Industry News
BREAKING NEWS: RACING POST GROUP REBRANDS AS SPOTLIGHT SPORTS GROUP
Racing Post has announced that it is rebranding the group of companies it owns as Spotlight Sports Group. There are now four businesses in the group, including Racing Post; Apsley (My Racing and Free Super Tips), ICS (Independent Content Services) and ANZ Bloodstock. They will be known collectively as the Spotlight Sports Group.
At ICE 2020, the group will showcase the variety of services on offer with a core purpose to make sports betting brands shine. The group’s services – media (advertising and sponsorship), content, retail, trading, agency and translation – can support bookmakers at every stage of their customers’ journey, whether it be finding, reaching, acquiring, engaging, stimulating or retaining them.
Spotlight Sports Group will be home to highly successful brands in the betting world including Racing Post, one of the most recognised and trusted names in sports betting with more than 34 years of intimate industry experience. The global reach and sports expertise are further strengthened by My Racing, Free Super Tips, Pickswise and Intellr. The specialist international agency services, ICS Digital and ICS translate, help improve clients’ effectiveness in the marketplace by driving extended reach and increased traffic through performance marketing and by providing expertise in SEO, content marketing, digital PR and translation services.
Allsported, launched in 2019 with partners Banach Technologies and TXODDS, is the best-in-class horseracing trading solution that employs the latest in modern, dynamic and flexible technology providing bookmakers with a comprehensive end-to-end racing service to help grow market share in the multi-billion pound global horseracing market.
Spotlight Sports Group has a huge breadth of content, product and marketing expertise across multiple sports, territories and languages. Increasingly using AI to power new customer experiences such as the launch of the Intellr in-play football product in 2019. The Spotlight Sports Group are now able to work more closely than ever with partners to deliver the audience, products, content and support they need.
Alan Byrne, Chief Executive and Editor-in-Chief, said: “This marks a significant moment in the history of Racing Post. We are no longer solely a print and racing business, though the Racing Post will always be our flagship brand. Our group now offers a wide range of valuable services to bookmakers and other partners. We have a number of brands and services, but what unites them is a commitment to quality and to offering compelling content across a wide variety of sports.”
Louise Agran, Chief Marketing Officer, said: “Spotlight is associated with shedding light and intense scrutiny which reflects how we help our customers across the group. We introduced Spotlight when we launched the Racing Post in 1986 to give our customers a complete snapshot of each horse’s chances and we continue to use it on our products to this day. It makes sense to maintain this strong connection with the Racing Post brand and the Spotlight Sports Group brand identity also benefits from being easily understood, visually strong and works in an international context which is important for our expansion plans.”
For any further information about the Spotlight Sports Group, visit www.spotlightsportsgroup.com or contact the commercial team through [email protected]
Continent 8 Technologies
Continent 8 appoints Cris Kuehl as Chief Data, Information & AI Officer
Continent 8 Technologies, a leading provider of managed IT solutions for the global iGaming and online sports betting industry, has appointed Cris Kuehl as its Chief Data, Information & AI Officer.
Cris brings over 20 years of expertise in AI, analytics, and data strategy, with senior roles including VP of Artificial Intelligence & Data Science at Akkodis and Global Head, CX Analytics & AI at Foundever. His career focuses on helping regulated organisations adopt secure, scalable, and practical AI capabilities.
At Continent 8, Cris will oversee the company’s global data, AI, and information strategy, driving innovation in analytics, automation, cybersecurity, and customer-centric intelligence. He will also shape AI-enabled product development, champion responsible AI practices, and strengthen data governance for the iGaming, tribal, and enterprise sectors.
Michael Tobin, CEO and Founder of Continent 8, said:
“Cris’ expertise across data, AI, and regulated environments is a perfect fit for our organisation. His leadership will help us provide secure, high-performance solutions that deliver measurable value to customers.”
Cris Kuehl added:
“I’m thrilled to join Continent 8 at such a pivotal moment. AI is transforming how organisations operate, collaborate, and protect their data. Continent 8 is uniquely positioned to lead this transformation in the iGaming and online sports betting sector, and I’m excited to drive the next chapter of innovation.”
The post Continent 8 appoints Cris Kuehl as Chief Data, Information & AI Officer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
iGaming
PRAGMATIC PLAY BRINGS LEGENDARY SLOTS IP TO LIVE CASINO WITH GATES OF OLYMPUS ROULETTE
Pragmatic Play, a leading iGaming content supplier, has launched Gates of Olympus Roulette, a live casino experience that merges classic roulette with thrilling slot-action, delivering a game show truly fit for the gods.
Set in a temple-inspired studio with a marble-encased roulette wheel at its centre, the game immerses players in a Grecian fantasy world, complete with striking visuals, dramatic sounds, and charismatic presenters.
Each spin offers the chance to hit a Bonus Number and up to seven Lucky Numbers, carrying multipliers of 50x–250x to boost straight-up bets. The Super Booster feature further amplifies wins by multiplying the Bonus and selected Lucky Numbers 2x–10x, enabling potential payouts of up to 2,500x in the base game and 10,000x in the bonus round.
Landing the Bonus Number triggers the Gates of Olympus bonus game, where Zeus presides over a 6×5 slots grid. Starting with 15 spins, players win whenever 8–12+ matching symbols appear anywhere on the reels. Multipliers up to 500x can strike randomly on any spin or tumble, and three or more scatters award five additional spins.
Following the success of Sweet Bonanza CandyLand, which brought the iconic Sweet Bonanza slot to live casino audiences, Gates of Olympus Roulette underscores Pragmatic Play’s expertise in transforming beloved slot IPs into cross-vertical live experiences. The launch complements recent game show hits like Money Time and Mega Roulette 3000.
Sharon McHugh, Director of Public Relations at Pragmatic Play, said:
“Gates of Olympus Roulette is a spectacular addition to our portfolio, bringing one of our most celebrated IPs into the live casino spotlight. The epic studio design, dynamic roulette-slot fusion, and immersive Grecian theme showcase Pragmatic Play’s commitment to creating truly standout player experiences.”
The post PRAGMATIC PLAY BRINGS LEGENDARY SLOTS IP TO LIVE CASINO WITH GATES OF OLYMPUS ROULETTE appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
Prime Casino launches ultimate VIP Football Experience
Online casino Prime Casino is giving players the chance to win a once-in-a-lifetime VIP Football Experience in the USA this summer.
Running now until 7 June 2026, new players who deposit a minimum of £10 will receive 155 free spins on Football Cash Collect and can participate in freeroll tournaments and raffles, all leading to the ultimate football prize.
VIP Treatment Stateside
With international football heating up, 48 teams will compete across Canada, Mexico, and the USA. Winners of Prime Casino’s VIP Football Experience will enjoy a guest pass, quarter-final match tickets, VIP hospitality, covered accommodation, and flight contributions.
England, second favourites to replicate their 1966 triumph, face Croatia, Ghana, and Panama in the group stage, with a potential quarter-final against Brazil looming. Scotland will also compete, starting against Haiti before facing Morocco and Brazil.
Play for Prizes
Eligible players can join a series of freeroll tournaments and raffles, featuring prizes including cash, free spins, and the headline VIP Football Experience.
Freeroll Tournament Prizes:
- 1st: VIP Football Experience
- 2nd: £1,500 cash (TV prize)
- 3rd: £1,000 cash (Free Pizza for a Year)
- 4th–100th: 150 free spins
- 101st–200th: 125 free spins
- 201st–300th: 100 free spins
- 301st–400th: 60 free spins
- 401st–500th: 40 free spins
- 501st–600th: 25 free spins
- 601st–650th: 15 free spins
Raffle Prizes:
- 1st: VIP Football Experience
- 2nd: £1,500 cash
- 3rd: £1,000 cash
Full terms and conditions: Prime Casino Football Experience
18+ GambleAware.org
Dom Aldworth, Head of Brand Marketing at Kinetic Digital, said:
“Football remains one of the most exciting engagement drivers for our players. This campaign combines a strong welcome offer with ongoing tournaments and the chance to win a VIP football trip, giving multiple ways to get involved. At Prime Casino, we focus on creating standout experiences that players genuinely value, and this promotion is a perfect example.”
The post Prime Casino launches ultimate VIP Football Experience appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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