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Developer becomes the latest to join innovative platform that provides direct access to some of the biggest casino affiliates in the business

Yolted, the online casino game studio dedicated to creating electrifying, market-specific titles, has become the latest provider to sign up to First Look Games to significantly increase the exposure of its slots among affiliates and ultimately players.
By becoming a First Look Games studio partner, Yolted gains direct access to over 700 online casino affiliates and can share with them information and assets for its existing portfolio of slots as well as all future releases.
This includes game information sheets and marketing assets like logos, images and videos of games being played. These are uploaded to the First Look Games Library where they can be downloaded individually or in bulk.
In addition, assets can be uploaded two weeks prior to game launch so that a select number of affiliates can have a “first look” at the information in order to create content ahead of go-live which is then published in prime positions across their sites once the game hits operator lobbies.
Yolted will also be able to access a range of new studio features following the launch of First Look Games 2.0 in February. This includes more options to manage their games and assets via a brand-new Studio Management Centre.
Key features include being able to announce any exclusivity arrangements they have on game launches as well as adding and removing jurisdictions for each game.
Other highlights of First Look Games 2.0 include a cutting-edge API feature that provides connected access to game and game studio data, presented to affiliates in a structured format. This allows them to automatically create initial reviews of games.
Tom Galanis, Managing Director of First Look Games, said: “I’d like to welcome Yolted to the First Look Games family and look forward to seeing the studio leverage our growing selection of tools designed to help developers maximise the direct access we provide to affiliates.
“Affiliates are a powerful marketing channel for game studios with players using the information and reviews provided to ultimately decide what to play. FLG allows developers to showcase their slots and drive engagement with publishers and ultimately players.”
Thomas Jones, CEO at Yolted, added: “Yolted is on a mission to provide the best games in specialised markets, and to ensure that players are aware of the electrifying experience our titles have to offer, we needed to ramp up exposure for our slots with the right partners.
“First Look Games provides us with direct access to some of the most trusted and respected affiliates and this, in turn, will allow us to make more players aware of our innovative games than ever before.”
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Betgoodwin
EveryMatrix expands BetGoodwin partnership with full UK turnkey sportsbook launch

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EveryMatrix has expanded its partnership with rapidly growing UK operator BetGoodwin, launching a full turnkey sports solution that cements the operator’s position among the UK’s top bookmakers.
This follows a multi-year full turnkey agreement signed in 2024 and enables BetGoodwin, one of UK’s most visible growing brands, to benefit from a sportsbook designed specifically for the regulated market and supported by dedicated trading and operational teams based in London.
The platform offers extensive coverage with more than 200,000 monthly live events and up to 800 live markets on English Premier League fixtures, alongside a rich feature set that includes pre-live and live Bet Builder across 11 sports, early/partial/auto cash out, and Odds Boost.
Bonusing tools further enhance customer engagement through automated welcome bonuses, dynamic promotions, and advanced cross-sell capabilities.
BetGoodwin has also gone live with EveryMatrix’s new horse racing product. Built from the ground up in just six months, it delivers a comprehensive, round-the-clock service featuring more than 10,000 monthly races from 20+ global jurisdictions.
It includes live streaming, extensive market coverage, and deep integration with EveryMatrix’s wider technology stack, providing BetGoodwin with a flexible, scalable racing solution available online, in retail, or via telebetting.
Working in harmony with the existing OddsMatrix sports platform, the horse racing product allows BetGoodwin to benefit from dynamic cross-product bonusing, granular odds management, and automated pricing and settlement tools.
BetGoodwin is the latest UK operator to go live with the EveryMatrix platform following BetTOM, Octobet, Bet360, Ken Howells, and many more.
Ebbe Groes, Group CEO and Co-Founder, EveryMatrix, said: “BetGoodwin is a top 20 UK operator so giving them a world-class sportsbook with the most advanced features and our horse racing product was the next step following our full turnkey roll out. We’re confident it will drive major value for their customers and the business.”
Julian Head, CEO, BetGoodwin, said: “This is a milestone launch for BetGoodwin. EveryMatrix’s modern sportsbook gives us a feature-rich platform that will help deliver an outstanding betting experience to our customers, while the new horse racing product strengthens one of our business-critical verticals.”
The post EveryMatrix expands BetGoodwin partnership with full UK turnkey sportsbook launch appeared first on European Gaming Industry News.
Edvardas Sadosvkis CPO at ICONIC21
Feel the power of the moon in Midnight Queen from ICONIC21

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When the moon rises, the Queen awakens, and big wins can be triggered in the latest slot release from the in-demand iGaming content provider
Online casino operators can give their players the fright of their lives with Midnight Queen, the latest slot launch from in-demand iGaming content provider, ICONIC21.
Midnight Queen is a Vampire-themed slot that’s perfect for entertaining players during the Halloween season and beyond.
It brings vampire mystique to a 5×4 gameboard, where every Moon symbol feeds the hunger for even bigger wins. But this is a game where power doesn’t strike at random; it accumulates.
Player engagement is high thanks to the anticipation built into the game.
Glowing Frames lock onto the reels and wait. Each Moon that lands inside then pushes the Global Multiplier higher, building tension across a 10-spin cycle.
On the final spin, all the Glowing Frames transform into Wilds, delivering the bite – and big win potential – that players have been waiting for.
This combination of anticipation and frighteningly big wins – the game’s max win is 5,000x – allows operators to draw players in and then deliver the thrills (and chills) they are seeking.
As with all ICONIC21’s online slot games, Midnight Queen is available in both real money and sweepstakes formats.
Edvardas Sadosvkis, CPO at ICONIC21, said: “Spooky season is very much upon us, and in Midnight Queen, operators have a slot game they can use to frighten players through spine-tingling gameplay and big win potential.
“The best thing about Midnight Queen is that the theme is enjoyed long after Halloween has ended, and the team has done a great job of producing a gameplay experience that draws players in, builds anticipation and then has the potential to deliver the big wins they are seeking.
“This is a great addition to our portfolio, and we look forward to seeing our operators add it to their lobbies and to benefit from the repeat play, high engagement and consistent revenue growth that Midnight Queen provides.”
The post Feel the power of the moon in Midnight Queen from ICONIC21 appeared first on European Gaming Industry News.
Evoplay
Evoplay returns to the prairie in Young Buffalo Coins

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Evoplay, the award-winning game development studio, has released Young Buffalo Coins, the second instalment in its popular Young Buffalo series.
Following the success of the original title, the new game takes players back to the wild prairies for another action-packed adventure, combining fast-paced gameplay, sticky coins, and big jackpot opportunities.
When four symbols appear in the middle row, the bonus game begins, giving players three spins to collect as many symbols as possible. Each new coin resets the counter, and the feature continues until no spins remain, while filling all twelve spaces awards the Grand Jackpot.
Excitement increases through the Buffalo Awakening feature, which can trigger the bonus game at any moment, while the Buffalo Spirit awards random multipliers from x2 to x12, enhancing prizes and maintaining momentum.
During the feature, players can land bonus coins, sticky symbols, and the powerful Buffalo Collector, as well as mystery and mystery jackpot icons.
Each Buffalo collects the values and jackpots from every symbol on the reels, while mystery transforms into any regular icon, and mystery jackpot reveals a guaranteed Mini, Mega, or Super Jackpot.
Those eager to jump straight into the action can use the Bonus Buy option to access the Bonus Game instantly.
With its vibrant design, rewarding features, and the unmistakable spirit of the plains, Young Buffalo Coins marks a bold new chapter in one of Evoplay’s most exciting series.
Ivan Kravchuk, CEO at Evoplay, said: “Young Buffalo Coins captures the raw freedom of the open prairie through features that keep the excitement going.
“From sticky symbols and increasing multipliers to explosive jackpots, it’s a game that perfectly showcases Evoplay’s talent for creating vibrant, high-energy experiences.”
The post Evoplay returns to the prairie in Young Buffalo Coins appeared first on European Gaming Industry News.
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