expands to Bulgaria: European Growth Through Partnership
-
Christine A. Dorchak4 days ago
Greyhound Advocates Applaud Gov. Ned Lamont for Signing Bill to Outlaw Dog Racing
-
Latest News4 days ago
ELA Games Announces New Slot Game – Big Wave Delight
-
Latest News3 days ago
NIFL Strikes Exclusive Data & Streaming Deal With FeedConstruct
-
Aposta Ganha3 days ago
Aposta Ganha strengthens LatAm sports betting market integrity with IBIA membership
-
Compliance Updates3 days ago
ITIA Bans Two Players for Corruption Linked to Belgian Syndicate
-
Eastern Europe3 days ago
TotalBet Joins Forces with Fast Track to Boost Player Engagement
