Gambling in the USA
MGM Resorts Debuts BetMGM Sports Betting Experiences In Las Vegas
Redefined Sports Betting Portfolio to Include Launch of BetMGM Mobile Betting App, Gaming Kiosks and Rebranded Sportsbooks
MGM Resorts unveiled new sports betting experiences across its Las Vegas properties, as well as announced the launch of BetMGM in Nevada. In partnership with Roar Digital, LLC – MGM Resorts’ joint venture with GVC Holdings – the launch of BetMGM in Nevada includes a state-of-the-art mobile betting app, the rebranding of MGM Resort’s sportsbooks, and more than 100 gaming kiosks across MGM’s Las Vegas properties.
“MGM Resorts has emerged as a leader in sports betting, striking significant partnerships with professional sports leagues, expanding our market reach and harnessing best-in-class mobile technology from Roar Digital, powered by GVC,” said Scott Butera, President of Interactive Gaming for MGM Resorts. “Beyond sports, we continue to offer new and exciting amenities at our properties as we’ve found our sport bettors appreciate world-class hotels, restaurants and entertainment; BetMGM allows us to incorporate them into the ecosystem of everything MGM has to offer.”
BetMGM offers bettors in Nevada the flexibility to play from the convenience of their phones, in person at MGM Resort’s sportsbooks, or from easily accessible gaming kiosks. Both the app and gaming kiosks offer intuitive and simple navigation of the full suite of wagering opportunities guests can find at the sportsbook, including pre- and in-game bets, parlays, prop bets and more. Through its connection with MGM Resorts’ loyalty program M life Rewards, with each bet BetMGM’s players earn points, benefits and rewards that can be used at MGM’s resorts.
Adam Greenblatt, CEO of Roar Digital, said, “We’re proud to formally introduce the new BetMGM app in Nevada today. MGM Resorts’ iconic properties across Las Vegas and GVC’s technology combine to deliver a streamlined sports betting experience that’s easy to use and exciting to play, giving BetMGM a leading edge in the industry.”
BetMGM Sportsbooks and Gaming Kiosks
In the coming weeks, rebranded BetMGM sportsbooks will debut at Bellagio, ARIA, MGM Grand, Mandalay Bay, The Mirage, Park MGM, New York-New York, Luxor and Excalibur – along with more than 100 gaming kiosks across the sportsbooks for quick and easy wagers.
BetMGM Mobile App
Currently available for download on iOS and Android, the BetMGM mobile app is a new customer experience as well as a rebranding of the mobile sports betting app PlayMGM first introduced in 2017.
BetMGM offers sports fans a seamless betting experience and allows them to place an expanded range of pre-match and in-play bets on professional and collegiate football, MLB, MLS, NBA and NHL games, among other sporting events. The app features the latest betting odds, enhanced offers and multiple betting formats, from money line and point spread bets to parlays and futures.
After downloading the app, players can expedite enrollment by completing the in-app registration. They’ll need to visit the dedicated BetMGM window at any MGM Resorts’ sportsbook in Las Vegas to activate their account, place a cash deposit and make a first bet. After completing this enrollment process, they’re free to place wagers through the app from anywhere in Nevada and make deposits and withdrawals right on their phone.
Key app features:
- All the perks and betting options of MGM Resorts’ traditional sportsbooks, right on your phone
- Easy in-app registration to expedite the process with dedicated BetMGM windows at MGM Resorts’ Vegas sportsbooks to quickly activate account and make a first cash deposit
- Following account registration and first bet placed at sportsbook, all deposits and withdrawals can be made directly inside the app with a credit/debit card via the BetMGM Play+ pre-paid card or at the sportsbook counter
- Robust menu of prop bets and live, in-game wagering; see odds change real-time as games unfold
- Wagering opportunities 24 hours a day, 7 days a week from anywhere in Nevada (must be 21 years or older)
- Clean, simple user interface allows instant access to desired games and bet types
- Preferred access and perks with MGM Resorts’ properties and amenities across the country
As MGM Resorts continues to expand and evolve its sports betting platforms, responsible gambling education remains a key focus. GameSense is an industry-leading program, developed and licensed to MGM Resorts by the British Columbia Lottery Corporation (BCLC), focusing on positive, transparent and proactive conversations with players about how to gamble responsibly. The program comes alive through personal interactions between guests and trained staff based at each property’s M life Rewards desk. In addition to speaking to trained employees – known as GameSense Advisors – guests also utilize interactive GameSense touchscreens and educational materials and other resources found at the M life Rewards Desk. Players can also visit www.mgmresorts.com/gamesense.
BetMGM is now live in Nevada, New Jersey, West Virginia and Indiana. Subject to receipt of all applicable gaming approvals, it also will soon go live in Michigan with retail sportsbook betting at MGM Grand Detroit, with statewide mobile betting to follow. MGM Resorts also recently announced partnerships with Buffalo Wild Wings and Yahoo Sports to further the reach of the BetMGM brand and experience across the country.
AI-driven gaming analytics
Chris Barranco Joins Quick Custom Intelligence as Director of Business Development
Quick Custom Intelligence (QCI), a leading provider of AI-driven analytics and enterprise solutions for the gaming and hospitality industry, today announced the addition of Chris Barranco as Director of Business Development.
Barranco brings 25 years of experience leading high-performing teams, driving revenue, and building durable client relationships. He is adept at solution-selling methodology and full sales-cycle management, with a proven track record of mentoring top-tier account executives, delivering high-impact presentations, and retaining key accounts. Known for a tenacious approach to new-business development and customer loyalty, Barranco will focus on expanding QCI’s market footprint, strengthening the partner ecosystem, and advancing go-to-market execution across QCI’s product portfolio.
“I’m excited to join the clear market leader and work with the exceptional team at QCI,” said Chris Barranco, Director of Business Development at QCI. “QCI’s commitment to turning data into action aligns perfectly with my approach to helping customers achieve measurable revenue impact. I look forward to working closely with our clients and partners to accelerate growth and deliver exceptional outcomes.”
“We’re delighted to welcome an industry veteran of Chris’s caliber to the QCI team,” said Andrew Cardno, CTO and Co-Founder of QCI. “His leadership, mastery of solution selling, and passion for customer success will further strengthen our ability to scale, deepen client relationships, and deliver the operational results our customers expect.”
As Director of Business Development, Barranco will lead initiatives to expand QCI’s presence across key markets, refine sales enablement programs, and collaborate with product and customer success teams to ensure a seamless path from discovery to measurable value realization.
The post Chris Barranco Joins Quick Custom Intelligence as Director of Business Development appeared first on Gaming and Gambling Industry in the Americas.
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
SA Gaming has announced that its game portfolio and Remote Gaming Server have officially obtained Gaming Laboratories International certifications in Brazil. This milestone underscores SA Gaming’s commitment to delivering premium gaming experiences, with a particular focus on the Brazilian market. The regulated Brazilian online gaming market, which launched on January 1, 2025, is projected to become the largest in Latin America. Under the new framework, only licensed operators are legally permitted to offer online gaming and betting services.
The National Indian Gaming Commission announced Gross Gaming Revenues of $43.9B for fiscal year 2024. This historic figure reflects a $2.0 billion increase over FY 2023, representing an overall growth of 4.6% across the Indian gaming industry. The GGR figure is calculated from independently audited financial statements from 532 independently audited gaming operations owned by 243 federally recognised tribes across 29 states. Two NIGC regions, Oklahoma City and Washington, D.C., reported double-digit growth over the previous fiscal year.
The Michigan Gaming Control Board has issued cease-and-desist letters to six unlicensed online gambling platforms attempting to target Michigan residents without state authorisation. The action underscores the MGCB’s relentless, ongoing efforts to shut down illegal gambling operations and protect Michigan consumers from financial risk, identity theft and unfair play. The targeted sites—Crypto Slots, NitroBetting, NewVegas, Las Vegas USA Casino, Grand Rush Casino and Slotgard Casino—were found to be operating in violation of Michigan laws that require licensure for internet gaming and sports betting. This enforcement action is part of the MGCB’s larger crackdown on illegal online gambling platforms.
Partnerships
Table Trac Inc announced that a new Nevada casino partner is installing the CasinoTrac CMS system, and a long-time customer is upgrading from its classic system to the latest comprehensive technology stack featuring enhanced capabilities for Loyalty, Bonusing, & Operations. Barton’s Club 93 Casino Hotel, under new ownership, GLM Gaming, as part of a significant property remodel and renovation is upgrading the slot system to CasinoTrac’s high-speed, Secure, Unified and Stable PlayerLINQ network, which drives player engagement through the programmatic, custom SlotSUITE platform while turbocharging efficiency and time on device with SelfPAY. Border Inn Casino will deploy CasinoTrac’s high-speed, Secure, Unified and Stable PlayerLINQ network, NV Tech Standard 3-compliant accounting and CTLoyalty for Patron & Club Management, powered by CasinoTrac’s bonusing, auto-tiering and reflexive rewards functions.
Caesars Entertainment Inc announced it is the first in the industry to launch IGT’s newest installment of its beloved slot title, Kitty Glitter Grand. The game is now live across Caesars Palace Online Casino, Horseshoe Online Casino, and Caesars Sportsbook & Casino in New Jersey, Pennsylvania, Michigan, West Virginia, and Ontario. It’s also available at Caesars Rewards destinations in Atlantic City, including Caesars and Harrah’s, with Tropicana set to join the lineup soon, subject to final regulatory approval. This debut marks IGT’s first simultaneous exclusive launch of a game both online and in casinos in the US. As a result, Caesars is currently the only place where fans of the Kitty Glitter franchise can experience this latest installment, whether in person or online.
The post Gaming Americas Weekly Roundup – August 4-10 appeared first on European Gaming Industry News.
Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.
Latest News
ALT Sports Data, the global leader in engagement solutions and official data for emerging sports, has appointed Neale Deeley as SVP of Sportsbook. Deeley brings over two decades of industry experience and a proven track record of driving innovation and commercial growth in sports wagering. In his new role, Deeley will lead the company’s global sports betting strategy, spearheading market expansion, deepening operator partnerships and accelerating the monetization of emerging sports through regulated betting markets. He will work closely with sportsbooks and gaming partners to build scalable betting products that delivers unique fan engagement opportunities and new revenue streams across ASD’s portfolio of exclusive sports properties.
SEGG Media Corporation, a leading technology company transforming the global intersection of sports, entertainment and gaming, has selected IBN, a multifaceted financial news and publishing company serving private and public entities, to spearhead its corporate communications efforts. SEGG Media aims to deliver immersive, real-time experiences through next-generation technology that redefines how audiences interact with their favorite content and communities. Following a full-scale corporate transformation and rebrand, the company now operates across three high-growth verticals: Sports.com, Entertainment and Lottery.com.
Partnerships
Amusnet Brasil has announced the official go live of its partnership with Cactus Gaming, a B2B platform serving some of the leading operators in the Brazilian market. With this integration, the game provider adds 25 new operators to its distribution network, further expanding its reach through a structure aligned with the regulated market. With operations now underway, Cactus clients gain access to a robust portfolio and features that enhance the end-user experience. Among the featured games now live are the fun and dynamic Coin Gobbler, the immersive Cavemen and Dinosaurs, and titles that have proven their success in multiple markets, such as Rise of Ra, Cocktail Dice and 7 & Crystals.
TaDa Gaming has signed a new partnership with EveryMatrix for further exposure in the North American iGaming market through its B2B aggregator platform SlotMatrix. Powered by EveryMatrix, SlotMatrix offers effortless integration of premium content across global platforms for boosted revenue and game offering. Following its parent company’s 2022 signing with BetMGM, the leading iGaming operator in the US, SlotMatrix has built a solid reputation with BetMGM players who will now be able to access TaDa content, beginning with latest Triluck release, 3 Coins Treasure, across the states of Michigan and Pennsylvania.
Mission Media AI, a next-generation cross-platform distribution and monetization company, has announced a strategic partnership with VsiN. The partnership strengthens Mission Media’s growing footprint in the sports space and unlocks new revenue opportunities for VsiN across their multitude of consumer touch points, including 8 regional sports networks, YouTube TV, SiriusXM channel 158, more than 20 weekly podcasts, streaming audio station, website and an app available for mobile and connected devices like iOS, Roku, Fire TV, Samsung, Google Play and LG. VsiN delivers real-time, actionable sports betting content from some of the most respected and trusted voices in the industry. Mission Media AI will scale VsiN’s monetization strategy, enabling premium access for advertisers looking to reach an engaged, data-driven audience.
The post Gaming Americas Weekly Roundup – July 21-27 appeared first on European Gaming Industry News.
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