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Jumbo Interactive has appointed Nigel Atkinson as UK general manager as part of its strategy to expand its presence in the UK charity lotteries market.

In his new role, Atkinson will be responsible for overseeing Jumbo’s UK operations and also assume management of the retailer’s Gatherwell UK subsidiary that it acquired in November 2019.

Nigel has over 20 years of experience in the digital technology sector, working in both senior technical and commercial roles.

Jumbo’s focus on the UK happens at a time when the charity sector faces certain post-pandemic challenges. The firm’s plan is to combine its digital expertise from running government lotteries in Australia with Gatherwell’s experience with local causes and schools.

“Now more than ever charities are looking for ways to build back and generate new fundraising income. Society lotteries offer an important source of income and are a low-risk, sustainable fundraising solution. We are excited to further develop our presence in the UK, and make our software and services available to support more charities back into good health – whatever their size,” Nigel Atkinson said.

“We are excited to have Nigel join Jumbo Interactive to head up our UK businesses which include Gatherwell. Nigel’s digital knowledge and expertise, coupled with our ambitions in the UK market, will help us support charities and not for profits with their fundraising and incentive giving programmes at this very important time,” Richard Bateson, CCO of Jumbo Interactive, said.

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