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Smartphones remain the most popular gaming platform among Germans

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• 19.5 million Germans play games on smartphones

• PCs back in second place

• German games industry tops the 6-billion-euro mark

Smartphones remain the most popular gaming platform among Germans. Puzzles, brain-teasers or building games: 19.5 million people in Germany use smartphones to play games. That’s 900,000 more gamers than in 2018. These are the figures released today by game – the German Games Industry Association, based on data collected by the market research company GfK. This means smartphones are now Germany’s most popular gaming platform by an even wider margin; they hit the top spot for the first time in 2018. The number of PC users increased as well: in 2019, around 16.3 million people played on computers, which is an increase of 2.9 million gamers compared to 2018. Reasons for this growth include the release of hotly anticipated games such as city-building strategy game ‘Anno 1800’ or the western epic ‘Red Dead Redemption 2’, as well as the launch of new subscription services such as the Xbox Game Pass for PC or Ubisoft’s Uplay+.

By contrast, fewer people used consoles such as the Nintendo Switch, the Sony PlayStation, or the Microsoft Xbox to dive into the digital world in 2019. Approximately 15.9 million people played console games in 2019 – around 800,000 fewer gamers than in the previous year. However, the planned launches of the follow-up consoles to Sony’s PlayStation 4 and Microsoft’s Xbox One at the end of the year are expected to breathe new life into the console sector. As game announced in March, one third of Germans are greatly looking forward to the release of the coming generation of consoles. Tablets, on the other hand, gained approximately 300,000 additional users in 2019, amounting to a total of 11.3 million gamers. Overall, more than 34 million Germans play computer and video games. The average age is 37.5 years.

Felix Falk, Managing Director of game, says: ‘At home or on the go, alone or with friends: Germans play games all the time and everywhere. At times like these, in particular, we can see why so many people in Germany love games: they’re fun, they bring people together, and they allow us to escape for a little while, even when we’re sitting at home.’

German games market grows by 6 per cent

As already reported by game, the German games market grew by 6 per cent in 2019, to around 6.2 billion euros. Sales of games hardware, including consoles, gaming PCs and accessories, dropped by 2 per cent from the previous year, to 2.4 billion euros. In contrast, the market for games software showed a gain of 11 per cent: in 2019, a total of about 3.9 billion euros was spent on computer and video games and the charges for the respective online services.

About the market data
The current data take into account further dedicated games hardware like gaming PCs and the corresponding accessories, resulting in a larger market size than previously reported. This is true also of the adjusted data for 2018, which accordingly differs from that reported last year.
The market data is based on statistics compiled by the GfK Consumer Panel and App Annie. The methods used by GfK to collect data on Germany’s digital games market are unique in terms of both their quality and their global use. They include an ongoing survey of 25,000 consumers who are representative of the German population as a whole regarding their digital game purchasing and usage habits, as well as a retail panel. The data collection methods provide a unique insight into the German market for computer and video games.

 

game – the German Games Industry Association:
We are the association of the German games industry. Our members include developers, publishers and many other games industry actors such as esports event organisers, educational establishments and service providers. As a joint organiser of gamescom, we are responsible for the world’s biggest event for computer and video games. We are an expert partner for media and for political and social institutions, and answer questions relating to market development, games culture and media literacy. Our mission is to make Germany the best games location.

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NOVOMATIC Once Again Recognised as an “Austrian Leading Company”

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NOVOMATIC AG has been recognised as an “Austrian Leading Company” for 2026/2027 by the independent excellence platform Leitbetriebe Austria.

NOVOMATIC has been a certified leading company since 2013 and this prestigious status has now been confirmed once again following a comprehensive screening. The evaluation process, which takes place every two years, ensures that certified companies meet the highest quality standards. Decisive criteria include sustainable corporate goals such as innovation, growth and targeted employee development. As one of Lower Austria’s largest employers and a substantial taxpayer, the international gaming technology group makes a sustainable contribution to Austrian value creation. At the same time, NOVOMATIC is pursuing a long-term ESG strategy that combines economic performance with ecological responsibility and social sustainability.

“Long-term corporate success is based on stability, innovative strength, and a clear sense of responsibility towards employees, society, and the environment. This renewed recertification as a leading company confirms our strategic orientation and our commitment to combining economic strength with sustainable corporate management,” emphasised NOVOMATIC Executive Board Member Stefan Krenn as he received the certificate at the Group’s Lower Austrian headquarters alongside fellow Executive Board Members Ryszard Presch and Johannes Gratzl.

Monica Rintersbacher, Managing Director of Leitbetriebe Austria, also emphasised the significance of the award: “For many years, NOVOMATIC has been exemplary in the areas that define a leading company: international technological innovation on the one hand and a clear commitment to its location, employees, and society on the other. With this renewed award, the company is underscoring its role as a stable driving force for the economy and employment in Austria.”

This recertification confirms NOVOMATIC’s position as an economically reliable and responsible company both nationally and internationally.

The post NOVOMATIC Once Again Recognised as an “Austrian Leading Company” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Gaming Realms expands into Switzerland through tie-up with Swiss Casinos

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Gaming Realms, the inventor of the distinctive Slingo format, has strengthened its international standing by launching its market presence in Switzerland with top operator Swiss Casinos.

The provider’s renowned Slingo game is now accessible to local players for the first time, offering an engaging gaming experience that combines the thrill of slots with strategy.

Games with demonstrated worldwide success and a large fanbase, like Slingo Sweet Bonanza, Slingo Da Vinci Diamonds, and Slingo Gold Cash, are now accessible to patrons of Swiss Casinos, a top online casino brand in Switzerland.

The latest market entry represents another significant accomplishment for Gaming Realms, as the provider has recently broadened its presence to new areas in Europe.

Mariachiara Lagravinese, Regional Account Manager at Gaming Realms, said: “Entering the Swiss market for the first time marks another milestone in our global growth strategy across regulated markets.

“Swiss Casinos is a renowned operator with a deep understanding of the local landscape, making them the ideal partner to introduce our unique content to Swiss players.”

Patrick Mastai, Managing Director Online Casino at Swiss Casinos, said: “Partnering with Gaming Realms is a testament to our commitment to delivering world-class gaming content to our customers.

“Their Slingo titles have a proven track record of global success, and we are proud to be the first operator offering these games in Switzerland. Titles like Slingo Sweet Bonanza and Slingo Gold Cash provide exactly the kind of high-quality, engaging variety our players have come to expect from us, and we look forward to a successful partnership.”

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Hölle Games Partners with DAZN Bet

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Hölle Games has expanded its footprint in the German online gaming market through a new partnership with DAZN Bet (daznbet.de), an innovative sports betting and entertainment platform.

This collaboration marks a significant milestone in Hölle Games’ ongoing growth within Germany. Having already established a strong presence in the regulated market, the addition of DAZN Bet as a distribution partner ensures that even more players will have access to Hölle Games’ portfolio of visually striking, character-driven slot titles.

Through daznbet.de, German players can now enjoy a broad selection of Hölle Games’ top-performing titles, which blend classic slot inspiration with contemporary visuals and smooth, intuitive gameplay. Developed in Germany, Hölle Games’ content is known for its attention to detail, local market resonance and commitment to player entertainment.

Robert Lenzhofer, CEO of Hölle Games, said: “We’re incredibly proud to see our games featured on DAZN Bet, a brand that is revolutionizing how fans engage with sports and entertainment. This partnership is another step in strengthening our local presence and making our uniquely German-crafted slots more accessible to players nationwide. At Hölle Games, we take great pride in combining creativity with compliance — building experiences that resonate with players while meeting the highest regulatory standards.”

Daniel Berthold, EVP Growth Markets at DAZN Bet, said: “We’re thrilled to enhance our offering with Hölle Games’ impressive portfolio. Their content is a perfect match for our mission to deliver high-quality, engaging, and locally relevant entertainment to the German market. We’re confident our players will enjoy the unique craftsmanship that Hölle Games brings to the table.”

The partnership underlines Hölle Games’ commitment to strengthening its relationships with key regulated operators in Europe and reinforces DAZN Bet’s reputation for delivering diverse, premium gaming content tailored to local preferences.

The post Hölle Games Partners with DAZN Bet appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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