Industry News
NetEnt: Year-end report 2019 and quarterly report October – December 2019
Quote from Therese Hillman, Group CEO
“Since December, we have seen all-time highs in the number of players for our Live Casino, which supports our belief in growing revenues from this segment. Since the acquisition, Red Tiger has exceeded our expectations and now forms a vital part of our ongoing improvement efforts within the NetEnt Group. We see good conditions for NetEnt to deliver growth in 2020, supported by our combined game portfolio and Live Casino.”
Fourth quarter 2019
- Revenues for the fourth quarter amounted to 512 (465) SEKm
- EBITDA of 261 (204) SEKm, corresponding to a margin of 51.0 (43.9)%
- EBIT of 161 (146) SEKm, corresponding to a margin of 31.4 (31.4)%
- Earnings after tax of 113 (137) SEKm. Earnings per share of SEK 0.47 (0.57) before and after dilution
- Red Tiger contributed 96 SEKm to revenues and 70 SEKm to EBITDA
Full year 2019
- Revenues for the full year amounted to 1,793 (1,782) SEKm
- EBITDA of 855 (816) SEKm, corresponding to a margin of 47.7 (45.8)%
- EBIT of 529 (601) SEKm, a margin of 29.5 (33.7)%
- Earnings after tax of 429 (577) SEKm. Earnings per share of SEK 1.79 (2.40) before and after dilution
- The results include SEK 59 million of acquisition-related transaction costs and amortization, and SEK 29 million of acquisition-related financing costs
- Red Tiger was consolidated in September and contributed 126 SEKm to revenues and 93 SEKm to EBITDA
- Proposed ordinary cash return to shareholders of SEK 1.00 (2.25) per share
Important events in the fourth quarter
- NetEnt released 13 (6) slot games, of which Ozzy Osbourne was the most successful
- Red Tiger released 9 (6) slot games, of which Dynamite Riches was the most successful
- The platform service NetEnt Connect was introduced in December, with Red Tiger as first supplier
- Within Live Casino, a new Auto-Roulette studio was launched
Growth through acquisition
Revenues for the last quarter of the year increased by 10.0 percent to the highest level ever, SEK 512 million (465 SEKm), of which SEK 96 million came from Red Tiger, which was acquired in September. Pro forma(1) in euro terms, our total revenues including Red Tiger decreased by 4.8 percent compared to the corresponding period of 2018. Growth was held back by continued weakness in mainly Sweden and Norway, while our revenues in the US continued to grow significantly. During the period January 1 to February 10, 2020, total gamewin proforma(1) in euro terms for the NetEnt Group including Red Tiger increased by 4.9 percent compared to the same period of the previous year.
Operating income and cash flow in the fourth quarter
Earnings before interest, tax, depreciation and amortization (EBITDA) amounted to SEK 261 (204) million in the quarter, of which SEK 70 million was contributed by Red Tiger. The EBITDA margin was 51.0 (43.9) percent. Red Tiger was acquired with the objective to create shareholder value through increased growth and profitability for the new group. The transaction was enabled by NetEnt’s strong balance sheet, which went from a net cash to net debt position, and our long-term goal is to deliver enhanced shareholder returns with a balanced capital structure. Hence, the proposed cash return to shareholders for 2019 is SEK 1.00 (2.25) per share, which supports the company’s cash flow generation and allows for debt to be reduced. This payout level is in line with the company’s dividend policy.
High level of activity and deeper integration with Red Tiger
We released more games than ever in the fourth quarter – 13 (6) from NetEnt and 9 (6) from Red Tiger – and continued to sign deals with and launch customers at a high pace. In addition, the quarter was marked by deepening integration with Red Tiger to realize both revenue- and cost synergies. Red Tiger adds complementary competence to the NetEnt group and we are running a number of common projects at full speed to deliver a significantly enhanced customer offering and player experience. Our first combined game with jackpot mechanics, Piggy Riches, was released in January and has so far been the best release ever for Red Tiger. During 2020, we will be releasing several new jointly developed games. In December, we launched our content aggregation service, NetEnt Connect, with Red Tiger as the first supplier. In 2019, we reduced the number of employees at NetEnt (excluding Red Tiger) while at the same time we stepped up our game production and efforts to develop our Live Casino offering. We continue to focus on cost control and efficiency throughout the NetEnt Group and the integration of Red Tiger forms a vital part of this process.
All-time high in player numbers for Live Casino
We continue according to plan to improve our product and organization within Live Casino, and in December we launched a new Auto-Roulette studio. Feedback on the product enhancements made during 2019 has generally been positive and since December, we have seen all-time highs in player numbers for our Live Casino. We are now expanding the studio in Malta and will soon be offering physical tables to our customers for the first time, as an alternative to our tables with blue screen technology, which should contribute to increased revenues from Live Casino in 2020.
Future outlook
We recently unveiled a number of product news at the ICE exhibition in London, such as a new jackpot concept called Starburst Power Pots, as well as branded games in collaboration with Gordon Ramsay, Street Fighter and Fashion TV – again showing our commitment to creating a world-class player experience.
I would like to take this opportunity to extend my thanks to our employees, customers and shareholders for their support during 2019. Backed by our ongoing focus on efficiency and the acquisition of Red Tiger, we are entering the new year in a stronger position. Our global distribution and two strong brands give us the right basis to increase our market shares in online casino. We see good conditions for NetEnt to deliver growth in 2020, supported by our combined game portfolio and Live Casino.
(1) Comparable figures from the previous year include Red Tiger.
About NetEnt:
NetEnt AB (publ) is a global gaming company, providing premium gaming solutions to the world’s most successful online casino operators. In addition to the company’s NetEnt brand, our portfolio also includes Red Tiger Gaming. Since our start in 1996, we have been a true pioneer in driving the market with innovative games powered by a cutting-edge platform. NetEnt is committed to creating the future of gaming, is listed on Nasdaq Stockholm (NET–B) and employs around 1 100 people in Malta, Stockholm, Sofia, Kiev, Krakow, Gothenburg, Gibraltar, Isle of Man, London and New Jersey. For more information, please visit www.netent.com.
branded content
RubyPlay launches Firerose studio for operator-specific casino games
RubyPlay has launched Firerose, a new studio aimed at building operator-specific casino game experiences, as suppliers and operators push for more branded content to stand out in crowded markets.
The company said Firerose is designed to let operators combine RubyPlay’s existing game catalogue with the studio’s technology and creative resources, using operator-led insight to shape games around an operator’s brand identity rather than standardised supplier content.
RubyPlay said Superbet is among the first operators to launch Firerose-powered titles. The supplier did not disclose game names or specific performance figures, but said early results showed “strong engagement metrics”.
Firerose becomes part of RubyPlay’s multi-studio structure alongside Koala Games, Mad Hat Games, Ruby Studio, and Xslots, which the company said share technology, infrastructure and distribution.
Dima Reiderman , Chief Commercial Officer at RubyPlay, said: ”Firerose represents a deliberate shift in how we think about content creation and partnership. The market is no longer driven solely by volume, but by identity. Operators want experiences that feel native to their brand and help them clearly differentiate in increasingly competitive casino environments.”
Dr. Eyal Loz, CPO at RubyPlay, added: “Firerose was created to put the operator’s voice at the centre of the creative process. Every game starts with their brand, their audience and their story, and our role is to bring that to life through the full weight of RubyPlay’s creative capabilities.
“We’re shaping experiences that players immediately associate with the operator itself. That level of ownership is what allows operators to stand out in increasingly crowded casino environments.”
The post RubyPlay launches Firerose studio for operator-specific casino games appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Expanse Studios
Expanse Studios Launches Proprietary Jackpot and Tournament System
Expanse Studios, a subsidiary of Meridian Holdings Inc., announced the deployment of proprietary jackpot and tournament mechanics across its portfolio, providing B2B operator partners with engagement tools designed to enhance player entertainment value.
The system introduces two jackpot formats—Happy Hour Jackpot and Mystery Jackpot—alongside four tournament competition variants. Operators can control prize structures, scheduling parameters and promotional configurations through platform interfaces.
Happy Hour Jackpot provides scheduled jackpot events aligned with operator promotional strategies, enabling coordinated marketing campaigns and player communication around jackpot opportunities.
Mystery Jackpot delivers multi-tier progressive prize mechanics integrated into gameplay, with operator-configurable prize values and event parameters that support diverse promotional objectives.
Tournament mechanics include four competition formats:
• Bonus Buy tournaments create competitive environments for players who choose to engage with bonus purchase features, with scoring designed to reward strategic gameplay decisions.
• Spin Count tournaments track player activity across gameplay sessions, offering multiple entry opportunities and achievement-based progression that accommodates different play styles.
• Combo tournaments combine multiple competition elements, enabling operators to design promotional events that appeal to diverse player preferences and gaming behaviours.
• Time-based tournaments operate within defined promotional windows, allowing players to participate according to their own schedules while competing for tournament prizes.
“Content providers increasingly compete on operational capabilities, not just game quality. This positions our portfolio as solutions-oriented infrastructure that helps operators execute diverse promotional strategies while maintaining control over player engagement parameters,” said Damjan Stamenkovic, CEO of Expanse Studios.
Tournament formats integrate with game interfaces through standardised promotional systems designed to enhance entertainment value while providing operators with promotional flexibility.
For Expanse Studios, the deployment strengthens competitive positioning in B2B partnerships where operators increasingly evaluate content providers based on promotional feature capabilities in addition to game performance metrics.
The post Expanse Studios Launches Proprietary Jackpot and Tournament System appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI
Former German Air Force officer launches Sparky Space AI platform for iGaming teams
Nils Ristau and Daniel Schmitz debut a work enablement platform aimed at day-to-day execution across product, retention and AI adoption.
Sparky Space, a new AI-powered work enablement platform founded by former German Air Force officer Nils Ristau and tech leader Daniel Schmitz, has launched and is now available globally for iGaming operators and suppliers.
The founders are positioning the product around execution support inside daily workflows as teams face tighter regulatory demands, faster product cycles and higher player expectations. The company cited industry research suggesting only 10-20% of learning is consistently applied in day-to-day work, creating a gap between training and on-the-job outcomes.
“In military operations, performance depends on clarity, structure, and disciplined execution in changing environments,” said Ristau. “The iGaming industry operates under similar pressure.
“Competitive advantage does not come from knowledge alone – it comes from how effectively teams apply it every day.”
Sparky Space said its platform supports areas including product development, player retention and AI adoption, with use cases spanning customer-centric experimentation, agile product and game development, decision-making and prioritisation, practical generative AI prompting, and cross-functional collaboration. The company said the tools are intended to help teams launch features, respond to regulatory change, and optimise marketing and support processes.
While initially focused on iGaming, Sparky Space said it has been built for broader use in other fast-moving, technology-driven industries.
Relevant data as follows:
- Sparky Space: https://www.sparkyspace.com Official company site for product and launch details.
- UK Gambling Commission: https://www.gamblingcommission.gov.uk Regulatory context referenced in the article’s discussion of increasing compliance pressure.
- Malta Gaming Authority: https://www.mga.org.mt Key European regulator relevant to operators and suppliers navigating shifting regulation.
The post Former German Air Force officer launches Sparky Space AI platform for iGaming teams appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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