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Playtech BGT Sports agrees strategic SportsTraders partnership

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Groundbreaking product designed to boost operator revenue

 

Playtech BGT Sportsa (PBS) and SportsTraders (ST) have announced a strategic partnership to distribute SportsTraders’ groundbreaking new betting product, TeamBets.

SportTraders is an Israeli B2B technology company developing new sports betting technologies and products. The cornerstone product which has been developed together by ST and PBS is branded ‘TeamBets’, and has been launched via PBS’ proprietary platform.

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TeamBets is a new betting offering involving betting and trading on market trends rather than on single events.

The unique features of this new product are:

  • TeamBets allow you to bet on a team’s sports performance vs. market expectations throughout the season.
  • TeamBets are presented in the form of a real-time seasonal graph for each team, much like an index or a stock, that helps users track trends and make calculated decisions for buying and selling TeamBets.
  • A fixed return table is published at the beginning of each season for every team, with the end of season return prices calculated for each of the Team’s potential finishing places in the league at the end of the season – versus the prevailing market expectation.
  • The real-time price of a TeamBet is set by a proprietary pricing engine, based on high quality market data and a unique ST algorithm, calculating the team’s performance vs. market expectations, and updates the price accordingly.
  • If a team outperforms, the value of the TeamBet increases and if they underperform it decreases, similar to a financial share on the stock market.
  • The price of a TeamBet is fully transparent and automated.
  • TeamBets are fully tradeable throughout the season.
  • Unlike traditional betting and very much like an investment portfolio, users’ portfolio total value will go up or down based on their TeamBets’ performance.

PBS and SportsTraders have launched TeamBet on its HPY operation in Austria & Germany under the name HPY Trade. In the near future, the SportsTraders platform and its key products will be offered to all PBS clients worldwide.

TeamBets currently offers 5 major soccer leagues (English, German, Spanish, Italian and Austrian) and will offer TeamBets for UEFA Euro 2020 teams. More soccer leagues are currently being developed for the 2020-2021 season.

Future developments will include additional sports as well as additional exciting features including betting against team performance, setting personalised risk / reward levels, and many more. In addition, users can place Pre-Match and In-Play bets using the SportsTraders platform.

Armin Sageder, CEO of PBS added: “We are very excited about the launch of TeamBets with SportsTraders. This is an incredible innovative product that will add a significant USP to the PBS digital offering.

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“New client acquisition tools especially for the FAN community are increasingly important going forward – and TeamBets is a major step into this new future. A great partnership and cooperation between both companies has made this new product a reality; that I am sure will add a new dimension to the way sports betting is being conducted from now on.”

Hemi Algranaty, CEO of SportsTraders: “The strong partnership we have with a global leader such as PBS gives us a huge boost and allows us to focus on developing our sports trading product suite. More soccer leagues, competitions and tournaments, other sports types and sports assets to trade on, as well as new, unique sports trading features are all part of our exciting pipeline.

“With the support of PBS, the SportsTraders product suite can become a major new product vertical for the global sportsbetting world, and we’re delighted to be working with them.”

PBS and SportsTraders will also offer a trading on UEFA Euro 2020 product that will enable betting on the 24 national teams taking part in this competition using its platform.

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Fast Track Expands Barcelona Hub to Attract Tech Talent

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Fast Track is delighted to announce the expansion of its Barcelona Hub as part of the company’s strategy to attract specialised tech talent and support the organisation’s rapid growth.

Barcelona was selected for its exceptional talent pool, particularly in technology, as well as its international appeal and high quality of life. The city’s excellent connectivity to the rest of Europe also makes it an ideal hub for attracting and retaining top talent.

The new office is designed to support Fast Track’s scaling efforts by enabling greater cross-team collaboration and increasing organisational resilience. It also reinforces the company’s presence in mainland Europe.

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“We’re excited to strengthen our presence in Europe by investing in a city that clearly reflects our values. Barcelona is international, innovative, and well suited for long-term growth. This is about bringing in exceptional talent who share our vision and want to grow with us,” says Simon Lidzén, Co-Founder and CEO at Fast Track.

Reflecting Fast Track’s culture and vision, the space feels more like a creative studio than a conventional office. It is open, bright, and built for collaboration, with shared spaces, breakout areas, and social zones that support both teamwork and individual productivity. The atmosphere is easy-going, energetic, and inclusive, true to Fast Track’s ethos.

The Barcelona office will initially host teams across product, engineering, marketing, and partner-facing functions. As Fast Track continues to grow, it will also become home to leadership roles and cross-functional teams.

Far from being a satellite location, Barcelona is set to become a key strategic hub for the company. With a booming tech ecosystem, growing investment, and a deepening talent pool, Spain is rapidly emerging as a major force in European innovation, making it a natural fit for Fast Track’s expansion.

The post Fast Track Expands Barcelona Hub to Attract Tech Talent appeared first on European Gaming Industry News.

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Compliance Updates

ZITRO OBTAINS ISO 14064-1 CERTIFICATION

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Zitro has achieved a new certification in its commitment to sustainability: the ISO 14064-1 standard, which manages the improvement of its corporate carbon footprint. After successfully completing the certification process, the company now holds this accreditation that supports the management of its greenhouse gas (GHG) emissions across all its global locations.

This certification strengthens the corporate system with which Zitro manages its ESG objectives, aimed at the progressive reduction of CO₂ emissions. The scope of this standard covers three key emission areas:

  • Scope 1:Direct emissions generated by owned and rented vehicles used at all locations.
  • Scope 2:Indirect emissions associated with electricity consumption in offices, laboratories, and warehouses.
  • Scope 3:Direct and indirect emissions from the value chain, including suppliers, customers, business travel, product distribution, and waste management.

The ISO 14064-1 certification represents an essential milestone for Zitro in consolidating a more sustainable business model aligned with the highest international standards in corporate responsibility.

The post ZITRO OBTAINS ISO 14064-1 CERTIFICATION appeared first on European Gaming Industry News.

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MGA Games Launches “Athena’s Treasure,” a Mythological Slot with Expanding Wild and Variable Free Spins

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MGA Games has announced the release of its latest production: Athena’s Treasure, a 5-reel adventure slot set in Ancient Greece. In this thrilling game, players will join mythical characters like Athena, Pegasus, and Perseus in their quest for hidden treasures among forgotten temples. With stunning visual design, Athena’s Treasure offers an epic experience full of mystery, fantasy, and big win potential.

This new 5×3 slot stands out for its dynamic mechanics, including an Expanding Wild and Scatter symbols that trigger free spins. The Free Spins—offered in variable amounts—are the centerpiece of the game and feature a symbol upgrade function that increases the chances of landing higher prizes, heightening the excitement with every spin.

Inspired by Greek mythology, the game combines a popular theme with high-quality graphics and a visually striking design that grabs attention from the very first spin. Its epic storyline, paired with engaging features like the Expanding Wild and Free Spins, ensures an immersive experience that boosts player retention over time.

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Athena’s Treasure will be available at leading online casinos in .com markets starting May 26.

The post MGA Games Launches “Athena’s Treasure,” a Mythological Slot with Expanding Wild and Variable Free Spins appeared first on European Gaming Industry News.

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