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Movers and Shakers: Peter & Sons: we’re not afraid to stand out from the crowd
“Movers and Shakers” is a dynamic monthly column dedicated to exploring the latest trends, developments, and influential voices in the iGaming industry. Powered by GameOn and supported by HIPTHER, this op-ed series delves into the key players, emerging technologies, and regulatory changes shaping the future of online gaming. Each month, industry experts offer their insights and perspectives, providing readers with in-depth analysis and thought-provoking commentary on what’s driving the iGaming world forward. Whether you’re a seasoned professional or new to the scene, “Movers and Shakers” is your go-to source for staying ahead in the rapidly evolving iGaming landscape.
Writing for European Gaming, Yann Bautista, Commercial Director and Founder at Peter & Sons discusses the challenges of creating something truly unique for the iGaming industry.
Developing something ‘different’ for bettors is much easier said than done. Do you go down the game design route? Add new mechanics? How about completely reinventing the overall gameplay experience with the incorporation of new technologies?
Within the iGaming space, we’ve seen game developers and platform providers scramble to find new ways to differentiate themselves from the crowd. And I can see why.
The space has become much more saturated over the last few years, not to mention players demanding much more from their gaming experiences – those points of differentiation can mean the difference between engaging players or fading into the background.
At Peter & Sons, doing things ‘different’ has been our mantra since our inception back in 2019. Our founding team knew that the iGaming sector presented a lucrative opportunity, so in order to be successful, you really had to make a splash.
But let’s be clear, we weren’t looking to reinvent the wheel. From our collective experiences, we knew what worked and, more importantly, what did not. So instead, we wanted to keep the wheel as it was – but add our own fresh spin.
To achieve this, we chose to focus on the development of innovative products and combining that with our distinctive branding. We wanted to make sure that any player who was enjoying our games knew that this was a Peter & Sons product.
Innovation: simply a buzzword?
Now, we know what you’re probably thinking. Doesn’t everyone set out on a mission to innovate? And you’re not wrong. Innovation has become somewhat of a buzzword in our industry over the last few years.
Reskinning an existing game with a slightly tweaked design does not an innovator make.
True innovation, in our view, lies in reimagining existing concepts in ways that feel fresh and exciting, while also introducing entirely new elements that redefine the player experience.
For me, I guess you could say that the iGaming industry can be considered to be an innovative industry. We are seeing new products and technologies emerge which are paving the way for our industry to grow and evolve. However, what we have also seen is a handful of gaming companies recycle more established concepts and mechanics – something that can ultimately have a detrimental effect on player engagement.
Peter & Sons isn’t, and never will be, one of those gaming companies that relies on rehashing existing concepts. As a company, we strive to push the boundaries of game design by incorporating new technologies, creative mechanics and unique artistry to ensure that every single game we develop stands out both visually and experientially.
Our focus on differentiation means that we are able to deliver much higher quality, more immersive gaming experiences that not only captivate players, but help our operator partners to drive long-term engagement too.
It’s all about branding
As a company, we didn’t want our mantra of differentiation to be limited to the development of mechanics. In fact, it is also a value that has shaped our overall branding strategy – both in terms of game design, and how we portray our organisation to new and existing partners. Looking at game design, we ultimately wanted our branding strategy to complement our product innovation team.
To do this, our team follows three core principles: creative, fun and relevant to our audience. There is very little use in designing a game around a theme that has already proven to be unsuccessful with players; instead, look at either developing an entirely new design concept, or adding a new twist to a player favourite.
The synergy of unique game themes, stunning graphics, and top-tier audio design, alongside a brand that highlights creativity and player-centric values, truly sets us apart. This comprehensive approach ensures our games are not only played but also remembered and recommended by players.
Those three core principles have also shaped our brand identity. In fact, we underwent a brand refresh last year, as we wanted to align our visual identity and messaging with the innovative spirit of our game portfolio. For us, it shouldn’t just be our games portfolio that’s fun, creative and relevant. Our overall brand should be too.
Our brand refresh became much more important as we continued to expand our global reach and introduce new titles.
We wanted to be able to roll out new games across new markets, and for players and operators to be instantly familiar with Peter & Sons, and what we stand for. So, we chose to update our logo, website and market materials to better reflect the essence of who we are as a brand.
What lies ahead?
As we enter the next phase of our growth as a company, we will continue to remain firmly focused on changing the game for slot development and bringing new, exciting titles to players right across the industry.
By staying true to our core values of innovation and player-centric design, we aim to set new industry benchmarks and deliver unparalleled gaming experiences. We already have big plans in place to broaden our portfolio, with a pipeline of exciting slots as well as a range of instant and scratch games.
We’ll continue entering new regulated markets and strengthening our presence in existing ones. And rest assured, we will continue to maintain the highest possible standards of quality and creativity.
While I can’t give away much about our plans for the next 12 months, what I can tell you is that we plan to keep building on some of our most successful games, like Barbarossa. Following its success, we are releasing Barbarossa Revenge on the 1 October, which we believe will be a hit, captivating our loyal players and attracting new ones. So, keep your eye out for some new exciting products!
The post Movers and Shakers: Peter & Sons: we’re not afraid to stand out from the crowd appeared first on European Gaming Industry News.
International iGaming brand 1win has announced the upcoming launch of 1win Token, a native crypto asset designed to grow alongside the 1win ecosystem. The token to be deployed on both Solana and BNB Chain, offering benefits from both blockchain environments.
The airdrop criteria tasks are officially announced. It is available exclusively to users of the 1win Token TMA (Telegram Mini App) — a tap-to-earn mini-game that has attracted millions of participants since launch.
“The bigger the platform gets, the more revenue it generates, the more tokens are bought back and burned”, said Alex Filkin, Head of Crypto at 1win. “It’s a transparent model directly linked to real product usage and platform growth.”
1win Token was developed for iGaming-related utility and is designed for use across the 1win platform.
- Play-based usage: $1WIN can be used within games, sports wagering features, and lottery-style modes available on the platform.
- Cashback mechanics: Periodic cashback distributions are facilitated in tokens through an automated repurchase mechanism.
- Network compatibility: The token is supported across both Solana and BNB networks, allowing use with different tools and wallets.
To maintain long-term balance and utility, 1win Token uses two independent mechanisms: Weekly Buyback (for Cashback) and Daily Token Burn.
The mechanics of the Weekly Buyback are simple. Every week, 1win allocates a portion of platform-generated revenue, derived from both fiat and digital asset activity, to repurchase tokens from the open market. Repurchased tokens are then allocated to users who elect to receive $1WIN cashback.
When platform activity is conducted directly using 1win Token, cashback distributions are sourced from existing token-related platform allocations, and no repurchase activity occurs within that cycle.
Daily Token Burn works differently. Every day, 10% of all 1win Tokens spent on the platform — in games, lotteries, BattlePass, etc. — are burned forever. This helps reduce the total supply over time, making the remaining tokens scarcer.
The total supply is limited to 10 billion tokens, split between BNB Chain and Solana. This amount is locked in the smart contracts and can never be increased. All mechanics — buybacks, burns, and cashback payouts — are automated and fully transparent, handled by audited smart contracts on both blockchains.
Key Benefits for Users and Token Holders
For Players:
- Crypto-based deposit bonus programs with defined limits
- Expedited deposit and withdrawal processing, typically under 90 seconds
- Access to lottery-style features for 1win Token holders
- Eligibility for participation in a TMA-based airdrop mechanism
For DeFi users:
- Ongoing token demand mechanisms supported by weekly repurchase activity
- Dual-chain access across decentralized exchanges and liquidity pools
- Staking and reward mechanisms designed for on-chain participation
- Vesting frameworks intended to manage token distribution dynamics
The project has already received interest from participants across the crypto and gaming communities.
About 1win
With 9 years of industry expertise, 1win has grown into a global, crypto-friendly platform that delivers secure transactions across a broad selection of digital currencies. Operating across Asia, Latin America, and Africa, the platform offers a wide range of services adapted to regional audiences. In 2025, 1win welcomed MMA legend Jon Jones as global ambassador.
Website: https://1wintoken.com/
Contact
1win Token
https://1wintoken.com/
Carl Gatt Baldacchino Head of Account Management SlotMatrix
High-Voltage Reels: SlotMatrix Debuts Salty Sam’s Rage Bait
SlotMatrix, the premier casino content aggregator globally, is enhancing its unique portfolio by introducing Salty Sam’s Rage Bait, an energetic fishing experience that merges character-focused gameplay with dynamic Spin & Win features.
Situated in the chaotic waters overseen by fisherman Salty Sam, the game invites players to throw their lines over colorful reels filled with Wilds and Bonus icons. Each Wild that appears intensifies Sam’s fury, bringing him nearer to exploding with rage, activating the Spin & Win feature.
The core game offers thrilling speed, while hitting three, four, or five Bonus symbols triggers the Free Spins Bonus, granting eight, ten, or twelve complimentary spins. In this mode, extra Wilds fill the reels, enhancing the likelihood of triggering the Spin & Win feature and forming powerful combinations.
The Spin & Win function includes fish multipliers and bait symbols that work together to enhance nearby values via dynamic chain reactions. Multipliers can increase significantly, resetting spins and revealing substantial possibilities as the grid becomes populated with enhanced symbols.
Available solely via SlotMatrix, Salty Sam’s Rage Bait features EveryMatrix’s unique gamification features, such as leaderboards and free spins, and can be effortlessly incorporated with EngageSuite, the comprehensive player loyalty system.
Carl Gatt Baldacchino, Head of Account Management, SlotMatrix, said: “Salty Sam’s Rage Bait is a highly entertaining title and a strong addition for operators looking to keep engagement high. I’m confident it will be especially popular with players who are fans of fast paced, all action content.”
The post High-Voltage Reels: SlotMatrix Debuts Salty Sam’s Rage Bait appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
James Jelliffe Head of Slots at Stakelogic
Stakelogic reinvents vintage slot thrills with Mega Fortune’s Hold ’n’ Win twist
From fruit to wealth, traditional slot icons reappear alongside Coin collections and bonus elements.
Stakelogic has broadened its slot collection with the launch of Mega Fortune, a Hold ’n’ Win game that embraces traditional slot design while incorporating bonus features to maintain the momentum from one spin to the next.
Set on a traditional 5×4 grid featuring 20 paylines, Mega Fortune combines fruit, BARs, and sevens symbols with Gold and Silver Coins that are central to the game’s winning possibilities. The game has an RTP of as high as 96.03% and a top multiplier of x1,000.
Coin symbols enhance the primary experience, showcasing fixed values of up to 25 times the total wager and replacing each other to assist in forming winning combinations. The Hold ’n’ Win Bonus activates when five or more Coins appear anywhere on the reels during a single spin. In the feature, Coin symbols become固定不变, enabling wins to accumulate as more Coin values are gathered and summed to the total.
Aside from the bonus round, the game features the Sevens Sweep mechanic, in which a Red 7 Chest symbol can gather visible Coin values from the reels, generating chances for quicker win accumulation and maintaining excitement even when not in the Hold ’n’ Win feature.
For those wanting to speed up the gameplay, Mega Fortune features a Buy Bonus option, granting instant access to the Hold ’n’ Win feature, along with Super Stake
, which increases the likelihood of activating Free Spins for half of the wager.
James Jelliffe, Head of Slots at Stakelogic, said: “Mega Fortune is a game that players who appreciate our classic slot catalogue will enjoy and we have enough new gameplay features involved to keep the game rewarding. The core mechanics, multipliers and collection lock in with the Hold n Win bonus and make this game a winner for both old and new players.”
The post Stakelogic reinvents vintage slot thrills with Mega Fortune’s Hold ’n’ Win twist appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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