eSports
FORMER EXCEL ESPORTS’ HEAD OF PARTNERSHIPS SETS UP DEDICATED GAMING AND ESPORTS COMMERCIAL AGENCY
Founded by Patrick Collins who brings comprehensive commercial experience from the likes of Tottenham Hotspur, Everton, Wasserman and EXCEL, Leapfox aims to provide support for brands, rights-holders and agencies looking to take its gaming and esports strategy to the next level.
Leapfox, a dedicated gaming and esports consultancy whose purpose is to provide industry-leading commercial insight and guidance is pleased to announce its launch today. Founded by Patrick Collins who holds over 14 years of experience in commercial development, strategy and partnerships, Leapfox aims to work with brands and agencies to navigate and demystify the gaming and esports ecosystem and with rights-holders to help them maximise revenues.
Patrick has a decorated background with 11 years of experience across traditional sports with positions at Premier League clubs such as Tottenham Hotspur and Everton. Patrick also held a position at global sports marketing agency, Wasserman, where he worked with brands such as American Express, Vodafone and PepsiCo to maximise their partnership investments. Most recently Patrick worked for leading British esports organisation EXCEL ESPORTS, where he built and nurtured its commercial offerings and partnerships with non-endemic and endemic brands such as BT, Sony, Neosurf, HyperX and Belong Gaming Arenas, to name a few.
Leapfox will use expertise from the commercial side of traditional sports and pair it with an extensive understanding of the gaming & esports industries. Brands, agencies and rights-holders will have access to services that focus on a targeted and strategic approach. With brands looking to enter the space, Leapfox provides understanding and solutions for an authentic implementation with a focus on business objectives and maximising ROI. For rights-holders in the industry, Leapfox can review its proposition to help attract, secure and retain premium partners.
“I am really excited to officially launch Leapfox. When I left EXCEL at the end of 2021, I saw a clear opportunity to leverage my knowledge of the commercial and gaming worlds to assist brands, rights-holders and agencies. I knew I could use that expertise to educate and guide clients to create successful partnerships. Over the last few months, I am proud to say we have already started supporting multiple UK and European organisations and I’m looking forward to seeing what the future will hold for Leapfox,” said Patrick Collins Founder of Leapfox.
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BASILISK, the global esports organization built to champion science, announced the signing of legendary fighting game competitor Justin ‘Jwong’ Wong as captain of its newly formed Fighting Game Community (FGC) Division. Wong will lead BASILISK’s entry into the FGC by recruiting players, developing community events, and creating FGC – science crossover content.
“Justin isn’t just a competitive genius – he is a cultural icon and humble leader within the FGC. We are incredibly proud to have him leading our FGC division and support the amazing work he already does for the community,” said BASILISK co-founder Christopher Bothur.
A nine-time Evolution Championship Series (Evo) Champion and Guinness World Record holder, Wong brings unparalleled FGC credibility and expertise to BASILISK. His reach extends across the entire FGC fandom of millions, and he was immortalized in Evo Moment #37 which has over 100 million views.
As Captain of BASILISK FGC, Wong will leverage BASILISK’s data analytics to scout and train the next generation of FGC pros.
“Math is super important to fighting games. I’m excited to join science’s esports team. I’m passionate about finding promising players with a positive mentality and shaping them into the next big thing. I want to see somebody else in the spotlight after me and help them reach their potential. If we can discover the next world champion, that would be fantastic,” said Wong upon joining BASILISK.
The signing comes on the heels of BASILISK’s new partnerships with The Planetary Society and Caltech’s Institute for Quantum Information and Matter (IQIM), announced in July. These collaborations create a powerful bridge between renowned scientific institutions and gamers, which Wong will amplify to his millions of followers and fans.
“Justin is a dream addition to our organization. He exemplifies the dedication and analytical capacity required to be an esports champion or great scientist,” added BASILISK co-founder Hans Kassier.
Wong becomes the second “GOAT” (Greatest of All Time) to join BASILISK, alongside Finnish StarCraft 2 legend Joona “Serral” Sotala, who just captured the SC2 Esports World Cup Championship in July 2025. The signing also creates opportunities for cross-over content with BASILISK’s diverse roster, including chess Grandmaster Vincent Keymer and award-winning science communicator Kyle Hill, who brings over 2.5 million followers and a vast network of science enthusiasts to the organization.
The post Fighting Game GOAT Justin Wong Joins BASILISK, Science’s Esports Team appeared first on Gaming and Gambling Industry in the Americas.
Riot Games, in association with Aftermath Ventures, has officially concluded the inaugural Legends Ascend South Asia, with S8UL Esports emerging victorious after four months of intense competition. The win secures them the coveted spot at the League of Legends Championship Pacific (LCP) Wild Card Playoffs, set to take place between August 28 to August 31, where they will face top teams from across the region for a chance at LCP 2026 promotion.
Legends Ascend South Asia, announced in April 2025, set out to provide a structured, competitive platform for the region’s League of Legends talent. With a total prize pool of INR 10,00,000, the tournament brought together 95 teams from India, Bangladesh, Sri Lanka, Nepal, Maldives, and Bhutan, competing across three open qualifiers, a round robin league stage, and double-elimination playoffs.
The tournament kicked off with three open-registration qualifiers held from April to May, producing nine standout teams: S8UL Esports, Kakao Gaming, PnX ASCENSION, Revenants, SUVO HATERS, Jetfire’s Dojo, Syndicate, Poro Patrol, and Report Precog Gaming. These teams advanced to the Round Robin Stage in June and July, where S8UL Esports, Kakao Gaming, Revenants, and Syndicate emerged as the top four to enter the playoffs.
The Double Elimination Playoffs in July and August delivered high-stakes best-of-three and best-of-five clashes, with S8UL Esports displaying consistency, adaptability, and fearless drafting en route to the championship title. The final standings were:
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S8UL Esports – Champions (Advance to LCP Wild Card Playoffs)
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Kakao Gaming
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Revenants
Spanning over 29 broadcast days, Legends Ascend South Asia generated more than 1.3 lakh YouTube views and attained a reach of over 7 lakh through the Aftermath Ventures’ FragNation channel. The event also saw 12 community watch parties across the region, amassing an additional 1.25 lakh views from grassroots fan hubs.
Speaking on the conclusion of the tournament, Arun Rajappa, Country Manager, India & South Asia, Riot Games, said: “Legends Ascend was about discovery, growth, and empowering the South Asian League esports landscape by providing them with a structured pathway to compete alongside global talents. Seeing S8UL lift the trophy after such a grueling journey is a testament to the depth of talent here, and we couldn’t be more excited for them as they head to the LCP Wild Card Playoffs.”
Mansoor ‘Nabu’ Ahmed, Founder & CEO, Aftermath Ventures, added: “From the first qualifier to the final game, Legends Ascend showcased what South Asia’s League of Legends community is capable of. The passion from players, fans, and watch-party hosts has been incredible. Congratulations to S8UL Esports for not just winning, but setting an example for the next generation of players in the region.”
As S8UL Esports prepares to represent South Asia at the LCP Wild Card Playoffs, the success of Legends Ascend South Asia underscores Riot Games’ long-term vision of building sustainable competitive pathways for amateur players in the region.
Fans can relive all the action from Legends Ascend South Asia on the FragNation YouTube channel, and follow Riot Games India & South Asia for updates on the region’s next big competitive milestones.
The post S8UL Esports crowned champions of Legends Ascend South Asia 2025 appeared first on European Gaming Industry News.
Nine-time Evo Champion and Guinness World Record Holder Brings Legendary Status to Captain New Team, Recruit Talent, and Advance Science’s Role in Competitive Gaming
BASILISK, the global esports organization built to champion science, today announced the signing of legendary fighting game competitor Justin ‘JWong’ Wong as captain of its newly formed Fighting Game Community (FGC) Division. Wong will lead BASILISK’s entry into the FGC by recruiting players, developing community events, and creating FGC – science crossover content.
“Justin isn’t just a competitive genius – he is a cultural icon and humble leader within the FGC,” said BASILISK co-founder Christopher Bothur. “We are incredibly proud to have him leading our FGC division and support the amazing work he already does for the community.”
A nine-time Evolution Championship Series (Evo) Champion and Guinness World Record holder, Wong brings unparalleled FGC credibility and expertise to BASILISK. His reach extends across the entire FGC fandom of millions, and he was immortalized in Evo Moment #37 which has over 100 million views.
As Captain of BASILISK FGC, Wong will leverage BASILISK’s data analytics to scout and train the next generation of FGC pros.
“Math is super important to fighting games. I’m excited to join science’s esports team,” said Wong upon joining BASILISK. “I’m passionate about finding promising players with a positive mentality and shaping them into the next big thing. I want to see somebody else in the spotlight after me and help them reach their potential. If we can discover the next world champion, that would be fantastic.”
The signing comes on the heels of BASILISK’s new partnerships with The Planetary Society and Caltech’s Institute for Quantum Information and Matter (IQIM), announced in July. These collaborations create a powerful bridge between renowned scientific institutions and gamers, which Wong will amplify to his millions of followers and fans.
“Justin is a dream addition to our organization,” added BASILISK co-founder Hans Kassier. “He exemplifies the dedication and analytical capacity required to be an esports champion or great scientist.”
Wong becomes the second “GOAT” (Greatest of All Time) to join BASILISK, alongside Finnish StarCraft 2 legend Joona ‘Serral’ Sotala, who just captured the SC2 Esports World Cup Championship in July 2025. The signing also creates opportunities for cross-over content with BASILISK’s diverse roster, including chess Grandmaster Vincent Keymer and award-winning science communicator Kyle Hill, who brings over 2.5 million followers and a vast network of science enthusiasts to the organization.
The post Fighting Game GOAT Justin Wong Joins BASILISK, Science’s Esports Team appeared first on Gaming and Gambling Industry in the Americas.
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