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Scoring Big: Evoplay’s Football Pack Reaches New Heights in the LatAm iGaming Arena

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Kickstarting Evoplay’s success in the Latin American market has been its Football Pack, with recent releases Penalty Shoot-out and Football Bet achieving considerable success. We caught up with Chief Commercial Officer Vladimir Malakchi to talk about the playbook behind this strategy, why the games resonated with LatAm audiences, their current and future plans for the region and the future of iGaming innovation.

 

Evoplay’s had some exciting news recently when it comes to your latest Football Pack instant games – can you tell us about the launches and the demand you’re seeing from LatAm players?

We’ve been thrilled with the recent response to our Football Pack. Evoplay strives in offering exciting and engaging games that resonate with players, and it’s evident that our latest launch has struck a chord with the Latin American market.

In total, the Football Pack includes three unique games: Penalty Shoot-out, Penalty Series and Football Bet. Each of these instant games offers a different aspect of the beloved game, whether that be playing for their chosen country or experiencing the thrill of a penalty shootout. We’ve designed these games to be accessible and engaging even for players new to iGaming, while also having enough suspense and anticipation to keep gaming veterans excited!

Of course, there’s a natural passion for football in Latin America, and we’ve successfully managed to tap into this sentiment with our now very-well known football series of launches. Both players and partners have been incredibly receptive to how we’ve combined the quick pace of instant games with the excitement of the beautiful game. The early numbers have surpassed our initial expectations, reaching bet sum of over 120% and GGR of over 110% in the first 3 weeks of the pack’s release.

 

Given Evoplay is fast-becoming one of the most exciting European studios on the LatAm market – what do you believe has driven this success?

Our success in the Latin American market is down  to our strategic decisions and dedicated team effort. Key factors include our understanding of local culture and player preferences as well as adapting game themes, mechanics, and visuals to the region’s taste. As mentioned previously, the launch of our Football Pack was a significant move, tapping into the LatAm’s cultural passion for football in a way no other studio has done so comprehensively.

We’ve also focused on mobile optimisation, recognising the region’s high smartphone penetration rate, with this trend looking to continue climbing in the coming years. Adoption rates have been simply phenomenal in LatAm, and you’re now looking at a level of use that still has plenty of exponential growth to be had.

Last but not least we’ve fostered strong partnerships with local entities, increasing our market presence and promoting our products effectively while providing personalised customer service. This success stems from our local expertise, the development of relevant high-quality products, and the building of meaningful relationships with our platform partners and operators.

 

Your recent partnership announcement with Sportingtech saw plenty of attention – can you tell us about your plans for the market together?

We’re incredibly excited about our partnership with Sportingtech. Being a well-respected platform provider with a huge network, particularly in Latin America, allows us to tap into new markets and bring our games to an even wider audience.

Our initial plan is to integrate our sports-themed portfolio of instant games onto Sportingtech’s platform, such as Penalty Shoot-out, as well as our Brazilian Carnival-themed slot Hot Rio Nights, which have both proved a hit with local players. By combining our powers, I believe we can make a significant impact in the market. It’s a partnership that I´m confident will benefit both companies, but more importantly, one that will deliver exciting gaming experiences to players.

 

Looking ahead, and with new markets coming online – where does Evoplay see the most potential in LatAm right now for slot studios?

Looking at the evolving landscape in Latin America, we see immense potential across the region. New markets are rapidly emerging as regulation evolves and technology continues to advance, which is creating new opportunities for companies like ours.

Brazil stands out as a key growth area. As the largest country in LatAm, it has a vast player base, and the recent move towards regulation opens exciting opportunities. With over 210 million people and a strong passion for games, Brazil holds immense potential for slot studios. Secondly, Mexico has great opportunity too – with the second strongest economy in Latin America, a population of over 120 million and a mobile penetration rate of around 60%, the market presents a window of opportunity for the industry.

Other markets showing favourable conditions include Argentina, thanks to its mature gaming market and recent steps towards online gambling regulation. It has an established gambling culture and a solid digital infrastructure, making it an appealing target market for growth.

Our approach will remain focused on understanding the specific needs and preferences of these markets and using this information to deliver high-quality and innovative games that resonate with local players.

 

Last but not least – given your pioneering work in the next-gen slots space, what’s your vision for the future when it comes to gaming trends?

There is an exciting future for slots on the horizon, shaped by a number of key trends. In particular, the shift towards mobile gaming will intensify, leveraged by increased smartphone usage and 5G networks. Evoplay plans on being at the forefront of this, providing engaging experiences anywhere and across all devices.

I also foresee a rise in the use of VR and AR for immersive gaming, and an increased focus on personalisation, tailoring aesthetics and storylines by using data and machine learning.

This will see an emphasis on gamification tools that offer a bigger variety of ways for players to win and interact with games. Elements like levels, quests and achievements will become more prominent, to appeal to a wider audience and make online slots a competitive entertainment form, not just gambling.

Of course – Evoplay’s commitment is to pioneer this future, creating innovative games that captivate and redefine online slots. I’m incredibly proud of how far we’ve come as a team and we’re very excited to keep making our mark over the next few years!

Aztec Slot

Evoplay Unveils Sunstone Riches: An Aztec Adventure Powered by the Sun

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Evoplay, the award-winning game development studio, has officially released Sunstone Riches, a high-volatility video slot that transports players deep into the Mesoamerican jungle. Inspired by Aztec mythology and the hunt for legendary gold, the game focuses on a streamlined, “sun-powered” bonus mechanic designed to deliver a clear sense of progression.

Core Gameplay and Visuals

Sunstone Riches is set against a lush, animated jungle backdrop where stone-carved temples and mystical icons set the stage. The game features a classic grid populated by vibrant jungle fruits, golden artifacts, and ancient mystical symbols.

  • Wild Symbols: Substitute for all regular paying symbols to help form winning combinations in the base game.

  • Vivid Aesthetic: Maintains Evoplay’s signature high-definition visual quality, optimized for seamless play across mobile and desktop devices.

The Bonus Game: Sunstone Accumulation

The heart of the experience is the Bonus Game, a “Hold and Win” style mechanic that focuses on symbol collection and value building.

  • How to Trigger: Players must land Bonus symbols on reels 1 and 3, combined with a Sun-Bonus symbol on reel 2.

  • The Mechanic: The round begins with 3 spins. The spin counter resets every time a new symbol lands on the reels.

  • Fixed Sun-Bonus: During the feature, Sun-Bonus symbols remain fixed. As regular Bonus symbols land, their values are instantly added to the Sun-Bonus symbols, creating a “snowball effect” of accumulated riches until the respins run out.

Random Modifiers and Direct Access

To keep the base game engaging, Evoplay has included the Sun Gifts feature. This random modifier can trigger on any spin, placing the necessary Bonus or Sun-Bonus symbols onto the reels to guarantee entry into the bonus round.

For players who prefer to skip the jungle trek and head straight to the treasure, a Bonus Buy option is available, allowing instant access to the Bonus Game for a fixed multiple of the player’s stake.

“With Sunstone Riches, we aimed to design a game that feels straightforward and satisfying from the very first spin,” said Ivan Kravchuk, CEO at Evoplay. “The mechanic provides players with a genuine sense of progress… showcasing our commitment to creating engaging gameplay without unnecessary complication.”

The post Evoplay Unveils Sunstone Riches: An Aztec Adventure Powered by the Sun appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Evoplay Reports Landmark Growth and Strategic Expansion Throughout 2025

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Evoplay, the award-winning game development studio, has officially reflected on a transformative 2025, marking a year of record-breaking commercial performance and aggressive global expansion. By blending technological innovation with strategic partnerships, the studio has solidified its position as a leader across slots, instant games, and the rapidly evolving lottery vertical.

Diversified Content and Collaborative Innovation

In 2025, Evoplay maintained a prolific production schedule, releasing 45 new titles. This diverse portfolio spanned traditional slots, instant games, and lottery-focused content, ensuring the studio met the varied demands of global operators.

A pivotal moment for the studio’s creative strategy was the launch of Uncrossable Rush. This title represented Evoplay’s first co-developed game created in direct collaboration with an affiliate partner. The success of this player-centric approach led to a subsequent Christmas edition, proving that combining developer expertise with partner insights is a winning formula for modern iGaming.

To drive player retention, the studio also launched Big Adventures, its largest multi-title promotional campaign to date. The initiative successfully unified Evoplay’s most recognizable games under a single creative concept, significantly boosting brand visibility across international markets.

Dominating the Lottery Vertical

A core pillar of Evoplay’s 2025 strategy was the modernization of the lottery sector. The studio successfully localized and launched lottery content in:

  • Azerbaijan

  • Peru

  • Washington D.C. (USA)

The development of “lottery-friendly” titles, such as Adrenaline Rush: Scratch and Scratch Match, was bolstered by a major distribution agreement with Scientific Games. Integrating with the SG Content Hub has provided Evoplay with a streamlined gateway into high-entry-barrier markets across North America and Europe.

“It was a year of progress for our lottery business,” said Frank Cecchini, Head of Lottery at Evoplay. “The experience we gained helped us refine our approach and develop more lottery-friendly games, with a clear focus on engaging new players while remaining within a responsible gaming ethos.”

Record-Breaking Financials and Market Entry

The studio’s strategic moves translated into significant growth across all key performance indicators (KPIs) in 2025:

  • Gross Gaming Revenue (GGR): +25%

  • Total Rounds Played: +20%

  • Bet Sum: +22%

This commercial surge was supported by successful entries into highly regulated jurisdictions, including Ontario (Canada), Brazil, and Peru.

Strengthening the Affiliate Ecosystem

Evoplay also prioritized its B2B infrastructure by launching the Affiliate Hub. This dedicated platform has already seen over 500 registered affiliates, fostering deeper collaboration within the marketing community. Furthermore, a partnership with AdKey.App enabled the development of dedicated iOS, Android, and PWA game apps, ensuring Evoplay content remains accessible beyond traditional web browsers.

Industry Recognition and Award Wins

The industry at large took note of Evoplay’s momentum, with the studio receiving 79 award shortlists and several prestigious wins, including:

  • SBC Awards Lisbon: Industry Innovation of the Year

  • SBC Awards Europe: Game Design & Art Direction

  • iGaming Awards LATAM & Affpapa Awards: Slots Provider of the Year

  • EiGE Awards: Ivan Kravchuk named Best iGaming CEO

Ivan Kravchuk, CEO at Evoplay, concluded: “It has been a year of ambitious projects and bold decisions. We expanded into new markets, including Canada, laying a solid foundation for growth across North America. I am proud of the Evoplay team’s achievements and grateful to our partners. Steady, brave, and passionate – this is what sets Evoplay apart.”

The post Evoplay Reports Landmark Growth and Strategic Expansion Throughout 2025 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Evoplay expands Hold & Win portfolio with Young Eagle Song

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Evoplay, the award-winning game development studio, has launched Young Eagle Song, a dynamic new Hold & Win title set above the snow-capped mountains of North America.

The game follows the eagle as it soars through storm clouds, with each spin offering the chance to discover the treasures hidden in the sky. Landing six or more bonus icons instantly triggers the Hold & Win round, where gold coins lock onto the reels and players get closer to the Mini, Major, or Grand jackpots.

Young Eagle Song offers a classic Hold & Win experience with a sharp, focused rhythm. The feature starts with three spins, resetting to three each time another coin lands. Each Bonus icon reveals a prize value ranging from 1x to 15x the stake, or one of the game’s fixed jackpots. Collecting all 15 positions wins the Grand Jackpot worth 1,000x, reaching its climax.

Players seeking direct access can utilise the bonus buy option, worth 32x the total bet, which instantly activates the feature with six coins already secured on the reels.

Ivan Kravchuk, CEO at Evoplay, said: Young Eagle Song captures the raw force of nature in a simple yet powerful format.

“We wanted to offer a clean, engaging Hold & Win experience with clear progression and strong win potential, brought to life through striking visuals and a bold atmosphere.”

The post Evoplay expands Hold & Win portfolio with Young Eagle Song appeared first on European Gaming Industry News.

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