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Betcamp Announces Siasia, Mighty George as Ambassadors

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Nigeria’s latest sports betting brand, Betcamp, has officially unveiled Nigerian football legend, Samson Siasia, and renowned broadcaster, Guinness World Record holder and media personality, Mighty George, as brand ambassadors.

The unveiling ceremony was held at the company’s Abuja headquarters and marks another major milestone for the fast-rising sports betting platform, which officially went live on May 25, 2026.

The appointments reflect Betcamp’s commitment to partnering with personalities who embody excellence, credibility, resilience and innovation, while strengthening its connection with sports fans and entertainment audiences across Nigeria.

Samson Siasia remains one of the most accomplished figures in Nigerian football history. As a player, he was part of Nigeria’s historic 1994 Africa Cup of Nations-winning squad and represented the country at its first-ever FIFA World Cup appearance in the US.

He later distinguished himself as a coach, leading Nigeria’s Flying Eagles to the FIFA U-20 World Cup Final in 2005, winning Olympic Silver in Beijing 2008 and Olympic Bronze in Rio 2016.

Mighty George is one of Nigeria’s most celebrated broadcast personalities. A multiple award-winning journalist and presenter, he is the current Guinness World Record holder for the Longest Talk Show and the penultimate recipient of the Nigerian Presenter of the Year Award. Through his work in broadcasting, live events and sports media, he has built a reputation as one of the country’s most engaging and influential media figures.

As part of the partnership, Mighty George will serve as the official host of “Inside The Camp,” a new podcast powered by Betcamp. The platform will feature engaging conversations with sports icons, entertainers, business leaders and influential personalities, offering audiences unique insights into their lives, careers and experiences.

Speaking after the unveiling, Siasia expressed his excitement at joining the Betcamp family.

“I am excited about this journey and look forward to the growth and success of the brand. I have had the opportunity to closely observe the vision and commitment of the people behind Betcamp, and I can confidently say this is a brand built on integrity, professionalism and innovation. I am proud to be associated with a platform that is committed to serving sports fans and punters across Nigeria.”

Mighty George also expressed delight at the endorsement and the opportunity to contribute to the growth of the brand.

“I am truly excited to be joining Betcamp at such an important stage of its journey. From my interactions with the team, it is clear that this is a brand driven by innovation, integrity and a genuine passion for sports. I am honoured by the confidence reposed in me and look forward to helping build meaningful connections with sports fans across Nigeria while creating engaging and impactful conversations through Inside The Camp.”

Speaking on behalf of the company, Betcamp Lead Strategist, Mr. Ifiok Albert, described the appointments as a significant step in the company’s growth strategy.

“We are delighted to welcome Samson Siasia and Mighty George to the Betcamp family as Brand Ambassadors. Both individuals represent values that align perfectly with our brand — resilience, excellence, discipline, commitment, professionalism and consistency. Their achievements in their respective fields have earned them credibility and respect, making them ideal partners as we continue to build a trusted and innovative sports betting platform.”

He added that the company remains committed to delivering premium sports betting experiences powered by innovation, transparency and customer satisfaction.

Since officially going live on May 25, 2026, Betcamp has continued to establish its presence within Nigeria’s sports ecosystem through a series of fan engagement initiatives and strategic activations. The brand recently hosted a successful football viewing experience in Abuja on May 30 and is set to continue its nationwide engagement drive with activations across key cities.

As part of its expansion plans, Betcamp will also host a major launch event at its Uyo office this month, bringing together sports enthusiasts, stakeholders, partners and members of the public for a celebration of sports, entertainment and innovation.

With the unveiling of Samson Siasia and Mighty George as Brand Ambassadors, alongside the launch of Inside The Camp, Betcamp is positioning itself as more than a sports betting platform. The company aims to become a leading sports and entertainment brand dedicated to engaging fans, celebrating excellence and creating memorable experiences for Nigerians.

The post Betcamp Announces Siasia, Mighty George as Ambassadors appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign

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SpringbokCasino.co.za has launched a July promotion offering players 25 free spins on SpinLogic slot title Seahorse Surge, using coupon code MINIONS. The operator said the offer is valid throughout July on its South Africa-facing site.

The campaign is positioned around a “Minions in the Wild – Nature’s Greatest Helpers” theme, timed to coincide with the release window of a new Minions film. SpringbokCasino’s creative frames the promotion through five animal “archetypes” — meerkats, hyenas, dassies, warthogs and elephants — as analogies for different styles of play.

“Every ecosystem needs its helpers, and every winning session needs the right mix of patience, timing, and a little bit of glorious chaos,” said Daniel Van Wyke, Casino Manager at SpringbokCasino. “This July, we celebrate South Africa’s wildest ‘Minions’—and give our players 25 free spins to cause some fun trouble of their own.”

SpringbokCasino described Seahorse Surge as featuring “cascading wins and rising multipliers.”

The press release also links to a video version of the story hosted at https://lyceum.video/casinonews/260701/260701.mp4.

The post SpringbokCasino ties July free spins to ‘Minions in the Wild’ campaign appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Booming Games renews Hollywoodbets Durban July activation partnership

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Provider plans on-site game demos and a new Golden Gallop release on Hollywoodbets later this year.

Booming Games has renewed its activation partnership with Hollywoodbets for the Hollywoodbets Durban July, returning for a second year at the event at Hollywoodbets Greyville Racecourse.

The company said it will run a cowboy-themed stand aligned with the event’s “Country Allure” theme, offering demo versions of games and a branded “Spin and Win” wheel for prizes. Booming Games added that Founder Max Niehusen, Vice President of Product Moritz Blume, and Head of Africa Solomon Godwin will attend.

Ahead of the event, Booming Games said it has been running a nationwide giveaway offering prizes including VIP experiences at the Hollywoodbets Durban July and a soccer shirt signed by Ronaldinho.

The companies also pointed to a broader commercial pipeline, with Booming Games stating that new releases are set to go live on the Hollywoodbets platform later this year. One of those is Golden Gallop Hold and Win Extreme 10,000, which Booming Games described as the latest entry in its Golden Gallop series, featuring a 5×3 grid, 25 fixed paylines, a maximum win potential of 12,000x, and bonus features.

Solomon Godwin, Head of Africa at Booming Games, said: “We are delighted to be partnering with Hollywoodbets for the Hollywoodbets Durban July again this year, and the launch of the latest game in the Golden Gallop series is the perfect way to celebrate. This year’s event also marks two years since we launched in South Africa, one of the world’s fastest growing and most exciting casino gaming markets.”

Wayde Dorkin, Head of Product at Hollywoodbets, said: “Booming Games is a key partner for Hollywoodbets, and we are pleased to be building on last year’s collaboration at the Hollywoodbets Durban July. In a crowded market, the quality of Booming Games’ offering and customer-focused approach to game development provides the foundations for a long and fruitful partnership, which we hope will remain strong for many years to come.”

The post Booming Games renews Hollywoodbets Durban July activation partnership appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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BGaming signs PlaylogiQ distribution deal to grow Africa reach

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PlaylogiQ will roll out BGaming’s 250+ game catalogue to operators in Nigeria, Kenya, South Africa and Ghana, plus other emerging markets.

BGaming has partnered with African platform provider PlaylogiQ to distribute its iGaming content across the continent via PlaylogiQ’s casino and sportsbook platforms.

Under the deal, PlaylogiQ clients will get access to BGaming’s full portfolio of more than 250 titles, spanning the supplier’s #Casual, #Entertainment, and #Classic ranges. The companies said the rollout will include games such as Burning Chilli X, Fruit Million, and Aviamasters™.

PlaylogiQ provides white-label and turnkey platform solutions for sportsbook and casino operators. The company said it serves operators in Nigeria, Kenya, South Africa, and Ghana, and also works in emerging markets in Latin America and beyond.

Marina Ostrovtsova, CEO at BGaming, said, “The potential of the African market is huge, and we are proud to be able to continue to make our mark on the continent.

PlaylogiQ is one of Africa’s most respected platform providers, and its brands have played a significant role in the growth of the continent’s iGaming industry. They are committed to providing their operators with the highest-quality gaming experiences on the market, and we are excited to have secured this partnership and to begin working together.”

Margherita Giudetti, COO at PlaylogiQ, said, “Africa continues to be one of the most dynamic regions in the global iGaming industry, with player expectations evolving rapidly across different markets. Our partnership with BGaming allows us to further strengthen the content offering available to operators on the Playlogiq platform, combining high-performing games with the localized experiences that players increasingly expect.

We look forward to working closely with the BGaming team and supporting the continued growth of our operator network across Africa and other emerging markets.”

The post BGaming signs PlaylogiQ distribution deal to grow Africa reach appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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