Gambling in the USA
Gaming Americas Weekly Roundup – June 22-28
Welcome to our weekly roundup of American gambling news again! It was again an eventful week at the USA, despite the still-active virus attack.
Here, we are going through the weekly highlights of the American gambling industry which includes casino reopening, partnerships, acquisitions and recruitments. Read on and get updated.
Casino Reopening
Horseshoe Casino Baltimore has reopened its doors to the general public on June 28. However, Caesars Rewards Seven Stars and Diamond card holders were able to start gaming at the casino from June 26.
Acquisitions
SciPlay Corporation has acquired casual mobile games developer Come2Play. This acquisition brings the company into the fast-growing casual gaming segment. Financial details of the transaction are not being disclosed.
New Partnerships
Aquarius AI, the Vancouver-based consumer acquisition technology firm, has signed a letter of intent to enter a partnership with RPGG Media, owner and operator of UK-based esports wagering platform Puntt.
Bespoke games studio Espresso Games has partnered with leading iGaming platform provider BtoBet to expand its presence in Latin America and Africa.
Tecnalis, the Madrid-based platform provider for iGaming sites, has partnered with Betsoft Gaming. According to the deal, Tecnalis will integrate Betsoft’s slot portfolio on to their ground-breaking platform, Alira.
ROAR Digital and Sportradar have extended their US partnership through September 2026. Sportradar will continue providing data for all US sports plus a range of other events to ROAR Digital for use on BetMGM, its leading mobile sports betting app.
New Recruitments
Online gambling blocking software provider Gamban has appointed Jody Bechtold as a member of its US advisory board.
Bechtold is the CEO of Better Institute in Pittsburgh, VP of the International Gambling Counselor Certification Board and board member of the National Council on Problem Gambling.
New Deals
The Alberta Gaming, Liquor and Cannabis Commission (AGLC) has entered into an agreement with NeoPollard Interactive to build and maintain Alberta’s legal online gambling platform. The online platform will provide a secure, age-controlled environment that promotes healthy gambling behaviour.
New Launchings
Global Lottery Monitoring System (GLMS) has opened a new operational hub at the Loto Quebec premises in Montreal, Canada to analyse detect, prevent and report irregular and suspicious betting activities.
Employee Protest
Casino employees have protested against their job losses due to coronavirus and receiving a limited amount of healthcare benefits. They put together a caravan of more than 600 cars as a form of protest and drove to the casinos where they used to work before the pandemic.
Tax Break
The Louisiana Senate Revenue and Fiscal Affairs committee has approved legislation to give the gaming industry an $83 million tax break over five years after the major hit it took from the COVID-19 shutdown.
New Reports
On June 16, the American Gaming Association (AGA) released a report titled “Principles for Casino Gaming Payments Modernization.” Last week, boutique research and consulting firm Eilers & Krejcik Gaming has released a document providing further insights and comments on each one of the AGA’s principles.
New Approvals
Nevada-based casino content provider Spin Games has received an Interactive Gaming Manufacturer License from the Pennsylvania Gaming Control Board.
After receiving the license, Spin has successfully launched its ROC platform and numerous i-Gaming titles on Parx Casino’s real money online platform pa.parxcasino.com.
Compliance
The Georgia Senate Special Judiciary Committee has approved a legislation that aims to authorise the Georgia Lottery to manage an online sports wagering system.
Top Republicans in the Pennsylvania State Senate are pressing sweeping gambling legislation that would allow slot machine-like terminals in bars, restaurants, non-profit social clubs and other businesses that hold liquor licenses.
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Daniel Lechner
Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella
White Hat Studios, a dedicated US iGaming market supplier, has unveiled Amplify Suite, a comprehensive engagement ecosystem designed to deliver operators flexibility, creative autonomy, and measurable commercial impact.
Amplify consolidates the provider’s promotional tools and proprietary content into a fully connected, scalable framework, equipping operators with a diverse range of performance-enhancing solutions engineered to maximise growth across regulated US markets.
Built on an API-first foundation, the suite incorporates White Hat Studios’ Engage promotional engine, comprised of tools such as Win Spins, Super Mode, and Triggers, alongside its award-winning Progressive Jackpot networks. This services an increasing demand for advanced gamification tools, enabling operators to stimulate user activity and drive sustained engagement.
These promotional tools are complemented by the studio’s first-class content portfolio. With a track record of creating custom products for tier-one operators, Amplify Bespoke will build on this momentum to deliver bespoke slots that support deeper brand integration and exclusive IP ownership.
Amplify Franchises transforms standalone hits into enduring game families, exemplified by the US-renowned 7s Fire Blitz
series. By leveraging player familiarity and brand loyalty, franchises consistently drive momentum upon launch and can reignite traction across a game brand.
The suite is further strengthened by Amplify Omni, enabled through the studio’s landmark distribution agreement with Gaming Arts. The partnership facilitates the conversion and distribution of White Hat Studios content across US land-based casinos, while also supporting the transition of land-based titles into regulated online markets for the first time.
This powerful two-way content pipeline enhances the ecosystem, allowing US brands to engage and convert players seamlessly between casino floors and digital platforms.
The launch of Amplify represents a significant milestone in White Hat Studios’ strategic evolution, connecting its full product portfolio within a single, unified framework. Custom-built for US markets, the suite is set to redefine how operators engage their audiences and elevate commercial performance.
Daniel Lechner, SVP Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.
“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”
The post Studio combines engagement tools with bespoke, franchise and omnichannel content under single umbrella appeared first on Americas iGaming & Sports Betting News.
Gambling
White Hat Studios launches all-in-one engagement ecosystem Amplify Suite
White Hat Studios, a specialist provider for the regulated US iGaming market, has introduced Amplify Suite, a fully integrated engagement ecosystem built to give operators greater flexibility, creative control, and measurable commercial results.
Amplify brings together the company’s promotional tools and proprietary content into a single, scalable framework, offering a broad set of performance-driven solutions designed to accelerate growth across US markets.
Built on an API-first architecture, the suite incorporates White Hat Studios’ Engage promotional engine, featuring tools such as Win Spins, Super Mode, and Triggers, alongside its established Progressive Jackpot networks. The combined offering addresses rising demand for advanced gamification, enabling operators to boost player activity and sustain long-term engagement.
These capabilities are supported by the studio’s premium content portfolio. Known for delivering tailored products for tier-one operators, the new Amplify Bespoke arm expands this approach, offering custom slot development that allows for deeper brand integration and exclusive IP ownership.
Meanwhile, Amplify Franchises is designed to turn successful standalone titles into long-term game families. A key example is the popular 7s Fire Blitz
series, which demonstrates how familiar branding and player loyalty can drive strong launch performance and ongoing engagement across a franchise.
The ecosystem is further enhanced by Amplify Omni, powered through a landmark distribution agreement with Gaming Arts. This partnership enables the distribution of White Hat Studios’ content across US land-based casinos, while also facilitating the transition of land-based titles into regulated online environments for the first time.
By enabling this two-way content flow, Amplify strengthens connections between retail and digital channels, helping operators engage players seamlessly across both spaces.
The launch marks a major step in White Hat Studios’ strategic development, unifying its entire product portfolio within a single ecosystem tailored specifically for the US market.
Daniel Lechner, SVP of Sales and Marketing at White Hat Studios, said: “Amplify will serve as the promotional and engagement backbone of White Hat Studios. Bringing our diverse offering under one cohesive ecosystem, the suite is optimised to deliver tangible impact across the entire player journey.
“By combining configurable engagement tools with premium, high-performing content, Amplify empowers US operators to differentiate and scale within competitive environments.”
The post White Hat Studios launches all-in-one engagement ecosystem Amplify Suite appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
casino floor
Zitro Announces the U.S. Rollout of FANTASY Cabinet
Zitro has announced the U.S. rollout of FANTASY, its latest slot cabinet, following an outstanding early reception across multiple states. Since its debut, FANTASY has resonated with players and operators alike, quickly positioning itself as one of the standout new cabinets on casino floors nationwide.
The cabinet launched its U.S. journey in Minnesota before expanding into Michigan, California, Arizona, New Mexico, and North Carolina, and the story has been consistent across all six states. Strong player engagement, positive operator feedback, and consistent floor performance have followed FANTASY everywhere it has gone.
FANTASY’s strong performance reflects the depth of the experience it delivers. Zitro developed world-class content specifically for this cabinet, including stunning animations, exceptional graphics, and a rich multimedia experience that connects with today’s players. An individual game color lighting system gives each title a distinct identity on the casino floor, and every title was developed exclusively for this form factor. The result is a complete entertainment experience that goes well beyond the cabinet itself.
“We always knew FANTASY was something special, but the response we’ve seen across different casino properties has exceeded our most optimistic expectations. Players are genuinely connecting with this cabinet, operators are seeing the results on their floors, and we believe this is just the beginning of a defining journey for FANTASY in the US,” said Derik Mooberry, CEO of Zitro USA.
The post Zitro Announces the U.S. Rollout of FANTASY Cabinet appeared first on Americas iGaming & Sports Betting News.
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