eSports
Volvic Partners with BIG League of Legends
Volvic is joining the BIG Family as the official partner of our League of Legends line-up!
With this move, Volvic enters into a German esports partnership for the very first time. Representing them will be our highly successful League of Legends team spearheaded by team captain Finn-Lukas “Don Arts” Salomon, which currently competes in the most prestigious DACH League – the Prime League. In addition to the German championship and three Premier Tour titles, our League of Legends department was also the first German team to win the European Masters.
The long-term partnership between Volvic and BIG will focus on producing entertaining as well as informative and educational content that will provide an insight into the everyday life of a professional team in esports.
Statement Daniel Finkler, CEO:
The partnership with Volvic is an exclamation mark in German Esport and an award for our success in the League Of Legends. Volvic stands for high quality and sustainability. With Volvic’s efforts to protect the climate and the environment and its commitment to social responsibility, Volvic is a role model for sustainable corporate action worldwide. These were the main reasons for us to continue our way in Esport with Volvic. Together we want to support our team sustainably and strengthen it in the long run. With Volvic, we have the right partner at our side to build on our past successes in the coming Prime League season. Numerous activities with our professional players are already planned, and we are looking forward to the first games of the season.
Statement Volvic:
We are delighted to announce our partnership with one of the most successful German esports clubs, Berlin International Gaming. Through this long-term commitment in League Of Legends, we would like to make our contribution to the development of esports alongside BIG. With the start of the Prime League, we hope for an exciting season and look forward to many joint activities with the community and the professional players of BIG in Berlin! #GOBIG
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eSports
ESL FACEIT Group and Porsche team up for DreamHack Dallas, Overwatch® Championship Series Major Partnership
Porsche To Showcase new all-electric Macan at Gaming Lifestyle Festival, Present MVP Award at OWCS Major Final
ESL FACEIT Group (EFG), the world’s leading esports and gaming entertainment company, today announced sports car manufacturer Porsche as the Exclusive Automotive Partner of the first-ever Overwatch® Championship Series (OWCS) Major at Dreamhack Dallas. Taking place the weekend of May 31 to June 2 at the Kay Bailey Hutchison Convention Center, the collaboration marks Porsche’s first major partnership with an esports tournament operator, and an expansion of the brand’s partnership with Overwatch 2.
“Porsche’s history of innovation and groundbreaking design are uniquely aligned with the Overwatch community’s passionate and tech-savvy fans,” said Jasmin Haasbach, VP, Global Brand Partnerships, ESL FACEIT Group. “We’re excited to bring these two celebrated brands together at DreamHack Dallas.”
As an official partner, Porsche will celebrate the OWCS Major player who drives their team to greatness by crowning the competition’s Most Valuable Player. After crowning the winner on Sunday after the Grand Finale, fans can meet and greet the MVP at the new all-electric Porsche Macan right in front of the OWCS Major stage for photo and signature opportunities. Fans will also get exclusive access to custom content linked to Porsche’s new all-electric Macan model –the inspiration behind one of Overwatch’s latest Legendary skins for D.Va.
“This is the perfect setting for Porsche’s first partnership with an esports tournament,” said Ayesha Coker, Vice President of Marketing for Porsche Cars North America (PCNA). “OWCS and festivals like DreamHack offer new avenues to inspire the gaming community and reach the next generation of drivers, showcasing incredible new cars, like the new all-electric Macan, at the same time.”
DreamHack Dallas is one of North America’s biggest gaming festivals, featuring meet-and-greets with creators and celebrities, cosplay competitions, an indie gaming showcase, and more. This year’s three-day celebration of gaming culture will build off the success of the DreamHack Dallas 2023, which saw a record-setting 44,000 attendees, the most ever for a DreamHack festival in North America.
Badges for DreamHack Dallas start at $35 for a single day and $99 for three-day access, with OWCS add-ons to guarantee seating for the event starting at $29. More information is available at dreamhack.com.
eSports
HAWKS TALON GC COMPLETES TRADE FOR TWO 2025 SECOND-ROUND PICKS
Hawks Talon receives two 2025 second-round picks in four team trade
Hawks Talon GC, the official NBA 2K League affiliate of the Atlanta Hawks, announced today that the team has received two 2025 second-round picks from Mavs Gaming in exchange for Talon’s own 2025 first-round pick, sent to the Gen.G Tigers, and a 2025 third-round pick owned by 76ers GC, sent to Mavs Gaming.
Hawks Talon is set to begin the TURN, the second group play tournament of the 5v5 season, on Wednesday, May 29th, with matchups against Nets GC at 6 p.m., followed by a 9 p.m. slate with the Gen.G Tigers.
Talon sits in seventh place in the East after finishing the TIPOFF with a 3-3 record and 30 total points in the standings.
To stay up to date on Hawks Talon Gaming Club, visit HawksTalonGC.gg and follow the team’s social channels on Twitter, Instagram and Facebook.
eSports
LEON.BET partners with 9INE to become esport club’s exclusive online betting house
LEON.BET has announced a collaboration with 9INE, one of Europe’s top esports organisations known for its focus on Counter-Strike 2 (CS2), that will see it become the exclusive betting partner to the team.
The partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favourite games.
As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. The operator’s user-friendly interface, competitive odds, and commitment to fair play have made it a trusted name worldwide. LEON.BET is also dedicated to supporting young talents, believing it is key to a bright and promising future.
Through the partnership, LEON.BET aims to combine its innovative betting platform with 9INE’s expertise in competitive gaming, creating a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.
LEON.BET’s CGO said: “We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey.
“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see a great future and prospects in this path.”
The post LEON.BET partners with 9INE to become esport club’s exclusive online betting house appeared first on European Gaming Industry News.
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