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Habanero continues LatAm expansion with Betjuego

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Latest deal sees supplier sign with fast-growing Colombian operator

Premium slots and table games provider Habanero has announced its latest deal as part of its increasing LatAm presence, signing with major Colombian operator Betjuego.

Combining the very best in European iGaming technology with traditional Colombian flair, Betjuego boasts an action-packed portfolio comprising live betting, sportsbook and casino games.

Since launching a year ago, Betjuego has already cemented itself as a key player in the Colombian market, thanks to its platform’s ease of use, with commercial agreements via local partners totaling more than 15,000 betting points in the country.

The platform’s product offering is now set for a further boost with the addition of almost 60 Habanero HTML5 slots and table games titles, as well as its advanced marketing and customer retention tools, including its high-performance configurable tournaments.

The latest deal for Habanero as part of its ambitious plans for LatAm in 2020, the partnership extends Habanero’s rapidly increasing player reach across the continent.

Commenting on the deal, Vera Motto, Business Development Executive at Habanero said: “We are delighted to partner with such a dynamic, up-and-coming operator as Betjuego. The company operates one of the simplest and fastest-growing iGaming platforms in Colombia, and we’re proud to be counted as one of its key suppliers. We are confident that our innovative and fresh content will thrill Betjuego’s players.

“Now certified in 17 territories around the globe and counting, this agreement further strengthens our footprint in yet another exciting emerging market. Stay tuned for plenty more exciting news to come.”

Stefano Tino, Managing Director at BetJuego, added:Habanero’s immersive gaming content has a proven track-record of popularity with a wide variety of players, so we are thrilled to have the innovative supplier on board.

“We’re sure that its premium game catalogue will provide a welcome addition to our state-of-the-art platform and casino offering, and we look forward to a productive, long-term relationship.”

Ready to build on an outstanding 2019, the specialist provider aims to continue its rapid expansion across Europe and South America in 2020 by creating the industry’s most engaging and immersive content.

Blask Index

How Venezuela’s iGaming market is reacting to US pressure

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Blask data indicates Venezuela’s iGaming demand remained stable in the initial days following the US operation in Caracas.

On 3 January, US forces detained Venezuelan president Nicolás Maduro, transporting him from Caracas to face prosecution in New York. The raid came after months of intensifying American pressure throughout 2025 — naval presence, targeted strikes, and a fresh sanctions package. 

For Venezuela’s iGaming sector, the disruption poses a critical question: will demand collapse, or adapt?

First results

Blask’s daily Index remained within a tight corridor from 1–4 January, hovering in the high-200K zone. It dropped 5% to 257.4K on the day of the operation, before recovering the next day.

The data reveals no abrupt demand shift during this period. A slight decline sits within Venezuela’s normal daily fluctuations and does not point to a fundamental market change.

Rapid expansion, growing dominance

Venezuela stood out as one of iGaming’s strongest demand gainers in 2025. Blask Index surged 134.9% year-on-year — the second-highest growth worldwide.

This expansion came alongside increasing market dominance. By December, Triunfo Bet commanded 59% of Blask’s BAP (Brand Accumulated Power, measuring a brand’s portion of total user interest nationally), gaining 15 percentage points since January. The top three brands collectively reached over 85%, up 11 points.

The post How Venezuela’s iGaming market is reacting to US pressure appeared first on Americas iGaming & Sports Betting News.

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Argentina Gambling

BETER Names Matias Tapia Gomez as LatAm Business Development Manager

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BETER, the award-winning provider of 24/7 live streams, real-time data, and odds for esports and sports, has announced the appointment of Matias Tapia Gomez as LatAm Business Development Manager.

Based in Argentina, Matias will be responsible for spearheading BETER’s expansion across the Latin American continent. His primary focus will be on building new strategic partnerships with regional operators and aggregators while optimizing relationships with existing partners to ensure they maximize BETER’s “next-gen” content offering.

A Veteran Presence in the LatAm iGaming Sector

Matias Tapia Gomez brings over 20 years of business development experience to BETER. He is a recognized expert in the Latin American iGaming landscape, having spent the last eight years holding senior roles at industry leaders.

Career Highlights:

  • Stats Perform: Focused on data-driven sports integrity and performance content.

  • Altenar: Played a key role in expanding their sportsbook software solutions across regional markets.

  • LSports: Instrumental in driving business growth through sports data and betting technology.

Strategic Regulatory Foundation in 2026

BETER’s aggressive push into Latin America is underpinned by its robust regulatory standing. The company has proactively secured approvals in the region’s most influential markets, allowing for direct-to-operator content delivery.

Jurisdiction Status Regulatory Body
Argentina Registered Lotería de la Ciudad de Buenos Aires (LOTBA)
Peru Certified Ministry of Foreign Trade and Tourism (MINCETUR)
Brazil Active Compliant with 2025/2026 federal betting framework

“Latin America is a fast-moving market and one that has become incredibly important for BETER,” said Chuck Robinson, Chief Revenue Officer at BETER. “Matias’ appointment will be a further catalyst for growth and a significant step towards achieving our ambitious goals for the region.”

Meeting the Demand for “Fast-Betting” Content

In his new role, Matias will champion BETER’s flagship products, including the ESportsBattle tournaments and Setka Cup table tennis series. These products are particularly popular in Latin America because they offer 24/7 action and fast bet settlement, catering to a new generation of players who prefer high-frequency betting cycles.

“Fast-betting content is a must-have for operators targeting the Latin American market,” added Matias Tapia Gomez. “I look forward to making more operators aware of BETER’s award-winning offering and helping them enhance their proposition with content that is proven to deliver.”

The post BETER Names Matias Tapia Gomez as LatAm Business Development Manager appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Argentina Gambling

BETER names Matias Tapia Gomez as LatAm Business Development Manager

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The award-winning fast-paced content provider continues its strategic expansion in Latin America with a strategic hire 

BETER,  the award-winning provider of live streams, real-time data, and odds for esports and sports content, is doubling down on its push into the Latin American market with the appointment of Matias Tapia Gomez as LatAm Business Development Manager.

​In his new role at BETER, Matias will drive the company’s expansion across Latin America, forging new partnerships with regional operators and aggregators. Based in Argentina, he will also manage relationships with existing partners to ensure they maximize the benefits of the provider’s next-gen content offering, while further strengthening BETER’s presence across the continent.

Matias is an experienced business development professional with a career spanning over two decades. For the last eight years, he has focused on the iGaming sector with strong expertise in the Latin American market, holding different positions at prominent companies such as Stats Perform, Altenar, and LSports, where he was instrumental in expanding their business operations.

BETER’s commitment to the region is backed by its robust regulatory standing. The company has necessary regulatory approvals to operate in major jurisdictions, including Peru and Argentina (specifically the City of Buenos Aires). This enables BETER to work directly with licensed operators, providing them with its esports and sports content tailored to the local market’s needs and players.

Chuck Robinson, Chief Revenue Officer at BETER, said: “Latin America is a fast-moving market and one that has become incredibly important for BETER with our products already live with big-name operators in Argentina, Peru, Brazil, and beyond.

“We have bold and ambitious plans for the region, as our products are in increasing demand there, and Matias’ appointment as LatAm Business Development Manager will be a further catalyst for growth in the market and a significant step towards achieving the goals we have set.

“I’d like to officially welcome Matias to BETER and look forward to him contributing to our continued success in Latin America as the market evolves and grows at pace.”

Matias Tapia Gomez added: “Fast-betting content is a must-have for operators targeting the Latin American market, and BETER is the go-to provider of this content.

“Our sports and esports offerings perform incredibly well with operators across the region, as they deliver the experiences players are seeking.

​“As LatAm Business Development Manager, I look forward to making more operators aware of BETER’s award-winning offering, and helping them to enhance their proposition to players with content that’s proven to deliver for sportsbooks worldwide.” 

The post BETER names Matias Tapia Gomez as LatAm Business Development Manager appeared first on Americas iGaming & Sports Betting News.

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