Asia
Esports Players League Aims for Accelerated Growth with Esports During the Lockdown, Enters into a Strategic Partnership with Paytm First Games
Esports Players League (ESPL), the new global esports tournament network and platform has entered into a strategic partnership with Paytm First Games, India’s leading gaming destination.
Paytm First Games is India’s fastest growing gaming destination and sees more than half a million daily active gamers on the platform, spending anywhere between 30 to 45 minutes per session. It has witnessed 200 percent growth in the last month, with over 75,000 new users joining the platform every day. Paytm First Games is the digital gaming platform of Gamepind Entertainment Private Limited, which is a joint venture between AGTech Holdings Limited and One97 Communications Limited, which is the parent company of India’s largest digital payments & financial services platform Paytm (valued at $17 billion).
With its strong position, Paytm First Games will introduce ESPL’s unique, mobile and online focussed tournaments to gaming enthusiasts in India. It will oversee the rollout of ESPL’s amateur esports platform in India and execute tournaments, acquire users, secure local sponsorship and partnership deals, and create local media content. ESPL will support Paytm First Games’ efforts by delivering the complete tech solution, global sponsorships, media deals, and winning esports strategy. The first ESPL season is scheduled from May to November 2020.
ESPL’s tournaments platform is largely online focussed and is expected to gain traction in the current global COVID-19 pandemic situation that has forced more than 1 billion people to stay at home due to the various movement restrictions imposed by governments.
“India has over 300 million gamers and will roll out 5G connectivity in 2020, making the country a key market for ESPL’s rapidly expanding network of amateur esports tournaments that create a bedroom-to-champion pathway for online gamers,” said ESPL CEO Michael Broda. “We can’t think of a better-positioned partner than Paytm for our expansion into the highly-desirable Indian mobile gaming market.”
Sudhanshu Gupta, COO – Paytm First Games said, “As malls, movie theatres and popular hangout options shut down temporarily in the wake of the COVID-19 outbreak, online gaming is picking up as a popular option for stay at home entertainment. E-sporting is fast expanding its gamer base in India. Our partnership with ESPL focuses on grass-root amateur leagues and the mobile esports space. This partnership will help us to launch the unique esports tournaments in India that will further expand the online gaming landscape in India.”
ESPL is a global esports tournament platform provider focused on creating mobile and online ecosystems for amateur esports leagues globally. Through ESPL’s national franchise model, up-and-coming esports talents can easily participate in global competitions. By facilitating grassroots participation in what is a rapidly expanding market, ESPL has direct access and exposure to a large, valuable and often overlooked segment of the esports industry.
Phase one of ESPL’s global roll-out has yielded franchise partnership agreements in Southeast Asia and Latin America. ESPL also entered its first media partnership with eGG Network, the largest esports TV network in Southeast Asia and Australia that reaches approximately 100 million TV viewers. ESPL will announce additional key international partnerships soon.
ESPL is co-founded by former eSports.com CEO Michael Broda, Kin Wai Lau, founder of iCandy Interactive Limited (ASX: ICI), and Datuk Azrin Bin Mohd Noor of behavioral data and technology firm Sedania Innovator Berhad. eSports.com is a leading global esports media company, and iCandy Interactive is a mobile game developer that serves a community of 350 million gamers.
8MBets
Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands
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Himalayan Harmony Group, one of the largest and most trusted gaming communities in Nepal, is excited to announce its recent partnerships with some of Nepal’s most trusted online casino brands, including 8MBets, eSewa12, MJ88, and Magar33.
Over the years, Himalayan Harmony Group has built a massive community through its reliability, accurate information, and commitment to providing a safe gaming experience. The new exclusive partnerships with the internationally acclaimed platforms offer members an exceptional online gaming experience featuring numerous exciting features, a user-friendly interface, and unlimited free bonuses.
“We’ve partnered with popular Nepalese superstars and developed a wide range of favorite local casino games tailored to Nepali players,” said a spokesperson for Himalayan Harmony Group. “Together, we welcome all players and affiliates to join our growing community built on fairness, security, and responsible gaming.”
With daily game updates, live results, exclusive offers, and a secure platform that promotes responsible gaming, Himalayan Harmony Group delivers a safe, modern, and bonus-packed gaming experience, offering players a whole new world of gaming.
The online casino brands partnered with Himalayan Harmony Group include:
8MBets Casino: 8MBets Online Casino Nepal is a leading online casino platform and app in Nepal for 2025. With a wide range of games, including slots, cricket, crash games, eSports, sports betting, live casino, card games, and fishing games, and a focus on maintaining a safe and transparent platform, 8MBets Online Casino Nepal ensures that user enjoyment is its top priority.
eSewa12 Casino: eSewa12 is an online casino website in Nepal, offering local players access to a variety of trusted real money games, including slots, live casino, sports betting, cricket betting, and eSports, as well as a range of lucrative bonuses and promotions.
Magar33 Casino: Magar33 Online Casino Nepal is a leading online casino platform and app in Nepal. With a commitment to user safety and convenience, Magar33 Online Casino Nepal makes sure that every spin, card draw, or bet is real and fun.
MJ88 Casino: MJ88 Casino Nepal is a new and vibrant online gaming and gambling platform that has been expanded from the renowned MJ88.cloud brand. With a focus on fairness, integrity, and innovation, MJ88 offers the Nepalese market a seamless and enjoyable gaming experience.
“Whether you’re looking for real-money entertainment or seeking collaboration opportunities with Nepal’s leading iGaming brands, the Himalayan Harmony Group is your gateway to success,” added the spokesperson for the platform.
Himalayan Harmony Group invites individuals to browse its website to discover the largest and most trusted gaming community in Nepal today.
The post Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands appeared first on European Gaming Industry News.
Asia
PRONET GAMING BECOMES FIRST B2B OPERATOR TO ESTABLISH SCBPO ACCREDITED OPERATION IN THE PHILIPPINES VIA CLAYMORE SOLUTIONS
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Omni-channel turnkey provider Pronet Gaming is the first internationally-licensed B2B company in the gaming sector to establish an SCBPO-accredited operation in the Philippines via Claymore Solutions.
Claymore Solutions is accredited by the Philippine Amusement and Gaming Corporation (PAGCOR) as a Special Class BPO (SCPBO), which authorises them to provide employer of record & serviced office space to internationally licenced gaming operators enabling them to establish operations in the Philippines without taking bets or payments.
Pronet Gaming will now build out IT and Trading teams in Manila, further strengthening its operational presence and technical capabilities in the region.
Pronet Gaming CEO Alex Leese said: “Establishing an SCBPO-accredited presence in the Philippines is a milestone that aligns perfectly with our long-term strategy of expanding our footprint in Asia, in a fully compliant way. We’re happy to have made this possible through the collaboration and support of our trusted partner, Claymore Solutions.”
Paul Fox, Chairman and Co-Founder of Claymore Solutions, said: “We’re honoured to be working with Pronet Gaming, providing EoR and serviced office space solutions for their operations which underlines the quality of local staff and further boosts the Filipino economy.”
PAGCOR Chairman Al Tengco commented: “We’re delighted to have B2B operators such as Pronet Gaming establish their Trading and IT operations here through Claymore Solutions. I hope that more companies follow given the wealth of readily available Filipino talent in this sector.”
Claymore will announce additional client partnerships in the near future.
The post PRONET GAMING BECOMES FIRST B2B OPERATOR TO ESTABLISH SCBPO ACCREDITED OPERATION IN THE PHILIPPINES VIA CLAYMORE SOLUTIONS appeared first on European Gaming Industry News.
Asia
2025 Esports Innovation and Communication Seminar Held in Mudanjiang, China
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The 2025 Esports Innovation and Communication Seminar, supported by the China Media Group (CMG) National Institute for Esports Development and hosted by CCTV Animation Group Co., Ltd., was held on October 17, 2025, in Mudanjiang, China. The event gathered experts, academics and industry leaders from China’s esports community, as well as participants from Europe, the Middle East, Southeast Asia and other parts of the world.
Through roundtable discussions and keynote addresses, the seminar explored key topics such as:
• “Breaking Barriers, Thriving Together: How Gen Z is Shaping and Growing Within Esports Culture”
• “Digital Bridges, Global Synergy: Esports as a New Platform for Cross-Cultural Exchange and Collaboration”
• “AI-Driven Innovation, Gear Revolution: Unlocking New Opportunities for the Sports Industry Through Esports”
Discussions at the event connected with concrete developments in China’s esports sector over the past year. China has hosted a growing slate of international tournaments, with three major esports competitions for League of Legends, Honor of Kings and CS2 scheduled to take place in the country in November.
The League of Legends 2025 World Championship traveled through Beijing and Shanghai before concluding in Chengdu on November 9. Global audiences saw a broadcast package featuring iconic sites such as the Great Wall alongside Shanghai’s city lights and Chengdu’s local culture, offering esports fans worldwide a multifaceted look at contemporary China.
Inspired, jungler for the LTA region’s top-seeded team FLY, shared in an interview, “My experience in China has been great, and I’m eager to see which teams we will compete against at Worlds.”
Such enthusiasm from international players is matched by the energy of Chinese fans. After a match at the League of Legends 2025 World Championship, South Korean competitor Chovy noted, “There were many Chinese fans in the arena cheering us on—we are truly thankful.”
This spirit of support, focused on performance rather than outcome, reflects the openness and professionalism of local esports audiences—an expression of cultural confidence. That confidence leaves a strong impression on global participants.
Brazilian player lux remarked in a June media interview, “Whenever I’m asked which city is my favorite, I always say Shanghai. It’s incredible. The fans are amazing, and so are the events.”
China’s capacity for hosting high-caliber esports events has also drawn international recognition. After attending this year’s KPL Grand Finals, German commentator Danny Engels said, “The production level is world-class. The stage screens are unique, and attention to detail is evident throughout.”
As esports continues to grow in global influence, these events convey not only competition, but also culture, image and values.
The post 2025 Esports Innovation and Communication Seminar Held in Mudanjiang, China appeared first on European Gaming Industry News.
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