Latest News

Can any of the upcoming slots dethrone Starburst in 2021

Published

5 years ago

January 20, 2021

Starburst is the video slot created by NetEnt back in 2012. Despite its age, it is still one of the most popular slots currently, and probably the most played video slot game of all time! What makes this classic 5×3 slot so special that is still played by millions today, and can anyone find the secret behind its success, and create the slot which can dethrone Starburst in 2021? We will analyze the facts of what makes Starburst that popular, and take a look at some of the upcoming slot releases from the first quarter of 2021 and try to give an answer to that question. Also, if some of you, by any chance, still haven’t tried this amazing slot, Starburst free play is available. Try it now and see why it is so popular.

The Building Blocks behind Starburst Popularity

At first glance, we can see that Starburst’s graphics and design are impeccable. It is still modern, although it is more than eight years old! Although this is just makeup, it is very important for slot longevity.

With the fast evolution of technology and the fact that graphics are becoming more sophisticated, even slots that are only two or three years old can look outdated. After that, their player counts go to the abyss. With Starburst this didn’t happen, and we even believe that it won’t, because graphics are that sophisticated, and yet so simple, that we won’t see a huge dip in their popularity anytime soon.

The second reason behind Starburst slot popularity is its simplicity. Some of the slot game providers experiment with a huge number of reels and rows, many different features, and various cosmetic additions to keep the players entertained and happy. Starburst makes all the things simple, with its classic 5×3 design. Some players argue that Starburst is boring, but it is not a coincidence that the 5×3 design is the most popular slot design ever. It is not too plain and boring, and not too complicated as well, because slot game players want to win some cash, and not feel overwhelmed by design and gameplay.

Starburst has a huge betting range, from €0.01 to €100. That allows both casual players and high-rollers to play this slot. Although high-rollers don’t like this slot very much, because it is not volatile, casuals adore it. There are many more casual players than high-rollers, so they again targeted a broad audience.

We mentioned that Starburst has low volatility and therefore is not that popular with the players who want to win big. However, casuals love to see many small wins, because they have a feeling that they are generally winning, although they actually don’t – the wins you will get will often be smaller than the bet you made, but some of the players somehow don’t notice it. The sessions are usually long if you play for the smallest amounts, so you can have fun, even if you lose money.

For all these reasons, Starburst retained its popularity over the last eight years. Although it is not the best slot in terms of the chances of winning big, all the reasons we mentioned make it appealing for most players, which happen to be casuals.

We will now take a look at some of the upcoming slot releases and try to guess whether or not they have a chance for dethroning Starburst.

The Most Anticipated Slot Releases 2021

January is not over yet, and we already got some exciting slots this year. For example, we got an exciting video slot from Gamomat, an independent slot game provider, called Crystal Strike. It is a highly volatile slot, beautifully designed, with classic features such as respins and wilds.

Nolimit City released San Quentin xWays. This slot is based on the infamous US jail, which is a theme that wasn’t widely used, so it can be hit or miss, but we expect to be popular, especially among the younger audience.

iSoftBet, another award-winning games supplier, released Mighty Stallion Hold & Win, the Wild West theme-based video slot. It is another slot that uses their Hold & Win mechanic, but the theme is not inventive, nor the slot itself is offering something new – it is basically the type of slot we get from them all the time, only with a slightly altered theme.

Play’n GO released Miner Donkey Trouble, while Pragmatic released Mysterious Egypt. These slots feel like they were already seen before, and there is no chance that slots that use the same, boring theme, such as the Ancient Egypt flourish and dethrone Starburst.

Pragmatic Gaming has a more interesting release scheduled for February – Dragon Kingdom: Eyes of Fire. This slot should be way better and way more popular than Mysterious Egypt because it has a flawless design and many features attached. Dragons are still a popular topic, and they aren’t overused in video slots such as Ancient Egypt, so we can see this release gaining popularity right off the bat.

Another highly anticipated release should be the Playtech Age of the Gods series’s next release – Book of Oracle. This slot should be the first to come from Playtech in 2021, and they decided to go big right away. Age of the Gods series gained a significant amount of players which is getting bigger with every new slot release. We expect that this slot will be masterfully done in terms of the graphics and interface (since we still didn’t have an opportunity to see it), and the features should be similar to the ones from the previous slots. This is a volatile, progressive jackpot slot, so it will draw attention from the high-rollers.

What Features Should a Slot Have to Beat Starburst

Since we know what is behind Starburst’s popularity, and we saw what the first slot releases are in January 2021, the question arises – does any slot from this list have the features and traits required to dethrone Starburst? We can never know for sure, but the answer is probably – no.

To be as popular as Starburst, the audience must be predominantly casual players. There are some amazing, volatile slots you can make a fortune on, but there are not enough people who would risk big money to try it out. Long, interesting sessions, with lots of small wins, which give you the false impression that you are an overall winner, are the key to the slot popularity.

After that, the slot must have an impeccable design that will age well, so it can stay relevant with time, and must have simple, but yet unique and interesting features. You should overcomplicate, but the slot can’t have a dull theme or average graphics.

Summary

We eagerly expect more great slot releases in 2021. In January and February, we should get several amazing slots from the biggest slot games providers, but in terms of popularity, we don’t think that any slot will be able to dethrone Starburst anytime soon.

However, that doesn’t mean you shouldn’t try out new slot additions, especially if you are a high-roller. There is a trend of more progressive jackpots, mega ways, and other great features incorporated in new slot releases, and in general, it seems that the average volatility is getting higher, which is excellent news for the ones chasing big wins.

B2B Marketing

LinkDataMedia Drops ‘Startup’ Look with Major 5th Anniversary Rebrand

Published

40 minutes ago

December 22, 2025

Wladimir P.

linkdatamedia-drops-‘startup’-look-with-major-5th-anniversary-rebrand

Editor’s Take

Why this matters: In the iGaming affiliate space, the five-year mark is a critical survival threshold. Many media startups fade away before reaching it. LinkDataMedia’s decision to rebrand now is a classic “graduation” signal. By shedding their startup skin for a more corporate, “blue-chip” aesthetic (the stability-focused blue triangle), they are telling operators and partners that they are no longer just an affiliate project, but a stable infrastructure partner ready for larger commercial deals.

The Full Story

LinkDataMedia, the parent company behind the popular affiliate portal Gamblers Connect, has announced a comprehensive corporate rebrand to coincide with its fifth anniversary.

The overhaul includes a completely refreshed brand identity, a redesigned logo, and a fully revamped website, all of which are now live. The move is described by the company not as a mere cosmetic update, but as a strategic pivot designed to distance the business from its “startup roots” and reflect its current status as an established player in the competitive iGaming media landscape.

Visualizing Maturity The new visual language features a modernized blue triangular logo, a shape chosen to represent “stability and forward momentum.” The digital user experience has also been streamlined, offering partners a cleaner interface that aligns better with the company’s matured operational capabilities.

Management Commentary Gjorgje Ristikj, Founder and CEO of LinkDataMedia, commented on the significance of hitting the half-decade milestone in such a volatile industry:

“Surviving the first five years in business takes more than luck. It takes belief, resilience, and the right people around you. This milestone, and the rebrand, reflect exactly that.”

Implementation The new branding has already been deployed across the main corporate website and is currently being rolled out across LinkDataMedia’s social media channels and internal communication platforms. As the company enters its sixth year, the refreshed identity aims to set the stage for a new phase of expansion and innovation.

The post LinkDataMedia Drops ‘Startup’ Look with Major 5th Anniversary Rebrand appeared first on Gaming and Gambling Industry Newsroom.

B2B Gaming Event

Win Systems to Debut New ‘Gold Club Colors’ and WIGOS Upgrades at ICE Barcelona

Published

2 hours ago

December 22, 2025

Wladimir P.

win-systems-to-debut-new-‘gold-club-colors’-and-wigos-upgrades-at-ice-barcelona

Editor’s Take

Why this matters: As ICE makes its historic move to Barcelona, established tech providers like Win Systems are under pressure to bring their “A-game” to the larger venue. The focus here isn’t just on cabinets; it’s the ecosystem. By highlighting WIGOS (their CMS) alongside WIN PAY, Win Systems is positioning itself as an infrastructure partner, not just a hardware supplier. The debut of the Gold Club Colors roulette specifically targets the growing demand for visually customizable electronic table games (ETGs).

The Full Story

Win Systems, the global provider of technology for the gaming and entertainment industry, has confirmed its product roadmap for ICE Barcelona 2026, the sector’s most significant international event taking place from January 19 to 21.

Exhibiting at Stand 3M30 at the Fira Barcelona Gran Via, the company will leverage the new venue to showcase a broad portfolio designed to cover the entire casino floor—from management systems to the gaming floor itself.

Systems and Fintech At the core of the showcase is WIGOS, the company’s flagship Casino Management System (CMS). WIGOS is widely recognized for connecting thousands of machines across multiple countries, and the Barcelona display will focus on advanced tools that streamline daily operations and optimize player retention.

Complementing the CMS, Win Systems will present WIN PAY, its secure transaction platform. As cashless and seamless payment solutions become standard requirements for operators, WIN PAY offers the necessary efficiency and security controls for modern gaming environments.

Hardware: Roulette and Slots On the hardware side, Win Systems is refreshing its electronic table game offering with the new Gold Club Colors electronic roulette. The Gold Club line has long been a staple in the company’s portfolio, known for its compact footprint and reliability; the “Colors” iteration promises to maximize visual impact on the floor.

Alongside the roulette, the company will display its latest slot hardware, including the Sublime and Rhapsody cabinets. These units are designed to house the company’s extensive game library, which has been adapted to suit diverse market profiles from Europe to Latin America.

Strategic Goals Win Systems aims to use the three-day event to reinforce its 30-year legacy in the industry. The company described its participation as a commitment to “continuous innovation,” inviting operators and regulators to explore how their integrated solutions can improve in-room performance.

The post Win Systems to Debut New ‘Gold Club Colors’ and WIGOS Upgrades at ICE Barcelona appeared first on Gaming and Gambling Industry Newsroom.

bet365

bet365 Brings Popular ‘Over/Under’ F2P Game to UK Market with LOW6

Published

2 hours ago

December 22, 2025

Wladimir P.

bet365-brings-popular-‘over/under’-f2p-game-to-uk-market-with-low6

Editor’s Take

Why this matters: The UK betting market is mature, but the appetite for US sports (NFL in particular) is growing rapidly. By porting this specific “Over/Under” prop format—which has already succeeded in North America—bet365 is engaging a specific sub-segment of UK bettors who prefer the player-prop style of betting common in the US, rather than the traditional match-winner markets. It’s a smart retention play that uses “free-to-play” fun to educate users on complex prop markets.

The Full Story

bet365, the world’s leading online betting brand, has announced the UK launch of its popular Over/Under free-to-play (F2P) game, developed in partnership with gamification specialist LOW6.

This rollout follows successful deployments of the title in Canada, Mexico, Brazil, and multiple U.S. states, where it has already generated millions of prop picks. The move signals bet365’s intent to deepen engagement with UK-based fans of major American sports leagues.

How the Game Works Designed specifically for followers of the NFL, NBA, MLB, and NHL, the Over/Under game offers a fast-paced, prop-based format.

The Mechanic: Users select “Over” or “Under” on specific player performance stats (e.g., passing yards, points scored).
The Strategy: Players can choose between 3 to 10 markets per entry. The more selections they combine, the higher the potential prize.
The Bridge to Betting: Once an entry is confirmed, the game features a one-click integration that allows players to instantly port their F2P selections into a real-money bet slip on the bet365 platform.

Management Commentary Jon Riley, PR Operations Lead at bet365, highlighted the rising popularity of US sports across the Atlantic:

“The growth of sports betting in the US has been remarkable – fans are engaging with their favourite leagues, teams and events like never before… That passion for the NFL, NBA, MLB, and NHL has grown globally, and at bet365 we’re delighted to launch such an exciting and entertaining free-to-play game this side of the Atlantic.”

Jamie Mitchell, CEO of LOW6, emphasized the data-backed success of the format:

“The feedback from users, as well as the player numbers and underlying player engagement data shows this game has been a perfect fit. To see bet365 now making it available in the UK is testament to the success of the partnership.”

Josh Turk, Chief Strategy Officer at LOW6, added that the “slick” user journey from free-to-play to real-money wagering is a key feature driving the product’s retention value.

This launch further solidifies the relationship between bet365 and LOW6, leveraging F2P mechanics not just for acquisition, but to increase “player lifetime value” (LTV) by educating casual fans on prop betting markets.

The post bet365 Brings Popular ‘Over/Under’ F2P Game to UK Market with LOW6 appeared first on Gaming and Gambling Industry Newsroom.