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Everything you need to know as UK players battle with the world’s best in London at Red Bull Golden Letters, the unique Tekken 7 LAN event

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This weekend, Red Bull Golden Letters will see scores of the UK’s best Tekken 7 players descend on London’s Red Bull Gaming Sphere to compete for a chance to play the very best in the world on Saturday 26th and Sunday 27th March.

The LAN event, streamed live from the Red Bull Gaming Sphere and hosted by UK Tekken caster Hassan “Spag” Farooq, will also feature Red Bull’s Tekken superstar Hoa ‘Anakin’ Luu, widely recognised as one of the best fighting game players in the world.

A landmark event for the fighting game scene, Red Bull Golden Letters promises fans a spectacle with a unique format that emphasises perfect plays and showing poise under pressure to earn ‘Perfect’ and ‘Great’ scores – Tekken’s iconic ‘Golden Letters’, that ramp up the stakes.

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Here is all you need to know about Red Bull Golden Letters:

Open qualifiers will see 96 players from the UK battling it out against a packed field of challengers, professional players and Tekken superstars, aiming to beat the best in the world and be crowned Red Bull Golden Letters Champion.

The event at London’s Red Bull Gaming Sphere will feature Red Bull’s Tekken icon Hoa ‘Anakin’ Luu, alongside other pro players Super Akouma and Joey Fury, as UK players get a once-in-a-lifetime chance to play the very best live on stream and in person.

In typical Red Bull fashion, Red Bull Golden Letters switches up the traditional formula with a unique format that ramps up the drama and tension by rewarding perfect plays and poise under pressure.

In Red Bull Golden Letters, players who manage to achieve three ‘Perfect’ or ‘Great’ scores automatically win the entire set in the epic ‘First to Three’ clashes. Incentivising high risk for high reward plays, Golden Letters switches up the traditional Tekken gameplay for unforgettable matches and moments.

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The event will feature even more mouth-watering action for Tekken 7 fanatics, with a five-on-five Europe Vs The World clash on Sunday, alongside a Legion: Beat the Pro challenge that gives players another chance to take on the Red Bull Players and win exclusive Legion by Lenovo prizes throughout the weekend.

Making the competition even more of a spectacle, one of Tekken’s favourite figures, Hassan “Spag” Farooq will be hosting the event’s broadcast live from the Red Bull Gaming Sphere.

Format

Red Bull Golden Letters’ unique format offers a fresh and scintillating twist to the classic Tekken 7 formula. In best of five sets, players who can carry out dominant wins or clutch plays and earn ‘Perfect’ or ‘Great’ scores – Tekken’s iconic golden letters – will reap the rewards with automatic wins.

Players who manage to achieve three ‘Perfect’ or ‘Great’ scores automatically win the entire set in the epic ‘First to Three’ clashes, which  incentivises high risk for high reward plays that shake up the format and gives fans more unforgettable matches and mouth-watering moments.

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With 96 players entering from open qualifying, the field of competitors will be pitched against each other in intense bracket pools on day one, eventually whittling them down throughout the day to the top four players who will progress to the Championship Sunday.

Day two will see those four joined by well-known Tekken champions including Red Bull’s Anakin, leading to an epic Grand Finals to battle it out to be named Red Bull Golden Letters Champion.

The weekend will be punctuated with additional segments and challenges. The ‘Lenovo Legion: Beat the Pro’ challenges throughout the weekend will offer players a separate opportunity to take on the best Tekken players in the world for a chance to win exclusive Legion by Lenovo prizes.

Building excitement on day two ahead of the Quarter Finals, Tekken 7 fans will also be able to watch continents collide in a special exhibition match. Pitching five of Europe’s best players against the best the world has to offer, the 5-on-5 Europe versus The World match will see the likes of Anakin, Super Akouma and Joey Fury in a matchup for the ages

Schedule

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Saturday March 26th:

  • 11:30 GMT – Broadcast begins
  • 12:00 GMT – Bracket Pools Wave 1
  • 14:00 GMT – Bracket Pools Wave 2
  • 16:00 GMT – Top 32 – Top 4 Knockout Rounds

Sunday March 27th:

  • 12:30 BST – Broadcast begins
  • 13:00 BST – Special Exhibition Match – 5-on-5 EU versus The World
  • 14:00 BST until finish – Quarter Finals, Semi Finals and Grand Final

Broadcast

The LAN event will be hosted in London’s home of esports at the Red Bull Gaming Sphere in Shoreditch, and broadcast live on twitch.tv/redbull.

Saturday’s broadcast will begin at 11:30 on Saturday and Sunday.

Broadcast Talent

Host:

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  • Hassan ”Spag” Farooq

Casters:

  • Rasheed “Bubsy” Jenkins
  • Hussain “Gosain” Shah
  • Kobi “K-Wiss” Scarlett

Partners

Red Bull Golden Letters is delivered in partnership with ​​Lenovo Legion, official hardware partner of The Red Bull Gaming Sphere.

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Esports World Cup Foundation Launches ‘Music of EWC’ Initiative with Recording at Legendary Abbey Road Studios to Connect Esports Fans Around the World Through the Power of Music

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The Esports World Cup Foundation (EWCF) announced the launch of ‘Music of EWC,’ a new initiative that will create an original musical identity for the Esports World Cup 2025, the world’s largest esports and gaming festival, set to return to Riyadh, Saudi Arabia, from July 7 through August 24. The multi-stage program kicked off on Sunday, April 27, with the recording of a four-track music suite at the legendary Abbey Road Studios featuring original compositions by acclaimed music development collectives 2WEI and Hollywood Scoring.

The EWCF now invites the global music community to take part in shaping the sound of the EWC 2025 through an open competition on Audiotool, a leading cloud-based music creation platform. Two winning tracks will be selected and added to the official EWC music suite, joining the professional works recorded at Abbey Road. The full soundtrack will be featured across tournament broadcasts, on-site events, and digital content during the seven-week event this summer. The inaugural EWC 2024 recorded over 250 million hours watched, reaching more than 500 million viewers and welcomed 2.6 million visitors to Riyadh’s Boulevard City.

“At its core, the Esports World Cup is about community – a global platform that connects people and elevates talent in all forms,” said Mike McCabe, Chief Operating Officer, Esports World Cup Foundation. “Music of EWC is a natural extension of that purpose, built on the same passion, creativity, and collaboration that define gaming and competition. Music and esports both bring people together, they let us feel the same rhythm, the same energy, wherever we are. With Music of EWC, we’re creating our own voice, sharing a universal language that tells the story of our sport and defines the role of esports in global culture.”

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Studio One at Abbey Road, the birthplace of iconic albums for Pink Floyd, Adele and more; films such as Star Wars, Avengers: Endgame, Across The Spiderverse, and games such as Halo, Call of Duty, Final Fantasy, World of Warcraft, and more, hosted the initial recording session, bringing together two of gaming’s most respected music collaborators. 2WEI, known for producing some of the most popular anthems in League of Legends, and campaigns for Assassin’s Creed Shadows and Call of Duty, and Hollywood Scoring, recognized for its work on the Star Wars films, Riot Games’ Arcane, and Disney Parks, will each contribute two original tracks to anchor the suite.

“Music of EWC” marks the beginning of a long-term investment by EWCF in music as a universal language that elevates the storytelling, emotion, and drama of competition. By combining professionally recorded music at one of the most iconic studios in the world with community-created works, the EWCF is building a new platform that celebrates the evolving sound of esports and helps shape the cultural identity of the Esports World Cup.

In addition, to support emerging talent from across the globe, two winning tracks from the Audiotool competition will be selected by industry judges to join the suite and debut during the Esports World Cup this summer. The winners will also receive 25 limited-edition vinyls of their track and a one-year LANDR Studio subscription –an opportunity that could launch careers in gaming and entertainment. Submissions must be original, under a Creative Commons license, and are open until 8 June 2025 at ewc.audiotool.com.

“Partnering with the Esports World Cup, the world’s biggest esports and gaming festival, is a unique opportunity to spotlight new talent on a global stage,” said Andreas Jacobi, CEO of Audiotool. “Together with EWCF, we’re proud to help emerging artists bring their music into esports – a space that’s rapidly reshaping the future of entertainment – and share their work with a global audience as part of a cultural moment that connects creativity, community, and competition.”

The Esports World Cup 2025 will once again unite gaming and esports communities in Riyadh, Saudi Arabia, for a global competition that will crown the next Esports World Cup Club Champion. The tournament’s unique cross-game format will reward Clubs and players competing for a life-changing prize pool across a mix of platforms and genres, bringing together esports’ best teams, players and games under one banner in the largest-ever celebration of esports.

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BETBY EXPANDS E-SIM GAME PORTFOLIO WITH NEW eSOCCER AND eFIGHTING TITLES

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BETBY, the premium sportsbook supplier, has expanded its proprietary esports feed, BETBY Games, with the launch of two new e-sims inspired by some of the most popular titles in global gaming: FIFA’s Penalty Shootout and Mortal Kombat 11. With these additions, the BETBY Games portfolio now includes 16 titles, offering expanded betting opportunities for operators and players.

The latest releases further reinforce BETBY’s two core esports verticals — eSoccer and eFighting — and reflect the company’s ongoing commitment to delivering diverse and engaging betting content. The football-themed title introduces fast-paced gameplay, with each match lasting less than 3 minutes, and includes three leagues based on the World Cup, Spanish La Liga, and Brazilian Série A. Featuring over 15 betting markets in a classic format of 5 shots for each team, this addition brings 30,000 matches per month to the BETBY Games feed, all designed to run with low margins and high engagement.

The second release draws from the iconic world of arcade-style fighting games, offering dynamic player-versus-player action in a Best-of-3 (BO3) format with each match also taking less than 3 minutes. Featuring more than 15 markets and three ongoing tournaments — Elements and Forces, Power and Royalty, and Technology and Chaos — this title equals the football counterpart delivering another 30,000 monthly matches to the platform.

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With these new launches, BETBY Games now boasts 70+ tournaments, 350+ betting markets, and supports over 300,000 live matches every month, cementing its position as one of the most comprehensive and high-frequency esports betting solutions in the industry.

Kirill Nekrasov, Head of Sportsbook Product at BETBY, commented: “The launch of these new titles showcases our commitment to evolving the BETBY Games offering and delivering esports content that resonates with players worldwide. By drawing inspiration from globally recognized franchises, we create products that are both familiar and optimized for high-frequency betting environments. This approach enables operators to expand their portfolios and gives players even more excitement and engagement.”

This launch follows the recent success of BETBY Games, which was awarded Best Esports Product 2025 at the SiGMA Americas Awards. This achievement underscores BETBY’s strategic focus on redefining the esports betting experience through unmatched flexibility, deep customization, and exceptional engagement for both operators and players.

The post BETBY EXPANDS E-SIM GAME PORTFOLIO WITH NEW eSOCCER AND eFIGHTING TITLES appeared first on European Gaming Industry News.

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GIANTX wins Madrid’s heart during a historic weekend for European esports

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Global esports organisation GIANTX has come away from Madrid with a landmark victory, outstanding performances, and the affection of thousands of fans, after the Spanish capital turned into the European hub for esports over the weekend. The LEC Roadtrip, hosted by Movistar KOI — the organisation led by Ibai Llanos — proved to be a resounding success in terms of attendance and organisation. GIANTX, with roots in London and Málaga, played a starring role. Only a narrow defeat against the hosts prevented a perfect weekend. Now, the focus shifts back to Berlin, where GIANTX will fight for a place in the playoffs of the League of Legends EMEA Championship (LEC), the continent’s premier esports league.

For the first time, the LEC temporarily moved its competition from Berlin to Madrid. The Spanish capital once again demonstrated the strength and passion of its esports community, particularly in League of Legends. Around 10,000 spectators filled the Madrid Arena over two days, witnessing four thrilling matches — all decided on the final map — alongside fan activities and community events. The success of the Roadtrip has reignited calls for more international esports events to be hosted in Spain.

GIANTX approached the weekend with two objectives: to improve their standings by securing key victories and to reaffirm their status as one of Europe’s most historic esports organisations, with more than 15 years of tradition and success. The support for GIANTX was immense, with fans travelling from across the country to gather in Madrid. While the team fell just short of a perfect weekend, they earned the respect and affection of the entire arena.

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On the competitive front, GIANTX made a strong start by defeating G2 Esports, the historic powerhouse of European League of Legends. It was GIANTX’s first-ever victory over G2, following a tense three-map series that also played out heavily on social media. In the first game, Lot and Jackies led the charge with standout performances on Jax and Yone. Although GIANTX faltered in the second map after a promising early game, they pulled off an unforgettable comeback in the decisive third map, overcoming a formidable performance from G2’s superstar Caps.

Later on Sunday, GIANTX faced KOI in another fiercely contested series. After a standout performance with Tristana in the second game, GIANTX forced a third map but could not maintain their momentum. KOI, who had defeated Fnatic the day before, emerged victorious and closed out the weekend as Roadtrip champions. Fnatic, meanwhile, secured a win over G2 to salvage their weekend.

GIANTX proved itself a top-level contender at the Madrid Arena, but earlier inconsistencies during the Spring Split now weigh heavily in the standings. To qualify for the LEC playoffs, GIANTX must defeat Team BDS next weekend and Team Heretics the following one. The team currently holds a 2-5 record — results that do not fully reflect the positive performances seen in Madrid.

The post GIANTX wins Madrid’s heart during a historic weekend for European esports appeared first on European Gaming Industry News.

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