Press Releases
Swedish online casino shutter would cause instant ‘black-market boom’, says BonusFinder MD

Government considers ‘extreme measures’ as activity rises amid COVID-19 restrictions but closures would drive more players to unlicensed sites instead of protecting them
9th April, 2020 – The Swedish government’s threat to temporarily shut down licensed online casinos would have a disastrous effect on the industry and drive thousands more players to the black market, BonusFinder.com has warned.
The minister in charge of gambling policy, Ardalan Shekarabi, this week warned that “extraordinary measures” would be implemented if operators do not take action to slow the increase in igaming activity seen in the last two weeks, as people are told to stay at home because of the COVID-19 outbreak.
According to new data from Sweden’s gambling regulator, Spelinspektionen, there has been a 33% increase in registrations and logins to play online casino games with 17 of the 60 licensed operators in the country in the last 14 days.
Last month, Swedish market research carried out by BonusFinder.com found that almost a third of Swedish online casino players are searching for ‘unlicensed casinos’, with growing numbers turning to black-market brands due to the market’s restrictive gaming regulations, introduced in January 2019.
Instead of protecting players, a shutdown of online casino brands, however, is likely to lead to thousands more players searching for and depositing funds on unlicensed sites, as well as causing further financial damage to licensed operators, according to BonusFinder.com.
Fintan Costello, Managing Director, Bonusfinder.com, said: “The Swedish government will make a colossal mistake if it chooses to temporarily close down online casino sites in an attempt to protect players. As our research has shown, almost a third of online casino players are already looking to the black market for a more attractive offering since restrictive rules were imposed in January 2019. These latest plans would create an immediate black-market boom.
“Swedish legislation requires operators to have strict responsible gambling procedures in place, therefore the right measures are already there. The focus should instead be on ensuring these are adhered to rather than taking a knee jerk reaction to close down all legitimate brands and forcing even more players to unprotected sites.”
Latest News
N1 Partners launches a promo for N1 Bet: earn extra payouts for your FTDs!

N1 Partners has just launched a new campaign for its flagship brand – N1 Bet. Until the end of November partners can boost their payouts by up to +7% when driving traffic to two key Tier-1 GEOs: Australia and Germany.
Promo period: October 16 – November 30
Promo GEOs: Australia (AU), Germany (DE)
Traffic sources: FB, In-App, UAC, Email, SMS, SEO, PPC, ASO, and more.
* How it works: the more FTDs your players bring, the higher your bonus to your CPA.
- 500–899 FTDs → +5% payout on CPA
- 900+ FTDs → +7% payout on CPA
* Results for Australia and Germany are combined, as well as all accounts of one participating team within the affiliate network.
Why is it worth focusing on Australia and Germany with N1 Partners?
- 🇩🇪 Germany (DE) brings steady, high-quality traffic with strong evening activity and players who prefer dynamic slot mechanics.
- 🇦🇺 Australia (AU) delivers solid conversion on slot-focused content and a loyal base of engaged users.
Joining this promo also boosts your progress in the N1 Puzzle Promo, the massive campaign featuring luxury prizes and the ultimate reward: a Robinson R22 Beta II helicopter. The more traffic you send to N1 Bet, the closer you are to the leaderboard’s top!
N1 Bet is a part of a top iGaming affiliate program and one of N1 Partners strongest and most consistent brands, that offers solid conversion, flexible promos, and smart analytics to help affiliates earn more. With an updated design and an optimized retention funnel, the brand performs equally well across online affiliate programs (slots & live) and sports betting segments.
Work with a brand that delivers – and get the most out of every lead!
For questions or personal assistance, reach out to your Affiliate Manager or our LeadGen Manager Christina via the contacts below:
[email protected]
LinkedIn
Telegram
Be number one with N1!
Africa
SOFTSWISS Deepens Safer Play as Platinum Partner of Responsible Gambling Summit 2025

Reading Time: 2 minutes
SOFTSWISS, an international technology provider with over 15 years in the iGaming sector, has partnered with South African entities for the Responsible Gambling Summit 2025, reinforcing its commitment to safe, sustainable play in one of its key growth regions. The two-day summit, organised by the South African Responsible Gambling Foundation, brings together regulators, operators, and experts to advance harm minimisation and industry collaboration.
The Responsible Gambling Summit 2025 will take place from 13 to 14 November in Johannesburg, South Africa, and will include an awards gala dinner recognising initiatives in safer gambling. The programme spans policy, compliance, innovation, and public education, with sessions on illegal market impacts, regulatory development, and technology’s role in prevention and intervention. A SOFTSWISS representative will join the panel discussion ‘Innovation, Technology, and Responsible Gambling’, which explores emerging risks and mitigation strategies in digital environments.
“Industry partnership is essential to keep responsible gambling and player protection visible, effective, and evidence-based across channels. We greatly value the commitment and partnership of prominent international companies, such as SOFTSWISS, whose support brings expertise and resources to these important initiatives in South Africa,” said Sibongile Simelane-Quntana, Executive Director at the South African Responsible Gambling Foundation.
“South Africa is a priority market for SOFTSWISS, and we are proud to support this summit’s mission to advance safer play through collaboration and technology,” said Miranda Guliashvili, Head of Regional Growth at SOFTSWISS. “We continuously apply responsible gambling best practices in our products to help operators build sustainable, compliant growth.”
Building on this commitment, the SOFTSWISS Anti-Fraud team has delivered measurable results: from January to August 2025, it prevented over 15 million euro in fraudulent transactions, resolved more than 56,000 tasks, and processed 70 player complaints submitted to gaming regulators and forums. As fraud tactics evolve – including attempts to use AI-generated deepfakes during verification – SOFTSWISS is strengthening its tools and processes to help operators maintain a secure, transparent environment.
About SOFTSWISS
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Casino Platform, the Game Aggregator with over 35,000 casino games, Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.
The post SOFTSWISS Deepens Safer Play as Platinum Partner of Responsible Gambling Summit 2025 appeared first on European Gaming Industry News.
Blueprint Gaming
Blueprint Gaming strengthens European foothold with Finnish state lottery Veikkaus partnership

Reading Time: < 1 minute
Blueprint Gaming has bolstered its presence across Europe after securing a new partnership with Veikkaus, the Finnish state lottery.
Veikkaus’ player base across Finland now benefits from Blueprint’s entire portfolio, featuring branded titles Rick and Morty: Strike Back, The Flintstones
and ted
Afterparty, as well as its iconic King Kong and Fishin’ Frenzy franchises.
Comprising over 1,200 top iGaming professionals, with responsible gaming firmly at its core, Veikkaus operates all gambling content offered throughout Finland, covering lottery, casino and sports betting.
The state-owned organisation has now elevated its diverse gambling portfolio through a library of feature-rich games known for their vibrant visuals, proven retention-focused mechanics and immersive gameplay.
Blueprint Gaming’s latest agreement underlines its ambitions of continuing to expand its global footprint across the industry’s most progressive markets, bringing its ever-expanding content to a new wave of players.
Samuel Haggblom, Director of Key Accounts at Blueprint Gaming, said: “We are thrilled to join forces with Veikkaus, one of Europe’s most respected and responsible state-owned operators, in a move that significantly strengthens our presence across the continent.
“Finland continues to stand as an exciting opportunity for Blueprint, and through this collaboration, we are bringing our market-leading portfolio, from much-loved franchises to our latest innovations, to a whole new audience of players.”
The post Blueprint Gaming strengthens European foothold with Finnish state lottery Veikkaus partnership appeared first on European Gaming Industry News.
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