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New Champion Rei and gen:LOCK Crossover Now Live in Paladins

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Released today, the gen:LOCK Update is the biggest Paladins update yet,, bringing characters from the Rooster Teeth animated series to life in the game’s  first-ever crossover.

Five gen:LOCK members have been deployed into the Realm as playable characters. They are showcased in this trailer: https://youtu.be/81YoWhum4mM

The gen:LOCK Crossover Pass unlocks five Champion skins showcasing the stars of the series: Chase, Valentina, Cammie, Yaz, and Kazu. Each comes with their own new Voice Pack.

Players progress through the gen:LOCK Crossover Pass simply by playing Paladins. Chase counts among the free rewards, while Cammie is unlocked instantly upon purchase of the Pass.

Even better: all of Hi-Rez games are about to get the spotlight with this year’s Steam Publisher weekend. With this timely event, players can get a jump on the gen:LOCK Crossover Pass with a Publisher Weekend Bundle given for free to all players logging into Paladins through Steam between tomorrow July 22, and July 25.

 

New Champion: Rei

Paladins’ 50th Champion Rei is making her debut just as the game reaches the 50 million players mark. Could the hand of the Pyre Lords be at play?

Rei is a peppy bunny-eared Support who has learned how to unleash magical energy from her bare hands. But where her true talents lie is in rescuing a single ally in peril.

Check her out in this trailer: https://youtu.be/NJrzE-ZljE4

When Rei left the Burrows, her quest led her to befriend the Scion of House Aico, Lian. Striving to harness arcane forces, Rei quickly became the chief Scholar of the noble house. Today, her tale has just begun.

 

Bounty Store returns

The first iteration of this rotational in-game shop using free currency was met with community excitement last year. Evil Mojo soon decided to work on a more refined version – and today the Bounty Store is back with an all-new look, improvements, and new features.

The Bounty Store is an in-game shop allowing players to trade Bounty Coins for rotating skins available in limited quantities – three skins are now simultaneously on sale, up from one.

As before, Daily Quests reward Bounty Coins, and now there are more ways to earn them:

  • In the Event Passes and their quests, the Trials of the Realm
  • Through Twitch integration – Watching Paladins on approved streaming channels grants Bounty Coins
  • Through a new feature – Players can choose to watch in-menu ads to earn Bounty Coins and other rewards. Already implemented in SMITE, this feature has proved popular with the community.

Also new, current Event or Crossover Pass holders will have access to a bonus Bounty Store skin for the duration of the Pass.

 

Videos:

Press Kit: https://drive.google.com/drive/u/0/folders/1mXnInf5tLSNqxP7C1OcCHFDdEfMuUtOr

Patch Notes: https://www.paladins.com/news/genlock-update-notes

 

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Contributors Program

Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice

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The Playa strategic advisor will publish on VIP operations, segmentation and retention, starting with an anonymous VIP Operations Survey 2026.

Gamblers Connect has confirmed Gali Hartuv, Strategic Advisor at The Playa, as the seventh voice to join its 2026 Contributors Program.

The independent B2B iGaming media platform said the programme will reveal one senior industry voice per month throughout 2026, with contributors publishing under the Gamblers Connect Contributor Editorial Code.

Gamblers Connect said Hartuv has more than 15 years’ experience in VIP management, including designing and optimising VIP programmes across more than 50 operator brands, and training “hundreds of professionals” now working in VIP roles across the industry.

Hartuv will publish across four areas: building VIP programmes that drive long-term value; AI-powered VIP identification and player segmentation; hyper-personalisation and retention strategy; and scaling VIP operations across different markets and cultures. His first contribution is a VIP Operations Survey 2026, an anonymous survey intended to benchmark how VIP teams work across iGaming operators, including portfolio sizing, tools, qualification thresholds, workflow standards and where time is spent during the week.

Partnerships and Operations Lead, Luka Dimitrijevic, said: “VIP management is where a great deal of an operator’s value is won or lost, and very few people can speak to it with Gali’s depth. He has spent his career turning high value player relationships into a discipline rather than guesswork, and he is refreshingly candid about what works and what does not. Through the Contributors Program he will share practical insight on VIP strategy, retention, and the smart use of AI, with content grounded in real results rather than recycled best practices.”

The post Gamblers Connect names Gali Hartuv as seventh 2026 Contributors Program voice appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta

St8 extends TonyBet partnership to Alberta after securing supplier registration

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St8 has extended its partnership with TonyBet into Alberta, expanding their Canada footprint following an earlier launch in Ontario this year.

Under the expanded agreement, TonyBet will use St8’s game aggregation platform through a single API integration. St8 said this provides access to its wider catalogue of casino content for players in Alberta.

St8 said the Alberta rollout follows its newly acquired registration to operate in the province as an iGaming Services Supplier, allowing it to provide aggregation services to licensed operators in the market. The company said its platform connects partners to more than 200 game providers via a single API.

David Fall, Business Development Manager at St8, said:

“Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”

Kiryl Liudvikevich, Head of Product at TonyBet, said:

“We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”

The post St8 extends TonyBet partnership to Alberta after securing supplier registration appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Alberta

St8 continues partnership with TonyBet with an expansion into Alberta

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Casino game aggregation platform and full-service technology provider St8 has extended its ongoing partnership with TonyBet into Alberta, furthering both companies’ expansion into Canada.
As part of the extended agreement, Tonybet will benefit from St8’s next-generation platform via a single API integration, unlocking seamless access to a wide portfolio of games from the industry’s leading providers and enhancing its casino offering for players in Alberta.
The move is the latest in St8’s successful relationship with TonyBet, having previously launched in Ontario earlier this year in a bid to continually grow in regulated markets worldwide.
This expansion was made possible thanks to St8’s newly acquired registration to operate in Alberta as an iGaming Services Supplier, enabling St8 to provide its next-generation game aggregation services to licensed operators in the region, giving partners access to more than 200 premium game providers through a single API integration.
Featuring over 3,000 games from more than 60 providers, TonyBet, meanwhile, has gone from strength to strength in its 17-year history, establishing itself as one of the industry’s leading game studios by delivering engaging titles that combine player appeal with premium gameplay.
Holding licenses in 10 different jurisdictions including Spain, the Netherlands, the UK, Ireland and Estonia, among others, Tonybet’s partnership with St8 has seen them now launch in two separate territories in Canada, with both companies working collaboratively to explore the opportunities available in exciting new markets. This latest agreement reinforces St8’s strategy of expanding its premium content portfolio while helping operators simplify integration, accelerate market entry, and deliver engaging gaming experiences across multiple regulated jurisdictions.
Speaking on the expansion, David Fall, Business Development Manager at St8, said: “Entering Alberta’s regulated market is a strong step for St8 that represents our continued efforts to bring our offerings to as many territories as possible, delivering top-tier results for partnerships at the local, national and international stage. We share this commitment with TonyBet, a company that we are very fortunate to be working with so collaboratively and closely as we continue to grow our presence across North America.”
Kiryl Liudvikevich, Head of Product at TonyBet, had this to say: “We’re proud that our work with St8 has enabled us to continue expanding across Canada. Through St8’s aggregation platform, we can seamlessly access games from the industry’s leading providers via a single integration, helping us scale efficiently while maintaining a strong focus on the player experience. St8 has cemented itself as our go-to partner for expansion into regulated markets, and we look forward to continuing our collaboration as we grow into new jurisdictions.”

The post St8 continues partnership with TonyBet with an expansion into Alberta appeared first on Americas iGaming & Sports Betting News.

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