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INTRALOT ELEVATES GAMING ENTERTAINMENT WITH ITS NEXT-GENERATION SOLUTIONS AT ICE LONDON 2020

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Its new terminal “PhotonX” will be unveiled

INTRALOT, as a leading gaming solutions supplier to regulated operators around the globe, will showcase its commitment to Modernize Lotteries in a Digital World at ICE 2020 in London, 4-6 February, booth #N4-360.

At the ICE 2020, INTRALOT will be exhibiting its market-tested solution portfolio and our latest breakthrough product innovations that deliver engaging player experiences while driving operational efficiencies for its customers. Under the theme “i-shapes the future” visitors will have the opportunity to step into a digital world of innovative lottery and sports betting solutions shaping the future of gaming.

“At ICE 2020, our visitors will have the opportunity to experience our innovative turnkey lottery and sports betting solutions from around the globe.  We will continue shaping our next-generation products based on our players experience, the trends of the world-wide ecosystem, and the efficiency of our operators.  We have a strong commitment to the Responsible Gaming principles, while providing entertainment and drive our customers’ growth and their contribution to good causes .” said Nikos Nikolakopoulos, INTRALOT Group Deputy CEO.

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INTRALOT, in response to the growing expectations of lotteries to take advantage of sustainable growth opportunities and of consumers for personalized and engaging entertainment experiences, will present its latest solutions for:

Lottery

The INTRALOT holistic and modular Lottery Solution incorporates everything a modern Lottery operation needs to offer immersive gaming experience.

The Lotos X engine, the most parametrical games and draw management platform in the Lottery industry, sits at the heart of our Lottery Solutions that encompasses the Orchestrator layer/API Gateway enabling fast and easy integrations with any 3rd-party games/services while allowing a best-of-breed approach. The solution includes a set of components which address all operational aspects of a Lottery and offer a multitude of operator benefits, including the Canvas Content Management System (CMS), a unified platform for managing and publishing content across multiple touchpoints (websites, mobile apps, self-service terminals, etc.) and the Pulse Retailer, an end-to-end solution designed to empower and motivate retailers, and to enable the operator to manage efficiently its retail operations.

Our complete i-Lottery Pulse Player platform, featuring PAM, CRM, and wallet components which offers an immersive, personalized, digital lottery gaming experience enabling operators to maximize player lifetime value and reduce churn.

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Sports Betting

INTRALOT, leveraging more than 25 years of sports betting operations experience in 29 jurisdictions, has developed its next-generation sports betting solution, INTRALOT Orion.

INTRALOT Orion, is the most advanced and versatile betting platform, certified by BetRadar, for pre-game and in-play betting which supports all sports events across all channels, incorporating state of the art technologies and revenue generating features.

A comprehensive Managed Trading Services (MTS) offering which covers all activities from trading to marketing and from customer support to strategic business planning. With 20 years of experience and a proven track record of managing some of the largest regulated Sportsbooks in the world, we can offer a competitive product in any regulated market and a service unmatched in the industry. Spanning a variety of operating models, our MTS are operated by an experienced team of traders using advanced algorithmic pricing, based on in-house probabilistic models, to ensure razor-sharp odds, efficient trading, accurate price changes, and fast event settlement.

Retail Touchpoint

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INTRALOT will also present a rich portfolio of retail and on-property solutions designed for the modernization and digitization of the retail ecosystem. After 26 years of continuous R&D efforts, numerous innovation awards, and more than 300,000 lottery terminals deployed worldwide, INTRALOT is widely considered as a trendsetter and innovator in the gaming terminal category.

INTRALOT, continuing to invest on our demonstrated solutions, has developed and is proud to be launching in ICE, PhotonX, based on our flagship Photon terminal design and featuring our fault-free camera reader value-engineered to deliver powerful performance and even more cost efficiencies. Our PhotonX, equipped with unparalleled multimedia capability and incorporating a multitude of retailer-centric characteristics, is the heart of the modern POS.

INTRALOT will present its full portfolio of best in class SSTs and intelligent vending terminals, designed specifically for the sales of both sports betting and lottery terminals.

INTRALOT Orion and PhotonX have been nominated in the International Gaming Awards (IGA) 2020 for “Sports Betting Platform of the Year” and “Lottery Product of the Year” respectively, and will be proudly demonstrated during ICE 2020 in INTRALOT’s booth #N4-360 along with all our next-generation solutions designed to support Lotteries’ step to their digital future.

We are inviting you and your team to our booth in a dynamic atmosphere to be the first to experience our innovative PhotonX terminal, value engineered to deliver even more frontline productivity and operational efficiencies.

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Amusnet Italy Wins Casino Content Supplier at EGR Italy Awards

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Amusnet Italy announced that it has again been recognised as Casino Content Supplier of the Year at the prestigious EGR Italy Awards. This consecutive win, presented to the team by Marco Castaldo, CEO at Microgame, highlights the company’s exceptional contributions and leadership within the iGaming industry, solidifying its reputation as a top-tier content provider in the European market. Demonstrating its support to the Italian gaming industry, Amusnet Italy served as a Headline Sponsor at the Gala event, where Polina Nedyalkova was honored to present two awards: Operator of the Year to Sisal and Casino Operator to 888casino.

“This consecutive recognition by EGR Italy Awards is a reflection of our team’s dedication to excellence and progress in every aspect of our business. We are honoured to receive this award and remain focused on driving the future of iGaming in the region with forward-thinking solutions that create exceptional value for operators and players,” said Polina Nedyalkova, Director at Amusnet Italy.

Amusnet Italy has recently achieved several notable milestones that enhance its presence in the country. Last November, in tough competition, the company was recognised as Casino Content Supplier of the Year at the EGR Italy Awards. According to iGaming Tracker, Amusnet Italy ranks as the fourth-best casino provider (results for June 2024), marking a significant leap of three positions in the rankings. Additionally, since January, Amusnet Italy has forged nine new long-term partnerships with operators, increasing its total to over 30. The company has released 15 new games since the beginning of the year, with more games planned for release by the end of 2024, such as 5 Power Hot, 10 Glossy Hot and a special Christmas slot collection, boasting a portfolio of more than 100 certified signature and top-performing casino games.

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The EGR Italy Awards is an esteemed annual event organised by EGR Global that recognises excellence in the Italian online gaming industry. Celebrating innovation and operational excellence, the awards cover a range of categories, including Best Casino and Best Sportsbook, with winners determined by a panel of industry experts. The event highlights the achievements of leading operators and suppliers. It serves as a vital networking platform for industry professionals to connect and collaborate, reinforcing the dynamic nature of the Italian gaming market.

The post Amusnet Italy Wins Casino Content Supplier at EGR Italy Awards appeared first on European Gaming Industry News.

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SOFTSWISS Wins SBC Latinoamérica Award for Help Brazil Initiative

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SOFTSWISS has won the Socially Responsible Initiative of the Year nomination at the SBC Awards Latinoamérica 2024 for its impactful ‘Help Brazil’ initiative. This recognition underscores the company’s support for Brazilian communities affected by severe flooding earlier this year and its dedication to implementing meaningful social responsibility projects.

The SBC Awards Latinoamérica celebrates excellence in the Latin American gaming industry, gathering leading experts to acknowledge the achievements of operators, platform providers, affiliates, and suppliers across various sectors. SOFTSWISS’ ‘Help Brazil’ initiative distinguished itself among the top entries, with judges marking its focus on community sustainability and industry engagement.

Launched in May 2024, ‘Help Brazil’ provided immediate relief by delivering food, clothing, and clean water to flood-affected areas in Rio Grande do Sul in coordination with Movimento União BR. Further committed to sustainable recovery, SOFTSWISS partnered with PWTech, funding water purification installations in affected schools to guarantee long-term access to clean water.

Ivan Montik, Founder of SOFTSWISS, noted: “This prestigious award affirms our commitment to making a real difference. As we expand our business in Latin America, we build lasting relationships with people and partners in this region and see ourselves as part of the local communities. When action was needed, we could not remain on the sidelines. We are grateful that the Latin American industry recognised and supported our initiative and immensely thankful to everyone who joined us in this effort, both locally and internationally.”

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Rubens Barrichello, Non-Executive Director in Latin America, who helped raise awareness for the initiative, added: “I am incredibly proud of SOFTSWISS’ commitment to a sustained and compassionate approach. This recognition underscores our dedication to supporting communities in Brazil, where we focus on making a meaningful impact. Together, with such comprehensive projects, we are demonstrating how our industry can step up when it matters most.”

Continuing its commitment to local communities, this September, SOFTSWISS and its employees provided financial aid and essential supplies to flood-affected regions in Poland, where the company operates two offices. The aid campaigns in Poland and Brazil reflect SOFTSWISS’ commitment to being a responsible partner for local communities and its broader focus on ESG principles through long-term health, environmental, and social initiatives, including World Environment Day, Pink October, and Movember.

SOFTSWISS welcomes its partners and clients to visit stand 2145 at the SiGMA Europe Summit to explore future collaboration opportunities.

 

About SOFTSWISS

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SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

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Dutch Mental Health Care Calls for Total Ban on Online Gambling Advertising

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The Dutch mental health service is calling for a total ban on online gambling advertisements in the Netherlands.

Although a ban on untargeted gambling advertisements and a ban on the use of role models has been in effect since 2023, a recent research by KRO-NCRV’s Pointer shows that (illegal) gambling companies and sports tipster platforms are still enticing young people via social media such as TikTok and Snapchat.

By using influencers and terms like “free money”, they try to attract a young audience and thus lower the threshold to start gambling. This concerns both legal online casinos and online casinos that do not have a license in the Netherlands. The Gaming Authority has started an investigation based on Pointer’s findings.

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Pointer’s research shows that part of the gambling industry deliberately targets young people who are often susceptible to promises such as “fast money” and the influence of role models. Ruth Peetoom, chair of the Dutch mental health service, compares this approach to that of the tobacco industry, where similar marketing strategies were used to get young people to smoke.

Despite the existing advertising ban, gambling companies continue to explore the boundaries of the law, according to Peetoom. The Dutch mental health and addiction care associations in the Netherlands therefore push for a total ban on online gambling advertising and stricter rules for the duty of care of gambling providers.

With the call for a total ban, the Dutch mental health care sector hopes to prevent further normalisation of gambling behaviour among young people and to protect them from the temptation and consequences of online gambling.

The post Dutch Mental Health Care Calls for Total Ban on Online Gambling Advertising appeared first on European Gaming Industry News.

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