Connect with us

Balkans

Flutter Entertainment Buys 51% Stake in Serbia’s MaxBet

Published

on

flutter-entertainment-buys-51%-stake-in-serbia’s-maxbet
Reading Time: 2 minutes

 

Paddy Power and Fanduel owner Flutter Entertainment said it had bought an initial 51% stake in Serbia’s second biggest sports betting and gaming operator MaxBet for €141m in a bid to expand in the Balkans.

Flutter said the deal allows it to acquire the remaining 49% stake in 2029 on similar terms.

It added that the deal aligns with its strategy to target fast-growing, regulated markets where it can combine local expertise with its global pricing and technology.

Flutter, the world’s largest online betting company, said the €700m Serbian betting market is attractive due to its relatively low online penetration of around 35% and expected online compound annual growth to 2025 of about 15%.

MaxBet, which generated pro forma fully regulated revenue of €145m in the year to June, 44% of it online, also has a smaller presence in Bosnia, Montenegro and North Macedonia.

It has an estimated 20% online share as well as over 400 retail outlets across four markets, a well-known local brand and 95,000 online average monthly players.

Flutter, which makes 78% of its revenue in its main divisions of the US, Australia and Ireland and the UK, operates in more than 100 countries around the world.

Peter Jackson, Flutter’s chief executive, said today’s acquisition continues the company’s progress against the strategic priorities it has set for its International division; to buy and build podium positions in regulated markets.

“We believe MaxBet is an excellent opportunity to replicate the success we have achieved in markets like Georgia, India and Italy by acquiring a strong brand in a podium position, where we see a compelling opportunity to combine that extensive local expertise with the power of the Flutter Edge to accelerate and transform growth,” the CEO added.

The deal is subject to customary regulatory clearances and is expected to close in the first quarter of 2024.

Balkan Entertainment and Gaming Exhibition

SYNOT Group Successfully Participated in BEGE 2025

Published

on

synot-group-successfully-participated-in-bege-2025

Reading Time: 2 minutes

The SYNOT Group has once again participated in the prestigious Balkan Entertainment and Gaming Exhibition (BEGE), held at the end of November at the Inter Expo Center in Sofia, Bulgaria. The SYNOT exposition offered visitors an attractive showcase – not only thanks to the completely new booth design, but above all due to the wide range of land-based and online products presented in their most advanced versions.

Nearly twenty top-tier gaming machines were displayed at the booth, giving visitors the opportunity to explore a broad lineup of the latest SYNOT cabinets, including this year’s key innovations – the ST2-32 and ST3-27 models. The newly introduced ST3-27 cabinet is equipped with 27″ monitors and delivers excellent performance along with a modern design. Other popular models showcased included the UP2-32, UP1-27 and Eclipse FL-32.

Great attention was also drawn to the multigame link jackpot systems SUPER LINK and MAGIC BALL LINK, presented in their latest versions. The SUPER LINK system was showcased in casino style configuration, accompanied by eight timelessly developed linked titles.

“We are very pleased that the progressive jackpot system SUPER LINK has been nominated in the ‘Jackpot System of the Year 2025’ category at the prestigious BEGE Awards and we look forward to launching this product in Bulgaria soon,” said Stanislav Stanev, International Business Development Director.

A significant part of the presentation was dedicated to the company’s game mixes. Among the main highlights were Firebird Gold and Firebird Platinum, which expand the successful Firebird product line that is currently highly popular across numerous international markets. Both mixes offer dozens of titles combining traditional gaming elements with popular linked and Hold&Win games.

Also attracting strong interest was Gamifire Prime, featuring 36 dynamic and visually captivating titles. This mix offers a wide range of fruit and thematic games, and in addition to classic titles, includes several Hold&Win games enriched with various bonus features that support higher player engagement.

For visitors interested in the Casino Management System, a detailed overview of updates to the SYNNET solution was prepared. The system has already been successfully implemented in its first markets, and expansion into additional territories is expected in the coming months.

Representatives of SYNOT Games and SYNOT Interactive were also available at the booth, presenting their extensive iGaming portfolio. The online section allowed visitors to explore more than 220 original titles, updates to the PEAK retention tool and a comprehensive software platform for operators. The expert team introduced the latest features, integration options and advanced tools focused on increasing player engagement and operational efficiency.

“This year marked the second edition of the BEGE exhibition at which the SYNOT Group presented. We are very pleased with the high level of interest in our products and the positive feedback received from visitors and business partners. We also welcome the new business opportunities that emerged from the many productive meetings held during the exhibition,“ said Roland Andrýsek, SYNOT Group’s Sales Director.

The post SYNOT Group Successfully Participated in BEGE 2025 appeared first on European Gaming Industry News.

Continue Reading

Balkans

Bragg Gaming Wins Online Platform of the Year at BEGE Awards 2025

Published

on

bragg-gaming-wins-online-platform-of-the-year-at-bege-awards-2025

Reading Time: < 1 minute

Bragg Gaming has won the “Online Platform of the Year” Award at the BEGE Awards 2025.

Bragg’s Player Account Management (PAM) platform for online casino, sports betting and lottery operators is designed to enhance the player journey, with the tools to grow numbers, maximise revenue, boost engagement, all while putting the player first.

What makes the Bragg PAM stand out? Here’s just a few highlights:

• Next-Generation Automation

• Predictive Insights

• Stability

• Fully Personalised Experiences

“We’re grateful to BEGE and the judging panel for recognising our work and celebrating the progress we’re making across the industry. And a huge thank you to our team and partners for helping us deliver a platform that truly understands the player,” the Company said.

The post Bragg Gaming Wins Online Platform of the Year at BEGE Awards 2025 appeared first on European Gaming Industry News.

Continue Reading

Balkans

EGT Digital Receives Industry Impact Award at BEGE Awards 2025

Published

on

egt-digital-receives-industry-impact-award-at-bege-awards-2025

Reading Time: < 1 minute

EGT Digital is proud to announce that the company has been honored with the Industry Impact Award at the BEGE Awards 2025. This special recognition celebrates our strategic influence, long-term vision, and contribution to the advancement of digital gaming technologies.

The award acknowledges EGT Digital’s commitment to innovation, the development of next-generation iGaming solutions, and our continuous efforts to shape the future of the industry.

This milestone reaffirms our position as a driving force in digital gaming and motivates us to continue delivering high-performance products, meaningful partnerships, and cutting-edge experiences to operators and players worldwide.

The post EGT Digital Receives Industry Impact Award at BEGE Awards 2025 appeared first on European Gaming Industry News.

Continue Reading

Trending

Get it on Google Play

Fresh slot games releases by the top brands of the industry. We provide you with the latest news straight from the entertainment industries.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - Recent Slot Releases is part of HIPTHER Agency. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania