Canada

Gamefam 2022: Leading Metaverse Gaming Company Celebrates Record-Breaking Performance

Published

2 years ago

December 6, 2022

Gamefam is the leading gaming and content company across metaverse platforms reaching Gen Z audiences with live operated original games, virtual concerts, and experiences that connect brands with new audiences. With top-performing titles and branded experiences within Roblox, Minecraft, and Fortnite, the company announced CY2022 as its most successful year yet achieving more than 275% year-over-year revenue growth and over 18 million daily global gameplay sessions. This further supports the company’s goal to create the next generation of super-hit franchises from within the metaverse.

“2022 has been a phenomenal year for us, which I could not be more proud of as it shows how talented our team is and the value we provide to our partners and communities,” said Joe Ferencz, CEO and founder of Gamefam. “We see endless opportunities to build engaging experiences that are authentic to the brands we’re partnering with and the communities they’re able to now reach, along with the portfolio of great games we’re creating and supporting from our developers.”

Gamefam kicked off this year announcing the close of its $25M Series A, led by Konvoy Ventures with participation from Play Ventures, Makers Fund, Bessemer Venture Partners, and Galaxy Interactive. The capital was critical to invest in new creator partnerships, analytics and live ops tools, and advertising tech. The funds also helped to grow the Gamefam team to over 250 members, including native metaverse developers and designers, combined with seasoned veterans in production, corporate strategies, data science, marketing, and community. As the first and biggest professional Roblox game developer and publisher – and leading developer on Fortnite and Minecraft – Gamefam has made a significant investment and impact with its blockbuster titles and chart-topping experiences.

The company operates the largest network of titles on Roblox with its portfolio reaching over 20 billion lifetime visits, more than 500 million visits and 83 million hours of engagement each month across 30+ live games in the studio’s portfolio. Gamefam titles are played by over 1.5 million players on average every day in the U.S. alone.

European Gaming Congress 2024 (Warsaw, Poland)

Gamefam’s continued success with Roblox, Fortnite, and Minecraft players, plus global brands looking to enter the metaverse, drove the company’s consecutive revenue growth for the last 11 quarters. With a solid record for launching quality games and fun experiences that Roblox players consistently give the highest average player-rating, Gamefam received more nominations than any developer for this year’s prestigious “2022 Roblox Innovations Awards.” Robeats and Starving Artists won “Best Audio Design” and “The Builderman Award of Excellence” by community vote. Having a proven track record is why top brands and music artists choose to work with Gamefam when looking for an authentic and engaging metaverse experience.

2022 achievements with Gamefam titles include:

Sonic Speed Simulator quickly became the biggest game launch in Roblox history, surpassing 275K concurrent players in week one, attracting over 500M visits in its first four months
Gamefam growing portfolio reached over 20B lifetime gameplay sessions from top games including:
Sonic Speed Simulator – #1 branded game
Funky Friday – #1 music game
Starving Artists – #1 art game
Festival Tycoon – #1 branded music game
A variety of top games across multiple genres: Weapon Fighting Simulator, Maple Hospital, Military Tycoon, Easy Obby, Ultra Power Tycoon, Hot Wheels Open World
Developed two of the three top rated Roblox concert experiences with The Chainsmokers concert experience (84.15% player rating) and 24KGolden Concert Experience (83.23%, player rating)
Delivered over 1.8B campaign engagements across more than 18 branded integrations and ad campaigns for top properties including: Doctor Strange, Paws of Fury, Kung Fu Panda, Monster Jam, Bakugan, Skechers, LOL Surprise, Beyblade, and Spin Master’s Pixo Bitz
Launched its Fortnite division with an experienced team responsible for creating over 40 of the most popular Fortnite Creative Mode maps and partnering with leading brands including Samsung, Puma, and the BBC’s Dr Who
Expanded its Minecraft portfolio with three of the top Minecraft servers that continue to attract over 150K gameplay sessions per month

In addition to successfully creating branded experiences that bring brands into the metaverse, Gamefam brought one of its most popular Roblox franchises – Twilight Daycare – out of the metaverse with the release of a toy line available at major retailers, including Walmart, Target and Amazon.

“We’ve got a very ambitious roadmap that will drive our future growth plans and expansion opportunities, and I can’t wait to share more soon,” said Ferencz. “Our experience and passion will continue to guide us and fuel our creative endeavors to serve the needs of our partners and our players in metaverse gaming.”

AGCO

Playnetic granted Ontario supplier license

Published

8 hours ago

April 7, 2025

GamingAmericas.com

playnetic-granted-ontario-supplier-license

Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application

Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).

With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.

As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.

Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.

In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.

Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”

Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”

The post Playnetic granted Ontario supplier license appeared first on Gaming and Gambling Industry in the Americas.

BetVictor

BetVictor Canada launches Tracy McGrady Safer Gambling campaign

Published

1 week ago

March 31, 2025

GamingAmericas.com

betvictor-canada-launches-tracy-mcgrady-safer-gambling-campaign

BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.

Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.

To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.

The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.

BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.

Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.

“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”

The post BetVictor Canada launches Tracy McGrady Safer Gambling campaign appeared first on Gaming and Gambling Industry in the Americas.

AGCO

AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

Published

1 week ago

March 31, 2025

GamingAmericas.com

agco-issues-$110,000-in-penalties-to-betmgm-canada-for-offering-cash-to-induce-new-gambling-customers

The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.

In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).

Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.

A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.

QUOTE

“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”

Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO

ADDITIONAL INFORMATION

BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:

1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.

Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:

a)	On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15.

b)	On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”.

c)	On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”.