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Inside Brazil’s race to the finish line

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The buzz around a fully-regulated Brazilian sports betting market has been amplified since the passing of legislation in late December 2023. As operators await the publication of a regulatory framework later this year, many industry stakeholders are trying to prepare themselves for meeting licensing requirements.

Marc Crean, OpenBet’s VP for Latin America and Canada, shares predictions for the months ahead.

After a two-decade wait for a legalised gambling market, Brazil’s president, Luiz Inacio da Silva, has now sanctioned law 14790 to approve gambling regulation in the booming LatAm market. The government has been engaging key stakeholders and giving regular and transparent updates over recent months and the path to regulation looks optimistic with a thriving market is in sight.

There are strong opinions from all sides about Brazilian regulation and how it should look, yet there is great potential to create new revenue streams and jobs for the country, which is generally viewed as the jewel in the crown of LatAm’s sports betting market. However, before the market can operate smoothly, sustainably, and safely, the serious issues of match-fixing, money laundering and responsible gaming must be ironed out. A highly publicised investigation concerning allegations of widespread match-fixing is still ongoing, with seven professional football players charged for alleged crimes in the scandal.

The government wants to establish a market that provides sports betting entertainment to Brazilians, generates revenue for the country and protects local players and institutions as quickly as possible, but the specifics of the regulations will change over time as technology develops. The framework must be flexible enough to cope with changing demands and stay one step ahead of illegal operations when it is finalised.

One introduction is a 12% GGR tax on operators, which is a sustainable rate and in line with other successful regions, as well as a 15% tax on bettors’ net gains. This is expected to generate R$3 billion in revenue for the Brazilian government each year. However, while the government will struggle to satisfy all stakeholders, taxes are not unique to Brazil nor to sports betting. Most market estimates have Brazil as third or fourth in the world in terms of size, and the proposed cost of a license is in line with UK and US costs.

What is clear is that Brazilian regulators must exercise caution on a proposed tax on player winnings. There is room to do this successfully based on how the tax imposition is implemented. It is in the law, so it is going to be in place, but the devil is in the details. It has been seen again and again how this type of tax, whilst well-intentioned, can reduce channelisation and end up pushing people to black market sites.

 

Shaping the industry of the future

Brazil has its own unique cultural, social and economic dynamics that will have a major influence on product, operations and marketing activities. Regulation will create a massive amount of local opportunity both on the supply and the operator side of our industry. However, people tend to overestimate the need for local product and underestimate the need for local marketing and operations. This invariably creates opportunities for local companies and I think this is healthy for our industry.

Early-adoption, innovation and an unparalleled consumption of social media are three local dynamics that will have a massive impact on the shape of the industry. As always, companies with boots on the ground will be better placed to understand and tap into these areas.

When you add in the size of the market and the passion for sports, we can expect to see a lot of new ideas and innovations coming out of Brazil once the market fully opens up and starts to flourish.

AGS

AGS details OIGA 2026 lineup, including Spectra SL75+ and Revel updates

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Supplier confirms booth 732 at the July 20-22 show in Oklahoma City and outlines new game titles plus BSX table progressives.

AGS said it will attend the 2026 Oklahoma Indian Gaming Association (OIGA) Conference and Trade Show on July 20-22 at the Oklahoma City Convention Center, where it plans to present new slot content, cabinet updates, and its table progressive platform. The company will exhibit at booth 732.

In a statement, AGS CEO and President David Lopez positioned the show as a homecoming tied to the company’s Class II history in the state. ”Oklahoma is not just another dot on the map for us. It’s where we started and where we learned how to be a true gaming supplier,” Lopez said. “You can’t fake it in Oklahoma. Tribal customers know the games, they know the math, they know service, and they know who shows up every time. That has been great for AGS, because it forced us to get better. It made us more disciplined while keeping us honest. We’ve grown a lot since then – Class III, tables, interactive, offices all over the place – but our history in Oklahoma and Class II is not something we moved on from. It’s part of the AGS engine.”

On the slots side, AGS said its showcase will include the large-format Spectra SL75+™ cabinet, which supports the Spectra game library, including premium titles when leased. The company said the cabinet will be used to highlight five new titles: Rakin’ Bacon! Fu Zhu Bao Bao™; Rakin’ Bacon! 5 Prosperity Pots™; Cash Carriage Looter™; Da Da Luo Boom™; and Frightful Fortunes Popping Pumpkins™.

AGS also outlined its mechanical stepper cabinet Revel®, available in both Class II and Class III, and said its latest Revel portfolio includes Crystal Reels® and Royal Reels®. The company added that Jackpot Legends™ and So Hot Cash® are set to debut in Class III later this year, with Class II launches following in 2027.

For tables, AGS highlighted its Bonus Spin Xtreme® (BSX) progressive platform, which the company said links table games across the pit and poker room. AGS did not disclose operator deployments, jackpot figures, or performance metrics tied to BSX in the announcement.

The post AGS details OIGA 2026 lineup, including Spectra SL75+ and Revel updates appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Expandirse en LatAm: el costo oculto que enfrenta la industria del iGaming

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Gestionar fondos en múltiples mercados: el cuello de botella oculto que frena el crecimiento del iGaming en América Latina

Argentina, 13 de julio de 2026 – Escalar un negocio de iGaming en América Latina implica gestionar infraestructuras de pago paralelas, fondos de liquidez separados y procesos de conciliación desconectados en cada país. Para los operadores que buscan expandirse a nivel regional, esta fragmentación se ha convertido en un costo tangible: consume tiempo, inmoviliza capital, reduce los márgenes a medida que el negocio crece y aumenta la complejidad operativa con cada nuevo mercado.

Brasil marcó el ritmo con ingresos por 37.000 millones de reales en 2025, el primer año completo del mercado bajo un marco regulatorio, según datos de la Secretaría de Premios y Apuestas (SPA). Argentina, Perú, México y Chile también continuaron atrayendo operadores con estrategias de expansión regional. Sin embargo, en la práctica, estas compañías siguen enfrentándose al mismo obstáculo: infraestructuras financieras que operan de manera aislada, con poca o ninguna interoperabilidad entre sí.

Cada mercado funciona sobre rieles de pago locales sin un equivalente directo en otros países. En Brasil, Pix, incluido Pix Biométrico, representa la gran mayoría de las transacciones, especialmente tras la prohibición del uso de tarjetas de crédito y boletos bancarios para las apuestas. En Argentina, las CVU y las transferencias instantáneas cuenta a cuenta (A2A) impulsan los depósitos y retiros; en México ese rol lo cumplen las transferencias SPEI A2A, mientras que en Colombia corresponde a BRE-B. En Chile, MACH se ha convertido en el método de pago preferido por una gran parte de los jugadores y, en Perú, ese lugar lo ocupa Yape. Ninguna de estas infraestructuras de pago se integra de forma nativa con las demás, lo que significa que un operador presente en todos estos mercados termina administrando una infraestructura financiera independiente en cada uno de ellos.

El impacto va mucho más allá del procesamiento de pagos. Cuando los fondos circulan a través de sistemas desconectados entre distintas jurisdicciones, cada una con sus propias normas fiscales y ciclos de liquidación, los operadores pierden visibilidad en tiempo real sobre su posición de caja. Como consecuencia, decisiones que deberían basarse en información precisa y actualizada terminan dependiendo de consolidaciones manuales y estimaciones.

“Vimos venir este escenario antes que el mercado. A medida que la regulación maduró en Brasil, Argentina, Perú, Colombia y el resto de la región, el mayor desafío para los operadores dejó silenciosamente de ser ‘¿podemos ingresar al mercado?’ para convertirse en ‘¿podemos controlar lo que ocurre dentro de nuestra operación?’. Las operaciones financieras fragmentadas son hoy uno de los principales obstáculos para una expansión regional rentable y el problema se agrava, no se reduce, cuanto más crece una empresa. Los ganadores no se definirán por su presencia geográfica, sino por su capacidad de tener visibilidad, control y una gestión integrada. Esa es la convicción sobre la que se construyó OKTO PAYMENTS: infraestructura de pagos local en cada mercado, con una única capa de control financiero por encima, conectada mediante una sola API para todo el continente”, afirmó Filippos Antonopoulos, fundador y CEO de OKTO PAYMENTS.

Para los proveedores de servicios de pago (PSP), dar soporte a operadores presentes en múltiples mercados requiere mucho más que conectividad con los métodos de pago locales. Exige combinar infraestructura local con una capa centralizada de gestión financiera que proporcione visibilidad en tiempo real sobre los fondos, la conciliación y la liquidez entre distintas jurisdicciones. El objetivo es administrar los pagos no como integraciones independientes por país, sino como un marco unificado de control financiero distribuido en múltiples mercados.

OKTO PAYMENTS fue diseñado precisamente para responder a ese desafío. Los operadores realizan una única integración y acceden a los métodos de pago locales que los jugadores esperan en cada mercado: Pix en Brasil, CVU y A2A en Argentina, MACH en Chile, Yape en Perú, entre otros. Sobre esa infraestructura funciona una única capa de tesorería y conciliación que consolida fondos, liquidez y liquidaciones en una vista unificada y en tiempo real, permitiendo que los equipos financieros dejen de conciliar mercado por mercado para gestionar una única posición regional.

Para los operadores que están planificando o acelerando su expansión regional, OKTO PAYMENTS ofrece una evaluación de su infraestructura financiera para identificar dónde la fragmentación está generando costos hoy, ya sea por capital inmovilizado, demoras en las liquidaciones o pérdida de visibilidad financiera. Para solicitar una evaluación, los interesados pueden contactar al equipo comercial de OKTO PAYMENTS.

The post Expandirse en LatAm: el costo oculto que enfrenta la industria del iGaming appeared first on Americas iGaming & Sports Betting News.

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AGS Reflects on Their Class II Roots at OIGA 2026

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AGS today announced it will be attending the 2026 Oklahoma Indian Gaming Association (OIGA) Conference and Trade Show, taking place July 20-22 at the Oklahoma City Convention Center.

With deep seated roots in Oklahoma, where AGS was founded and where its primary warehouse and production facility is located, AGS is eager to return to OIGA with a continued commitment to serving the needs of tribal operators.

”Oklahoma is not just another dot on the map for us. It’s where we started and where we learned how to be a true gaming supplier,” said David Lopez, CEO and President of AGS. “You can’t fake it in Oklahoma. Tribal customers know the games, they know the math, they know service, and they know who shows up every time. That has been great for AGS, because it forced us to get better. It made us more disciplined while keeping us honest. We’ve grown a lot since then – Class III, tables, interactive, offices all over the place – but our history in Oklahoma and Class II is not something we moved on from. It’s part of the AGS engine.”

The Company’s product showcase will include the large-format, specialty cabinet Spectra SL75+™. Designed to support the entire Spectra game library, including premium titles when leased, Spectra SL75+ gives operators added flexibility to mix and match content to fit their unique casino floor.

The cabinet acts as the perfect canvas to highlight five new titles including Rakin’ Bacon! Fu Zhu Bao Bao™ and Rakin’ Bacon! 5 Prosperity Pots™, Cash Carriage Looter™, Da Da Luo Boom™, and Frightful Fortunes Popping Pumpkins™.

AGS’ high-performing mechanical stepper cabinet Revel® – available in both Class II and Class III – is redefining the category by blending traditional mechanical gameplay with video-inspired features, creating an engaging experience for all player types. The latest Revel portfolio includes Crystal Reels® and Royal Reels®, available in both Class II and Class III. Expanding the lineup, Jackpot Legends™ – a new cash-on-reels title featuring an exciting Jackpot Bonus Wheel – and So Hot Cash®, which delivers classic stepper gameplay and can be linked to the So Hot Grand progressive, are set to debut in Class III later this year, with Class II launches following in 2027.

On the table side, AGS’ award-winning progressive platform Bonus Spin Xtreme® (BSX) has been hugely successful in turning small side bets into massive jackpots throughout the tribal casino market. Linking all table games – from the pit to the poker room – BSX has been elemental in allowing operators to offer the flexibility at the tables to make these life-changing wins become more common.

AGS’ participation in OIGA reflects the Company’s history in Oklahoma and its longstanding commitment to the tribal gaming community. More than a trade show presence, OIGA is an opportunity for AGS to reconnect with valued partners, strengthen relationships, and reaffirm its respect for the Oklahoma Tribes that have played such an important role in the Company’s growth.

Attendees are invited to visit AGS at booth 732 throughout the show.

For more information, visit newsroom.playags.com.

©2026 AGS LLC. All® notices signify marks registered in the United States. All ™ notices signify trademarks which are currently not registered on any country-wide basis. Products referenced herein are sold by AGS LLC or its affiliates.

The post AGS Reflects on Their Class II Roots at OIGA 2026 appeared first on Americas iGaming & Sports Betting News.

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