Press Releases
The British Red Cross and Lottoland launch digital scratchcard
Leading online lotto betting operator, Lottoland, has launched a scratchcard in partnership with the British Red Cross. The digital scratchcard is available to play on the Lottoland UK site and has a top prize available of £50,000 with 20p of every £1 stake going directly to the British Red Cross.
For over 150 years, the British Red Cross has been responding to conflicts, natural disasters and individual emergencies, in the UK and around the world. They enable vulnerable people in the UK and abroad to prepare for and withstand emergencies in their own communities.
Anna Lovell, Head of Corporate Partnerships at the British Red Cross said: “We are delighted to be launching this digital scratch card with Lottoland. Their support alongside all our partners means we can continue our vital work to reach and protect the most vulnerable people during times of crisis.”
Lottoland CEO Nigel Birrell said: “The British Red Cross is such an important charity and we are really proud to be able to launch a scratchcard in support of this great cause, and the work that they do.
“As a business, we are always looking for ways to offer our customers more choice through our games and lotto product. This scratchcard is something we are delighted to be offering, by providing an option for those who want to play for a chance to win, as well as supporting a good cause.”
Earlier this month, Lottoland also launched its charity lotto betting game in the UK, called Win-Win Charity Lotto, with a jackpot of £250,000 for every draw. As Lottoland’s first charity focused lotto in the UK, 20p of every pound bet is donated to four charities – British Red Cross, Hospice UK, Keep Britain Tidy, and The Marine Conservation Society.
Launched in 2013, Lottoland has grown rapidly to become the world leading online lotto betting provider, allowing people to bet on the outcome of lotteries from around the world.
For more information about the new scratchcard launched in partnership with the British Red Cross, please click here: https://www.lottoland.co.uk/scratchcards/britishredcross
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Deal targets expanded European basketball player prop coverage delivered via Abelson’s existing feed format.
Abelson Sports has partnered with Odds Composer to distribute Odds Composer’s proprietary basketball player prop markets to Abelson’s operator partners via the Abelson feed format.
Under the agreement, Odds Composer’s coverage of professional leagues worldwide will be made available through Abelson’s established integration framework. The companies said the primary focus will be player props for European basketball, which they described as a growth area for operators.
Abelson said the integration is designed to minimise development work for sportsbook partners and speed up deployment of additional basketball player markets. Odds Composer said it develops its stack in-house, including data modelling and trading.
Jeevan Jeyaratnam, Chief Betting Officer at Abelson Sports, said: “We are delighted to welcome Odds Composer as a third-party partner. Their focus on the quality and depth of basketball player props is impressive, and they have built a solution that specifically addresses the gaps in the current market.
“While US basketball is already well-served by operators, we have seen significant interest from our partners for more comprehensive European basketball coverage. Odds Composer’s in-house modelling and trading expertise make them the perfect fit to help our clients drive new revenue streams in this area.”
Kevin Liivamägi, CEO and Co-Founder at Odds Composer, said: “Partnering with Abelson Sports provides the ideal platform to scale our basketball solutions. Our mission has always been to provide operators with the flexibility and speed they need to stand out in a crowded market.
“By leveraging Abelson’s trusted network and established feed format, we can ensure our high-quality player prop markets are instantly accessible to leading sportsbooks, helping them to expand their reach worldwide.”
The post Abelson Sports adds Odds Composer basketball player props to operator feed appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Playson, the skilled digital entertainment provider, has entered a partnership agreement with Mohegan Digital to enhance its presence in the Ontario market, where it functions as PlayFallsview.com online casino.
The deal will allow Playson’s collection to be accessible to local players, with the expected launch in early Q2 2026. The collaboration enhances the supplier’s presence in North America by partnering with one of the area’s most well-known and thriving tribal gaming operators, Mohegan.
Play Fallsview is the digital hub for the stunning Fallsview Casino Resort in Niagara Falls, Ontario, CA, managed by Mohegan.
Participants on Play Fallsview will gain entry to a range of Playson’s successful titles, such as Coin Strike: Hold and Win, Diamonds Power XXL: Hold and Win, and 4 Pots Riches: Hold and Win. All of Playson’s games offer engaging mechanics, distinctive visuals, and established player retention.
Launching through Light & Wonder’s platform guarantees a smooth deployment and dependable content delivery to the regulated market.
Conor Jenner, Senior Sales Manager at Playson, said: “Fallsview is an iconic entertainment destination and a fantastic partner for us as we continue to grow our presence in Ontario.
“Launching through our long-term partners Light & Wonder allows us to deliver our most engaging titles efficiently and at scale. We’re excited to bring our popular content to Fallsview’s players and build a strong relationship together.”
Rich Roberts, President of Mohegan Digital, said: “Playson’s portfolio provides popular and in-demand additions to offerings on Play Fallsview.
“Through this collaboration, we look forward to impressive production value with gameplay that is sure to resonate with players. Playson is a premier supplier with experience in regulated markets that aligns seamlessly with our approach to digital growth in Ontario.”
The post Playson expands North American reach with Mohegan Digital partnership appeared first on Americas iGaming & Sports Betting News.
Adam Pentecost Chief Revenue Officer at Gaming Corps
Gaming Corps Partners with Caesars Entertainment to Expand North American Reach
Gaming Corps – a publicly-listed game development company based in Sweden, has entered into a new partnership with Caesars Entertainment, bringing a selection of the studio’s most recognisable titles to Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino.
The agreement will see Caesars integrate a mix of Gaming Corps content onto its marquee online casino platforms, including the highly successful 3 Pigs of Olympus, the Smash4Cash
powered Piggy Smash and the table-style release Blackjack Multihand. The rollout also features a range of alternative formats, from the mine-style experiences Shootout Champion and Penalty Champion to the fast-paced Plinko Slam Dunk, highlighting the studio’s strength across multiple gameplay verticals.
The partnership marks another important step in Gaming Corps’ expansion across regulated North American markets, strengthening the studio’s presence with one of the most recognised entertainment and gaming brands in the industry.
Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Caesars stands as one of the most iconic brands in global gaming, so seeing our titles go live on their online casino platforms is a very exciting moment for the studio. This partnership opens the door to a wide and highly active player base and collaborating with an operator of Caesars’ stature represents a major step forward in our North American growth.”
Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Entertainment said: “Expanding our online casino portfolio with partners like Gaming Corps allows us to continue giving players new ways to engage with our platforms. Their diverse range of titles adds depth and variety to our content lineup and supports our focus on delivering an experience that keeps players entertained.”
The post Gaming Corps Partners with Caesars Entertainment to Expand North American Reach appeared first on Americas iGaming & Sports Betting News.
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