eSports
Riot Games Partners With Cisco

The partnership with Cisco will provide Riot with reliable infrastructure and networking capabilities across five continents and three global events that will improve the competitive experience for pro players as well as enhance the viewing experience for fans.
The Realm – Competitive Esports Server Upgrade League of Legends is an esport that requires quick strategic planning and fast reaction timing. Cisco’s networking solutions will power “The Realm” – the private game server used exclusively for pro-level competitive LoL Esports matches at three major global events: The League of Legends World Championship, The Mid-Season Invitational, and The All-Star Event. With Cisco technology being implemented pro players can expect to compete on Summoner’s Rift at sub-1ms ping, allowing for near instantaneous reaction times and uninterrupted gameplay. Additionally, the new Cisco servers are expected to offer up to 200% raw performance improvement over the previous technology.
Global Esports Networking In order to power the next decade of esports, Riot Esports will deploy a new collaborative global infrastructure and networking upgrades. Cisco’s global and regional footprint allows Riot the flexibility, accessibility and security needed to produce world-class esports events in all corners of the globe. Using Cisco’s advanced networking technology, fans at home will be able to watch LoL Esports broadcast streams with reduced delay and improved quality, bringing them closer to the action.
Regional Broadcast Center Upgrades As part of a global initiative to standardize and promote competitive integrity around the world, Riot Games will deploy more than 200 new tournament game servers in regional studios all centrally managed though Cisco’s new Intersight SaaS solution. Using Cisco’s UCS B-Series Blade Servers, C-Series Rack Servers and Nexus 3000/7000 Series Switches, Riot Games will establish a common infrastructure footprint across the 12 RBCs including virtualization, storage, and computing to deliver improved performance with reduced latency for regional professional gameplay. Cisco blade nodes can easily adapt and support the broadcast centers without the need for new hardware, allowing for potential new esport applications to come online with ease.
Global Riot Object Storage As a worldwide leader in esports, Riot Games will undergo a major, global expansion of their object storage system to support content distribution, media processing, and global content archive. Using Cisco’s Storage Optimized Computing Solutions, Riot will build an archive to protect their legacy of content that will more than triple the amount of usable storage and capacity.
“As a sport completely reliant on technology, it is essential that League of Legends runs on a trusted and reliable network,” said Scott Adametz, Esports Tech Lead at Riot Games. “With Cisco as a partner, we now are able to build and expand the infrastructure necessary to deliver the best esports experience possible for fans and professional players all over the world.”
“Our partnership with Riot Games brings together the leaders in esports and networking to offer the best possible connected experience for the players and millions of fans around the world,” said Brian Eaton, Director of Global Sports Marketing at Cisco. “Cisco is committed to redesigning the internet for the future, and esports has a big impact on that goal. With more people online than ever before for work and entertainment, it is critical to have a highly secure, flexible infrastructure in place to help ensure the visual quality and speed that will be required in the future.”
Source: lolesports.com
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BETBY
BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS

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BETBY, a leading sportsbook supplier, has reported another strong quarter, with its Q3 2025 performance underlining consistent growth and sustained engagement across its global partner network. The results highlight the provider’s continued expansion, innovation, and ability to deliver competitive value to operators worldwide.
During the third quarter, BETBY’s sportsbook recorded a 56.07% year-on-year increase in Gross Gaming Revenue (GGR), a 24.92% rise in total bets placed, and a 19.45% increase in active players, aligning with the solid upward trend seen in the company’s H1 results.
Importantly, these results were achieved despite a non-idyllic September, which was marked by uncompetitive margins due to sporting outcomes. This resilience further underscores the company’s ability to maintain growth momentum even in unfavourable market conditions.
This performance further demonstrates the scalability and reliability of BETBY’s sportsbook solution, which continues to attract new partners and drive growth across regulated markets. The supplier’s investment in proprietary trading models, AI-powered tools, and tailored partner support remains central to its strategy.
Betby.Games, BETBY’s proprietary esports feed, also delivered a positive quarter, achieving an 8.43% year-on-year increase in Gross Gaming Revenue (GGR), a 6.18% rise in total bets placed, and an 11.85% growth in active players compared to the same period last year.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, commented: “Q3 once again demonstrates the strength of our products and the trust we’ve built with our partners. We continue to deliver solid results across both sportsbook and esports verticals, driven by innovation, user-centric solutions, and our commitment to excellence. As we approach the end of the year, our focus remains on accelerating growth and reinforcing our position as a Tier-1 provider in the iGaming industry.”
To find out more about BETBY’s cutting-edge sportsbook solution visit booth 4045 during SiGMA Central Europe. Attendees will have the opportunity to engage with BETBY’s team, and discover how the company’s solutions and services can be their winning aspect for their iGaming project.
The post BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS appeared first on European Gaming Industry News.
Beşiktaş Esports
HAVIT Partners with Three Top International Esports Teams to Expand Global Presence

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HAVIT, a leading global consumer tech brand, officially announced strategic partnerships with three internationally renowned esports teams: Brazil’s Vivo Keyd Stars, Turkiye’s Galatasaray Esports and Beşiktaş Esports. This marks a new stage in HAVIT’s global esports expansion, further strengthening its influence in the global esports ecosystem.
HAVIT has achieved remarkable results in the esports sector across both the Turkish and Latin American markets.
In Turkiye, HAVIT’s gaming headsets consistently rank No.1 on the leading platform Trendyol. To further integrate into the local esports ecosystem, HAVIT partners with Galatasaray Esports and Beşiktaş Esports, celebrated for their prestigious legacy and youthful energy, each with a massive fan base. This collaboration not only reinforces HAVIT’s market leadership but also deepens its connection with the local esports community.
Moreover, HAVIT enters the second year of its partnership with Vivo Keyd Stars, Brazil’s leading esports team, providing high-performance gaming gear to support the team’s play. With HAVIT’s gear and their own relentless drive, VKS won the championship in LTA South 2025 Split 3 and will represent Brazil at the 2025 League of Legends World Championship. This partnership underscores both the team’s strength and HAVIT’s commitment to empowering Brazil’s esports development.
Brand Vision: Build a Global Esports Network
This strategic partnership across Brazil and Turkiye is a key step in HAVIT’s regional market expansion and lays a solid foundation for HAVIT’s future presence in wider esports ecosystems of Europe, the Americas and beyond.
“Partnering with these teams is a crucial implementation of HAVIT’s ‘For Fun. For Games. For Champions’ vision. By merging technology with esports, we aim to inspire gamers worldwide to break boundaries and shape the future of gaming,” Doug Pollard said.
The post HAVIT Partners with Three Top International Esports Teams to Expand Global Presence appeared first on European Gaming Industry News.
2XKO
DATA.BET the First to Launch 2XKO Offering

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Introducing Riot Games’ newest title to the esports landscape
DATA.BET, the award-winning sports betting solution supplier, has pioneered the betting market by launching 2XKO, a new dynamic competitive format.
2XKO marks a new addition to the global esports scene. With its fast-paced, double-elimination structure, it brings a distinctive rhythm of short yet high-stakes matches — a setup that potentially opens new avenues for betting engagement and audience retention as the format evolves.
At this stage, DATA.BET’s coverage focuses on key pre-match markets, including Winner and To Reach the Final for overall tournament outcomes, as well as Winner within individual matches. During the final stages of the competition, the company also plans to expand its offering with Map Winner markets for each map.
What makes 2XKO unique is the combination of short-form, high-intensity gameplay. This setup maximizes player engagement, mirroring the popularity of competitive fighting games worldwide while translating seamlessly into a betting environment.
DATA.BET debuted its 2XKO betting coverage at the upcoming 2 NICE KO tournament in Nice, France (Oct 10–12, 2025), featuring nearly 300 players across top fighting titles.
Bogdan Holovnov, Head of Esports at DATA.BET, said: “Esports thrives on creativity and innovation, and 2XKO is the perfect example of how new formats can drive excitement for players and bettors alike. At DATA.BET, we’re proud to be the first to bring this to market — giving our partners exclusive access to content that captures the speed, intensity, and global appeal of fighting games. This launch reinforces our commitment to expanding esports betting with fresh, high-impact experiences.”
The post DATA.BET the First to Launch 2XKO Offering appeared first on European Gaming Industry News.
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