Casino and sportsbook group Soft2Bet has signed a new partnership to sponsor digital perimeter boards for the Spanish National Football League, including Sunday’s El Classico.
The new deal will see Soft2Bet’s popular sportsbook and casino brand, Campobet, promoted by one of Spain’s most successful football clubs.
The boards will be shown in as many as 50 countries on TV stations across the globe.
Campobet is one of Soft2Bet’s most popular brands in Europe and offers players a huge selection of the best casino games along with a bespoke sports betting experience.
Boris Chaikin, CEO at Soft2Bet, said: “We are thrilled to be partnering with one of the world’s elite Football leagues and can’t wait for the matches to start!
“With a strong focus on sports betting and hosting more than 50,000 live events each year, Campobet is the ideal sportsbook and casino brand to join forces with the very best of Spanish football.”
Soft2Bet currently operates with SGA, MGA, and Curacao licences, with further certification within the Europe set to follow.