Industry News
Playson secures global partnership with Playtech
Games supplier begins integration to POP (Playtech Open Platform)
Casino software provider Playson has signed a content distribution agreement with leading gambling technology company, Playtech.
Through an integration with POP (Playtech Open Platform), popular Playson titles such as Solar Queen and Rome: Caesar’s Glory, along with its new Funky Fruits series and Timeless Fruits Slots portfolio, will soon be made available to Playtech’s global network featuring some of the most well-respected operators in the industry.
Included in the new partnership are the supplier’s promotional tools, such as its integration-free jackpots, seamless play, free spins, and regular tournaments with daily prize drops, all of which are proven to enhance player retention.
Partnering with Playtech marks an important milestone for the slot provider, demonstrating the quality of its games portfolio and widening the reach of its content to players worldwide.
Aleksander Ivshin, Playson CEO, said: “Playtech is one of the sector’s largest software development companies and we’re thrilled to have partnered with them. With Playtech operating in every key market, this strategic deal is sure to open up some exciting opportunities in the months and years to come.”
James Frendo, Director of Casino at Playtech, said: “Playson games are hugely popular and we’re delighted to add its burgeoning portfolio to POP. We aim to deliver our customers the best possible experience, along with the market’s finest games, and I know Playson’s titles will be a huge hit with operators around the world.”
Powered by WPeMatico
Balkans
CT Interactive Appoints Martin Dimitrov as its New Commercial Manager
CT Interactive has appointed Martin Dimitrov as its new Commercial Manager. Martin brings over eight years of experience in sales, client management and business development, with the past two years dedicated to the dynamic iGaming industry.
Throughout his career, Martin has managed a diverse portfolio of clients and partners, successfully developing and strengthening long-term commercial relationships. His active participation in key industry events has enabled him to build an extensive professional network and maintain a strong, up-to-date understanding of market trends and dynamics.
Martin’s strong leadership and strategic thinking allow him to identify new business opportunities, drive sustainable growth and support partners with tailored commercial solutions. His collaborative approach and results-driven mindset make him a trusted point of contact for clients and colleagues alike.
With his deep understanding of the iGaming landscape and proven commercial expertise, Martin Dimitrov is a valuable addition to the CT Interactive team.
The post CT Interactive Appoints Martin Dimitrov as its New Commercial Manager appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
blask
Greece Led Europe’s iGaming Growth in 2025 — Now the Drivers Are Fully Explained
In the second half of 2025, Greece emerged as Europe’s fastest-growing iGaming market. While several major jurisdictions slowed or declined, Greek market demand rose by more than 50% between June and December, standing out as one of the year’s clearest growth stories.
According to data from Blask, the surge was not the result of a single tournament or seasonal spike. Instead, it reflected a structural shift driven by a combination of sports momentum, regulatory reform and casino market dynamics — factors that can now be traced in detail through Blask’s newly released Market Explanation feature.
Continuous sports momentum without demand gaps
Greece’s growth was underpinned by a tightly stacked sports calendar that sustained engagement across multiple months. EuroBasket 2025 in late August, the kickoff of the Stoiximan Super League, UEFA Champions League matchdays under the new league-phase format, and the EuroLeague season featuring Greek clubs created a continuous rhythm of high-interest betting cycles throughout autumn.
Rather than short-lived peaks followed by sharp declines, demand remained elevated well beyond individual events. This is a pattern clearly visible on the Blask Index trend line.
Casino reform reshaped demand behavior
One of the most significant contributors came from the casino segment. Greece’s decision to raise RNG stake limits from €2 to €20 altered the mechanics of the market, allowing online casinos to absorb demand during sports off-peak periods.
As sports-led acquisition increasingly converted into casino play, operators reported double-digit iGaming growth. Market Explanation analysis shows that this effect persisted over time, confirming the shift as structural rather than seasonal.
Enforcement redirected demand to licensed operators
Regulatory action further reinforced the upward trend. In December, Greek authorities blocked approximately 11,000 illegal gambling domains. Instead of suppressing demand, the move redirected player interest toward licensed platforms, strengthening regulated market performance.
The impact was amplified by the adoption of IRIS instant payments, which reduced deposit friction and improved conversion from interest to activity.
From tracking trends to understanding causes
To surface these drivers, Blask has introduced Market Explanation — an AI-powered layer within the Blask Index that allows users to click on any country’s trend line and instantly see a sourced breakdown of the forces behind the movement. Sports calendars, regulatory changes, casino dynamics and macro factors are analyzed together, turning raw demand signals into actionable market context.
Greece’s 2025 performance illustrates how this approach changes market analysis. Rather than simply observing that demand is rising, operators, suppliers and investors can now see why it is happening — and which levers are shaping the trajectory of a market in real time.
The post Greece Led Europe’s iGaming Growth in 2025 — Now the Drivers Are Fully Explained appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Crypto Turnkey
GR8 Tech Delivers 1.6× Higher Deposit Conversion and 3× Reduction in Transaction Costs for Crypto Turnkey Clients
Unlock Your Crypto Advantage at ICE Barcelona 2026
The post GR8 Tech Delivers 1.6× Higher Deposit Conversion and 3× Reduction in Transaction Costs for Crypto Turnkey Clients appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
-
Booming Games7 days agoBooming Games and Live Play Mobile Launch “LivePlay™ Slots” with Exclusive Modo Debut
-
Affiliate Events7 days agoTaking Off with N1 Partners at iGB Affiliate 2026 in Barcelona: Grand Final and a Helicopter for the N1 Puzzle Promo Winner
-
Affiliate Management7 days agoN1 Faces: Daria Maichuk — “Communication as the Key to Strong, Effective Partnerships in Affiliate Marketing”
-
Affiliate Management7 days agoN1 Faces: Daria Maichuk — “Communication as the Key to Strong, Effective Partnerships in Affiliate Marketing”
-
Affiliate Events7 days agoTaking Off with N1 Partners at iGB Affiliate 2026 in Barcelona: Grand Final and a Helicopter for the N1 Puzzle Promo Winner
-
Global Expansion7 days agoProgressPlay Unveils Dual-Engine Strategy for 2026: Empowering Partners via Standalone and Sweepstakes Solutions
-
Carl Gatt Baldacchino Head of Account Management SlotMatrix4 days agoSlotMatrix revives classic slot action with Crazy 777 U.S launch
-
Adam Pentecost Chief Revenue Officer at Gaming Corps4 days agoGaming Corps partners with BetMGM for exclusive Ontario launch



