Press Releases
Admiral turns to Genius Sports Media to drive sportsbook marketing campaigns
Pan-European operator brings sportsbook launch to life with real-time game stats and odds comparisons.
Admiral Group has become the latest operator to benefit from Genius Sports Media’s unique customer engagement expertise, launching a series of live data-powered sportsbook marketing campaigns across multiple European markets.
The partnership sees the European operator entrust Genius Sports Media to create, design and execute bespoke acquisition and retention campaigns, promoting betting markets on relevant sporting events in each territory.
Designed by Genius Sports Media’s in-house creative team, the ads incorporate live odds and odds comparison data, as well as match-specific and head-to-head stats. The dynamic creative allows customers to customise their bets including selection and stake and see live returns instantly.
Genius Sports Media’s sector-specific programmatic trading platform – trusted by over 150 brands globally – is ensuring these campaigns are targeted at relevant audiences at the right time across its vast network of media partners. Robust brand safety measures ensure that ads do not reach vulnerable demographics, including minors.
Felipe Ludeña, Managing Director at Admiral Sportwetten, said: “We selected Genius Sports Media as the digital media partner for this important launch due to the company’s many years of experience of working specifically within the iGaming industry.”
Josh Jolliffe, Sales Director – Europe & Africa at Genius Sports Media, said: “Our partnership with Admiral has started strongly with campaigns beating their CPA target by approximately 10%. We look forward to helping them grow and sustain their respected brand across Europe.”
A Pioneering Premium Platform Connecting Organizations with Elite Compliance Professionals, Legal Operations Experts, and Trusted Industry Vendors
Europe — HIPTHER proudly announces the launch of HALLO (Highly Aligned Leaders in Legal Operations), a pioneering platform redefining how organizations discover, connect with, and engage compliance expertise.
Embodying the tagline “The Standard in Compliance Expertise,” HALLO combines a premium professional directory, industry intelligence hub, community platform, and visibility ecosystem into a single destination for compliance professionals and the organizations that rely on them.
At a time when regulation is becoming more complex across gaming, fintech, payments, AI, cybersecurity, digital identity, AML, blockchain, and emerging technologies, the need for trusted expertise has never been greater. HALLO addresses that challenge by creating a structured environment where qualified professionals, legal operations specialists, compliance leaders, and service providers can be discovered, evaluated, and engaged with confidence.
Beyond a Directory
HALLO is built as more than a professional directory.
It serves as a dedicated ecosystem for compliance excellence, enabling organizations to identify the right expertise while giving professionals a platform to showcase their experience, achievements, thought leadership, and industry contributions.
Memberships Tailored for Professionals and Organizations
HALLO offers flexible participation options designed to support everyone from independent compliance professionals to large organizations building regulatory, legal, and compliance capabilities.
There is an Individual Professional Membership available as well as an Enterprise Membership for teams and organizations seeking expanded access, visibility, and networking opportunities. All memberships include a 14-day free trial.
Free Expert Profiles, Premium Visibility Opportunities
One of HALLO’s core principles is making compliance expertise discoverable.
Compliance professionals can join HALLO free of charge as Experts, creating publicly visible profiles that showcase their experience, areas of specialization, professional achievements, and industry expertise.
Whether joining as an independent expert, a growing consultancy, or an established enterprise, HALLO provides multiple pathways to build credibility, expand reach, and engage with a highly targeted audience of compliance, legal, regulatory, and operational decision-makers.
Introducing HALLO Resources: A Living Compliance Intelligence Hub
Alongside its directory and community functions, HALLO launches with one of its most powerful features: HALLO Resources.
The Resources section serves as a continuously updated compliance intelligence center featuring more than 17,000 regulatory and compliance-focused articles, bringing together regulatory updates, jurisdictional developments, enforcement news, legal analysis, compliance guidance, and industry intelligence from across the HIPTHER media network.
Designed to support both practitioners and decision-makers, HALLO Resources offers:
- Daily updates with continuously refreshed content
- Powerful search functionality by topic, jurisdiction, and keyword
- Open access with no login required
- Coverage spanning gaming, fintech, AI, payments, AML, digital policy, cybersecurity, and regulatory affairs
By combining expert discovery with practical intelligence, HALLO is a daily destination for compliance professionals.
Advertising & Thought Leadership
HALLO also introduces premium visibility opportunities through the Wayseers Booklet, the annual compliance handbook distributed at HIPTHER conferences across Europe.
The publication reaches more than 1,500 professionals across gaming, fintech, AI, compliance, and regulatory sectors, creating a unique opportunity for organizations to showcase expertise, promote services, and contribute thought leadership to the wider compliance community.
Advertising opportunities range from directory listings to half-page, full-page, and double-page placements through Standard, Premium, and Platinum packages.
Furthermore, HALLO serves as a trusted source of compliance expertise for HIPTHER’s media and conference initiatives, creating additional opportunities for members to contribute thought leadership, industry insights, and expert perspectives.
Building the Future of Compliance Collaboration
With regulatory complexity increasing across industries and jurisdictions, HALLO arrives at a critical moment for businesses navigating compliance, governance, risk management, legal operations, and regulatory change.
Zoltan Tuendik, Co-Founder & Head of Business at HIPTHER, stated about HALLO: “Navigating the modern regulatory landscape requires more than just standard legal advice; it demands highly specialized, agile compliance expertise. With the launch of HALLO, we are bridging the critical gap between organizations facing complex global standards and the elite professionals who can guide them through. By combining an active directory with a massive intelligence hub, we are setting a new standard for compliance collaboration and empowering businesses to move forward with absolute confidence.”
Join HALLO
Compliance professionals can create their Expert profiles free of charge.
Organizations can explore Professional and Enterprise memberships through a 14-day free trial.
For more information, visit: https://hallocompliance.net/
The post HIPTHER Launches HALLO: The Standard in Compliance Expertise appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
HIPTHER has launched HALLO (Highly Aligned Leaders in Legal Operations), a new platform designed to help organizations find and engage compliance professionals, legal operations experts and industry vendors. The company announced the launch in Europe.
HIPTHER said HALLO brings together a professional directory, industry intelligence hub, community platform and visibility tools aimed at sectors including gaming, fintech, payments, AI, cybersecurity, digital identity, AML and blockchain. The platform includes an Individual Professional Membership and an Enterprise Membership, with HIPTHER stating that all memberships include a 14-day free trial.
Alongside membership options, HIPTHER said compliance professionals can create free, publicly visible “Expert” profiles outlining experience and areas of specialization, with additional premium visibility opportunities available. The company positioned the platform as a way for organizations to discover and evaluate qualified compliance and legal operations expertise.
A core feature at launch is “HALLO Resources,” which HIPTHER described as an open-access compliance intelligence section that aggregates more than 17,000 regulatory and compliance-focused articles from the HIPTHER media network. HIPTHER said the section is updated daily, includes search by topic, jurisdiction and keyword, and covers areas such as gaming, fintech, AI, payments, AML, digital policy, cybersecurity and regulatory affairs.
Zoltan Tuendik, Co-Founder & Head of Business at HIPTHER, said: “Navigating the modern regulatory landscape requires more than just standard legal advice; it demands highly specialized, agile compliance expertise. With the launch of HALLO, we are bridging the critical gap between organizations facing complex global standards and the elite professionals who can guide them through. By combining an active directory with a massive intelligence hub, we are setting a new standard for compliance collaboration and empowering businesses to move forward with absolute confidence.”
HIPTHER also linked HALLO to its conference and media activities, including advertising and thought leadership opportunities through the Wayseers Booklet, an annual handbook it said is distributed at HIPTHER conferences in Europe and reaches more than 1,500 professionals across gaming, fintech, AI, compliance and regulatory sectors.
The post HIPTHER Launches HALLO: The Standard in Compliance Expertise appeared first on Americas iGaming & Sports Betting News.
Massive Gaming (MVG), a global iGaming content provider with headquarters in Australia, has officially launched a selection of content with Superbet Brazil, one of the country’s leading operators, via bragg hub game aggregation platform.
The initial launch features eight titles from MVG’s Blitzcrown studio, which specialises in non-traditional casino games. The initial lineup available to Superbet players includes Boom Boom Hit Plinko, Snowball Plinko, Fast Crash, Dragon & Wizard, and several more innovative titles designed to appeal to Brazil’s rapidly growing player base.
These titles are delivered via the bragg hub content delivery platform, leveraging bragg’s established aggregation relationship with Superbet in the Brazilian market. Superbet became the first operator in the country to secure a regulated license before the market’s January 2025 launch, and continues to be one of the country’s fastest-growing platforms.
Blitzcrown’s instant win games previously secured Brazil RGS, RNG, and individual game certifications from Gaming Laboratories International (GLI), establishing the studio as one of the first providers of certified instant win games in the jurisdiction.
George Cho, Director at Massive Gaming, said: “Going live on Superbet Brazil is a landmark moment for Massive Gaming, and for Blitzcrown as a studio. Brazil is one of the most exciting regulated markets in the world, and being able to bring our content to Superbet’s players through Bragg’s platform is a testament to both the quality of our games, and the strength of these partnerships. We look forward to expanding our presence in the market as we continue to grow our portfolio.”
Hristofor Hristov, Commercial Director Aggregation at bragg, commented:
“We are thrilled to facilitate this exciting launch between Massive Gaming and Superbet in Brazil. Our bragg hub platform is specifically engineered to seamlessly deliver high-performing, localized content to major operators. Blitzcrown’s certified instant-win and non-traditional games are a perfect fit for the dynamic Brazilian audience, and this rollout underscores our commitment to fueling our partners’ growth in one of the world’s most vibrant regulated markets.”
The Superbet Brazil launch is the latest milestone in Massive Gaming’s strategy to scale its global distribution through established aggregation platforms, following the company’s broader content distribution agreement with Bragg Gaming Group.
The post Massive Gaming Goes Live with Superbet Brazil via Bragg Gaming Group appeared first on Americas iGaming & Sports Betting News.
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