Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Quick Custom Intelligence (QCI) has launched QCI Heatmap, an advanced contour heatmapping tool that transforms the way casinos interact with slot performance data. This release represents a unique modernisation of classic data visualisation techniques, reimagined using state-of-the-art graphics processing, machine learning and QCI’s proprietary intellectual property. Heatmapping has long been a valuable tool for understanding gaming floor performance, but traditional implementations were often limited by static visualisations, sluggish responsiveness and an inability to scale dynamically. With QCI Heatmap, the company has re-engineered these foundational techniques using modern high-performance rendering technology, GPU acceleration and AI-driven insights, enabling real-time, interactive exploration at a level never seen before.

FanDuel has revealed that during the 2024-25 NFL Season nearly half of its customers, approximately 3.5 million, reviewed their play activity using My Spend, a new personalised responsible gaming dashboard. The growing adoption demonstrates that customers are engaging with RG tools that provide personalized insights that help them to manage their time and spending on the platform. My Spend provides customers with detailed insights on their deposit and betting activity, including amount deposited and net winnings over the last seven days, four weeks or three months. The My Spend dashboard also encourages customers to utilise the existing suite of responsible gaming tools FanDuel offers, including deposit limits and wager limits.

Partnerships

SCCG Management has entered into a strategic partnership with Tecpinion, a premier provider of custom development and ready-to-launch, 100% customisable iGaming platforms with full ownership. Tecpinion delivers state-of-the-art platforms for sweepstakes casinos, social casinos, sports betting, online casinos, fantasy sports, crash games and more, with integrated solutions such as multi-lingual support, payment gateways and referral systems that cater to a global audience. SCCG Management will provide business development support, sponsorship exposure and strategic distribution opportunities, leveraging its extensive global network to position Tecpinion as a go-to provider for gaming operators looking to scale efficiently.

Major League Baseball and Sportradar announced a long-term extension and expansion of their decade-long partnership, set to begin with the 2025 season, aimed at unlocking the full potential of MLB’s data and audiovisual (AV) content while growing America’s pastime worldwide. As part of the agreement, MLB has acquired an equity stake in Sportradar, further solidifying the partnership between the two organizations and supporting future growth opportunities. Under the new terms, Sportradar, in partnership with MLB, will exclusively distribute MLB’s ultra-low latency official data, media content, including MLB Statcast Data, and AV content across its global client network, which spans 800 sportsbook clients and 900 media companies.

SYNOT Games has entered into a new partnership with Novibet in Brazil. This collaboration marks a significant milestone in SYNOT Games’ expansion into the burgeoning Brazilian iGaming market. This deal introduced Novibet’s players in the Brazilian region to an impressive portfolio of 85 premium games, including some of SYNOT’s most popular and highest-grossing titles such as Fruity Gold 243 and 100 Stunning Fruits. The launch comes at an exciting time for the Brazilian online gaming industry, which is experiencing rapid growth thanks to increasing player demand and favourable regulatory developments.