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Celebrating six months of outstanding success: Interview with CEO Ivan Kravchuk

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Slot studio Evoplay has gone from strength to strength over the past six months with some fantastic new titles as well as celebrating its debut across MGA markets.

Ready for the World Cup and an exciting few months ahead for the company, we sat down with Evoplay CEO Ivan Kravchuk to talk through their CEE team’s perseverance, as well as overcoming the challenges that have made the studio such a standout brand today.  

Evoplay has performed fantastically so far this year expanding into multiple new markets – despite the challenges faced in Eastern Europe and Ukraine for your team, how have your team persevered?

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The beginning of the war wasn’t an easy time for us and our team, but we managed to overcome the difficulties and continue our story as an outstanding provider of some really fantastic games. In order to do that, we really needed to summon a lot of resources in order to quickly adapt our operations to quickly and ensure the safety of our employees.

Our people are what we value the most, and that is why our first measures were focused on relocating employees to a safe place. As part of our contingency plans, we relocated 15% of our staff to our main office in Cyprus, and opened a new office in a safer area part of the country – in Lviv, the west of Ukraine. Accommodation, transfer, and any other support were our main priorities as we wanted to provide our people with a helping hand at this difficult time.

I am very proud to work with such compassionate and courageous people as from the first days of the war, they have participated in many volunteering activities, and I believe we as a country will return from this stronger than ever.

 

Following on from an outstanding year of success in 2021, which saw you awarded with SBC Leader of the Year as well as the launch of Star Guardians, how has Evoplay built on its momentum during the first six months of this year?

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Star Guardians was presented to the iGaming industry at the end of 2021, so the first half of 2022 was also focused around entertaining players around the world with the release, with the futuristic title snagging two awards at this year’s CasinoBeats Game Developer Awards. As a revolutionary product, it’s received sos much positive attention not only from players and casino providers but also from our team. I should also mention Star Guardian’s artbook and comic book – which were both released this year – have become an unprecedented offering in the industry, and a fan favourite

Of course, Evoplay never wants to rest on its success, we have an ‘eternal engine’ which keeps pushing us to create something new, investing in innovations that other developers are afraid of. During the half-year period, we launched 12 products, supercharging our titles with Bonus Buy, Jackpot, and other gamified features that challenge the traditional concept of gaming. To illustrate this, our April release Goblin Run is an industry-first crash game that turns gameplay on its head to offer something fresh. We totally deviated from the classic crash-style game scenario, creating a fully-fledged storyline with a protagonist, antagonist, an opportunity to change skins, all played out with a very the impressive range of settings for a 3D game.

2022 has also been marked by entering into new partnerships with outstanding representatives of the iGaming business, while we also received a letter of recognition from the MGA and Italian certification for our 62 titles.

 

Looking to gaming trends – what’s in demand from players right now? What kind of gaming experiences are players looking for now that we’re truly post-pandemic?

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More traditional demographics still choose retro-styled slots, while new generations are thirsty for unconventional products and immersive gameplay. At the same time, even retro games fans can find a fresh gaming experience and innovation with retro slots – if they offer something new. That is why we take a new look at classic slots and reconceptualise them with additional features such as multiplayer modes, Bonus Buy, jackpots, etc.

I’m very proud of our team and I believe Evoplay’s uniqueness lies in its ability to deliver excellent, high-quality products for both categories. One of our most commercially successful games is Fruit Super Nova which delivers an old-school ambiance, while Star Guardians offers futuristic take, and both of these are spectacular examples of our diverse product offering. That, I believe is what is key to catering to player demand right now – it’s all about multiple themes that can engage and excite.

 

With the World Cup on the horizon, we no doubt expect Instant Games to again perform strongly with sports fans looking for additional entertainment. How is Evoplay looking to capitalise on this, given your heritage for Instant Games?

We are well-prepared for the World Cup as we already have an exciting package of titles dedicated to football on our teamsheet, all with a host of exciting features available that we’ve created to wow fans! Currently, we’re working on a new sports-themed title, which is set to win the audience of bettors and instant games fans who have always been our focus of interest. Not to give too much away, suffice to say, it will be a game delivering a multiplayer experience and a completely new level of betting excitement. We see it as the next all-time hit in the vertical of sports-themed games and we’re looking forward to seeing what sports fans make of it.

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Last but not least, one for our readers – with Star Guardians still proving to be a one-of-a-kind hit with players – what’s up next for Evoplay’s next flagship game?

Our current flagship game, Star Guardians, is still among ours and ours players’ favourites, so we keep giving it attention, fleshing out its promotional activities and enhancing the gameplay in real-time with user feedback. It’s a launch that has meant to us, and we’re here to keep evolving the game to entertain players even more.

On to the next big news, I’m sure plenty will be delighted to hear that our team has already started developing a conceptual idea for our next flagship game, and we can’t wait to see the result, so stay tuned! We also have several ambitious games in the pipeline, aimed at targeting a real variety of players. One of our primary goals is to extend our audience reach with sports bettors and Esports fans, as we know exactly what kind of exciting fast-action gameplay they’re looking for, being players ourselves. Our job is now to create that for the gaming world!

 

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Balkans

BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI

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BEGE (Balkan Entertainment and Gaming Expo) and EEGS (Eastern European Gaming Summit) are excited to announce their groundbreaking 2025 concept, which emphasizes the critical importance of proximity, collaboration, and forward-thinking strategies – all while integrating the latest advancements in Artificial Intelligence.

At the heart of this initiative is a strong commitment to fostering meaningful connections within the industry. Together, BEGE and EEGS are creating a vibrant platform for networking and idea exchange, bringing industry leaders together to explore the future of gaming. With multiple networking opportunities throughout the BEGE and EEGS, attendees will have countless chances to engage with one another, share insights, and forge valuable partnerships.

“The power of community is essential to our mission,” says Natalia Baevska, Project Manager of BEGE and EEGS. “By collaborating, we can harness our collective strengths to unlock new opportunities for growth within the region.”

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Nino Berezhiani, Marketing Manager, highlights the significance of the initiative’s theme, “Proximity to Potential: Where Every Piece Matters.” She explains, “This slogan captures the essence of our vision. It underscores the idea that every connection and collaboration serves as a vital piece of a larger puzzle, driving innovation and success in our industry. We are excited to create an environment where companies can showcase their achievements, celebrate excellence and engage in meaningful dialogue.”

In addition to the networking events, the initiative will feature an impressive lineup of thought-provoking lectures and lively panel discussions led by industry experts, all designed to spark engagement and collaboration.

Furthermore, the integration of AI into this initiative promises to elevate gaming experiences and enhance operational efficiency, setting a new benchmark for innovation in the sector.

With this ambitious initiative, BEGE and EEGS are poised to transform the gaming landscape in the Balkans, encouraging all stakeholders to come together and actively shape the industry’s future.

The post BEGE and EEGS Unveil Visionary 2025 Concept Focusing on Proximity, Collaboration, and AI appeared first on European Gaming Industry News.

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Compliance Updates

Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries

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Ukraine has created a new agency named “PlayCity” to control state policy in the field of gambling and lotteries.

The work of “PlayCity” will be coordinated by the Cabinet of Ministers through the Deputy Prime Minister for Innovation, Development of Education, Science and Technology — Minister of Digital Transformation Mykhailo Fedorov.

In 2025, the agency will be financed within the budget of the liquidated Gambling Commission (CRGL).

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In December 2024, the parliament decided to liquidate CRGL and transfer gambling regulation functions to the Ministry of Digital Economy. It was decided to automate licenses to remove the human factor from the process and reduce corruption.

The post Ukraine Creates New Agency Named “PlayCity” to Control Gambling and Lotteries appeared first on European Gaming Industry News.

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Eastern Europe

GGBET UA is expanding its presence in football: first press conference with FC Zorya held in Kyiv

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The first media event as part of FC Zorya Luhansk’s partnership with their title sponsor, GGBET UA, has taken place in Kyiv. Zorya is the second Ukrainian football team that the brand has successfully collaborated with. The partnership with the leading betting brand has boosted Zorya’s media activity and brought the club closer to fans.

By working with GGBET UA, Zorya have strengthened their presence on social media, regularly sharing engaging and interactive content. Thanks to this new strategy for interacting with fans, the reach and engagement of certain types of social media posts have doubled. The club have launched an updated version of their official site, where you can now find all the information about their history and current activities. Zorya will also soon be delighting fans by launching an official fan shop.

This approach to the partnership between GGBET UA and FC Zorya Luhansk is bringing the team closer to their fans, creating real value for all involved, and promoting Ukrainian football.

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GGBET UA CEO Sergii Mishchenko shared his thoughts about the collaboration and the future of the partnership: “GGBET chooses its partners carefully. Signing football clubs just for the sake of a portfolio is not the approach we take. Shared values, a drive for growth, and a desire to evolve and improve are all important to us. Our partnership with FC Zorya is a brilliant example of our philosophy when it comes to collaboration. We only started working together at the end of 2024, and we’re already seeing results. And we have many new and interesting things to look forward to in the future.”

During the press conference, club representatives also shared the results of their winter training sessions and discussed how the team is preparing for the second half of the Ukrainian Premier League season. The club also announced that it has signed some new players: Bosnia’s Dejan Popara and Ukraine’s Volodymyr Bilotserkovets.

You may recall that previously GGBET UA broadened its support for Ukrainian football by partnering with FC Dynamo Kyiv. A press conference with the club was held in autumn 2024 and was an important step forward in terms of strengthening the brand’s ties with Ukrainian football.

The post GGBET UA is expanding its presence in football: first press conference with FC Zorya held in Kyiv appeared first on European Gaming Industry News.

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