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Developer becomes the latest to join innovative platform that provides direct access to some of the biggest casino affiliates in the business
Yolted, the online casino game studio dedicated to creating electrifying, market-specific titles, has become the latest provider to sign up to First Look Games to significantly increase the exposure of its slots among affiliates and ultimately players.
By becoming a First Look Games studio partner, Yolted gains direct access to over 700 online casino affiliates and can share with them information and assets for its existing portfolio of slots as well as all future releases.
This includes game information sheets and marketing assets like logos, images and videos of games being played. These are uploaded to the First Look Games Library where they can be downloaded individually or in bulk.
In addition, assets can be uploaded two weeks prior to game launch so that a select number of affiliates can have a “first look” at the information in order to create content ahead of go-live which is then published in prime positions across their sites once the game hits operator lobbies.
Yolted will also be able to access a range of new studio features following the launch of First Look Games 2.0 in February. This includes more options to manage their games and assets via a brand-new Studio Management Centre.
Key features include being able to announce any exclusivity arrangements they have on game launches as well as adding and removing jurisdictions for each game.
Other highlights of First Look Games 2.0 include a cutting-edge API feature that provides connected access to game and game studio data, presented to affiliates in a structured format. This allows them to automatically create initial reviews of games.
Tom Galanis, Managing Director of First Look Games, said: “I’d like to welcome Yolted to the First Look Games family and look forward to seeing the studio leverage our growing selection of tools designed to help developers maximise the direct access we provide to affiliates.
“Affiliates are a powerful marketing channel for game studios with players using the information and reviews provided to ultimately decide what to play. FLG allows developers to showcase their slots and drive engagement with publishers and ultimately players.”
Thomas Jones, CEO at Yolted, added: “Yolted is on a mission to provide the best games in specialised markets, and to ensure that players are aware of the electrifying experience our titles have to offer, we needed to ramp up exposure for our slots with the right partners.
“First Look Games provides us with direct access to some of the most trusted and respected affiliates and this, in turn, will allow us to make more players aware of our innovative games than ever before.”
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BF Group Launches Enhanced Platform for Sports Betting and Casino Operators
BF Group, a leading innovator in the gaming and betting industry, proudly announces the launch of the latest version of their comprehensive platform designed for sports betting and casino operators. This new iteration stands out with its cutting-edge design solutions, leveraging a headless approach to ensure seamless and modern operations.
The platform is already live with BF Group’s clients, including the leading Polish sportsbook operator, LV BET.
Marcin Doszczecko, CEO of LV BET Poland and Latvia, shared his enthusiasm: “After the initial tests, we are thrilled to be part of the pilot phase of BF Group’s new platform. We’ve observed significant improvements in operational flow and profitability. The feedback from our VIP players has been overwhelmingly positive, underscoring the platform’s quality and effectiveness.”
Wiktor Grabarczyk, CEO of BF Group, commented: “We continually develop our platforms and other products, but the improvements in this iteration are so significant that we present it as a new stage in our product evolution. We are pleased to provide our partners with an even better tool, ensuring operators and their players have a comfortable and enhanced experience with our sports betting products.”
The post BF Group Launches Enhanced Platform for Sports Betting and Casino Operators appeared first on European Gaming Industry News.
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From Lisbon to the World: Lisboa Unicorn Capital Takes Oddsgate to Collision
Oddsgate was selected by Lisboa Unicorn Capital to participate in Collision, an internationally renowned event that will take place in Toronto, Canada, from June 17th to 20th. The primary purpose of this event is to bring together big names in technology and redefine the direction of this constantly growing industry.
Lisboa Unicorn Capital, an initiative led by the Lisbon City Council, stands as a driving force in the global landscape of entrepreneurship, innovation, and technology. Its latest endeavor empowers startups to engage with international events by providing support and resources. The program “From Lisbon to the World: Mission Global Events” exemplifies this commitment, offering startups a gateway to global opportunities.
Oddsgate, a standout in the local tech scene, was selected to represent the portuguese capital at this major international event.
The occasion will allow the iGaming company to showcase its team as exhibitors at Collision, fostering invaluable connections and insights in what has often been called “the Olympics of technology”.
Although this is a new experience for Oddsgate, which hasn’t had the chance to participate in this specific event in previous years, it won’t be the company’s first relationship with the country, as it already has established operations in the Canadian iGaming market.
Intending to evolve its operations more and more in the country, this participation represents a valuable chance to strengthen existing ties and expand the barriers of action of the Lisbon company, which already has a global presence.
Guilherme Graziani, Head of Business Development at LatAm, and Tomás Medley, Head of Account Management, are leading the charge, ensuring Oddsgate’s presence resonates powerfully at Collision.
This is a great achievement and a source of pride for the entire team, as highlighted by the co-founder, Mickael Shahinyan:
“Being selected for the event confirms our stance of always being attentive to the market, trends and opportunities to continue evolving. It also demonstrates our alignment with the rigorous standards and bold vision of Lisboa Unicorn Capital. We are very happy to be renowned for our unprecedented integrity of product, technology and service advancements cooped with regulatory compliance, giving our partners great advantage in their operational markets.”
Organized by the Web Summit Group, renowned for curating transformative tech gatherings worldwide, Collision promises to be a nexus of innovation and inspiration. That’s why Oddsgate foresees meaningful encounters, enriching exchanges, diversity of nationalities and cultures, and the identification of trends that will shape the market.
As Oddsgate embarks on this milestone journey, it not only elevates its own profile and allows it to acquire and share relevant knowledge but also underscores Lisbon’s burgeoning reputation as a dynamic hub for global tech innovation.
The post From Lisbon to the World: Lisboa Unicorn Capital Takes Oddsgate to Collision appeared first on European Gaming Industry News.
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