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Digital & Entrepreneurship in Sports: Former sport’s pro taking Sport Integrity and Management lessons for a new career in the digital economy
The training program launched by SKS365 through its brand dedicated to CSR, Training Program, and LVenture Group, a listed VC operator among the main startup accelerators at European level, gets to the heart. The goal is to transform the former professional sportsmen who are taking part at the Digital & Entrepreneurship in Sports course, into digital business managers.
After the first two workshops organized by the LVenture Group’s Open Innovation division, dedicated to personal branding and the entrepreneurial ecosystem, the third appointment, which is going to take place on Monday the 19th April, is entirely dedicated to Corporate Social Responsibility and Sport Integrity. The experts of the SKS365 team, one of the leading players in the Italian betting and gaming market, will lecture on these matters, with the valuable contribution of ex football player and example of sporting integrity Simone Farina as special speaker.
The 30 former professionals participating in the course comes from different disciplines (volleyball, swimming, athletics, football, tennis, rowing and rugby) including sportsmen of the likes of Stephen Makinwa, 120 appearances and 16 goals in Serie A with Lazio, Chievo Verona, Reggina, Palermo, Genoa and Atalanta; Giovanbattista Venditti, 44 caps and 8 tries with the Italian Rugby team; former baseball and modern pentathlon Olympians Roberto Cabalisti and Stefano Pecci.
The main theme and purpose of the workshop is to provide an overview about the “behind the scenes of the sport system”, to understand the main risks that lie behind a business project in the sports world. Illicit phenomena such as match-fixing are concrete and serious dangers that anyone who wants to start a business in this market must be able to recognize, using the tools that regulate the sector.
“We wanted to set up this workshop to offer valuable information for those who are planning their professional future within the sports industry”, explains Brian Dean, Chief People Officer of SKS365. “As part of the gaming and sports betting sector, we are focused on providing a safe and compliant form of entertainment for our customers. We are fully committed to protecting our customers and upholding these values, and, as a consequence, we provide support in defending the regularity of competition. We see training and education of staff as well as customers as fundamental, as knowledge and information are the most effective weapons to tackle similar dynamics. Each sport has its rules, but awareness and responsibility are common to all disciplines. We will use our corporate social responsibility initiatives to build awareness around integrity in support and to tackling undying legacy issues associated with our industry.”
For example, the match fixing, which occurs when a match is played to a completely or partially pre-determined result, is an integral part of a circle of illegal business, that is worth 120 million euros globally [Europol data, 2020]. Antonio Papa, Director of Business Analysis of SKS365 will explain the dynamics and methods to preserve the integrity of the whole system. The seminar will go on with the speech of Farina, who in 2011 reported an attempt of match fixing and whose testimony kicked off the second part of the “Last Bet” operation on clandestine bets and settled matches. Farina will talk about his personal path and the goals he has achieved internationally after his sporting career ended.
“Training contributes to the progress, and the growth for the new generations – Farina added – Attending this workshop on defending the values of sport, represents for me an important opportunity for development. I am happy to bring my contribution to the understanding of match-fixing, one of the main dangers for the sport integrity. I firmly believe that in-depth knowledge and sharing of information, experiences and thoughts are the best tools in defence of the sports world, which must transmit healthy and positive values.”
Regarding the CSR and entrepreneurial management topics, there will be also a session about HR and resource management. Alessia Casonato, Group HR Operations Director of SKS365 will analyse the life cycle of a typical employee within a company.
Thanks to LVenture Group expertise in the digital field and SKS365‘s deep understanding of the sports world, Digital & Entrepreneurship in Sports responds to the need of many ex professional athletes to have a second opportunity, once their sport career ends. Most of them, in fact, find it difficult to reintroduce themselves into the labour market, without the appropriate skills or knowledge. The training program will end in June with the presentation of the best projects created by the participants during the course, which will be ready to be launched on their respective markets.
More information is available at: https://www.digitalinsportstraining.com/.
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BETBY KICKS OFF FOOTBALL SEASON WITH NEW IN-HOUSE SOCCER TRADING MODEL FEATURING EXCLUSIVE MARKETS AND BIGGER MARGINS
BETBY, a premium supplier of cutting-edge sportsbook solutions, has unveiled a game-changing addition to its product portfolio: a proprietary trading model for soccer, developed entirely by the provider’s in-house trading experts. This tool leverages advanced mathematical models to deliver exclusive, localized markets across all league tiers, offering significant competitive advantages to BETBY’s network of operators.
The new semi-automated model allows BETBY to generate precise and dynamic odds from raw data inputs, significantly reducing reliance on third-party feed providers. Once the data is inserted, the model autonomously creates accurate odds that require only minimal monitoring from the trading team. This streamlined process empowers operators to achieve new levels of efficiency, while unlocking unique markets that would otherwise be inaccessible.
Designed to support both top-tier leagues and underexplored competitions, the model opens the door to a broader and more customizable betting offering. With greater control over market creation, operators can now launch exclusive tournaments and leagues tailored to their user base, enhancing conversion, retention, and engagement.
The rollout of BETBY’s in-house soccer trading model coincides with the start of most European soccer seasons, giving operators an immediate edge as betting activity surges.
“Our in-house soccer trading model marks a significant advancement in sportsbook flexibility and performance,” said Andris Backovs, Head of Trading at BETBY. “By combining expert insights with advanced automation, we’re helping our partners strengthen their market offering, improve trading margins, and unlock the potential for exclusive tournament experiences, just in time for the kickoff of Europe’s top leagues.”
This latest product launch underscores BETBY’s ongoing commitment to technological excellence and market adaptability. It reinforces the provider’s position as a forward-thinking partner for operators seeking smarter solutions in the iGaming industry.
The post BETBY KICKS OFF FOOTBALL SEASON WITH NEW IN-HOUSE SOCCER TRADING MODEL FEATURING EXCLUSIVE MARKETS AND BIGGER MARGINS appeared first on European Gaming Industry News.
Blueprint Gaming™, the leading UK slot supplier and member of the Merkur Group, has strengthened its long-term partnership with globally renowned operator bet365 through the exclusive release of bet365 Kong 3 Even Bigger Bonus.
The latest move from Blueprint marks a standout moment in its exclusive content rollout for bet365, elevating its comprehensive library with its most compelling title yet.
The stylish new variant combines gameplay from the hit March 2025 release, Kong 3 Even Bigger Bonus, alongside the iconic bet365 name, with its first-class casino offering enjoyed by millions of players worldwide.
The collaborative title has already achieved impressive numbers since its launch, with bet365 confirming that player stakes have significantly exceeded company expectations across all live markets. Its initial standout performance ranks it first in comparison to all previous Blueprint titles launched with the operator since 2023.
The 6×4, 4,096-way to win slot provides an intriguing update to the beloved Kong series, with revamped cash harvests and a new-look bonus trail. The latter concludes with the Super Kong bonus feature, which presents players with a choice of three modifiers promising extra bonus spins, frequent collects or a boosted trail.
Jo Purvis, Director of Marketing, PR and Events at Blueprint Gaming, said: “This exclusive release with our long-term partner bet365 marks a new phase of tailored content that will run alongside our dazzling monthly releases.
“Kong 3 Even Bigger Bonus has been a standout launch for us in 2025, and this exclusive version is already proving that customisation, when combined with strong brand recognition, can drive exceptional results.”
A spokesperson at bet365, said: “Thanks to our partners at Blueprint Gaming, Kong has returned to bet365 Casino in bespoke style. Stomping his way onto our platform, we’re thrilled to launch bet365 Kong 3 Even Bigger Bonus across multiple territories globally.
“Players can go bananas in this exclusive offering and unlock the King Treasure Blitz and even Bigger Bonus features!”
The post Blueprint Gaming bolsters tailored slot rollout with exclusive bet365 launch appeared first on European Gaming Industry News.
Amusnet has released its latest video slot game, Tiki Tiki Boo Boo.
With a colourful theme and invigorating soundtrack, Tiki Tiki Boo Boo is the perfect summer adventure, complemented by a bunch of special features to guarantee an unforgettable experience. The video slot’s toppling reels mechanics and its 243 ways to pay make the game a fun alternative to slots with standard paylines.
Watch out for the Totem Wild symbol, which only appears on the second, third and fourth reels and substitutes for the rest of the symbols except for the Scatter. If players are lucky enough to land the colourful Toucan symbol and/or the Wild on all reels, they receive 5000x the total bet of the game.
Reel Ways Pay
The Reel Ways Pay bet multiplied by the bet multiplier equals the total bet. Win combinations may contain only one symbol in an enabled position from each consecutive reel. All payments are for combinations of a kind.
Toppling Reels
During each base game, after winning combinations appear on the screen, all prizes are paid, and all winning symbols disappear. The empty reel positions are consequently filled with the symbols above them.
Gamble
Play the game and multiply the winnings through the Gambling feature.
Jackpot Cards
The Jackpot Cards bonus game is triggered at random during gameplay to allow players to win impressive jackpots.
The post Amusnet Releases Tiki Tiki Boo Boo appeared first on European Gaming Industry News.
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