Conferences in Europe
Navigating Compliance & Innovation: NSoft’s Vision for iGaming’s Future
HIPTHER, organizer of the Prague Gaming & TECH Summit 2025, is proud to welcome NSoft, an awarded software provider in the betting and gaming industry, as a key participant in this year’s event. In this exclusive interview, we speak with Zlatan Omerspahić, Head of Legal and Compliance at NSoft, to explore the challenges of entering the Brazilian market, the company’s new slot development plans, and the latest updates on its Next Gen Platform and Sportsbook solutions.
As new markets emerge, compliance requirements continue to evolve. What are the biggest regulatory challenges NSoft faces when certifying its portfolio for international expansion, and how do you navigate them?
When facing a new regulatory framework or amendments, one of the main challenges is determining how to adapt your existing portfolio. On the one hand, you need to comply with regulations; on the other, you must remain attractive to players.
Each market typically has its own set of technical standards. Some European jurisdictions require Random Number Generator (RNG) certification from specific labs. Different U.S. states mandate unique reporting formats for game logs or jackpot payouts.
The modular architecture allows us to develop games and platforms that can be easily adapted or toggled on/off for specific features required by different regulators. Our dedicated compliance team tracks each market’s technical updates. We have established an internal process to quickly evaluate and implement changes and we work closely with accredited labs (e.g., GLI, BMM) that have experience across multiple jurisdictions. Early and regular testing in these labs can speed up certification.
The biggest challenge lies in anticipating all necessary steps so that both you and your client have a clear understanding of the time to market. Securing licenses can be expensive and time-consuming.
Some markets, like the UK, have strict guidelines under the UK Gambling Commission (UKGC). Others, such as Malta, follow the Malta Gaming Authority (MGA) requirements. The frameworks can vary significantly in scope. Separate licensing is often needed for each new product type (e.g., sports betting vs. online slots).
We start with smaller or simpler markets to fine-tune our processes before moving on to the bigger, more complex ones. We maintain a comprehensive library of corporate and technical documentation (policies, procedures, financial statements) so it can be adapted quickly for each new licensing application.
Different regions have different data privacy requirements. The General Data Protection Regulation (GDPR) in the EU requires strict controls on handling personal data, with hefty fines for noncompliance. Some markets have data localization rules (e.g., certain Latin American or Asian regions) requiring that customer data remain on local servers.
We integrate encryption, access controls, and clear data retention policies from the outset. Working with hosting and cloud providers who offer local data centers where required, ensures we meet data residency requirements. We maintain comprehensive privacy policies that clearly outline data usage, storage, and protection mechanisms.
iGaming operators are prime targets for illicit money flows because of high-volume transactions. Regulators impose strict AML (Anti-Money Laundering) and KYC (Know Your Customer) requirements, including identity verification, transaction monitoring, and suspicious activity reporting.
What to do here? Integrate robust KYC and AML software that automatically flags unusual betting patterns or rapid deposit/withdrawal cycles. Tailor AML protocols to match the specific risk profiles of each jurisdiction. High-risk areas might require enhanced due diligence measures.
Each regulation has its own requirements, and regulatory bodies lack a uniform approach, so there is no single stance on the matter. Fortunately, thanks to my team of experienced professionals who have been in the industry for many years, we can quickly adjust to whatever these regulations entail.
The Brazilian market is currently undergoing significant regulatory changes. From a compliance perspective, what are the key hurdles for suppliers entering this market, and how is NSoft ensuring full adherence to local requirements?
Brazil has undoubtedly been the most important topic in the industry over the past few months. As part of the Sportradar Group, we have big plans for this market and are excited about the opportunities it offers.
From a regulatory standpoint, Brazil is a textbook example of a market transitioning from unregulated to regulated status for the first time. It naturally creates uncertainty and complexity for suppliers entering the market.
The challenges we encountered are interpreting new and evolving legislation around sports betting, online gaming, and taxation, each of which may require different licenses or technical approvals. We also faced regulatory changes during the certification process, which prolonged our time to market.
Also, data protection rules under Brazil’s LGPD mirror GDPR in some respects but introduce distinct obligations, such as potential data localization or particular reporting guidelines. In parallel, suppliers must adapt to local financial and banking processes to fulfill AML and KYC requirements, which can differ significantly from those in North America or Europe.
Through close collaboration with leading certification bodies, we worked diligently to meet all requirements.
Thanks to the dedicated efforts of our development team, we managed to overcome these challenges. However, there is a sense that the regulatory framework may need further adjustments after some time, once the newly regulated environment begins functioning in practice.
NSoft has been expanding its casino portfolio, particularly in slot development. How do compliance and regulatory standards shape the innovation process, and what are the biggest challenges when launching new video slots?
Balancing innovation and regulation is always challenging. While development focuses on creating the highest-quality product tailored to players’ preferences, regulation aims to protect players through a framework that covers various aspects.
We face a range of challenges, from game design and RTP percentages specific to certain markets to acceptable game names and mechanics.
In highly regulated jurisdictions, for example, a new slot might need to limit the maximum bet, include automatic loss or time-limits, or remove potentially addictive features such as rapid-fire spins.
The biggest challenge lies in balancing innovation with meeting these stringent regulations. Each game feature, like bonus rounds, progressive jackpots, or social elements, must be tested and certified by third-party labs, adding time and cost to the development cycle. Additionally, different markets might impose unique conditions on how results are displayed or how player data is stored.
What sets us apart, however, is our adaptability. We have in-house solutions for everything we offer, which makes the adaptation process significantly faster.
Your Next Gen Sportsbook Platform is built with a strong punter-centric approach. How does regulatory compliance play a role in platform development, and what steps does NSoft take to ensure both operators and players benefit from a secure and compliant environment?
Regulatory compliance is a cornerstone of NSoft’s Next Gen Sportsbook Platform, ensuring that both operators and players benefit from a secure, fair, and legally compliant environment.
Given the ever-evolving nature of global betting regulations, NSoft integrates compliance into every stage of platform development. NSoft’s platform is designed to meet the strictest regulatory requirements across various markets, supporting compliance with multiple gambling authorities, including the MGA, UKGC, and local regulators, to facilitate seamless licensing and adherence to legal frameworks.
As a speaker at the Prague Gaming & TECH Summit, what key insights will you be sharing with the audience? What makes this event an essential platform for discussing the intersection of compliance, innovation, and market expansion?
At the Prague Gaming & TECH Summit, I will share key insights into the evolving regulatory landscape, the role of technology in compliance, and how innovation drives sustainable market expansion. My primary focus will be on the Balkan countries.
This event is crucial for networking with regulators and industry leaders, giving direct insights into what’s next in compliance, technology, and market growth. It’s the perfect platform for staying ahead of regulatory challenges and finding practical solutions.
With NSoft at the Prague Gaming & TECH Summit 2025, this year’s event promises invaluable insights into the future of iGaming and technology. Don’t miss the opportunity to connect with industry leaders, gain exclusive market perspectives, and be part of the most dynamic gathering in the CEE region!
Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!
The post Navigating Compliance & Innovation: NSoft’s Vision for iGaming’s Future appeared first on European Gaming Industry News.
GR8 Tech, an award-winning provider of innovative technological solutions for the iGaming industry, will share its extensive AI expertise at the upcoming Prague Gaming & TECH Summit 2025.
Opening the event’s agenda, the panel discussion “The Rise of AI in Gaming: Friend, Foe, or Industry Game-Changer?” will feature Raid Arfua, Head of Artificial Intelligence at GR8 Tech, alongside other industry experts, delving into all the ways artificial intelligence is revolutionizing the gaming industry, reshaping everything from game design to player experiences and content creation.
Following the panel discussion, Raid will host the Hipther Academy Workshop “AI-Driven CRM in iGaming,” providing attendees with a clear understanding of how advanced ML models provide valuable insights, improve crucial CRM processes, and optimize overall strategies. The workshop will also explore the usage of AI Agents, demonstrating their role in improving CRM efficiency through seamless interaction with ML models.
“We at GR8 Tech approach technology such as AI with realism: while it is a very popular topic, full of buzzwords, the truth is that AI has been here for quite some time now. Instead of hyping it up as an emerging technology, we focus on the practical applications, case studies of how AI is implemented across our solution portfolio, and what real impact it is – and has been – driving for the operators’ businesses,” commented Raid Arfua.
Reflecting its industry-leading status, GR8 Tech has also been shortlisted for two GamingTECH Awards 2025 categories: Best Sports Betting Provider in CEE and Best Online Casino Provider in CEE. Winners will be revealed at the GamingTECH Awards Awards Party & Ceremony on March 25, 2025.
For more AI-driven insights and updates, connect with GR8 Tech on the website and LinkedIn. The
About GR8 Tech
GR8 Tech is an award-winning platform provider delivering tailored solutions for operators worldwide.
GR8 Tech’s core strengths lie in its robust technology and focus on a personalized approach based on business needs, geographic focus, or operational verticals. From comprehensive offerings like Hyper Turnkey to specialized solutions such as the Sportsbook iFrame, Infinite Casino Aggregation, or Platform Acceler8 set, GR8 Tech provides UNbeatable flexibility and performance to drive operators’ growth and success.
Trusted by top operators worldwide, GR8 Tech has over 45 successful cases and earned recognition as the Best Online Sportsbook Provider 2024 by SiGMA Award and Best iGaming Platform Europe 2025 by International Investor Awards.
The post GR8 Tech to Share AI Insights at Prague Gaming & TECH Summit 2025 appeared first on European Gaming Industry News.
Conferences in Europe
Navigating New Frontiers: Relax Gaming’s Approach to Growth & Market Expansion
HIPTHER, organiser of the Prague Gaming & TECH Summit 2025, is proud to present Relax Gaming, the Summit’s Delegates Bag Sponsor and a key player in the iGaming industry. In this exclusive interview, we speak with Cliona Griffin, Business Development Manager, Casino at Relax Gaming, to explore their approach to market expansion, transparent competitive strategies, and what to expect from their presence at the Summit.
Relax Gaming has built a strong reputation as a premium aggregator and supplier in the iGaming space. How does your approach to business development ensure that Relax Gaming stays ahead in an increasingly competitive market?
We’re always focused on being one of the industry’s most innovative providers, both in terms of the content we produce and the platform we offer. By constantly evolving our products and maintaining a strong commercial framework, we ensure that Relax Gaming remains a key player in the market.
Our competitive and fair commercial approach has been instrumental in strengthening our presence in existing markets while also enabling smooth entry into new ones. It’s all about staying agile and forward-thinking to ensure our partners get the best possible experience when working with us.
A competitive yet transparent commercial structure is a core focus for Relax Gaming. How do you strike the right balance between offering competitive deals while maintaining transparency with partners and operators?
I think both fairness and transparency are key to building long-term relationships with our partners. That’s why we apply the same commercial structure across the board in each market, ensuring that every partner has a clear and equal opportunity to succeed.
This approach not only makes our offering competitive, but it also gives our partners confidence in knowing they’re working with a provider that values consistency and openness. By keeping things straightforward and fair, we create a commercial environment that benefits operators.
With new markets constantly evolving, what key factors influence Relax Gaming’s decision-making when entering and expanding into emerging markets? Are there any specific regions that are currently on your radar?
When looking at new markets, we take a strategic and measured approach to ensure that any expansion aligns with our business objectives asl well as the needs of our partners.
One of the biggest factors we consider is regulatory complexity. Each market comes with its own set of rules, and we need to ensure that we can operate efficiently while fully complying with local requirements. Beyond compliance, we assess the potential return on investment, evaluating market size, player demand, and long-term sustainability to determine whether it’s the right fit for Relax Gaming and our network of operators.
Right now, we’re actively monitoring several European markets that show strong growth potential. However, our primary focus for H1 this year is expanding our presence in the US. The region presents exciting opportunities, and we’re working to establish a solid foothold by leveraging our expertise and proven content portfolio to meet the needs of operators and players in this market.
Given the dynamic nature of the industry, how does Relax Gaming adapt its offerings to support both new and existing operators in maximising their revenues?
We take a very hands-on approach when it comes to supporting our partners. Our Account Management team works closely with operators to help them maximise revenue by tailoring strategies to suit their needs. Whether it’s optimising game performance or identifying new opportunities, we’re always looking for ways to add value.
On the content side, we’re also moving towards a more bespoke approach, adapting our offering to fit the demands of different markets and player preferences. This flexibility allows us to continue delivering high-quality, relevant content that keeps engagement levels high.
As a speaker at the Prague Gaming & TECH Summit, what key insights will you be sharing with the audience? And what makes this event an essential platform for discussing the future of iGaming?
I’m looking forward to sharing how Relax Gaming approaches market expansion, focusing on how we assess new opportunities, navigate regulatory challenges, and use our aggregation model to drive growth.
I’ll also highlight the importance of localisation and how we tailor our content to different markets while supporting operators with the tools they need to maximise engagement. With the industry evolving rapidly, staying ahead of trends is key, and I’ll touch on the innovations shaping the future of iGaming.
Events like this are a great chance to connect, exchange ideas, and gain insights into what’s next for the industry, making it an essential platform for discussion and collaboration.
With Relax Gaming bringing its expertise to the Prague Gaming & TECH Summit 2025, this year’s event promises invaluable insights into the future of iGaming and technology. Don’t miss the opportunity to connect with industry leaders, gain exclusive market perspectives, and be part of the most dynamic gathering in the CEE region!
Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!
The post Navigating New Frontiers: Relax Gaming’s Approach to Growth & Market Expansion appeared first on European Gaming Industry News.
HIPTHER, organizer of the Prague Gaming & TECH Summit 2025, is proud to present SYNOT Games, our Lanyards Sponsor, and a leading force in the iGaming industry. SYNOT Games has built a reputation for innovative, high-quality slot content, boasting a portfolio of 180+ certified games and “unleashing digital delights” across over 40 jurisdictions.
In this exclusive Sponsors Spotlight interview, we sit down with Dagmar Cvrckova, Head of Strategic Partnership, to discuss their expansion across global markets, business-oriented approach to clients, and what’s next for their growing portfolio.
SYNOT Games has successfully expanded into multiple regulated jurisdictions, from Europe to emerging markets. What factors drive your decision-making when entering new territories, and what challenges do you see in the current regulatory landscape?
Our expansion strategy rests on three core pillars: market potential, regulatory stability, and demand for unique content we develop. Before entering a new jurisdiction, we conduct comprehensive research to assess the player base, competitive landscape, regulatory requirements and operator demands.
Navigating compliance is one of the biggest challenges in the iGaming industry, as regulations are constantly evolving and changing. We take proactive steps by working closely with regulators, ensuring our games meet all certification standards, and staying ahead of legal changes. This approach ensures robust compliance and keeps us well positioned to capitalize on emerging opportunities in new markets.
With a portfolio of over 180 certified games, how does SYNOT adapt its content to meet the preferences of diverse player demographics across various regions?
Player preferences vary widely across regions, and our game development strategy is deeply rooted in data-driven decision-making. For example, while European players often favor classic slot mechanics and high-volatility games, Latin American markets prefer vibrant themes and engaging bonus features.
We analyze player behavior, session data, and engagement rates to fine-tune our content. Our localization goes well beyond language translation; it encompasses a complete adaptation of the gaming experience, including themes, payout structures, and bonus mechanics – to align with regional trends. But we’re not afraid to experiment either.
This approach allows us to deliver games that resonate with a global audience while staying true to the distinctive SYNOT Games style.
Strategic partnerships are a key focus for SYNOT Games. How do you approach collaborations with operators to ensure mutual success and long-term growth?
Strong and strategic partnerships are built on flexibility, customization, and shared goals. We don’t believe in a one-size-fits-all model. Instead, we work closely with our partners to deliver customized offerings – including exclusive games and tailored promotional tools – that drive player engagement and retention.
The key to our success is our ability to adapt, whether through customized game offerings, innovation, marketing support or technical solutions. This collaborative approach ensures sustainable growth for both parties.
SYNOT Games prides itself on “unleashing digital delights”: delivering original content adaptable to any operation configuration and needs. How do you balance innovation with maintaining a consistent and engaging player experience?
Innovation is at the heart of everything we do, but our approach is always player-first. We continuously experiment with new mechanics, themes, and features, but we also maintain the core elements that players love – intuitive gameplay, engaging graphics, and rewarding experiences. However, it is essential to strike a balance between innovations and solutions that are both effective and engaging for players, whether they are directly part of the games or retention tools.
The PEAK (Player Engagement & Acquisition Kit) is a prime example of a powerful retention tool that unlocks exciting new reward options and simplifies promotion management. It allows operators to set promotions according to their needs. And the best part? We’re continuously enhancing it with new features to keep engagement at its peak.
Of course, every innovation must be developed with a deep understanding of the regulatory landscape, ensuring compliance while delivering an exceptional gaming experience across different markets.
As a Lanyards Sponsor and key participant in this year’s Summit, what insights will SYNOT Games bring to the discussion, and what makes this event an essential platform for industry collaboration?
Innovation is at the heart of everything we do, but our approach is always player-first. We continuously experiment with new mechanics, themes, and features, but we also maintain the core elements that players love – intuitive gameplay, engaging graphics, and rewarding experiences. However, it is essential to strike a balance between innovations and solutions that are both effective and engaging for players, whether they are directly part of the games or retention tools.
The PEAK (Player Engagement & Acquisition Kit) is a prime example of a powerful retention tool that unlocks exciting new reward options and simplifies promotion management. It allows operators to set promotions according to their needs. And the best part? We’re continuously enhancing it with new features to keep engagement at its peak.
Of course, every innovation must be developed with a deep understanding of the regulatory landscape, ensuring compliance while delivering an exceptional gaming experience across different markets.
With SYNOT Games leading the way in market expansion and client partnerships, the Prague Gaming & TECH Summit 2025 is set to offer exclusive insights into the evolving iGaming landscape. Don’t miss the chance to connect with top industry professionals, explore the latest trends, and engage in thought-provoking discussions.
Join us on 25-26 March 2025 in Prague – Register now and explore the full agenda!
The post Forging Strong Partnerships: SYNOT Games on Market Growth & Client Success appeared first on European Gaming Industry News.
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