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Man City are the Hottest UCL favourites for Years

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The 2023 UEFA Champions League campaign comes to a head on June 10th and you would struggle to find someone willing to stake their house on a Manchester City loss this weekend. With Inter Milan currently 7.03 to win, Manchester City [1.46] are the most dominant favourite in the betting market since way before Cloudbet launched in 2013.  The only time in the last decade there was anything approaching this kind of imbalance in the odds in a Champions League final was back in 2015, when Barcelona were 1.66 to beat Juventus at 5.00 and their dominant performance resulted in a convincing 3-1 win.

This year, City are way hotter favourites. 12 successive wins saw them clinch the Premier League for a third year in a row, they just won an FA cup against bitter rivals Man United, and in the Champions League they’ve made light work of their competition. The Citizens annihilated European giants – and reigning champions – Real Madrid in the semi-final, winning 5-1 on aggregate.

However, while their form might tempt some punters to back a Mancunian romp in Istanbul, recent statistics suggest it might be a slightly more cautious and conservative game than most are expecting.

Crypto betting specialists Cloudbet have been taking European soccer bets since 2013, and for this UCL Final have been poring over the stats and crunching the numbers to predict what might happen.

Historically, the pre-match favourite has lifted the trophy eight out of the last 10 years – however – the exceptions to this were both in the last two years, both EPL teams, and, in 2021, Man City itself.

It’s true that these ties were much more closely paired, with Chelsea winning at odds of 3.75 and Real Madrid at 3.50, but It’s got to be remembered that this season opponents Inter are very much cup specialists, running out recent winners of the Coppa Italia against a Fiorentina side whose style of play is not unlike Man City.

Inter Milan will be looking to ensure City cannot play their expansive football on Saturday. As a team, Inter have committed the second highest amount of fouls in the competition so far with 150, and breaking up the play with a few tactical fouls may be one way for Inzaghi’s men to stop City’s free-flowing attack. In three of the last five years no side has managed to break the deadlock in the first half, and City themselves have failed to score in the first half in six of their 12 games this Champions League campaign, so the game could start out an altogether cagier affair than Man City aficionados might expect. Albeit they are playing straight off the back of last weekend’s FA Cup Final in which they scored an opening goal in a tournament record 14 seconds.

In four of the last five Champions League finals, the game has ended with fewer than 2.75 goals being scored and those goals coming from one team only. On only two occasions in the past decade has extra time been needed too – with one of these (Bayern Munich vs Chelsea) heading to a penalty shootout.

Only what happens in the match Saturday will, of course, count but statistics seem to point to a Manchester City win in 90 minutes by one or two goals.

Betting with crypto at Cloudbet allows for speedy, secure wagering, with lower fees and enhanced privacy thanks to blockchain’s decentralized system, and Cloudbet’s sophisticated platform. The UEFA Champions League Final averages around 400m viewers worldwide, fans are spread far and wide across the globe so Cloudbet’s localized offering – in 17 languages, including German, French, Spanish and Japanese –  really comes into its own on betting events like this.

Arena Racing Company

Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License

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Arena Racing Company (ARC) has been granted a Gaming-Related Vendor license from the United Arab Emirates’ General Commercial Gaming Authority (GCGRA), an independent entity of the UAE Federal Government with exclusive jurisdiction to regulate, license, and supervise all commercial gaming activities.

The license, operational with immediate effect, affords ARC the opportunity to provide its products and services to licensed operators in the region. Notably, the Racing1 Markets service, an all-in-one horse and greyhound racing solution delivered in conjunction with Racing1 alliance media rights partners at 1/ST CONTENT, Racecourse Media Group (RMG), and Tabcorp, alongside technical partner Pythia Sports. ARC has been added to the list of licensed vendors as per the GCGRA website.

Jack Whitaker, Commercial Manager at ARC, said: “Obtaining this license is a great achievement for ARC and its Racing1 partners. The emerging regulated UAE market is incredibly exciting, and we look forward to showcasing our innovative products and services in the region.”

The post Arena Racing Company awarded United Arab Emirates Gaming-Related Vendor License appeared first on Gaming and Gambling Industry Newsroom.

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Play’n GO games now live with Ivy Casino in the UK

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Swedish gaming giant’s industry signals commitment to the UK regulated market by launching it leading portfolio of games with Ivy Casino 

Play’n GO, the world’s leading casino entertainment provider, has today announced that its industry leading portfolio of games is now live with Ivy Casino in the UK. 

Ivy Casino’s players in the United Kingdom can now access global smash hits from Play’n GO, including Book of Dead, Legacy of Dead, and Rise of Olympus 100 among many others. 

Ivy Casino is a UK-facing online casino brand that launched in 2024 with a focus on delivering a premium, player-centric experience tailored specifically for the UK market. 

The brand operates alongside two sister sites, Rose Casino and O’Reels, which also serve UK audiences and share the same commitment to high-quality entertainment, strong user experience and robust responsible gaming standards. 

Play’n GO has been one of the leading game suppliers in the UK for many years and is steadfast in its commitment to regulated markets globally. 

Magnus Olsson, Chief Commercial Officer of Play’n GO, said:

“We are delighted to launch with Ivy Casino in the UK who, like us, are focused on all the key elements of operating within a regulated market framework. I’m sure this is just the beginning of a long and fruitful partnership.” 

Mark Good, representing Ivy Casino, said:

“This partnership with Play’n GO forms part of Ivy Casino’s ongoing strategy to enhance its content offering for UK players by collaborating with leading studios known for creative, engaging gameplay.” 

Play’n GO is a proud sponsor of the Moneygram Haas Formula 1 team, and recently launched a fashion brand, Play’n GO Shop, to sit alongside its existing Play’n GO Music brand to give fans more ways to connect with Play’n GO. 

In October, Play’n GO set a world record by launching everyone’s favourite slot character, Garga, into space reaching a height of over 35,500m as part of the launch campaign for Reactoonz 100 which instantly became one of the biggest game launches of the year for the company. 

The post Play’n GO games now live with Ivy Casino in the UK appeared first on Gaming and Gambling Industry Newsroom.

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Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals

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Esportes da Sorte, one of Brazil’s leading online betting platforms, will be the official sponsor of New Year’s Eve celebrations in four Brazilian capitals: Salvador, Recife, Natal and Maceió. The initiative reinforces the brand’s growing presence in the national cultural calendar and its strategy to connect with large-scale public celebrations beyond the digital environment.

New Year’s Eve is one of Brazil’s most significant annual moments, marked by intense domestic travel, international tourism and mass public participation. By supporting celebrations in four key destinations, Esportes da Sorte aligns its brand with tradition, culture and shared experiences that resonate deeply with local communities.

“Sponsoring New Year’s Eve celebrations in four capitals reflects our commitment to being present in moments that bring people together,” said Marcela Campos, Vice President of the Esportes Gaming Brasil Group, owner of the Esportes da Sorte brand. “Supporting these cities means valuing their cultural identity, strengthening local ecosystems and celebrating the people who keep these traditions alive year after year.”

Across all four capitals, the brand will activate its presence through immersive experiences, public-facing activations and the distribution of branded giveaways — a hallmark of Esportes da Sorte’s engagement strategy at major events. The activations are designed to enhance the festive atmosphere while reinforcing the brand’s connection with culture, entertainment and responsible enjoyment.

The New Year’s Eve sponsorships build on Esportes da Sorte’s broader cultural engagement strategy, which includes long-standing support for large-scale events such as Carnatal, in Rio Grande do Norte — a key fixture in the state’s tourism and cultural calendar. Together, these initiatives reflect the company’s commitment to expanding its footprint in cultural sponsorships nationwide.

Esportes da Sorte’s participation also mirrors a wider trend within Brazil’s regulated betting market, as operators increasingly diversify their sponsorship portfolios beyond football. Music, festivals and cultural celebrations have become strategic platforms for brands seeking broader visibility, deeper community ties and more sustainable engagement with the public.

The post Esportes da Sorte strengthens brand presence during New Year’s Eve celebrations across four Brazilian capitals appeared first on Gaming and Gambling Industry Newsroom.

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