Canada
Why blackjack is the most popular casino game in the world

Casino players have more options than ever when it comes to the amount of games to choose from. However, even with a growing volume of games, there is one that remains the most widely popular.
Different studies have been conducted to determine which casino games are responsible for all online players, and they all conclude that blackjack is king, attracting around 31 percent of all online casino table traffic.
Blackjack is followed by roulette (24%) and poker (21%), with all other games combined (including craps and baccarat) making up the remaining 24 percent.
So, what is it about blackjack – a game that first emerged in the 18th century – that has made it consistently the most popular game for so many players?
The rules are easy to understand
The rules for blackjack are simple enough for new players to quickly understand but layered enough to keep players engaged. After placing your stake for the upcoming hand, the dealer will deal you two cards and themselves two cards, with one facing down. Your aim is to reach as close to the value of 21 as possible.
After you have settled on your final hand, it is the dealer’s turn to reach 21. Whoever gets closer to 21, wins the hand. If one player goes bust by going over 21, the other player wins but if both go over 21 the round is void.
A player lands blackjack when their two original cards make up 21. This is only possible when dealt an Ace and a 10-value card (10, jack, queen, king). Usually blackjack earns the player an additional bonus on top of their original stake.
You can also make some mid-game bets that add extra dimensions to blackjack and make the game even more interesting. Splitting allows you to split your hand into two bets when you are dealt two identical cards. Doubling down means you can double your bet mid-game on the condition that you will only take one more card.
The basic rules and the mid-game betting are perfectly set up to make blackjack exciting and fun for players.
Mix of luck and decision-making
The biggest part of blackjack that contributes to its popularity is the fact that it allows players a level of control, even though the game is based primarily on luck. Of course, there is no control over which cards you get dealt, but players are able to decide when to hit (add more cards) and when to stick; when to double down and when to split.
Decision-making is almost as important as luck in blackjack. It allows players the opportunity to take advantage of hands that lean in their favor, while at the same time minimize risks and losses when the dealer is in a position of strength.
Compare that to the other most popular casino games. Roulette and slot games are based entirely on luck and give players no control, while poker is highly strategic to the point that players with terrible cards can still beat opponents with good cards.
Blackjack made a successful transition online
The evolution of online casino betting revolutionized the industry and saw casino games attract entirely new audiences and demographics.
As one of the most popular and established casino games, software developers knew of the importance of ensuring online versions of blackjack would prove just as popular.
The investment and effort to create dynamic and engaging digital versions of blackjack – particularly mobile versions in more recent years – has paid off and as revealed earlier, it is the most played online casino game in the world.
The beauty of blackjack is that the game is just as engaging whether played in a grand casino surrounded by people or on a mobile phone.
Blackjack is sociable and non-competitive
When playing at a live online casino or at a land-based casino, you will likely be joined at the blackjack table by other players. However, you all have the same goal and that is to beat the dealer. Despite sharing a table, blackjack players are not in competition with each other.
Whether playing with friends or strangers, blackjack’s setup makes it a sociable game as everyone wants to take down the house! And click here if you want to check online casino betting tips.
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BetVictor
BetVictor Canada launches Tracy McGrady Safer Gambling campaign

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BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaignâs reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm â 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: âBetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
âIn using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictorâs safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.â
The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.
AGCO
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

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The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrarâs Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCOâs Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operatorâs Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrarâs decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
âResponsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.â
Dr. Karin Schnarr, Chief Executive Officer and Registrar â AGCO
ADDITIONALÂ INFORMATION
BetMGM Canada Inc. failed to comply with the Registrarâs Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operatorâs business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operatorâs gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate âAbove the Streetâ had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to âAbove the Streetâ. |
c) | On or about April 13, 2024, another BetMGM marketing affiliate âMaple Leaf Marketingâ engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to âMaple Leaf Marketingâ. |
The post AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers appeared first on Gaming and Gambling Industry in the Americas.
BCLC
BCLC Launches âWhatâs played here stays hereâ Campaign

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BCLCâs new âWhatâs played here stays hereâ campaign is issuing an important reminder to British Columbians who choose to gamble â specifically that all net profit its operations generate stays in B.C. to help fund critical services like education, health care and community programs.
The campaign also reinforces that all other gambling websites operating in B.C. are illegal and take away funds from critical community programs and services.
âAcross B.C. and Canada, weâve seen incredible groundswell around the importance of buying and supporting local, and thatâs no different for British Columbians who choose gambling for their entertainment. We want our B.C. players to know they can find a world-class gambling experience in their own backyard, whether itâs at one of our 33 casinos, 3,400 lottery retailers, or online at PlayNow.com, and that the proceeds from their play with BCLC make a positive impact at home in their community,â Pat Davis, President and CEO of BCLC, said.
Along with illegal online gambling websites, BCLC also competes with Washington State and Las Vegas casinos, all of which aggressively market to B.C. residents.
âBCLC continues to raise awareness that these gambling options do not support B.C.âs economy and take away funds from vital provincial and community-based programs and services. In a time when British Columbians are standing united, we want to reinforce that playing together with BCLC helps make B.C. even better,â Pat Davis added.
The post BCLC Launches âWhatâs played here stays hereâ Campaign appeared first on Gaming and Gambling Industry in the Americas.
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