Press Releases
Hipther Agency partners with IT Labs to enhance service offering
Leading media and event organizer expands services by partnering with leading outsourcing service provider.
The team at Hipther Agency (parent brand for European Gaming Media and Events / PICANTE Media and Event), leading media/news organization and boutique-style conference specialist, is excited to announce a partnership with IT Labs.
The partnership helps expand the service offering of the agency and also adds another step towards becoming a one-stop agency.
Among the company-owned brands, you can find the leading news portals such as EuropeanGaming.eu, EEGaming.org, iGamingRadio.com, Picante.Today, TheBlockchainExaminer.com, TheFintechBuzz.com, Roboticulized.com, and GrassNews.net
Hipther Agency also has a famous events portfolio, which includes CEEGC Budapest, CEEG Awards, Prague Gaming Summit, MARE BALTICUM Gaming Summit, The Baltic and Scandinavian Gaming Awards, European Gaming Congress, Southern European Gaming Awards and the TECH Conference Europe (TCE) series.
“Hipther Agency is built to include a platform of services that aim to help startups, mid-size companies, and even big companies gain the relevant exposure they need to increase their brand awareness. Among the services, we are happy to start offering scaling tools which come under the form of outsourcing services. IT Labs has over fifteen years of experience in the field and has accumulated a wealth of knowledge and skills, making them the perfect partner for our clients and future partners”, stated Zoltán Tűndik, Co-Founder, Co-Owner and Head of Business at Hipther Agency.
“When you have a business partner with whom you share the same vision, passion and have smooth cooperation, you know you’ve hit the jackpot. I can honestly say, that in Hitpher, we found that, and much more. I’m sure that in future we’re going to accomplish many great things together”, added Kostandina Zafirovska, General Manager of IT Labs.
The newly offered services include:
- Consultancy & technical strategy
- Innovative solutions development
- Big data & data science solutions
- Cloud & DevOps
- Mobile apps
- Graphic design & user experience
You can read more about the newly listed services and get in touch to start a collaboration on the following link.
About Hipther Agency
Hipther Agency is the parent brand for several new outlets and boutique-style conferences which are represented in large by European Gaming Media and Events, and PICANTE Media and Events.
Launched in 2019, the agency enhances the offering of the two leading brands under one strong parent brand by also offering new services and tools for a worldwide reach.
For more details visit www.hipther.agency
About IT Labs
IT Labs, the Outsourcing Sponsor of Prague Gaming Summit, is a global technology development company specializing in providing next-generation, high-performance teams for organizations that wish to develop their project or extend their internal team with a long-term, process-driven, and high-quality team.
Their teams focus on the entire product lifecycle management cycle, from idea and concept-building to a polished, high-quality product. With a presence on three (3) continents, the IT labs footprint continues to grow on an international scale.
Since the beginning, their teams have been providing high-quality, innovative solutions in multiple industries and for different size customers ranging from small, funded startups, all the way to Fortune 1000 companies. For more details, visit www.it-labs.com
Latest News
MGA Games Launches Poseidon’s Orb Slot Featuring Sticky Wilds and Free Spins
MGA Games, a prominent Spanish firm specializing in content creation for international casino operators, will debut Poseidon’s Orb on January 28, its latest video slot for the .com markets. This title encourages players to join an explorer on an epic quest to find the legendary city of Atlantis.
The game is a Video Slot with 5 reels and 3 rows, offering 10 paylines, and includes Wild and Scatter symbols that activate Free Spins. A remarkable aspect is the Sticky Wilds mechanic in the Free Spins round—an inventive element that boosts thrill and raises winning possibilities. It additionally includes an optional purchase of Free Spins, adjustable for each operator.
The theme of Poseidon’s Orb, drawn from global myths and legends, aims to attract a diverse audience of players. Its stunning visuals and film-inspired score further guarantee an engaging experience brimming with thrills and rewards.
Classified under popular themes like “Adventure,” “Mythology,” “Treasures,” and “Fantasy,” this latest MGA Games Video Slot serves as a valuable enhancement to any operator’s collection, improving player retention and profits, while the Free Spins purchase feature offers an extra revenue opportunity.
The post MGA Games Launches Poseidon’s Orb Slot Featuring Sticky Wilds and Free Spins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gambling Studio
Ludus Games Debuts PvP-First Gambling Studio and Unveils Flagship Title “Battle Fury”
Ludus Games, a new studio dedicated to next-generation PvP gambling content, officially launches today and introduces its flagship real-money title, Battle Fury, built specifically for iGaming operators.
Uniting veterans from mobile free-to-play, esports, and real-money gaming, Ludus Games creates competitive multiplayer formats that play like real games while integrating seamlessly into casino and sportsbook ecosystems. The studio focuses on PvP-by-design experiences, lightweight high-performance clients, and analytics-ready backends that boost engagement, session depth, and long-term value.
“Most gambling content still looks like single-player math models wearing a casino skin,” said Dmytro Paliants, Founder of Ludus Games. “We created Ludus to bring true competitive gameplay — short, intense real-time duels — into the iGaming world, while preserving the predictability, compliance, and margin operators require.”
Battle Fury: Real-Time PvP Engineered for iGaming
Battle Fury is a real-time, session-based PvP title where players enter compact arenas, outmaneuver opponents, and time abilities to win the pot. Designed with mobile-first performance and seamless cross-platform input, it offers:
- Short, intense matches that maximize bet cadence and repeat play
- Head-to-head duels with real-time competitive outcomes
- Lightweight Unity client optimized for mobile, tablet, and desktop
“Our goal is to make PvP as easy to operate as a slot,” added Paliants. “Operators get a stable, portfolio-level RTP around 90%, built-in competitive formats, and a client that feels like a top-tier mobile game. Players get skill-influenced competition — operators get predictable performance.”
Built for Operators: From Integration to Retention
Ludus Games provides a technology stack tailored for casino and sportsbook environments, including:
- PvP-first formats that drive social stickiness and repeat sessions
- High conversion & retention via competitive loops, streak mechanics, and ladders designed by mobile gaming veterans
- Stable and responsible margin, with portfolio RTP configured at ~90%
- Multi-platform reach with responsive UX for mobile, tablet, and desktop
- Rapid go-to-market through fast skinning, localization, and lightweight API integration
Demo builds are available to qualified partners upon request.
The post Ludus Games Debuts PvP-First Gambling Studio and Unveils Flagship Title “Battle Fury” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Brazil
Esportes da Sorte launches “Summon the Fun” for Carnival 2026
Leading Brazilian iGaming company Esportes da Sorte has launched its national Carnival 2026 campaign, built around the messaging “There’s no doubt you’ll have fun” and the tagline “Summon the Fun.”
The campaign, which runs throughout February, employs a multi-platform strategy, with a presence on broadcast TV, radio, digital media and out-of-home (OOH) advertising. The objective is to expand reach and reinforce brand awareness during one of the most culturally significant periods in Brazil.
Beyond institutional positioning, the campaign organically integrates product communication into the creative narrative, connecting the platform to the Carnival experience lived both in the streets and through media content.
“Carnival is a central part of Brazilian culture and one of the most powerful expressions of our diversity. More than just talking about fun, Esportes da Sorte positions itself as an investor in popular culture, plurality and the experiences that make Carnival happen on the streets. We go beyond the platform: we seek to deliver an experience for the customer and contribute to the reveller’s experience, connecting brand, culture and entertainment in a genuine way,” says Marcela Campos, vice president of the Esportes Gaming Brasil Group.
The campaign is the result of a co-creation process directly involving the group’s marketing team, with creative development by the Brenda agency and media strategy conducted by the Avesso agency, both based in Recife. The concept uses Carnival as a territory of identity, encounter, and tradition to support the narrative of a brand that is strengthening itself in the field of popular entertainment, expanding its connection with different audiences and cultural expressions.
“The Esportes da Sorte campaign dives headfirst into this celebration where everything blends together: reality and fantasy, people from all corners of the world, colors, music, and endless movement. The proprietary illustrations reinforce the diversity of Brazil, its people, and the cities where Esportes da Sorte is present, creating a vibrant, popular, and unique identity within the segment,” explains Raphael Pinteiro, partner at Brenda.
The media plan prioritizes historically central Carnival destinations such as Recife, Olinda, and Salvador, while also including strategic insertions in markets like São Paulo and Rio de Janeiro, as well as capitals including Natal, Maceió, and Belo Horizonte. The combination of mass media and street-level formats increases presence and frequency throughout the Carnival period, reinforcing the brand’s connection with the festival and with Brazilian popular culture.
The post Esportes da Sorte launches “Summon the Fun” for Carnival 2026 appeared first on Americas iGaming & Sports Betting News.
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